What evidence can you share that demonstrates the impact of the engagement?
They took my objectives and matched them up as best as they could with the budget we had put forth. They monitored it, which was great because if something wasn't working, they could make adjustments. It certainly takes a lot of skill to do this work consistently.
In terms of results, we turned on the service on a Monday and had a potential customer call us and say " I did a search on Friday, and didn't see you there. But I do see you here on Monday". That prospect eventually became a customer, and we all thought it was a really good start. Literally the day we turned it on, we got attention from a brand-new customer, which is pretty rare.
How did Momentum Digital Inc. perform from a project management standpoint?
They’re excellent. We did face-to-face teleconferencing, in conjunction with sharing documents.
While we were ramping up, we were in contact very frequently. Now, we typically touch base once a month now that everything's in place.
What did you find most impressive about them?
Their understanding of the digital solutions that are available was great. I felt they were at the forefront, which allowed me to be at the forefront. I also liked their follow-up. They were actively monitoring the success of the marketing we had put into place.
Are there any areas they could improve?
No, I can't think of anything. When I need them, I can call or email them, and it may not even be related to the work they're doing for me, but they allow me to use them as a sounding board. Overall, they've been very accommodating.
Do you have any advice for potential customers?
My advice is to be open and honest with what you're looking to do and invest in. Google Ads is an expensive business to be in and making sure you get the best bang for your buck. In my opinion, it pays off. In baseball terms, we've got a bunch of doubles and singles, but haven't quite gotten the home runs yet, but we're swinging. I've been able to put my faith in them that they would do a good job and they have.