How did you select this vendor?
Mirage got recommended by someone in my professional network.
Describe the scope of their work in detail.
We started with a workshop in one of our offices where the team of Mirage together with us shaped the foundation of our project. This workshop was focused on brainstorming, positioning, design, marketing en branding. As a next step Mirage took control of the rebranding process and maintained a high sense of interaction along the way.
After an inspiring first phase of the project we collaboratively focused both our teams on identifying elements for shaping strategies aimed for brand performance, positioning, e-commerce targets and overall international awareness for our company.
Mirage functioned as partners who continuously kept striving for the best results imaginable. A creative, inspiring and motivation process.
What was the team composition?
We worked with a team consisting of 4 people including myself. Mirage assembled a team specifically for our project; their art director, head of strategy and two strategic/project managers