Mindlink

BACKGROUND

Introduce your business and what you do there.

I’m a digital marketing expert at Porcelana. We’re a leading Greek company specializing in tiles, sanitary ware, kitchens, and furniture. We focus on personalized, sustainable, and innovative living space solutions, operating 27 retail stores across Greece.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Mindlink?

We needed help with SEO.

SOLUTION

What was the scope of work done?

Mindlink created blogs for our company website, provided technical SEO, wrote product descriptions, and consulted about SEO. The team provided all the needed services with a professional scope and was always on point.

Mindlink delivered:

- Technical SEO analysis (site speed, crawlability, indexing)
- On-page SEO issues (meta tags, headers, content structure)
- Backlink profile review
- Identification of high-value keywords
- Competitor keyword gap analysis
- Keyword mapping to content/pages
- Title tags, meta descriptions, header tags
- Internal linking structure
- Content optimization for target keywords
- Blog content calendar
- SEO-optimized articles or landing pages
- Content gap analysis
- XML sitemap and robots.txt optimization
- Schema markup implementation
- Mobile-friendliness and Core Web Vitals improvements
- Keyword ranking updates
- Traffic and engagement metrics
- Backlink acquisition and domain authority changes
- Regular check-ins
- Strategic pivots based on performance

What is the team composition?

We worked with one teammate from Mindlink.

How did you come to work with Mindlink?

I found Mindlink through a referral. I chose them because they specialized in SEO.

What is the status of this engagement?

We worked together from December 2023–April 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We were extremely satisfied with the quality of Mindlink’s deliverables. We measured KPIs from SEMrush and Google Search Console, including the estimated number of visitors from organic search, positions of tracked keywords over time, visibility score, number of referring domains and backlinks, authority score of linking domains, toxic score, keywords driving the most traffic, keyword difficulty and search volume, search terms that bring users to our site, and comparison of our domain’s performance against competitors.

After working with Mindlink, we saw an increase in clicks, impressions, and CTR. We also saw an increase in the number of keywords ranking in the top 10 and top 3 positions, as well as growth in referring domains and authority score.

How did Mindlink perform from a project management standpoint?

Mindlink delivered on time and responded well to our needs. We communicated via phone calls, emails, and meetings.

What did you find most impressive about them?

We were impressed with Mindlink’s professionalism.

Are there any areas they could improve?

No, there’s nothing they could improve on.

BACKGROUND

Please describe your company and position.

I am the Operations Associate of Agritecture

Describe what your company does in a single sentence.

Agriculture Consulting

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mindlink to accomplish?

• The primary goal was to create SEO-driven, evergreen blog content that would: - Increase organic website traffic - Improve the site’s visibility for strategic keywords - Deliver high-value educational content establishing the clienta, as a knowledgeable and trustworthy solution provider for farmers

SOLUTION

How did you find Mindlink?

• Referral
• Other

Why did you select Mindlink over others?

• High ratings
• Close to my geographic location
• Great culture fit
• Good value for cost
• Expert in the industry

How many teammates from Mindlink were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work included delivering three engaging and informative blog posts per month throughout the project duration, with the goal of improving Google rankings and increasing website traffic.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Top ranking positions 1-20 (increased from 6 to 95 keywords)

Organic keywords (increasing from 121 to 378 keywords)

Page-one rankings for strategic keywords

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were always available for calls and meetings, clearly explaining their ideas and strategy, and also providing a well-defined strategic plan. Additionally, they shared supplemental materials to support our work. They conducted every meeting with professionalism and remained focused on achieving the final deliverables and goals. While there were occasional slight delays in delivery, they consistently responded with professionalism and delivered great results.

What was your primary form of communication with Mindlink?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most was their strategic approach and the way they actively involved us in the process, teaching and supporting us to successfully handle our part when needed. They are a young, ambitious, and goal-oriented team, focused on delivering impactful results.

Are there any areas for improvement or something Mindlink could have done differently?

The main area for improvement would be ensuring more consistent delivery timelines, and maybe setting some weekly / bi weekly short meetings (These weren't on our contract, but would have helped. but whenever asked for a meeting they were always positive). Apart from that, everything else was excellent.

BACKGROUND

Please describe your company and position.

I am the CEO & Owner of BikeIT Rentals

Describe what your company does in a single sentence.

Bike Rental Services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mindlink to accomplish?

• Our main objective was to guide the company through a complete website redesign, ensuring the final result would be both user-friendly and optimized for search engines. We aimed to improve the site's overall structure and functionality while maximizing traffic and discoverability, through SEO.

SOLUTION

How did you find Mindlink?

Referral

Why did you select Mindlink over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

Describe the scope of work in detail. Please include a summary of key deliverables.

Ten years ago, we embarked on a journey to establish the first bike rental shop in Thessaloniki. Little did we know that this venture would transform into a place brimming with cherished stories and unforgettable memories.

Our initial goal was to offer an alternative form of entertainment for people of all ages, and we are delighted to witness this vision come to life every single day. Throughout the years, we have forged strong and meaningful connections with our customers, providing countless rides along the scenic Nea Paralia. 

Thanks to each one of our customers, we have managed to not only become the go-to bike rental shop for children but for everyone seeking adventure.  We take immense pride in receiving the prestigious Tourism Excellence award from the Region of Central Macedonia. This award reflects our unwavering dedication and commitment to our work.Visit the BikeIT store and let us share our cycling passion with you in person!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Mindlink did an amazing job helping us redesign our website. Katerina ensured it shows what we do and what makes us different as a Bike Rental Company in Thessaloniki. Throughout the process, she helped us understand everything and made sure our vision was always a priority. She also paid a lot of attention to writing the content for each page, making sure it truly reflected us. We had a great experience working with Mindlink, and we’re very happy with the result.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was on time.

What was your primary form of communication with Mindlink?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Throughout the process, she helped us understand everything and made sure our vision was always a priority. She also paid a lot of attention to writing the content for each page, making sure it truly reflected us.

Are there any areas for improvement or something Mindlink could have done differently?

Not something to metion.

BACKGROUND

Please describe your company and position.

I am the Owner of Oriens Villas

Describe what your company does in a single sentence.

Oriens Villas

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Mindlink to accomplish?

• The goal was to create a website that captures the beauty of the villas, highlights their amenities, and entices visitors to book their vacation in the beautiful island of Lefkada.

SOLUTION

How did you find Mindlink?

Online Search

Why did you select Mindlink over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Mindlink were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Marketing services 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Success was measured by increased website traffic, improved organic search rankings, and higher engagement from potential visitors.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was great and on time. They work as professionals and deliver the work in the agreed delivery time.

What was your primary form of communication with Mindlink?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They communicate frequently with the client so there is guidance and the result he desires.

Are there any areas for improvement or something Mindlink could have done differently?

Everything was perfect!