#1 SEO Company For Small Business

Markitors connects small businesses with clients and customers...and has a great time doing it.

We are an SEO company for small business. If you Google "digital marketing company," you'll find Markitors on the 1st page of search results. 

We know our stuff, and nothing makes us happier than moving small businesses forward online.

 
$1,000+
 
Undisclosed
 
10 - 49
 Founded
2012
Show all +
Scottsdale, AZ
headquarters
  • 7343 E Scottsdale Mall, Suite 3001
    Scottsdale, AZ 85251
    United States

Portfolio

Key clients: 

Small Businesses, Family Owned Businesses, & Small Teams within large companies.

0 to 75,000 organic search visits per month

Markitors took Y Scouts, an executive search firm, from 0 to 75,000 organic search visits per month through SEO services. 

This service included content creation, link building, and Technical SEO. 

The end result was a sustainable inflow of leads that helped propel Y Scouts to a nationally known executive search firm. 

Reviews

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Digital Marketing for Accessibility Company

“Their trustworthiness is off the charts.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Feb. 2020 - Ongoing
Project summary: 

Markitors spearheads organic SEO initiatives for a company that specializes in accessibility devices. They’ve updated site content, generated blog articles, and targeted keywords to maximize visibility.

The Reviewer
 
50-200 Employees
 
Duluth, Minnesota
Pete Newstrom
VP of Finance, Arrow Lift
 
Verified
The Review
Feedback summary: 

Markitors’ efforts have led to improved search rankings, and the client now enjoys a boosted customer health score. They’ve proven to be an invaluable partner through their expertise and personability. Their strength lies in communication and project management, rendering them a trustworthy partner.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the VP of Arrow Lift, a specialty subcontractor that installs accessibility-centric devices. One of the areas that I oversee is marketing.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Markitors?

We wanted to improve our SEO performance.

SOLUTION

What was the scope of their involvement?

They help us with site content and digital PR. On the site content side, they update our website to reflect our most recent product offerings and write blog posts for us. They also provide onsite SEO, where they make changes to our website to maximize its search positioning. They utilize Google Analytics and provide us with performance reports.

What is the team composition?

We worked with 4­–5 teammates. We primarily communicate with Brett (CEO) and Nikitha (Account Manager).

How did you come to work with Markitors?

We googled something along the lines of “small business digital marketing,” and they were on the first page of results. We thought that that was a pretty good sign, since we’re also gunning for that kind of visibility. We interviewed several companies but received a fantastic impression from Brett. He was responsive, knowledgeable, and communicative throughout the decision-making process.

What is the status of this engagement?

The project began in February 2020 and is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

They’ve effectively increased our domain authority (DA). Our customer health score has also gone up since we engaged them.

How did Markitors perform from a project management standpoint?

They’re excellent on this front. I get the impression that project management is their forte. We communicate via phone, email, and video conferencing.

What did you find most impressive about them?

I’d highlight their communication skills; their trustworthiness is off the charts. Even if Brett and Nikitha were running a different business, I’d wholly trust in their ability to deliver. They’re very professional.

Are there any areas they could improve?

No, I really can’t think of anything major.

Do you have any advice for potential customers?

Make sure to listen to what they say, and don’t hesitate to follow their lead. Once you provide them with information about your specific industry, they’ll take it and run with it. They’ll eventually infuse that information with their digital marketing expertise.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO Services for Outpatient Treatment Group

"Markitors is both professional and effective."

Quality: 
4.5
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jan. 2020 - Ongoing
Project summary: 

An outpatient treatment group hired Markitors to improve the company's visibility on the internet. The team focused on local SEO specifically.

The Reviewer
 
51-200 Employees
 
Baltimore, Maryland
Dan Reck
CEO, MATClinics
 
Verified
The Review
Feedback summary: 

The company is satisfied with the results of the project. The business consistently ranks on Google maps and they receive more inquiries about their services. The team was responsive whenever the company had any concerns and sent regular weekly updates.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

MATClinics is an outpatient addiction treatment group. I am one of the founders and CEO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Markitors, and what were your goals?

We hired Markitors to help bolster MATClinics' visibility on the internet. Local SEO was the piece that we could not seem to solve on our own. We had engaged two previous SEO firms but both failed to make a difference after six months.

SOLUTION

How did you select Markitors and what were the deciding factors?

We had experience with two previous SEO firms so we knew what we didn't want. We were pretty frustrated that we could not seem to move the needle on SEO.

Markitors was able to address our needs by talking us through the steps that they take. Their responses were detailed and credible and demonstrated an understanding of why our previous efforts did not work.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

  1. Google My Business--Cleaned it up, made it consistent across all locations.
  2. Keywords--Experimented with a range of keywords and determined the most effective.
  3. Blog writing and content updating
  4. Backlinking--Prior SEO companies tried but failed to get us backlinks.

We get new backlinks every month with Markitors.

How many people from the vendor's team worked with you, and what were their positions?

Four people (visible to me) have worked on our campaign. The CEO started us off and then passed us along to an experienced customer rep who guides our work each month. A content generation person writes our monthly blog posts and the social media expert has chimed in when relevant.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our local SEO is functioning much better now. Our locations consistently show up on Google maps and in search. Overall SEO has improved markedly to the point where we receive a number of inquiries each week from potential patients who are far outside our service area.

Describe their project management style, including communication tools and timelines.

I receive weekly updates by email and monthly status calls. Staff are responsive whenever I have questions or concerns.

What did you find most impressive or unique about this company?

Markitors is both professional and effective.

Are there any areas for improvement or something they could have done differently?

I have no complaints. It has taken them some time to learn the specifics around our business but they have done so.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO & Content Dev for On-Demand Restaurant Staffing Company

"In every sense of the word, Markitors is a partner."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Feb. 2020 - Ongoing
Project summary: 

Markitors is the SEO partner for a restaurant staffing platform. The team conducts regular website audits and produces SEO-friendly content on a weekly basis. They’ve also held SEO workshops.

The Reviewer
 
51-200 Employees
 
Phoenix, Arizona
Zachary McCarty
Director of Growth, Qwick
 
Verified
The Review
Feedback summary: 

Internal stakeholders are impressed with Markitors’ services, noting not just the impact they’ve had on the business, but also on internal knowledge with their insightful SEO workshops. The team’s friendliness and willingness to customize the engagement sets them apart from their competitors.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the director of growth at Qwick, an on-demand staffing platform that helps hospitality and food, and beverage businesses connect with staff when they’re in need of additional help

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Markitors?

Markitors is our SEO partner. 

SOLUTION

What was the scope of their involvement?

When we first met with Markitors, we told them what we wanted to do. They came back with a really good, wholesome three month strategy. 

The team does a few things on a monthly basis. One of those is a technical SEO audit, so each week, they review our website and look for opportunities to make it more efficient, whether it be loading time or fixing broken links. 

Markitors also publishes four pieces of content per month — the team comes up with the topic and writes the entire piece. 

Each week, they check in and let us know what they did and how we’re performing.

What is the team composition?

We work with Nikitha (Director of Client Services) directly. She fields our requests and does our meetings. She works with about three to four people on the content side. 

We also work with Raquel (Author) who does a lot of the technical SEO, and we check in with Brett (Founder & CEO) every once in a while.  

How did you come to work with Markitors?

We knew we needed SEO help, so we started shopping. Markitors does a good job of appearing really high on Google, which is a good sign because that’s the service they’re trying to provide. We also have a connection with Brett. 

All the agencies we considered came in and gave us a pitch, but Markitors’ stood out from the rest. Overall, they were just the best.

How much have you invested with them?

We pay an average of about $2,500 per month.

What is the status of this engagement?

We’ve been working together since February 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They’re a really great team. We’re still pretty early on in the engagement, plus our numbers have been affected by the pandemic. Overall, though, we’ve noticed that we’re starting to rank for keywords that we never had in the past.  

As part of our engagement, we really wanted them to help us learn more about SEO, and they’ve been incredible about that. We’ve had a couple of different workshops, where they’ve taught us different elements of SEO. They’ve walked us through how to write a blog post,  how to use Google search console, and how to analyze our results there. It’s enabled us to have better conversations with them, because now we know what they’re talking about. 

In every sense of the word, Markitors is a partner. They’re not just someone we hired to delegate work to — we actually work with them. 

How did Markitors perform from a project management standpoint?

Markitors performs really well. They’re really fluid, check in every week, and complete everything in a timely fashion. Whenever they finish content, they take our feedback and suggestions and implement them. If they come up with ideas we don’t agree with, they’re very receptive to us. 

We keep in touch using email and Zoom. 

What did you find most impressive about them?

Their friendliness and ability to teach sets them apart. A lot of agencies have a lot of clients, and you can tell they’re just scrambling to get through it all. When we’re on a call with Markitors, they make us feel like they actually want to be on the call with us. We get the sense that they’re really excited about our success. 

When the pandemic hit, they continued our services without charging us for a few months, which was incredibly cool. We actually cut almost all of our partners except for them. 

Are there any areas they could improve?

They do everything pretty well. 

Do you have any advice for potential customers?

Don’t be afraid to ask and provide feedback. Markitors is really good about customizing the experience.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO Audit & Advisory for Sports Website

"I was blown away by the end product delivered."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Dec. 2019 - Jan. 2020
Project summary: 

Markitors performed SEO audits for two websites. They looked at all SEO from technical to content and made recommendations.

The Reviewer
 
51-200 Employees
 
Phoenix, Arizona
Matt Blake
Co-CEO, FanSided
 
Verified
The Review
Feedback summary: 

Markitos work contributed to an immediate positive impact on the client's business. The team's workflow was great and they utilized Google Suite, making the process smooth and easy.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

FanSided is one of the fastest growing network of fandom-focused sports, entertainment and lifestyle sites on the Internet. I was the Co-CEO for FanSided at the time of this project.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Markitors?

Markitors performed a series of SEO audits for two of our websites.

What were your goals for this project?

The goal was for them take a detailed look at the individual sites, and to make actionable recommendations based on the audit's result.

SOLUTION

How did you select this vendor?

We have used various 3rd party vendors for forensic SEO audits in the past, but those vendors typically had long turnaround times. I have worked with Brett and his team in the past, and I knew that he would likely be able to deliver in a fast time frame. Though the audit wasn't necessarily urgent, we didn't want to sit around for several months after decided it was time to have a 3rd party take a look.

Describe the project in detail.

The scope of the project was to take a look at one of our websites, in this case our New York Giants site: gmenhq.com. Markitors' task was to take a thorough look at all of our SEO from technical to content and make actionable recommendations. After the first project's success, we decided to have Markitors perform a second audit on another site.

What was the team composition?

I worked primarily with Brett Farmiloe directly on this particular project.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Markitors delivered to FanSided a few weeks later a comprehensive SEO audit for GMENHQ.com. It provided actionable recommendations, spreadsheet analysis, the best SEO presentation I have ever seen, and a corresponding document that further expanded upon the presentation.

Brett then presented his findings to the FanSided team, and we were able to then create a set of tasks to begin implementing the action items that were delivered to us. Without a doubt, the things that we implemented had an almost immediate result. While our SEO was already good, several key low hanging fruit allowed us to see an immediate impact.

How effective was the workflow between your team and theirs?

Workflow was great. Markitors used the Google Suite of Apps to great results. The Google Slides contained links to the Google Doc, which contained links to the Spreadsheet, etc. It was very easy to within the Google Apps, to leave comments and ask additional questions.

What did you find most impressive about this company?

I was blown away by the end product delivered. We have seen very comprehensive audits before, but nothing that was at this level in terms of presentation and documentation.

Are there any areas for improvement?

None.

5.0
Overall Score Fantastic team. Highly recommend!
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Easy to work with.
  • 5.0 Cost
    Value / within estimates
    Cost effective.
  • 5.0 Quality
    Service & deliverables
    Actionable results.
  • 5.0 NPS
    Willing to refer
    Will refer, next chance I get.

SEO for Building Material Installation Company

"Markitors was always very accommodating, professional, helpful & knowledgeable."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Feb. 2016 - Ongoing
Project summary: 

Markitors offers digital marketing services with the aim of improving a website's search engine ranking. In particular, they've targeted local keywords that contain "in my area."

The Reviewer
 
1-10 Employees
 
Thousand Oaks, California
Marketing Director, Brick Fix
 
Not verified
The Review
Feedback summary: 

The client ranks in the first position on search engine results for location-specific keywords. This success allows the client to shift more of their marketing budget online. The team is accessible and patient. They're a reliable group that excels at teaching non-technical stakeholders about SEO.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

My family’s business is called Brick Fix. As the name suggests, we fix & install bricks, stone, stucco work, concrete, glass blocks, etc. for homeowners mainly, but also serve a handful of corporate clients. We do the ‘Smallest Repairs with Pride’. I am the Marketing Director & also help with payroll & anything else that needs to be done. The typical family business arrangement, I’m sure.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Markitors?

We ran ads for over 15 years in the L.A. Times, The OC Register & other local newspapers so making the transition to online marketing to keep up with the times seemed a bit scary at first. We wanted to advertise online to generate more local visibility but weren’t sure how or if that was even a possibility.

What were your goals for this project?

Our older demographic was still reading the newspaper, but we serve homeowners of ALL ages, so we began to realize that we needed to do some outreach to a younger demo online. We hoped to rank on the front page of Google for some of our keywords in our local area. The ultimate goal being to save money on newspaper ads by shifting more & more of our marketing budget online as we saw results.

SOLUTION

How did you select this vendor?

We found Markitors when we searched for SEO company in the Los Angeles area on Google. They were ranked high on the first page, we called them & setup a time to talk about our problem.

Describe the scope of their work in detail.

It feels like magic to us, because I still don’t really understand HOW they do what they do to help us rank better on Google. That being said, Markitors really took the time to help us better understand the concept of keywords & their role in SEO. They worked well within our budget & before you know it we started seeing results.

What was the team composition?

In the beginning we worked w/ Brett mainly but as time went on & his company grew, we became more familiar & friendly w/ the whole Markitors team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They helped us rank #1 for search terms like "small masonry jobs" (a part of our tag line) & prominently for terms like "brick repair near me" and "masonry contractor near me". This allowed us to shift our marketing budget more and more online, allowing us to advertise in the papers less, eventually going from running ads daily to weekly w/out losing eyeballs.

How effective was the workflow between your team and theirs?

Anytime that I had a question, or my Dad wanted to talk to someone about trying new keywords or what was working or not as successful and why, someone was always willing to call or email answers to us, a lot of times on short notice. My Dad and I are rarely short on questions & and have a genuine curiosity about our keywords & numbers and Markitors was always very accommodating, professional, helpful & knowledgeable on both our specific case and their industry trends at large.

What did you find most impressive about this company?

Making the much needed switch from print to internet advertising was necessary for us, but it was also scary and exciting and a perceived risk in the beginning for a decent, but historically inflexible marketing budget. I’m certain it would not have been successful without the patience, guidance & expertise from Markitors. They held and continue to hold our hand throughout the relationship. They earned our confidence over the years & now continue to help keep us relevant and in front of our target demo.

Are there any areas for improvement?

None at all. We wish all of our vendors were as effective & professional as the Markitors team.

5.0
Overall Score Proud Partner
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Easy, Timely & Professionally Courteous
  • 5.0 Cost
    Value / within estimates
    On Budget
  • 5.0 Quality
    Service & deliverables
    Top-Notch Results & Customer Service
  • 5.0 NPS
    Willing to refer
    Extremely Likely

Web Dev for Brewing Co

“We couldn’t have asked for a better partnership.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Jan. 2016 - Ongoing
Project summary: 

Markitors created a WordPress site for a brewing company. In doing so, they implemented SEO best practices to improve brand awareness and increase traffic.

The Reviewer
 
1-10 Employees
 
Windsor, California
Daniel Weber
Founder, Barrel Brothers Brewing Company
 
Not verified
The Review
Feedback summary: 

The website is crucial for the business and Markitors delivered an excellent product for the right price. Innovative, they were excellent partners.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Barrel Brothers Brewing Company is a production brewery in Northern CA in the town of Windsor. We focus on a continuously rotating portfolio of lagers, ales, and barrel aged sours. I founded the company with my Brother-In-Law in 2016 and am currently the Dir. of Business Operations and Head of Sales & Marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Markitors?

Our brewing company was looking for a simple WordPress site that would help our tasting room and beers appear on Google. Being a newer brewing company in a competitive locality, the challenge was around how to cut through the noise to connect with our target customer.

What were your goals for this project?

To have a functioning website that would present our brand to customers and drive traffic to our brewery taproom.

SOLUTION

How did you select this vendor?

Markitors experience in the beverage industry was a nice selling point. They had helped Hugh Jackman launch a coffee company, and assisted another brewery in establishing a devoted online following. We figured that if they could help those companies, they could certainly help ours.

Describe the project and the services they provided in detail.

Their agency created the initial WordPress site that helped market our brewery online for the first four years of our company history. Over the years they made sure the right keywords were included on our site to help attract tasting room traffic, and to help raise awareness of the brand online.

What was the team composition?

The CEO was our main point of contact. I believe that sometimes he would share our requests and project with his team, but he was always the project manager running point on the engagement.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

You cannot operate a business successfully without a website these days. Especially in the ever-changing landscape of craft beer. Having a website designed from start to finish with the ease of use that Markitors implemented was critical for the launch of our business. Also, When you Google “windsor ca brewery” we’re one of the first breweries to appear on Google.Not bad considering we're located in one of the top brewery counties in the country.

How was project management arranged and how effective was it?

We couldn’t have asked for a better partnership. Price was right. Performance was good. Only thing I could wish for is to have them local. They’re in Arizona, we’re in Northern California.

What did you find most impressive about this company?

They care. Most agencies don’t. But with Markitors, you get a team of people who actually think like it’s their own business. As a result, the innovations and end work is strong.

Are there any areas for improvement?

I wish they were local so we could collaborate more in person over beers. But, the only other thing would be offering more services. They’re the best at SEO, and don’t offer anything else. Sometimes I wish they could support email, or social, or paid ads. But that’s similar to our brewery. We don’t offer food. We just make great beer. And that’s similar to their agency.

5.0
Overall Score I don't give out 5 star ratings unless they're earned. Markitors earned it.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Incredibly easy. They kept us on schedule and completed the project with time to spare.
  • 5.0 Cost
    Value / within estimates
    Very fair.
  • 5.0 Quality
    Service & deliverables
    They went above and beyond expectations
  • 5.0 NPS
    Willing to refer
    Already did.

SEO & Content Marketing for Building Company

"The results are really impressive."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Mar. - Oct. 2019
Project summary: 

Markitors provided SEO services and content marketing. Their team handled digital PR, technical SEO, and content creation.

The Reviewer
 
1-10 Employees
 
Scottsdale, Arizona
Kristen Zirkler
Principal Consultant, Alt House Interactive, LLC
 
Verified
The Review
Feedback summary: 

Markitors tripled organic search traffic and vastly improved keyword ranking. They did a great job managing the project. Their team worked well with SEO and hit all KPIs.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am a technology and marketing consultant hired by Unique Building Concepts to elevate their organization through rebranding, creating new online tools and furthering outreach with marketing and digital strategies.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Markitors?

Once the rebranding was complete, we needed a partner to help increase traffic and exposure. We put Markitors in charge of all of our SEO initiatives, from Content creation to Digital PR to the Technical SEO optimizations of a catalogue website.

What were your goals for this project?

- Drive awareness of custom mosaic tiles with consumers. - Increase sales in our network of retailers across the country by empowering consumers to ask for UDS products directly in stores.

SOLUTION

How did you select this vendor?

Another company we knew had experienced tremendous SEO success with Markitors, so we figured that we would give them a try as well.

Describe the scope of their work in detail.

We put Markitors in charge of all of our SEO initiatives, from Content creation to Digital PR to the Technical SEO optimizations of a catalogue website.

What was the team composition?

We primarily interacted with the Director of Client Services, who then interfaced with their internal Content, PR, and Technical teams.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our organic search traffic tripled within 6 months. We experienced a 5x growth of organic keywords ranking in the top 100 search results within that 6 month time period as well. We achieved first page search rankings for our target keywords, like “subway tile” and “backsplash” related search terms. And, we had a 66% growth in Domain Authority through our Digital PR initiatives.

How effective was the workflow between your team and theirs?

They did a fantastic job managing many different moving parts within the engagement. From incorporating the voices of several stakeholders to rolling with the development of a few different website initiatives, their team was able to shift strategy and incorporate changes into their efforts.

What did you find most impressive about this company?

The results are really impressive. We were told that SEO would take between 4-12 months to go into effect, and within a few months we saw a significant uptick across the board for SEO KPIs like organic traffic, impressions, and conversions.

Are there any areas for improvement?

Since much of SEO is related to content creation, some of their content could be more in line with industry expertise. They are an SEO company...they’re not experts in custom mosaic tile. But, they certainly made the effort to learn the language and create expert level content. They came to the factory multiple times, and worked closely with our team to ensure that content was in line with our brand and industry standards.

5.0
Overall Score Highly recommend.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Reliable and available.
  • 4.5 Cost
    Value / within estimates
    High entry point, but worth the cost.
  • 5.0 Quality
    Service & deliverables
    Results happened ahead of schedule
  • 5.0 NPS
    Willing to refer

Digital Marketing for Equipment Finance Broker

"They were OK with us telling them why something wouldn't work, for us, when they knew it worked for other customers."

Quality: 
4.5
Schedule: 
4.5
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Oct. 2018 - Ongoing
Project summary: 

Markitors was responsible for spearheading email marketing campaigns for an equipment finance broker. Additionally, they've provided new marketing strategies and managed the client's SEO and PPC efforts.

The Reviewer
 
1-10 Employees
 
Scottsdale, Arizona
Carey Wilbur
Owner, Charter Capital
 
Verified
The Review
Feedback summary: 

Markitors successfully reconfigured the market efforts of the client, who now employs smarter tactics that have delivered many leads. They were exceptional at incorporating feedback and proactively improved upon ineffective methods. They're a young, dynamic team that's flexible in their approach.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Charter Capital is a small, family owned equipment finance broker. We at as an intermediary for companies wishing to finance equipment and lenders who provide equipment finance to customers. I am one of the owners, along with my father and sister. I handle the sales and marketing for the company, but all 3 of us have our collective hands in all aspects of running the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Markitors?

For the past 15 years we have leveraged email marketing as a way to reach many potential customers. We wanted Markitors to assist us with refining our email marketing as well as educating us on other digital marketing ideas that may assist us in identifying and obtaining new customers.

What were your goals for this project?

The final goal was to complete a transaction with a customer that found us through a digital marketing avenue that we didn't have before. Intermediate goals were to refine our email marketing strategy and to be alerted to other potential customers through Ad Words, Advertising and SEO. We wanted more business, but we knew that was the end goal.

In our type of business, Markitors to could deliver us 100 new leads, but if we didn't close any of them, we'd receive no benefit. If they delivered us 1 new lead and we closed it, that would be a better result. We have a long term approach. 65% of our new customers complete another transaction with us. We just wanted new customers.

SOLUTION

How did you select this vendor?

We have worked with other digital marketing companies in the past so we had some idea what we were looking for. It was important for us to sit across the table from the people we'd be working with rather than over a phone call. We searched for them on Google. They came up first.

They were small. They were local and they were exactly what we were looking for. We met with 2 other companies that were larger than Markitors. They were good companies, but Markitors was a perfect match for us. After our 3 initial meetings with the 3 companies, both my father and I were 100% sure Markitors was the best and only choice for us.

Describe the scope of their work in detail.

Initially we had several face to face meetings with the owner, Brett Farmiloe, and 2 other employees that would be working on our account. The first meeting was us explaining who we are, what we do, where we've been in our journey and where we want to go. Over the next few meetings Markitors presented to us what they thought would yield us additional opportunities.

They educated us on the details of digital marketing. We had a bit of a learning curve as some of this was brand new to us. We liked some of the ideas. Didn't like others, but ultimately we came to a happy medium where they're expertise met with our understanding of what they were trying to do.

What was the team composition?

We worked with the owner, Brett Familoe, and then 2 other employees. Over time those 2 employees left the first for other opportunities, but our new account manager was quickly brought up to speed and Brett took a more active role in our account as well. We never felt like we became less important or that our project was not being worked on same as it was before.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

First and foremost, we became much better at email marketing. Much smarter. We wrote better copy, delivered our emails using a more robust platform and were able to handle the email marketing internally, but with an increased level of knowledge. We're just better at email marketing now.

Some of the other ideas worked, others didn't, or some that worked ultimately were not what we were looking for. Markitors was able to deliver an abundance of leads to us for new, startup businesses. Unfortunately very few of them panned out when comparing to what our lenders were looking for. One of our major successes has been through organic SEO.

Through the creation of specific landing pages (that we use in our email marketing) and adding back links, we have seen our incoming calls and incoming form requests increase to a level that we're happy with. This, we believe, will continue over time and we continue to analyze our SEO Scores and Domain Ratings to make sure we're always progressing.

How effective was the workflow between your team and theirs?

Excellent. They have been always flexible with meeting times, never making us feel rushed or that we couldn't ask 'stupid' questions. Everyone we have worked with has had the same attitude and goals.

They never took offense when we told them why something didn't work for us or if we didn't like something. They always aimed to understand where we were coming from so that they could understand why something they perceived as good, wasn't good for us. There was a learning curve, but they were more than willing to go down the road with us.

What did you find most impressive about this company?

We have worked with larger companies and we have worked with one man shows. Markitors was the perfect mix for us. They are young, in their 20's and 30's, but extremely smart and intelligent. They are willing to take the time and make the effort to understand our business, which we believe is unique and different than other customers they work with.

This to me was their biggest strength. They were OK with us telling them why something wouldn't work, for us, when they knew it worked for other customers. They asked questions and never made us feel like what we had to say wasn't important. They are not the type of company that thinks their way is the best way. They gave us room to educate them and developed a plan with that info in mind.

Are there any areas for improvement?

None that stand out. We went down a few roads that didn't pan out and maybe we should've turned around a little earlier, but that's easier to say now vs. when you're in the middle of it.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
    No issue. Used an online calendar. Could always pick days and times that worked for us.
  • 5.0 Cost
    Value / within estimates
    They were very fair with us. Never overcharged us. All charges are explained up front.
  • 4.5 Quality
    Service & deliverables
    Not much to explain. They're a top notch digital marketing company.
  • 5.0 NPS
    Willing to refer
    If someone ask if I like the digital marketing company I work with, I'd 100% refer Markitors.

Web Design & SEO for Large Staffing Firm

"Every time we had a problem, they were always responsive and ready to fix whatever it was."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Nov. 2018 - Feb. 2019
Project summary: 

Markitors assisted with web design and organic SEO for a job search platform. Their work included social media posts, copyediting blog content, and implementing backlinks.

The Reviewer
 
1,001-5,000 employees
 
Mesa, Arizona
Amanda W.
Project Manager, Corporate Job Bank
 
Verified
The Review
Feedback summary: 

As a result of Markitors’ work, the client has seen an increase in website traffic and search rankings. The redesigned website is easier to navigate, improving the satisfaction of users. They were also organized and communicative throughout the engagement. 

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the project manager at Corporate Job Bank.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with Markitors?

We had low traffic to our website, so we wanted assistance with organic SEO. We also wanted to do a website revamp. 

SOLUTION

What was the scope of their involvement?

They changed our platform to WordPress and customized our design. They converted a lot of our pages and links to our new design. From there, they implemented backlinks, copywriting blog posts, and posting on social media. We were already running our own PPC campaigns and they worked in conjunction with those. 

What is the team composition?

Brett (CEO) was my main point of contact initially. As the project got going, my main contact was Nikitha (Director of Client Communications). There was a larger team behind the scenes as well. 

How did you come to work with Markitors?

Our executive leadership found them. We liked their approach and responsiveness. They promised results and delivered on those promises.

How much have you invested in them?

We invested a few thousand per month to receive SEO content, backlinks, landing pages, website support and platform migration, hosting, blog, and social media posts.

What is the status of this engagement?

We started working with them in November 2018. It took a few weeks for them to finish the web design and platform migration since we had a specific vision, and then we had a year-long contract for SEO. They still take care of hosting for us.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Prior to Markitors' work, we ranked pretty low in organic searches and struggled to gain relevance online. Once they migrated and redesigned our site, then began SEO, we immediately started to appear in top results even when we weren't running campaigns. We gained 100% more visitors per month all referred by organic searches or social media. We are still reaping the benefits! We’re more confident in the way our site looks. The website is easier to navigate as well, and we’ve gotten fewer inquiries about troubleshooting.

How did Markitors perform from a project management standpoint?

Their project management is strong. We always heard back quickly when we had questions. They were very organized. We mostly communicated via email, but we had conference calls as well. 

What did you find most impressive about them?

They made SEO easy to understand. The way they presented metrics and goals made it more clearcut for us. 

Are there any areas they could improve?

No. Every time we had a problem, they were always responsive and ready to fix whatever it was. 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Development & SEO for Interior Design Company

"They are very responsive and analytical with their approach to SEO."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
May 2016 - Ongoing
Project summary: 

Markitors developed a website for an interior design company. The team built and designed the client's WordPress website and provided SEO services to increase online visibility.

The Reviewer
 
1-10 Employees
 
Santa Rosa, California
Kelly Bracewell
Owner & Interior Designer, By Design
 
Verified
The Review
Feedback summary: 

The engagement helped the client's website rank on the first page of Google results, increasing their online presence. Markitors establishes a smooth workflow through clear and open communication. The team delivers quality results in a timely manner.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Interior design services

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Markitors?

We wanted a professional looking website that was well optimized for search engines. The challenge was visually capturing our work while ensuring that the site would achieve visibility for our key terms.

What were your goals for this project?

To gain better SEO visibility.

SOLUTION

How did you select this vendor?

I personally know the founder very well. I couldn't imagine using any other SEO agency for our digital marketing needs.

Describe the project in detail.

Markitors designed and developed a WordPress website and optimized the site for SEO. They continue to support our SEO needs to help connect us with prospective customers looking for interior design services.

What was the team composition?

We work directly with their SEO specialists to help update the site with content, and to make minor changes to our website.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We rank on the first page of Google for our target keywords. This has helped connect us with various clients over the years.

How effective was the workflow between your team and theirs?

Excellent. Success is measured by first page placements and new clients. We've seen evidence of both in our engagement.

What did you find most impressive about this company?

They are very responsive and analytical with their approach to SEO. Every decision they make is based on data.

Are there any areas for improvement?

They could potentially offer more services, like social media management or paid advertising services? Since they are 100% focused on SEO, some of the other areas of marketing that we'd like to use the for are not an option.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer