MWS DIGITAL

BACKGROUND

Please describe your company and your position there.

I’m the proprietor and director of marketing of New Light Homes LLC, a real estate investment firm.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MWS DIGITAL?

We engaged MWS DIGITAL to develop our website, run paid advertising and email marketing campaigns, and implement SEO.

What were your goals for this project?

Our website needed an update in its appearance and its functionalities. We also wanted to reach our target audience through search results, targeted emails, and a digital ad campaign.

SOLUTION

How did you select this vendor?

I received a referral from a business associate who worked with MWS DIGITAL on past projects.

Describe the project and the services they provided in detail.

MWS DIGITAL rebuilt the website with a revamped design and improved functionality. They added high-quality custom photos, optimized the site for mobile devices, and made lead capture a straightforward and intuitive process. Once they finished the site, MWS DIGITAL discussed and identified our core audience with us. The team then designed an ad campaign to reach out to our target audience with incentive offers. They’re now implementing SEO to improve our search rankings and reaching out to past and present clients via email.

What was the team composition?

We work with an account manager, a developer, a graphic designer, and a marketing specialist.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The website met all requirements. The first ad campaign ran for five months and saw greater returns month over month. As a result, we’ve acquired more customers than expected and have seen improvement in our overall brand. We’re highly satisfied with our investment in MWS DIGITAL’s services.

How was project management arranged and how effective was it?

MWS DIGITAL has a straightforward, agile communication approach that we’ve found highly effective. They keep in constant contact with us and provide us frequent updates on the project’s status.

What did you find most impressive about this company?

Their quality of work, in-depth expertise, and consistent communication have exceeded our expectations.

Are there any areas for improvement?

No, we have a refreshing, efficient partnership with MWS DIGITAL.