Innovating at the intersection of people & product

BRONZE VERIFIED

Modus is a digital agency innovating at the intersection of people and product. We work side-by-side with leading and emerging brands to better understand their customers, define digital strategies, and build innovative products that drive businesses forward.

 
$25,000+
 
$150 - $199 / hr
 
50 - 249
 Founded
1999
Show all +
New York, NY
headquarters
  • 129 West 29th Street, 12th Floor
    New York, NY 10001
    United States
other locations

Portfolio

Key clients: 

ADP, Allianz, Amgen, Cleveland Clinic, Coldwell Banker, Comcast, DowJones, Everest, Fireman’s Fund, GSK, Memorial Sloan Kettering, MetLife, Moody’s, NBC Universal, NYSE, Payomatic, Realogy, Sesame Workshop, Sittercity.com, Sony, The Leading Hotels of the World, US Architect of the Capitol, USAA, Vonage, Wyndham Hotel Group, Yale New Haven Health.

Synchronizing customer IDs online, offline and in-store Image

Synchronizing customer IDs online, offline and in-store

Every day, customers log into sites and apps, and walk into stores - no big deal. But for decades, retailers have struggled to identify and match up these customers as they glide between one channel and the next. The result? Multiple profiles for the same customers, and, worse, a disjointed buying experience. But that’s not acceptable in financial services.

With a suite of digital products, private-label debit cards, and

over 150 storefronts in New York, FinTech retailer Payomatic had thousands of customers with different profiles and preferences across apps, sites, and stores. Modus connected the dots by centralizing and mapping all the profiles to deliver a consistent experience no matter how customers worked with Payomatic. 

Preferences and personalization in-store and online melded together seamlessly, streamlining and simplifying the customer experience, while enabling Payomatic to target customers in the right channel with financial product messaging at the right time. 

And importantly, the system Modus created and maintains complies with the NY Security and Privacy regulations — the toughest in the world.

Helping military families relocate with algorithmic matching Image

Helping military families relocate with algorithmic matching

Because military families relocate often, USAA partnered with another Modus client, Realogy, to launch a custom lead generation tool. The consumer-facing application helps match USAA members to the perfect real estate agent to help them buy and sell a home. Employing a mobile-first design methodology, Modus designed and engineered both a native mobile and desktop application suite that has significantly increased lead volume

and conversion and reduced drop-off rate. It also looks great, is easy to use and meets strict ADA compliance standards.

 

Lead Generation Tool for Affinity Program

Native, Mobile & Desktop Applications

ADA Compliant

Finding the right fit with on-demand child care Image

Finding the right fit with on-demand child care

Finding reliable child care can be, well, unreliable. Enter Sittercity—an online marketplace that connects families and sitters using smart match technology. We created an engaging web and mobile app experience that reinvented their product and reassured parents everywhere. Sittercity had already pioneered tech-enabled child care, but standing out in a sea of new competitors was a whole other world—and called for some serious

product reinvigoration. Parents, more than anyone, need the convenience factor. Modus designed and engineered a web-based product and on-demand app that made connecting with, scheduling, and paying sitters fast and effortless. With user-focused branding and product design, Sittercity increased revenue and client retention while giving their customers parental peace of mind. 

 

Digital Branding

Online Marketplace

Mobile App

Marketing Website

Keeping chemotherapy patients safe and connected Image

Keeping chemotherapy patients safe and connected

Patients undergoing intensive chemotherapy spend a lot of time outside of the clinical setting and can be at risk of infections and other complications with low-immune system functions. KeyMoment is a mobile app for chemo patients that uses a connected home blood testing kit and thermometer to monitor health and connect patients to their critical care team, ultimately bridging the data and communications gap while patients are

out of office.

 

Product Ideation

Digital Strategy 

Branding

Health Monitoring App

Gut renovating a critical lead generation tool Image

Gut renovating a critical lead generation tool

Realogy Holdings is the worldwide leader in residential real estate. With multiple brands and millions of leads, they need to deliver tools for growth and productivity to brokers and agents. When their core lead routing engine needed a remodel, we reinvented it for new levels of scale, ease of use, and technical innovation.  Designed for how agents and brokers work, we also rebuilt it for more reliable performance, more

insightful data reporting, and key customization that set a new industry standard. Today, millions of leads flow through seamlessly every year, connecting agents and brokers with buyers and sellers quickly and reliably.

 

Digital Branding

Lead Management Tool

Mobile Apps

Launch Campaign

Growing a CBD ecommerce brand Image

Growing a CBD ecommerce brand

Cannabidiol startup HATH turned to Modus to help build their digital brand from the ground up. Utilizing cutting-edge CMS and eCommerce tools, we brought their story to life with mission-driven messaging, compelling visuals, and engaging social media assets. The result is an engaging and easy-to-maintain eCommerce experience that can only grow from here.

 

Digital Branding

Ecommerce Site

CMS

Implementation 

Email Marketing 

Maintenance & Support

 

Reinventing the search for real estate Image

Reinventing the search for real estate

Coldwell Banker, a leading real estate group that works with brokerages to provide marketing, technology, and brand recognition turned to Modus to redesign their site in an effort to increase traffic and make way for higher quality leads. Simply speaking, we made Coldwell Banker’s site worth the visit, creating a target rich environment for SEO and redesigning the page for a more user-centric experience. The result was truly

conversion-worthy content.

 

Buyer/Seller Marketing Site

SEO/SEM Landing Pages

Lead Nurturing Program

Content Marketing

Franchise Sales Site

Lead Reporting Tool

Radical redesign of a revolutionary brand Image

Radical redesign of a revolutionary brand

Radius, a high-end design and manufacturing company of bath and beauty products, partnered with Modus to reinvigorate their dated online brand experience. We started their transformation by implementing a modern ecommerce and POS platform and then dressing it up with a sleek design, fresh messaging, professional photography, and an arsenal of social media assets. Thanks to more effective marketing and boosted customer

engagement, Radius enjoyed a 46% increase in sales (and multiple Awards!).

 

Digital Branding

Marketing & Ecommerce Site

Point-of-Sale System

Content Marketing Program

Email & Social Media Campaigns

Loyalty Program

Moving mountains with a groundbreaking CMS Image

Moving mountains with a groundbreaking CMS

Everest, a world leader in property and casualty reinsurance and insurance, partnered with Modus to elevate their brand online and streamline content management. A redesigned (and restructured) website with personalized content allowed Everest to amplify their message and become easier to do business with. Winning Silver in the W3 Awards was just the icing on the insurance cake.

 

Brand Messaging &

Design 

Responsive Marketing Site

Headless CMS Implementation 

Content Marketing Strategy 

Email Newsletter Program

Investor Relations Experience

Talent Acquisition Experience

Employee Intranet

A cure for the common intranet Image

A cure for the common intranet

Cleveland Clinic is one of the largest and most renowned hospitals in the the world. To help them scale their communications and education—and focus on patient care—we designed a unified, personalized intranet and governance model, consolidating six intranets into one all-access platform with features like single sign on, mobile access, and customized email subscriptions. The award-winning experience means administrative

burdens have been minimized across the organization, and busy medical personnel now have quick access to critical research and information that can help save lives.

 

Digital Strategy

Employee Intranet

Employee Engagement Campaign

Minimizing risk and maximizing returns Image

Minimizing risk and maximizing returns

As the world’s leading ratings organization, Moody’s thrives on incredible content and the tools and experiences that deliver it. Working together, we’ve developed sweeping updates to their content strategy, and then deployed it across websites and apps that we designed and built. Based on the success of these projects, we have also been invited to help drive their overarching innovation program, through which we have

conceived, designed, and built game-changing products that are fundamentally transforming their business.

 

Credit Opinion Redesign 

Research Portal 

Mobile & Tablet Apps

Financial Scorecard Tool

Adverse Media Tool

Know Your Customer Tool

Reviews

Sort by

Platform Development for Retail Financial Service Provider

"Their team is well integrated with our in-house team."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Jan. 2011 - Ongoing
Project summary: 

Modus developed a centralized hub that connected all of the POS systems for a financial service provider. The hub securely stores data to reduce fraud and help with compliance.

The Reviewer
 
201-500 Employees
 
New York, New York
Steven Mayotte
Chief Information Officer, PAYOMATIC
 
Verified
The Review
Feedback summary: 

As a result of Modus’s work, the financial service provider has saved millions of dollars. The centralized hub reduced check fraud and helped the client optimize staff scheduling to reduce labor costs. Modus’s developers are experienced and produce high-quality work.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I work for a retail alternative financial service provider. We process about 17 million transactions annually. I’m the CIO.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with Modus?

Our POS systems were not connected and we didn’t have a central database. So, if there were fraudulent checks being cashed on one POS, that person could go on to commit fraud at multiple locations. We wanted to create a centralized hub that connected each POS.

SOLUTION

What was the scope of their involvement?

Modus developed the platform that acted as our centralized hub within our host of apps. They’ve continued to develop solutions that build upon this hub to better connect our POS systems and securely store data. The hub allows better tracking of compliance requirements, underwriting for checks, and fraud prevention, among other things. 

What is the team composition?

We worked with a few project managers over the years. We had a team of about nine people that worked through one project manager. 

How did you come to work with Modus?

They had experience working on other POS systems. They offered a streamlined approach that helped us get the most bang for our buck. We also liked that they were local to us since they’re also based in New York. 

What is the status of this engagement?

We started working with them in 2011, and they’re continuing to provide updates and maintenance.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The solution they developed helps us minimize fraud, reduce labor costs, and operate more efficiently. We can use the data from the platform to optimize our staff scheduling because we can see when different locations are busiest. 

We’ve saved millions of dollars as a result of their work. 

How did Modus perform from a project management standpoint?

We’ve had about four different project managers over the course of our eight-year engagement. Some of the project managers have been better than others, but overall I’ve been very pleased with them. We primarily meet over video-conferencing, but I can meet with them in person when needed. 

What did you find most impressive about them?

I think they’ve done a very good job of keeping the core nucleus of the engineering team together. A lot of times with vendors, you interface with the people onshore, but you never get to see how the sausage gets made. Our main point of contact is the project manager, but we also have direct contact with the developers. Their team is well integrated with our in-house team. 

Are there any areas they could improve?

I think overall, the main downside has been the turnover of project managers. However, I’d say I’m being nitpicky by pointing that out. It didn’t really affect our ability to get tasks done. 

Do you have any advice for potential customers? 

It depends on what you’re looking for from the engagement. We use them primarily as a development partner. Under that lens, I’d really focus on understanding the quality of the development team and how you can leverage that. Build a strong core team that you can work with longterm. 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

IT & Digital Strategy for Large Real Estate Company

"Modus does a particularly good job of listening."

Quality: 
4.5
Schedule: 
4.5
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
May - Sep. 2019
Project summary: 

A real estate company hired Modus to provide a technology audit. After their assessment, the team provided a detailed roadmap of strategies to prioritize.

The Reviewer
 
51-200 Employees
 
New York, New York
Head of Technology, Real Estate Company
 
Verified
The Review
Feedback summary: 

Internal stakeholders are pleased with Modus’ assessment and are currently implementing several of their recommendations. The team demonstrated their dedication to the project’s success by staying organized, providing suggestions, and remaining professional and nuanced throughout the collaboration.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the head of technology for a real estate company. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Modus?

When I first arrived at the firm, I needed to do an assessment of the various inhouse technologies we had. I was looking for a technology vendor to help me with that technology audit.

SOLUTION

What was the scope of their involvement?

Modus helped diagnose and diagram where all of the technologies lived, what the various backend systems were, and how they spoke with each other. From there, they laid out what the problems were with the current system, and made recommendations to improve them based on what we wanted to do.

To inform their roadmap and specific recommendations, we provided them with a couple of surveys as well as feedback. The team also interviewed several of our team members to get an idea of some of the problems we were facing. Based on their findings, they gave us a plan of improvements to implement over the course of the next 12–24 months.

What is the team composition?

We worked with Mike (SVP Client Services), who was involved with the major decisions and major milestones throughout the project. There was also a project manager, some design folks, and some business analysts and developers when necessary.

How did you come to work with Modus?

I’d worked with them previously in a prior role. I had a great deal of positive experience with them, so I went back to them for this project.

What is the status of this engagement?

The project took place from May–September 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Modus gave us eight priorities on their roadmap, and we’re currently on the fourth. We took their priorities and aligned them with our strategic plan, so we’re slowly working through the list they gave us. 

How did Modus perform from a project management standpoint?

The project management was particularly good — it’s one of the reasons I went back to them. I tend to run a fairly lean organization, and I appreciate the outsourced project management capabilities of Modus. 

They have an intuitive ticketing system that they use internally, which we appreciated. It made tracking timelines very easy, and they were very diligent about keeping us on track with them.

What did you find most impressive about them?

Modus does a particularly good job of listening. That’s really important to us. They’ve also helped us avoid mistakes that we would’ve made without their assistance. Their ability to tell us when we’re wrong in a nuanced, professional way is one of their unique skills.

Are there any areas they could improve?

The only thing that comes to mind is elicitation of requirements from their customer. It’s a two way street, but they could work on really pulling all the information out of the customer at the beginning of the engagement.

Do you have any advice for potential customers?

Being very upfront and doing the work at the beginning will make the end results a lot cleaner, clearer, and better. The level of effort you put into at the beginning will pay out when the project is completed.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Dev for Hemp Product Portfolios

"Modus is more responsive than nearly every other agency I’ve worked with."

Quality: 
5.0
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Dec. 2018 - Ongoing
Project summary: 

Modus develops, maintains, and create custom features for websites for multiple hemp product portfolios. They offer design support for the sites of larger portfolios. 

The Reviewer
 
1-10 Employees
 
New York, New York
Jason Provost
Founder & CEO, Solace Brands
 
Verified
The Review
Feedback summary: 

The client is pleased with each site’s functionality and management, leading to a second major engagement with Modus. The team responds quickly to the client’s needs, consistently meets their requirements, and works independently. Their ease to work with stands out.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the founder and CEO of Solace Brands. We build hemp-derived, CBD product portfolios.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Modus?

We wanted a competent web engineering firm that could customize, integrate, and do all the things we needed to do to get our portfolios online.

SOLUTION

What was the scope of their involvement?

Modus has done all the web work for our portfolios. For our first major portfolio, their team was intimately involved in the design as well as implementation, maintenance, and major upgrades. We’ve also worked with them on smaller projects where they focus less on design and more on implementation. They’re going to build the branded site for our second major portfolio in the future.

What is the team composition?

I have a day-to-day contact and another contact for relationship management. It’s unclear how they allocate work in their organization.

How did you come to work with Modus?

We met with 4–5 firms to find the right partner, and someone we knew knew Modus. We found them to be competent in all the categories we needed.

How much have you invested with them?

We’ve spent $150,000.

What is the status of this engagement?

We started working with Modus in late 2018 or early 2019 — for the better duration of the company. They continue to manage and update our first major portfolio’s site and will build our second portfolio’s site soon.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

It’s not a day-to-day partnership, but when it comes to all site-related functionality, upgrades, and management, my experience with Modus has been steadily very good.

How did Modus perform from a project management standpoint?

They’re really responsive. The final product is almost always on point. My CTO directly interacts with them, but we connect via email and over the phone.

What did you find most impressive about them?

Having worked with a lot of agencies, I’d like to highlight their responsiveness. Modus is more responsive than nearly every other agency I’ve worked with. It’s easy to work with their team, and the partnership has been super smooth.

Are there any areas they could improve?

Their pricing could be more competitive, but we get what we pay for. They run a big agency and attempt to accommodate the full-time resources they have on their team.  

Any advice for potential customers?

One of the great things about Modus is that you chart the course and they run with it. They give you buckets they need answers to, and if you just respond to their questions and describe your needs accurately, they’ll go from there.

4.5
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Digital Marketing for Payroll Services Company

"I wish they could replicate themselves and be infused in more of the business."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
Project summary: 

Modus provides web design and development to market payroll and human resource services, increase sales, and solve client support issues. The team provides full web services in this long-term relationship.

The Reviewer
 
10,001 + Employees
 
New York City Metro Area
Director of Digital Marketing, Payroll Services Company
 
Verified
The Review
Feedback summary: 

The team understands the marketing goals and their work has had a dramatic impact on customer service and sales. Site traffic has increased by 200% from year-to-year. Modus has an in-depth knowledge of the business and ensures customer service by assigning high-level project managers.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Please describe your company.

I work for the world’s largest payroll and human resource company.

What is your role and responsibilities?

My role is the director of digital marketing, Web marketing is my specialty, so I work on Web pages for marketing purposes. 

OPPORTUNITY / CHALLENGE

What was your goal for working with Modus?

They helped us with everything from messaging look and feel through to architecture, user experience, design, and development, and usability testing. They really helped across the board and provided a full-digital marketing solution. The overall goal was to help drive incremental sales leads and to address client support issues for our products.

SOLUTION

Please describe the scope of their work.

It was a multitude of services. Their work stretched from strengthening brand voice, understanding of mission, vision, values, to the way we want to position ourselves in the marketplace, absent of traditional advertising.

What was your process for selecting Modus with which to work?

I think it was a combination of a longstanding relationship with prior organizations and working with them and our experience with them, and general dissatisfaction with the current agency. So, I don’t know that there was a competitor, but they came before my time. I’m not sure if there was a competitive audit performed.

Can you provide a ballpark dollar figure for the size of the work that they’ve done for you?

I really can’t provide a figure. I can’t provide financials and they’re on a per project basis, so it’s not a retainer, so it’s difficult to quantify. It varies based on the project workload that we have at any given time with them. The projects range from large, impactful ones to quick down and dirties, where we love to utilize them most are large engagements.

We’ve redeveloped the site from the ground up with their help and it’s still in progress. It’s a three-year project and there’s still more to do, so it’s a good deal of work. The work we have with them is ongoing, as long as my budget stays robust, I’ll be working with them. Other parts of the business work with them as well. There are no plans to change the structure of our partnership. 

RESULTS & FEEDBACK

What were the results of the project?

I’m extremely satisfied with their performance so far.

Do you have any statistics or metrics to track improvement from the project?

I don’t know the key metrics, but they’ve had a dramatic impact. I wish I could give specific percentage or dollar figure increases, but based on the major goals we’ve set out, if it was reducing support calls, we’ve accomplished those metrics. I think it’s more than 40 percent reduction in service calls due to our work with them.

There’s been an increase in leads based on work performed by Modus both in digital marketing landing pages and on the organizing principles and clear calls to action and conversion focus on our basic corporate presence. Their efforts have absolutely increased the leads, visitors, returning visitors on a year-to-year and month-to-month basis, and then they’ve also helped us to architect, design, and develop a mobile website, which has increased steadily. I think the traffic is up on that site by 200 percent year to year.

Is there anything unique about them that really makes them stand out, compared to other companies?

Yes, they listen. They get it. The other unique thing is you’re dealing with the owners of the agency on any given project, and so you’re getting their best employees each time working on every aspect of the project. They have an in-depth knowledge and understanding of our business, I think sometimes they even understand better than we do and can help guide decisions given that knowledge across the spectrum of our product portfolio.

Looking back on the work so far, is there any area that you think they could improve upon or something that you might do differently?

That’s the beauty of what we do. They’re tied into our analytics, so they understand metrics and performance. Modus helps guide projects due to their deep understanding of not only who the audience is, but then actually what they’re doing on the site, where there may be gaps or room for improvement. I wish they could replicate themselves and be infused in more of the business.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
Verification

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BRONZE VERIFIED
Business Entity
Business Entity Name
MODUS ASSOCIATES LLC
Status
Active
Jurisdiction of Formation
New York
Id
3078707
Date of Formation
Jul 15, 2004
Last updated
Aug 6, 2020
Client Reviews
VERIFIED CLIENT REVIEWS
4
OVERALL REVIEW RATING
4.9
Source
Clutch
LAST UPDATED
July 17, 2020