Maxamy

BACKGROUND

Please describe your company and position.

I am an executive of Activengage

Describe what your company does in a single sentence.

Conversational platform to aid in online commerce.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Maxamy to accomplish?

• Raise the visibility of our company
• Execute a consisten PR strategy
• Align all marketing efforts to support an impactful, clear message

SOLUTION

How did you find Maxamy?

Referral

Why did you select Maxamy over others?

• Great culture fit
• Referred to me

Describe the scope of work in detail. Please include a summary of key deliverables.

Maxamy began by researching past efforts and current items in Marketing. Next a plan was delivered with key milestones and costs. A robust conversation happened over the course of a few weeks. Since Maxamy has started several well picked up press releases have been executed. Our site has undergone major enhancements and our views are up over 15%. Event negotiation has been much improved with greater value realized from our spend.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Visibility of press releases
• Leads from site
• effectiveness of advertising

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Maxamy always delivers on time if not early. They are very communicative and clear in what they need to accomplish the project. They provide excellent followup with us to ensure everyone is on the same page in terms of deliverables and timelines.

What was your primary form of communication with Maxamy?

Virtual Meeting

What did you find most impressive or unique about this company?

Most impressive is the level of expertise and professionalism while at the same time being very personable. They are always ready to help and provide excellent input.

Are there any areas for improvement or something Maxamy could have done differently?

Nothing comes to mind. Maxamy delivered exactly what we asked for initially and the relationship has grown as we have seen their results.

BACKGROUND

Please describe your company and position.

I am the Sr. Director of Marketing of CallRevu

Describe what your company does in a single sentence.

Call tracking and management software solution for retail automotive dealerships.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Maxamy to accomplish?

• Increase lead acquisition
• Improve SEO performance
• Develop compelling thought leadership content

SOLUTION

How did you find Maxamy?

Referral

Why did you select Maxamy over others?

• High ratings
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned
• Other

What was the size of Maxamy’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

MQL Generation and Management

• Paid advertising strategy development, including PPC paid search, display and social advertising
• Campaign, research, setup and monthly maintenance
• Turnkey campaigns
• Geotargeting available, as needed, with clearly defined goals
• Paid advertising budget optimization • Transparent MQL analytics measurement and ROI reporting, monthly

Content Marketing 

• Monthly: Two blogs, or one blog and one article
• Quarterly: One ebook, case study or guide SEO Management Content & URL architecture
• Unique Meta Titles and Meta Descriptions
• Update Robots.txt and site map
• Schema implementation
• Canonical Tags
• Website and landing page: Image ALT tags and size optimization
• Competitive analysis, including link and keyword analysis
• Extensive keyword research & identification of high-value search terms
• Website crawling, on-page audits and technical adjustments/fixes
• Meta-data optimization
• Google Analytics, Tag Manager and search console integration & setup optimization
• Conversion tracking
• Internal contextual linking optimization
• Full Google Business Profile utilization and optimization
• Backlinks and link building
• Blogs optimization (1200+ words, keyword optimization)
• Improve website speed, especially mobile
• Ongoing Support and Management

Provide the following as part of the engagement:

• Ongoing project plan to keep both parties informed and on track
• Bi-weekly strategy calls/updates • Strategy and execution consultation
• Account management

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increase in website visitors, with increase in page views and reduction in bounces
• Lead conversions
• SEO configuration

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Melissa is very organized and deadline oriented. Her team leverages marketing planning and tracking software to stay informed and and oversee client work. They are very responsive to our marketing needs. Come to the table with ideas and suggestions to help us improve or think differently. Maxamy is very resourceful and willing to go above and beyond to help a client because it is the right thing to do.

What was your primary form of communication with Maxamy?

Virtual Meeting

What did you find most impressive or unique about this company?

• Their can do attitude and attention to detail.
• Very mindful of budgets and the clients need to deliver results.
• They operate as an extension of our marketing team, not as a vendor.

Are there any areas for improvement or something Maxamy could have done differently?

None come to mind.

BACKGROUND

Please describe your company and position.

I am the President/Owner of Salish Forest LLC

Describe what your company does in a single sentence.

Motivational speaking and key note delivery.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Maxamy to accomplish?

• Biography
• Comprehensive presentation
• Research and background info

SOLUTION

How did you find Maxamy?

Prior engagement and work

Why did you select Maxamy over others?

• High ratings
• Great culture fit
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

Design and create international presentation. Two versions, one as a short overview and a long format version for up to 90 mins of engagement. Research followed by creative design, content creation and editing.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Research, presentation formation and review followed by completion.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Research and creative were delivered early for review. Presentation was early and well put together with minimal adjustments.

What was your primary form of communication with Maxamy?

Virtual Meeting

What did you find most impressive or unique about this company?

They were very thorough, efficient, and attentive to detail. Creative was very fresh and original with strong content writing.

Are there any areas for improvement or something Maxamy could have done differently?

None