Neon Rain Interactive

BACKGROUND

Please describe your company and position.

I am the Founder, B2B Marketing Expert of InterTeam

Describe what your company does in a single sentence.

B2B Paid Advertising Agency

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Neon Rain Interactive to accomplish?

• Create landing pages that were aesthetic, conversion optimized and interactive.

SOLUTION

How did you find Neon Rain Interactive?

• Online Search
• Other

Why did you select Neon Rain Interactive over others?

High ratings

How many teammates from Neon Rain Interactive were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Landing Page design, conversion optimization, and website design.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Conversion rates for the pages that Neon Rain created were 7x those of the original website.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Impeccable. Everything was on time and delivered as requested. Any edits were executed promptly. In terms of comms. They responded via slack within an hour almost always and gave thorough monthly reports on progress. The transparency was frankly very refreshing compared with other design agencies I've worked with.

What was your primary form of communication with Neon Rain Interactive?

Virtual Meeting

What did you find most impressive or unique about this company?

Working in digital marketing for almost a decade, I've had a lot of bad experiences with web designers. Neon Rain is different. I've now partnered with them on a couple of different projects for clients of ours (we specialize in ads). It's been an amazing experience. Here's what stood out to me: 

• Communication. They understood what I was looking for basically from the beginning and were able to minimize revisions and streamline project completion time. 
• Ability to listen to and execute feedback. When edits were needed, it was very easy to give them feedback, and they executed on this feedback quickly. 
• The caliber of work. The work spoke for itself. Creative designs and tightly executed development. I'd recommend Neon Rain to businesses of any size for projects of any difficulty level.

Are there any areas for improvement or something Neon Rain Interactive could have done differently?

Not really, honestly. Their level of work was excellent, and the experience was impressive.

BACKGROUND

Please describe your company and position.

I am the Operations & Business Development of Diamond U Products

Describe what your company does in a single sentence.

Automotive Manufacturer specializing in pneumatics.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Neon Rain Interactive to accomplish?

• Complete Website Redesign
• Better understand SEO / PPC
• Increase online security & maintenance

SOLUTION

How did you find Neon Rain Interactive?

• Online Search
• Referral

Why did you select Neon Rain Interactive over others?

• Pricing fit our budget
• Good value for cost
• Referred to me

Describe the scope of work in detail. Please include a summary of key deliverables.

• Ground up web redesign. 
• Built on completely new back end framework & server. 
• Greatly improved functionality for both the customer and company. 
• New custom webpages better describing the companies capabilities & past history. 

Our account representative (Nate) patiently addressed our questions and concerns throughout the process. He also recorded training videos for our team to reference while internally making editing & maintaining the website which was very much appreciated. 

In the middle of building the new website, the existing site had a security breach. Despite the issue having nothing to do with anyone at Neon Rain, Nate evaluated the issue and talked us through how to best solve the problem minimizing the cost associated. The result was beyond our initial expectations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Completely new website 
• Improved user experience 
• Increased web functionality 
• Design Aesthetic aligning with company

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was organized and timely. Neon Rain set up a shared project management site (Trello) for both teams to utilize, remain on task, communicate needs etc. Majority of communication through email, Trello & txt. In addition virtual meetings through zoom allowed us to go over details that are difficult to communicate through other channels. Accessibility to schedule meetings through Calendly was very much appreciated.

What was your primary form of communication with Neon Rain Interactive?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their wide range of capabilities combined with excellent customer service impressed me and our team. Often times we had specific & particular requests that were met with a solution driven response from Neon Rain. If the answer wasn't confidently available when the question came up, our point of contact would review with his technical team to find a solution and make it happen. Communication was comfortable yet professional.

Are there any areas for improvement or something Neon Rain Interactive could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the VP Marketing & Communications of Spaciel

Describe what your company does in a single sentence.

Spaciel is a commercial design and purchasing firm.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Neon Rain Interactive to accomplish?

• Build Website
• Maintain Website

SOLUTION

How did you find Neon Rain Interactive?

• Online Search

Why did you select Neon Rain Interactive over others?

• Great culture fit
• Company values aligned

How many teammates from Neon Rain Interactive were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Spaciel hired Neon Rain in 2020 to build a website, including two custom forms. Neon Rain handled everything from design to development and the initial key deliverable was the completed website. Neon Rain also handles ongoing site maintenance, updates, and optimization.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Our site was delivered beautifully, on time and on budget.
• The custom forms were created to meet our needs and have operated as such.
• The design and general build was/is effective for our company and brand.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Neon Rain's project management was better than the internal teams I worked with when working at Fortune 500s. They had a Trello board for our project that added a level of transparency and organization that was invaluable. My team and I would use this as an accountability tool for the action items that Neon Rain needed from us. It made everything smoother and less overwhelming to know where we were in the process always.

Everything was on time, and all requests and communication were handled quickly and effectively.

What was your primary form of communication with Neon Rain Interactive?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Neon Rain Interactive's work is outstanding from a design and development perspective. However, most unique and impressive: The team. The owner, Arif, along with our project manager, Nate, were/are extraordinarily kind and honest. There was no question too small or stupid (and that is saying a lot given our green-ness). Their responsiveness and self-accountability is rare in both people and certainly corporations.

Are there any areas for improvement or something Neon Rain Interactive could have done differently?

No

BACKGROUND

Please describe your company and your position there.

Neon Rain Interactive was accessible and highly responsive, even as when we requested changes on the fly. Larger requests were also finished on a timely manner. Neon Rain's development team consistently collaborated and provided optimal ways to meet business goals and address challenges.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Neon Rain Interactive, and what were your goals?

We hired Neon Rain to build out the shopping cart for our new online business and assist with customer conversion innitiatives

SOLUTION

How did you select this vendor and what were the deciding factors?

I have worked with Neon Rain in the past. They are great collaborators and strong developers.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Neon Rain was given a wire from from our branding agency and they build out the entire shopping cart, integrated all of our supporting software and plug ins for inventory management, analytics, shipping, and email. They provided great support upfront in recommending ecommerce platforms and other software to support our business. They worked with us to iterate as we added project details and fully tested everything for launch.

How many people from the vendor's team worked with you, and what were their positions?

We worked with a lead project manager who managed the development team and the company CEO would check in from time to time.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our site works well and Neon Rain continues to work with us to iterate to improve the customer experience

Describe their project management style, including communication tools and timeliness.

They were extremely accessible and responsive. even when we requested small changes on the fly. Larger change requests were processed in a very timely manner. There is always great communication around the best way to approach a project, what the business goal is and how best to accomplish that through development.

What did you find most impressive or unique about this company?

Strong developers, understand my business needs and goals, great communicators and collaborators. Good people.

Are there any areas for improvement or something they could have done differently?

We have been very happy working with Neon Rain

BACKGROUND

Introduce your business and what you do there.

I’m the VP of sales and marketing of a small, higher-education publishing company. We publish textbooks for colleges and universities. We’ve only got 30 people working at the company, but we’ve been around since 1977.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Neon Rain Interactive?

Drupal was coming out with a new version, so we were prompted to rebuild our website. We used that opportunity to look for new vendors and migrate the website from Drupal to WordPress.

SOLUTION

What was the scope of their involvement?

We had our existing website, and we went through a discovery process with Neon Rain Interactive (Neon Rain) to see what was working, what wasn’t, and compare the benefits of using Drupal or WordPress.

Then, we had a long discovery meeting to discuss what we needed the website to do and the changes we needed to make. They went back to come up with some solutions and suggestions, and then they came to us with production and design schedules, and the deliverables they needed from our part in terms of feedback and content.

In terms of features and functionality, our main issue was our image library. We have 10,000 photographs and illustrations that have to be available for customers to search and set aside into a box. Neon Rain had to figure out how to do that from a technical and UI standpoint, so there was a lot of back and forth with them to come up with an easier solution. Our previous one was terrible, so they made a drastic improvement.

Also, the website had to interface with our CRM, so they had to work with our third-party vendor to make sure it worked on the backend. They helped build out several intake and customization forms, so instructors would able to choose what they'd like to use in the customized books.

Finally, they built a rep locator, in which someone can type in their state and school and their rep will pop up for them, and a store front so customers can purchase directly from the website.

What is the team composition?

We worked with Arif (President), who was our first point of contact. He was super attentive despite being busy, and he was easy to engage throughout the process. If we had a question or needed him to weigh in on something, he was always there for that.

However, Nate (Project Manager) was our primary contact. He would drive out any question to the appropriate person on the inside. We had Erin (Full-Stack Developer), who was the backend engineer, and there was a designer as well. In total, we had 4–5 people working on the project, but most of my contact went through Nate.

How did you come to work with Neon Rain Interactive?

We’re in Denver, so we just did an Internet search for web developers in the area and they popped up. We wanted someone that was local, and Neon Rain handled both Drupal and WordPress, so they were able to give us advice on which one to use. After interviewing several companies, we just decided to go ahead with them.

How much have you invested with them?

We spent right around $100,000. It was in line with their estimate, but then we added a couple of things along the way, which added some expense.

What is the status of this engagement?

We started working with them in February 2020 and had the discovery process in March. We were pretty much ready to go, but we postponed it on our side due to COVID-19. We reengaged with them at the end of June 2020, and we had a live site by January 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

It all worked out on time kind of naturally, so we didn’t have to keep track of metrics. As a publishing company, we work on projects, so we’re comfortable with how they flow in time. Therefore, the goals weren't extremely formalized, but they were all very clearly communicated and the expectations were always wide open.

In particular, I liked how they would explain the issues they were working around and their options. They gave us good advice, and they’d explain their opinion on which option was the best and why, so the communication was great.

Furthermore, the quality of the work was excellent. Anything that didn’t look great would go through our QA, and everything we found was easily addressed and fixed. Plus, they were extremely timely.

As for results, the website is pretty much bulletproof. It works and looks great, and it was completed on time and budget. The service has been fantastic after launch; I honestly have nothing but good things to say about them. We’ve had a great engagement with Neon Rain, especially compared to our prior negative experiences.

How did Neon Rain Interactive perform from a project management standpoint?

Going in, we focused primarily on communication because it hadn’t been great on previous experiences. Therefore, one of the big things we were looking for was their ability to hear what we were asking, talk about it, and then communicate back to us without using technical terms. They were really good with that, especially our project manager.

Also, since we’re a small company, there wasn’t an itemized list of deliverables. Whenever they needed something, we responded quickly, and vice versa.

Overall, we had no issues with the project management. They had their own internal process, but they were communicative about what they needed from us in order to keep the trains moving. In the end, we used a shared Google spreadsheet with several tabs to punch-list items. It wasn’t sophisticated, but it was very effective.

What did you find most impressive about them?

Their communication was very honest, transparent, and timely. They were very responsive and honest about things, which was extremely important for us.

The other thing would be their technical know-how. Every issue, hiccup, or challenge we encountered — whether it was a misunderstanding from our or their part — was quickly addressed by their engineers. Nothing ever seemed to get hung up on anything, so from a technical standpoint, they were great.

Are there any areas they could improve?

I don’t really have any suggestions for how they can improve. We had a really positive experience all the way around.

Do you have any advice for potential customers?

One of the things I would look at in companies is the nickel and dimming of things. What I liked about Neon Rain was that they gave us a quote for the entire project and stuck within it. If we started to go outside of scope, they’d speak up about it.

There are a lot of companies that seem to charge you for every email you send them, as if you were dealing with a lawyer or an accountant. Therefore, my advice for people who are looking for developers is to go for a project-based quote instead of an hourly-based approach.

BACKGROUND

Introduce your business and what you do there.

I’m a co-founder of a website that provides collegiate sports information.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Neon Rain Interactive?

We needed to build a website that features media, message boards, and forums about collegiate athletics.  

SOLUTION

What was the scope of their involvement?

The home page features different types of media, such as current sports headlines, stories, and a link to our podcast. Users can log in and access message boards, forums, and national rankings of collegiate football and basketball teams. They used a bbPress plugin to create our forums and RumbleTalk to build a game room where members can chat during basketball and football games.

The site also features a paywall, so users can register and enter their credit card information knowing that our platform is secure. Then those payments are deposited into our account.

What is the team composition?

I spoke with Arif (President & CEO) initially, but Nate (Project & Customer Service Manager) took over as our point person.

How did you come to work with Neon Rain Interactive?

A friend of mine that I really trusted recommended them to me. I reached out to several companies, but Neon Rain Interactive understood exactly what we were looking for.

How much have you invested with them?

We spent a little more than $50,000.

What is the status of this engagement?

I reached out to them in October 2020 and our partnership is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

It was a rush job, but they were able to build an effective solution. There were a few bugs that we had to work out, but we expected that and they were able to resolve them. Whatever issues we’ve had they’ve been able to take care of them.

When we launched, we had a great 25–30 people sign up on the first day. Because we were in the middle of the college basketball season, we had to launch the platform as soon as possible, and Neon Rain Interactive definitely understood that.

As we evolve and look to expand our business, we want to continue working with them. It has been a great partnership and it has worked out very well so far.

How did Neon Rain Interactive perform from a project management standpoint?

I have no complaints at all. They have been very organized and have addressed any issues that have come up. We worked off a Google Doc, so we could see what was in progress and what was already resolved. We converse via email and have a standing morning meeting every Monday.  We were constantly in contact with them because they were extremely attentive. It is a great system.

We speak solely with our project manager, and that has worked well. We have one channel of communication, which prevents any kind of confusion. He responds quickly, even after hours.

Over time, they’ve earned my trust. I was confident about working with Nate and trusted him with sensitive information.

What did you find most impressive about them?

I’ve been impressed by their professionalism and attention to detail. On top of that, they’ve been willing to listen to our needs and adapt. For example, when we first launched, the message boards weren’t entirely functional. Rather than becoming offended, they talked to the rest of the development team in order to find the right solution. As a result, our business has doubled over the last month.

Are there any areas they could improve?

Right now, we’re having an issue with the message boards. Our users are getting kicked out of message boards when they switch between devices. However, Neon Rain Interactive is still working on it and they’ve resolved all of our other issues, so I am confident they’ll be able to handle it.

Do you have any advice for potential customers?

I would highly recommend them to anyone looking for a web developer. There’s no way I would have been able to develop as many functionalities or create such a professional platform on my own. Our users cannot believe how fast we built the platform and how slick it looks.

BACKGROUND

Introduce your business and what you do there.

We’re in the express carwash business. We have three locations in three states, and we’re rapidly expanding. I’m the president.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Neon Rain Interactive?

They have addressed a number of problems for us, from redoing our website to automating some of our more complex and time-consuming processes. Right now, for every one of our locations, we take our general sales report from our POS system, and then we manually input it into a custom-made Excel spreadsheet with a bunch of macros that basically takes all of that data and then crunches it into a format that our accounting system can take. Generally, our personnel at each location spend several hours a week doing this; unfortunately, it’s not a simple or straightforward task.

SOLUTION

What was the scope of their involvement?

We started by working on an app for our members to try and automate our unlimited membership. We used pen and paper as well as a POS system, so Neon Rain created a system that merged the two.

Then, Neon Rain worked on the green sheet program. They recreated all of the formulas and macros on a web-based platform, and then they put it back out in a format that our accounting system can work with. At the same time, they had to use the information from our POS system to automatically pull a majority of that data. The POS system that we use doesn’t provide data in a format that most other larger companies do, so it wasn’t an easy conversion. 

Finally, Neon Rain Interactive redid our website, bringing us to something a little more functional and a lot more attractive. 

What is the team composition?

We just worked with one person, Nate (Project Manager). I know the owner of the company well, so he would interface a bit. However, most of my interactions on the projects themselves have been with Nate.

How did you come to work with Neon Rain Interactive?

I had really good insight into the company before I did any work with them, so I had the opportunity to see from the inside out how the company functions. It wasn’t until quite a while later that I needed some work done, and, to me, there wasn’t any other group that I wanted to work with. Neon Rain aligned with our company from a values perspective, and they were just really outstanding, especially when compared to their competitors. Most importantly, I’d seen the quality of their work with other people.

How much have you invested with them?

The first project cost about $20,000. Once we’re done with the second project, that will also be about $20,000. The website was in the range of $5,000–$10,000.

What is the status of this engagement?

Our work together began around January 2018. We wrapped up the first project, and we’re actually going to reopen it and make some changes. We started the green sheet project about eight months ago, and that’s almost done.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Once we finish the green sheet project, that’ll essentially save us about $50,000 a year on labor. People have really enjoyed the website.

How did Neon Rain Interactive perform from a project management standpoint?

During the website project, we could definitely tell that they do this kind of work quite frequently, and that there’s a reason they’re the highest-rated web development firm. They were very succinct and followed certain steps along the way.

The other projects are a lot more onerous and in-depth, so the cycle between meetings was definitely longer, since they had more work today. However, overall, I’d rate them 4.5 out of 5.

Most of our communication was via email. When they needed to send designs for the website and things like that, they just emailed it over, which was really helpful. 

What did you find most impressive about them?

I’m really only looking to work with companies that share similar values to us, and Neon Rains is an exemplary company in that regard. The other thing is their focus on quality and price. A lot of the other companies that I’ve gotten quotes from and worked with are very proud of their products, whereas Neon Rain not only matches or exceeds that quality but also exceeds in the area of customer service for way better prices.

Another thing about Neon Rain is their versatility. The depth and breadth of their abilities are pretty amazing. I know that no matter what I give them, they can get it done.

Are there any areas they could improve?

A little thing they could’ve done was reminding me, as the client, how challenging some of the things I was asking for were. Being in the customer service business, I don’t want to tell the customer that something they want me to do is really challenging, but sometimes it’s nice to hear if the work is going to take a bit of time.

Any advice for potential customers?

Trust the process and know that your work is getting done.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Sticker Mountain. We manufacture a range of stickers and labels. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Neon Rain Interactive?

We wanted to create a website where people could purchase our goods online, placing a specific focus on user experience.

SOLUTION

What was the scope of their involvement?

Neon Rain Interactive provided full-stack service for our website, building it from the ground up and handling all of the frontend design work.

The team implemented key functionalities such as a pricing portal and an e-commerce order system. Our clients are able to upload images, such as a business logo or other piece of artwork, that can then be transformed into a buyable sticker. They then integrated those components with the backend of the site, allowing us to track orders. 

The team’s capabilities range across platforms, so they were able to customize the site to our needs. Collaborating with Neon Rain Interactive, we decided the best course of action would be to build the site on WordPress, with an e-commerce platform on the backend. 

What is the team composition?

We worked with two people. We had one main point of contact throughout the project, Nate (Project Manager, Neon Rain Interactive), who handled communication between our teams. Originally, I reached out to Arif (Founder, Neon Rain Interactive), who handled the estimating process and assigned us to Nate after hearing the scope of our project. 

How did you come to work with Neon Rain Interactive?

We conducted some online searches and came up with a list of about 20 companies to interview. After going through the entire recruiting and estimation processes with each of them, it was clear that Neon Rain Interactive was the most knowledgeable, experienced, and well-reviewed provider. 

Arif took the time to care about our project, asking questions no one else asked, making the decision to partner with his company easy. 

How much have you invested with them?

We’ve spent between $50,000-$10,000 on this project. 

What is the status of this engagement?

Our engagement began in October 2019 and is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Our website just went live this week, so we can’t provide any quantitative metrics that reflect the quality of their work yet. However, Neon Rain Interactive has been outstanding in providing a full spectrum of service. Whatever we’ve needed, they’ve been able to provide.

The team has executed everything they’ve said they would and have kept all their promises. They don’t just provide websites, they provide solutions.

Now, even though our website is completed and launched, we plan to continue partnering with Neon Rain Interactive for continuing updates and maintenance. 

How did Neon Rain Interactive perform from a project management standpoint?

They’ve managed our project excellently. The levels of both communication and organization have been exceptional. Neon Rain Interactive was always available, accommodating to my time fully and remaining flexible to our schedule. 

Arif provided semi-random check-ins throughout the project, so we knew he was engaged even though he wasn’t our project manager. 

Nate, for his part, was able to execute extremely quickly with a quality of work that was above our expectations. His knowledge extends across the entire range of his responsibilities, from coding expertise to a keen eye for design. 

What did you find most impressive about them?

As a team, they were able to listen to our design ideas, create mockups, and then execute them perfectly. 

Further, Arif is a really impressive businessperson. As a leader, he sets the tone for his staff with outstanding morals and values, and it reflects in the quality of their team and work. In such a saturated market, it’s really special to have highly skilled employees who can also provide a high standard of business practices. 

Are there any areas they could improve?

No, there’s nothing they could’ve done differently. It was one of the most fun projects I’ve ever worked on.

Do you have any advice for potential customers?

Neon Rain Interactive will be ready to communicate in full with you, so be ready to respond to them in full, with a total understanding of what you want from the engagement. You’ll enjoy the project.

BACKGROUND

Introduce your business and what you do there.

I’m an Owner of Beardo Marketing Group, a development agency specializing in small, information-based websites.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Neon Rain Interactive?

We’d been working with a client for a long time who wanted to use Google Docs to manage real estate data for 900-plus properties instead of using a traditional CMS. We didn’t have the expertise in house to tackle all of what they wanted, so we needed to subcontract some of the work out.  

SOLUTION

What was the scope of their involvement?

Neon Rain custom-developed the alternative CMS and front-end of the website via WordPress. By fully integrating Google Docs, multiple people can edit data simultaneously and synch revisions directly to the website. This allowed our client to convert floor plan PDFs into images and insert them in the website.

Other key features include an interactive map that populates all client-owned property within a searched area using the Google Maps API, and integrations with Facebook Messenger and our client’s CRM.

How did you come to work with Neon Rain Interactive?

We initially found them via online research when looking for a design partner. We purposely searched out-of-state as to not engage with direct competitors. Neon Rain has garnered an impressive amount of design awards and that got our attention. Subsequently, we’ve even done some projects for them that were too small for their shop.

With regard to this specific project, having already worked with Neon Rain on several occasions, we value their experience with larger projects and APIs, so we subcontracted with them to ensure that our client got an excellent product.

How much have you invested with them?

We spent about $50,000 over the course of this project.

What is the status of this engagement?

This particular project lasted a year in length. We’ve been working with Neon Rain since 2013, and the relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

More exposure for our client enhances the likelihood of sales. Over the course of a year, they went from 150 listed condominiums on their site to over 800, and that’s directly attributable to the system Neon Rain built. Additionally, integration of our client’s CRM into the website has increased customer retention and made lead follow-ups easier.

How did Neon Rain Interactive perform from a project management standpoint?

They have a dedicated project manager for every project and are super-responsive. Communication was done primarily via email or phone, but sometimes, we used instant messaging through Slack.

They were incredibly accommodating with scope creep. I was the intermediary between them and our client, and as our client adjusted requirements, Neon Rain helped us give change orders and additional quotes in a timely fashion. Despite frequent changes, they completed the project early.

What did you find most impressive about them?

Their process is wonderfully streamlined. It felt automated with how simple and clear it was moving from step to step. When a project contains a lot of moving parts, this kind of process was integral to the successful completion of the project.

They’re also solutions-oriented and considerate of their clients’ interests instead of money-hungry, which, from a project management standpoint, I appreciated.

Are there any areas they could improve?

The only area that could be better is pricing. If it was cheaper that would better, but it's hard to complain when they provide an amazing product.

Advice for potential customers?

Come to the table with a fully thought-out idea. They can work with someone that is exploring options but having a complete understanding of what you're looking to do will expedite the process. Being able to pitch them a vision will allow them to deliver the best solution possible.

BACKGROUND

Introduce your business and what you do there.

We are a software provider to heavy equipment and golf cart dealership and distributors. We sell a business management software package, which includes everything from managing accounting and payroll to integrations with different OEMs [original equipment manufacturer] that the dealers may represent. I am the Director of Marketing.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Neon Rain?

We wanted to redesign our website. They came up with not only creative concepts but also helped us work through the whole site architecture. The website was built in-house, so we had not done an update externally.

SOLUTION

What was the scope of their involvement?

We started by filling out a questionnaire for them about our goals and what we wanted to accomplish with the site. We showed them some examples of sites that we liked and sites that we didn't like. One of the biggest changes was shifting the direction of the website to be more problem solving focused rather than just talking about the features and benefits of the software. They helped us figure out the best way to present that on the home page and throughout the site.

From there, they built wireframes and comps, which we reviewed together and made modifications to. I filled out a site map that would be the format for the site architecture and then they implemented the technical requirements. They migrated our content from two old sites to one new WordPress instance. We got a scaling site set up with them, where we could make modifications and changes, and then they migrated that site one more time to the final destination, or a new hosting service.

They did some of the creative design for the website too, insofar as adding a customized WordPress theme and building customized modules. They also did some iconography for us, and came up with creative images. All of the copying and content was ours. Overall, when it came to any bugs or changes that needed to made, we were really pleased with their responsiveness.

How did you come to work with Neon Rain?

Our CEO and their CEO are in a group together. They knew each other and wanted to collaborate.

How much have you invested with them?

We have spent a little under $30,000 with them.

What is the status of the engagement?

We started working together around November of 2016 and we continue to collaborate with them.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We don't have a lot of statistical data to share, as far as traffic improvement or lead conversion, but we are generally really pleased with the way that the site looks, the way the material is presented, and the SEO friendliness of the architecture.

How did Neon Rain perform from a project management standpoint?

They've been very responsive throughout the whole process. We talk as needed over phone and email.

What did you find most impressive about them?

Their responsiveness. A lot of times, I would send an email at night and by the next morning, things were fixed.

Are there any areas they could improve?

Nothing I can think of.