Minimalist and delicate motion graphics for brands

Minimalia is a motion design studio. We create minimalist and delicate motion graphics for brands.

Our main services are customised motion graphics and explainer videos.

Based in Barcelona, working wordlwide, since 2016.

[email protected]

 
$5,000+
 
$25 - $49 / hr
 
2 - 9
 Founded
2016
Show all +
Barcelona, Spain
headquarters

Portfolio

Key clients: 

Movistar+, Glam Software ERP/CRM, Anubex, IRIS, Caja de Ingenieros, Càritas, Diputació de Girona, Galetes Farners and Antylop

Diputació de Girona — Programa Co-Creix Explainer

Client: Diputació de Girona

Creative Direction: Minimalia
Graphic Design: Minimalia
Animation: Minimalia
Sound Design: Minimalia

Glam Suite - Service Explainer

Client: Glam Software ERP/CRM

Agency: Playbrand
Creative Direction: Minimalia
Copywriting: Minimalia
Graphic Design and Illustration: Minimalia
Animation: Minimalia
Sound design: Minimalia

The Success Paradox - Philosophical Theory Explainer

Client: The Success Paradox

Art Direction: Studio Carreras
Copywriting: Studio Carreras
Illustration: Studio Carreras
Animation: Minimalia
Sound design: Minimalia
Music: Dry Air by Podington Bear

Caja de Ingenieros - Product Explainer

Client: Caja de Ingenieros

Production Company: Mayo Films
Executive Direction: Mayo Films
Copywriting: Mayo Films
Art Direction: Minimalia
Illustration and Animation: Mayo Films
Sound design: Rimsky Music

Anubex - Techonology Explainer

Client: Anubex

Executive Direction: Clickable Video
Copywriting: Clickable Video
Graphic Design and Animation: Minimalia
Sound Design: Minimalia

IRIS - Technology Explainer

Client: IRIS

Executive Direction: Clickable Video
Copywriting: Clickable Video
Graphic Design and Animation: Minimalia
Sound Design: Minimalia

Càritas - Service Explainer

Client: Càritas

Executive Direction: Plei
Creative Direction: Minimalia
Copywriting: Plei
Illustration and Animation: Minimalia
Sound Design: Minimalia

Galetes Farners - Rebranding Explainer

Client: Galetes Farners

Executive Direction: Ikou Studio
Creative Direction: Ikou Studio
Graphic Design: Ikou Studio
Animation: Minimalia
Sound Design: Minimalia

Antylop - Service Explainer

Client: Antylop

Agency: Playbrand
Creative Direction: Minimalia
Executive Production: Plei
Copywriting: Playbrand
Illustration: Studio Carreras
Animation: Minimalia
Sound design: Minimalia

Antylop Brand Video: vimeo.com/364017223
Antylop Service Explainer: vimeo.com/364018057

Reviews

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Video Production for Horseback Tourism Company

"Their creativity, emotional intelligence, and single-mindedness were impressive."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Sept. 2018 - Jan. 2019
Project summary: 

Minimalia produced a corporate video to communicate an organization's mission.

The Reviewer
 
1-10 Employees
 
Rome, Italy
CEO, Horseback Riding Tourism Company
 
Verified
The Review
Feedback summary: 

The video has been shared over 80,000 times, and it was successfully used to communicate with stakeholders. The content even facilitated contracted agreements. It was a pleasure working with the group throughout the timeline. 

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Unconventional tailor made experiences, incoming tourism packages

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Minimalia?

Corporate video Motion Grafic

What were your goals for this project?

To comunicate to stakeholders the mission and services of my company

SOLUTION

How did you select this vendor?

She was recommended to me by another company

Describe the video(s) and the process in detail.

Minimal Motion Grafic worked in detail. Emotional music. A Little ball draws lines and figures, explosions, it breaks down and reassembles.

What was your vendors' project management or feedback process?

We warked together during the entire process

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The video have beeen shared more then 80.000 times. It was used for all the presentations with stakeholders. It helped us to sign contracts

How effective was the workflow between your team and theirs?

The team working was simply magnificent

What did you find most impressive about this company?

Creativity, emotional intelligence, single mindedness

Are there any areas for improvement?

I am 100% satisfied

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Animated Videos for Content Creator

"I find their style of animation and the way they work to be really good."

Quality: 
5.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
June 2017 - Ongoing
Project summary: 

minimalia is an ongoing partner for a content creation agency’s animated video projects. They are responsible for producing 4–5 videos that run 30–120 seconds long based on each client’s briefing.

The Reviewer
 
1-10 Employees
 
Antwerp, Belgium
Tom Lauwer
Owner, Tom's Cabin
 
Verified
The Review
Feedback summary: 

The videos meet the clients’ standards, leading to a long-term relationship with the agency. In each collaboration, minimalia is proactive about solving problems and improving things, contributing to a high quality of work. Their work ethic and diligence stand out.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I am the owner of Tom’s Cabin. We specialize in content creation and video communication. When companies want to communicate with video, we help them make that happen.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with minimalia?

We needed someone to produce animated videos for us.

SOLUTION

What was the scope of their involvement?

We have four or five projects a year with minimalia. The videos are between 30 seconds to two minutes long, and they handle everything from production to editing.

We start by giving minimalia a briefing of what we’re looking for: what the video should look like and the purpose of the video. Following that, they give me an estimate of the cost, which we always negotiate upfront so there aren’t any wrong expectations from both sides. Once approved, we begin working together. 

Our collaborations are always very nice because they respect deadlines and agreements that are made. They also deliver very good quality of work. They are also very proactive and suggest things so that we end up with a good video that we and the client are very happy with.

What is the team composition?

I work with one person from minimalia.

How much have you invested in them?

We’ve spent €7,000–€8,000 Euros (approximately $7,800–$8,900 USD).

What is the status of this engagement?

We began working with them in June 2017, and we are still working with them.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They are usually right on track with what we need. My clients are also always happy with the results. We are very happy to work with them.

How did minimalia perform from a project management standpoint?

They are very good at meeting deadlines. Communication is also very clear and has been very good; minimalia always responds to our messages.

What did you find most impressive about them?

I find their style of animation and the way they work to be really good.

Are there any areas they could improve?

For the moment, I am quite happy with everything.

Do you have any advice for potential customers?

Definitely work with them.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Video Storyboards, Animation & Graphics for Production Co

“They do excellent, high-quality work, and they’re extremely reliable.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Jan. 2011 - Ongoing
Project summary: 

minimalia provides production support to a Belgian video production and marketing company. They create storyboards and oversee the animation and motion graphics for videos that are between 1–5 minutes.

The Reviewer
 
1-10 Employees
 
Antwerp, Belgium
Wim Symoens
Owner, Clickable Video
 
Verified
The Review
Feedback summary: 

Internal stakeholders report that minimalia has had an immeasurable impact on their business. Clients are also extremely pleased with their work. Professional and timely, the team exhibits tasteful creative judgment. They offer reasonable industry prices.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the general manager and producer at Clickable Video, a production company in Belgium. We mainly produce corporate videos and video marketing campaigns.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with minimalia?

We needed help with video production.

SOLUTION

What was the scope of their involvement?

minimalia has primarily produced content for our large, international clients. They’ve done motion graphics and some animation. The videos are between 1– 5 minutes. They produced a video for one of our larger clients, a subsidiary of a multinational imaging corporation, detailing their digital services. More specifically, the video explains how they use a complex process to screen data and ensure it’s safe. They also produced a video for a client that transfers old infrastructure processes to new processes for major financial, aviation, and international companies. The video explains how they provide this new way of working and why their services are reliable.  

We communicate with our client about what they want and what message they wish to send, and then we create the script and the message. We also look for a specific style or genre. Once we have that, we communicate with Yasmin (Founder/Creative Director, minimalia) and get her opinion. minimalia then creates the storyboard; once that’s approved, they continue with the animation.

What is the team composition?

My point of contact is Yasmin. We usually work with 3–4 other people, depending on the project. 

How did you come to work with minimalia?

I saw Yasmin’s work on Vimeo and contacted her.

How much have you invested with them?

My company spends €5,000–€15,000 (approximately $5,500–$16,500 USD) each year.

What is the status of this engagement?

We started working together in January 2011, and our partnership is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The whole process has been terrific. We have very happy clients and recurring clients. It’s impossible to say how much of an impact they’ve had on our business.

How did minimalia perform from a project management standpoint?

Yasmin is a true professional. What’s really awesome about her is that she has excellent taste, which is very important in the line of work that she does. She’s extremely reliable and delivers when she says she will.

What did you find most impressive about them?

I recommend minimalia. They do excellent, high-quality work, and they’re extremely reliable.

Are there any areas they could improve?

There’s nothing bad I can say about them.

Do you have any advice for potential customers?

Start working with them. I recommend using them.

5.0
Overall Score I intend to continue working with them.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    It couldn’t be better. They always stick to schedules, and if there’s a problem, they let me know.
  • 5.0 Cost
    Value / within estimates
    Compared to other collaborators, it’s very good.
  • 5.0 Quality
    Service & deliverables
    They deliver excellent quality with adherence to schedules.
  • 5.0 NPS
    Willing to refer

Video Production for Design Studio

"minimalia was very involved in the process and truly understood what we needed before starting the project."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Oct. - Nov. 2016
Project summary: 

minimalia produced a minute-long video for a design studio’s client. Their team handled the animation and editing tasks, using an existing script and polishing the final product before delivery. 

The Reviewer
 
1-10 Employees
 
Girona, Spain
Genís Carreras
Owner, Studio Carreras
 
Verified
The Review
Feedback summary: 

The efforts resulted in a great final video, satisfying the client and leading to continued business for the studio. minimalia displayed a strong ability to convey the desired messaging to the right audience. Their expertise in video production was valuable and made for a smooth engagement. 

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of Studio Carreras, a design and illustration studio.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with minimalia?

We hired minimalia because our client needed an animated explainer video, rather than a single image.

SOLUTION

What was the scope of their involvement?

I worked with Yasmin (Founder & Creative Director, minimalia) on the visual identity. For the video itself, their team was responsible for using our client’s scripts, designing the slides, and animating everything. We collaborated on the design process. 

Once the video was complete, they handled all the editing and arranging the scenes. They added all the finishing touches, including the audio. The final video was around one minute long. 

What is the team composition?

I only worked directly with Yasmin.

How did you come to work with minimalia?

I considered a few companies from my area, but minimalia caught my attention because we were working in the same coworking space. Once we got to know each other and appreciate each other’s work, we agreed to collaborate. 

How much have you invested with them?

We spent less than $1,000.

What is the status of this engagement?

We worked together from October–November 2016.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The video had a great impact. This project was my first with the client, and they’re now an ongoing client. They were very happy with the result, finding the way the video explained a complex idea to be very impressive. The video helped spread a message that resonated with the target audience. 

How did minimalia perform from a project management standpoint?

Their team was proficient and very professional. I was pleased with how they managed the project.

What did you find most impressive about them?

minimalia was very involved in the process and truly understood what we needed before starting the project. This was helpful later on in the process and helped them achieve our goals. I trusted Yasmin and she did a great job. 

Are there any areas they could improve?

I became the middleman between my client and minimalia, which meant the process wasn’t as straightforward as I’d pictured it would be. However, it wasn’t an issue because there wasn’t too much feedback to convey between the teams. 

Do you have any advice for potential customers?

Trust the level of proficiency that Yasmin has with videos. She corrected me whenever something was wrong and displayed great expertise. I recommend using them because of how professional they are. 

5.0
Overall Score Yasmin is a very nice person to work with. She always finds solutions that work well for us as a client.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    It was quicker than we expected.
  • 5.0 Cost
    Value / within estimates
    It’s very competitive pricing for the service they provide.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer