ROI-Driven SEO Agency
Moral SEO is a values-driven SEO agency dedicated to empowering our clients.
There is nothing arbitrary about how search engines work. Even if it were apparently vague by the search engine management, we would rely on statistics and clear observations on Google’s search engine algorithms. If we let our strategy random, the results will also be random.
Therefore, everything we do should be already driven by the well-studied plan. It’s years of experience.
Focus
Portfolio
SOUQ DENTAL, BALLEH, GOSTART BIZ, FX PIPS MAKER, ANIMAL DIRECT
Content Optimization + Technical SEO
It is a Backlinks Selling Panel, so they are working in our niche :)
We have created a unique optimized content of the whole website beside fixing many technical points impacting their ranking negatively, we did that in cooperation with their developer
Now they have seen good results and they deserve that really, we will continue working on off-page optimizations for the next 6 months as per our agreement
Technical SEO + Web Core Vitals Enhancement
It is an Arabic Enterpreuners Service Company targeting Arab Startups Owners
We have handled this project from scratch and finalized the Technical SEO and Web Core Vitals improvements significantly
We will continue to work with those gentlemen, I like their passion of the quality and clean work
Online Pet Classified Ads Website
The pet niche in the USA is highly competitive work due to the big names already ranked. This website has used our aggressive campaign to make a growth hack.
We have built a strategy using advanced SEO tools to optimize content for the long tails keywords search insights, structured data enhancing, fixing the technical errors impact SEO, and building a high-quality backlink (relevant niche links placement). We are now working on the next step to rank the major high search volume niche keywords on the first google page.
Within a relatively short time (4 months), we have increased the CTR from 8.1% to 15.8%. And the daily organic clicks from 200 to 900. It is a very competitive niche, which means ranking on Google's first page is not easy.
Online Dental Supplies Marketplace
This marketplace SEO campaign was challenging because the small specific group of audience members to target doesn't exceed 12,000 potential customers in the targeted geographic area. The keywords were in medium difficulty, and not easy to rank the highest volume searched keywords on the first 3 results in google. But we did it and our client achieved his goal
We have started with technical aspects in cooperation with their developer to improve google page insights significantly; after that, we have done in-depth keyword research for the on-page optimization process, parallelly started to enhance content quality
Within 6 months, we have increased the CTR from 5.4% to 10.5%. And the daily organic clicks from 35 to 110. It is a very narrow niche, which is means every single click worth much. Because this business marketing is costly, we worked hard to make it cost less by increasing the organic traffic. This customer follows up with us every few months for SEO maintenance, which is very cheap, as long as the website's authority is already is good.
Reviews
the project
SEO Services for Dental Products Retailer
“I recommend them to others. They were very good for us.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the website supervisor at Souq Dental. We’re focused on selling dental products to dentists.
What challenge were you trying to address with Moral SEO?
We wanted to rank higher for some keywords related to dental products as well as increase our clicks and revenue.
What was the scope of their involvement?
They handle our SEO services.
What is the team composition?
We’ve dealt with a technical person as well as someone who handled content and backlinking.
How did you come to work with Moral SEO?
They were recommended by a friend who had worked with them. I trusted my friend.
How much have you invested with them?
For the first six months, we invested $6,000 and now we’re paying $300 a month.
What is the status of this engagement?
We started working together in January 2020, and the work is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
They’ve done a good job. Our clicks have increased and our revenue has increased 220% more. We have more customers and are satisfied with the results.
How did Moral SEO perform from a project management standpoint?
They’re organized and manage the project well. We use email mainly but also use Zoom and phone calls to communicate.
Are there any areas they could improve?
We’ve faced some difficulties with our content person. I don’t know if he’s still working there. We need someone to be in the domain of dentistry. If they’re not, they have to be patient. It’s a very specific niche. That’s the only problem we have. The content work needed revisions which took from my time because I’m responsible for the content of the site.
I don’t have SEO experience and have to cooperate with them. That’s the only problem we faced and we’ve recently solved it. They need more professionals in niche areas rather than just general areas.
Do you have any advice for potential customers?
I recommend them to others. They were very good for us. By the end of the year, we compared the data and found a positive impact.
The partner's clicks and revenue have increased significantly. What's more, their client acquisition has improved and they're happy with the results. Moral SEO maintains regular, effective communication through multiple channels. Organization and project management are hallmarks of their work.