What was the scope of their involvement?
After we ran a blog to test our content and seeing that 70% of our followers have iPhones, we decided to create the app with Neuron for iOS first. An Android version should be in future plans. We gave their team an Adobe XD mock-up with a basic interface, but they had to fill in a lot of blanks.
Our app teaches Chinese immigrants conversational English. We have to protect our users, so there could be no pictures, names, or any identifying information. It’s more of a cultural issue, and Neuron understood. They created an environment for this specific reason so that our users feel safer about asking questions and with interactions in general. Their team also helped with brand logo colors and graphics. While we gave them some colors to start in our mock-up, the final colors and compositions, as well as the logo, were all their work.
Matt (Senior UX Designer, Neuron) came up with a lot of the sequence, finding the music and video clips for the short video. I gave him Chinese translations, sentence by sentence, which he then fit into the video.
Additionally, as it is a requirement for the App Store, they created an explainer video and marketing website to prepare for the product launch. It was also an opportunity for us to advertise our product. We gave them information about what we wanted potential users to know about the app, and then they provided suggestions before tackling all the text and graphics.
What is the team composition?
Matt was my main point of contact, but I also worked with Mark (Senior UX/UI Designer, Neuron). Chris (Senior UX Designer, Neuron) was involved in choosing some of the third-party software for our API.
How did you come to work with Neuron?
I was briefly at a meetup, and during the ten minutes I was there, I talked to Matt and added him on LinkedIn. About a month later, I approached him, and the engagement started from there.
How much have you invested in them?
We’ve invested between $70,000–$80,000.
What is the status of this engagement?
We worked with Neuron on this project from October 2018–May 2019.