What evidence can you share that demonstrates the impact of the engagement?
We launched the app was just two months ago, and about 80% of our customers are currently using it. Since it was a joint project, Move Closer gets some of the credit for that. Meanwhile, the segmentation technique that we’ve built has helped us increase our customers’ attention by 60%, which is extremely important for us.
How did Move Closer perform from a project management standpoint?
Our communication is perfect. Since we use Slack and JIRA, we know exactly where the project is and where they are heading. Our engagement is on a monthly basis, which is fine because we didn’t know the scope of the work we wanted to give to them.
The work is going smoothly. They think about the project in general and the business behind it. If there are any misunderstandings, they take the blame and offer solutions, which is very refreshing. I always know that if something isn’t right, they’re going to make it right.
What did you find most impressive about them?
The founders, Piotr [CTO, Move Closer] and Mikolaj [CEO, Move Closer], are extremely good. They want to help build startups, and they treat us really well They know how to make customers happy, which is not typical of a technical team. Even if you pay a good hourly rate, it’s still about how the management talks to you. I really like Mikolaj. He is an extremely vibrant person and quite knowledgeable about technical matters. He explains things clearly, helping us understand what we should build.
Move Closer has in-house specialists for performance marketing and sales. It’s great that they are familiar with the services that help with marketing automation, adding customers, and analyzing the data. Most companies don’t have this knowledge, so you’d have to find other folks to do that. This can be tiring as people in that sector often find it difficult to work with developers.
Are there any areas they could improve?
They’re pushy in some ways, but that’s helpful in the end.
Do you have any advice for potential customers?
Just describe your problem, and they’ll find a solution quickly.