mill studio

BACKGROUND

Please describe your company and your position there.

Founded in 2019 in Germany, we manufacture fresh frozen food for pets. We propose a selection of products including frozen meat, dry products, oils and supplemenst. We are proud to offer a selction of daily menus specifiacly prepared for your companion animal.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire mill studio?

Our challenge was to higlight our USP with a friendly touch, building a real personality for our brand while keeping our message easy to understand. We our a startup company with no marketing team, therefore, we were looking for a real partner.

What were your goals for this project?

We were in need of almost everything :-) From branding, image, logo, to a global international concept. We were looking for a partner taht could become our Marketing eye and advisor.

SOLUTION

How did you select this vendor?

We have chosen MillStudio because we have succesfuly worked with them in 2018, for another start-up company (ESA Microave Solutions GmbH) and as we were completely satisfied with their creativity and services, it was logical to slect them for our new project.

Describe the project and the services they provided in detail.

They have completely created our brand concept and image and we have built together teh structure of our e-shop, with no bundaries.

What was the team composition?

The good thing is that you are always in contact with 2 members of the team who know your project as their baby .

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

We were ready on time. Our website and e-shop are excatly what we were looking for meaning creative with a strong identity and different from competitors, with an international approach.

How was project management arranged and how effective was it?

As a German based company, we did not feel any problem communicating with MillStudio based in Poland. All is in English at the end and only one meeting in their office in Crakow was needed.

What did you find most impressive about this company?

Close contact to decision makers, with flexibility and very open minded. Their team is skilled and professional, with a flair of the "homemade", meaning that we felt close to them.

Are there any areas for improvement?

I wish I could go more often to Krakow :-)