Micky's Marketing - Cape Town

BACKGROUND

Please describe your company and position.

I am the Chair Lady of Red Cross

Describe what your company does in a single sentence.

The South African Red Cross Society is a member organisation of the International Federation of the Red Cross and Red Crescent Socities (IFRC), which is the largest volunteer driven organisation on earth. The Red Cross Society has 100 million members and a presence in 189 countries.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Frank Furk Digital to accomplish?

• Conversion Rate SEO
• GBP SEO Optimization
• On Page SEO

SOLUTION

How did you find Frank Furk Digital?

• Online Search
• Referral

Why did you select Frank Furk Digital over others?

• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Frank Furk Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Red Cross Helderberg faced challenges in reaching a wider audience and increasing engagement online. The organization's online presence was limited, and website was outdated, resulting in poor search rankings and limited traffic

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The organization's total business profile views increased by 171% compared to the previous year, indicating a significant improvement in online visibility. Total searches increased by 151.2% compared to the previous year, demonstrating an increased interest in the organization's services. Total calls increased by 332% compared to the previous year, reflecting an increased engagement with potential donors and volunteers.

Red Cross continued to benefit from the strategy, experiencing sustained growth in its online presence.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very professional, punctual & driven

What was your primary form of communication with Frank Furk Digital?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The end results and the communication were impressive

Are there any areas for improvement or something Frank Furk Digital could have done differently?

Not at all

BACKGROUND

Please describe your company and your position there.

Travel Consultant at Travel Start

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Frank Furk Digital Marketing Services, and what were your goals?

Branding & Business Cards as well as Slow web speed

SOLUTION

How did you select this vendor and what were the deciding factors?

Refered

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Full Site Audit & implementation of SEO best practices which resulted in optimized web-vitals & increased web speed & performance. New design for business cards

How many resources from the vendor's team worked with you, and what were their positions?

just the SEO expert

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The web optimization strategy the SEO expert suggest was very, very successful! The SEO implementations & his SEO knowledge is resourceful & trustworthy

How effective was the workflow between your team and theirs?

We had 2 in-person meetings & everytime I had a question he was quick to answer/respond without any difficulty in communication

What did you find most impressive or unique about this company?

We admire their SEO knowledge & the big impact they had on the site's speed.

Are there any areas for improvement or something they could have done differently?

Not at all