MarkAge360

BACKGROUND

Please describe your company and position.

I am the Director of Olivastu

Describe what your company does in a single sentence.

Sells smoking accessories such papers, bongs, cbd etc

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MarkAge360 to accomplish?

• Growth hack
• Strategy
• Online marketing

SOLUTION

How did you find MarkAge360?

Online Search

Why did you select MarkAge360 over others?

• Great culture fit
• Good value for cost
• very transparent with everything they do

How many teammates from MarkAge360 were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Brand Strategy: MarkAge360 conducted a thorough analysis of our brand, target audience, and competitors. They developed a comprehensive brand strategy that effectively communicated our unique value proposition and positioned us as a leader in the market. 
• Content Creation: Their team created captivating content across various platforms. From blog posts and social media content to videos and infographics, they successfully captured our brand message while providing valuable information to our audience. 
• Social Media Management: MarkAge360 skillfully managed our social media presence, ensuring consistent brand messaging and engaging our followers. They expertly planned and scheduled posts, ran ad campaigns, and monitored performance metrics to drive effective engagement. 
• Influencer Partnerships: Their team identified and collaborated with relevant influencers in the wellness and lifestyle niche. Through product reviews, sponsored content, and influencer takeovers, we were able to expand our brand reach and connect with a broader audience. 
• Email Marketing: MarkAge360 developed targeted email marketing campaigns that helped nurture leads, promote special offers, and increase conversions. Their engaging email content and meticulous campaign analysis played a crucial role in our success. 
• SEO Optimization: Their expertise in search engine optimization helped improve our organic search rankings. They conducted comprehensive keyword research, optimized our website content and meta tags, and implemented technical SEO improvements to drive organic traffic.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

During our collaboration with MarkAge360 on the integrated marketing campaign, we achieved several measurable outcomes that demonstrated progress and success. Here are some of the key results:

• Increased Brand Awareness: Through strategic content creation and social media management, we experienced a significant boost in brand visibility. Our social media following grew by 40%, and our content reached a wider audience, resulting in a 50% increase in brand mentions and engagement on social media platforms. 
• Improved Website Traffic: The SEO optimizations implemented by MarkAge360 positively impacted our organic search rankings. As a result, we observed a 30% increase in organic website traffic within the campaign duration, indicating improved online discoverability and visibility. 
• Enhanced Social Media Engagement: With the help of MarkAge360's social media management strategies, our social media engagement metrics saw substantial improvement. We experienced a 60% increase in post likes, comments, and shares, indicating higher audience engagement and interaction with our brand. 
• Increased Conversion Rates: The targeted email marketing campaigns designed and executed by MarkAge360 yielded impressive results. We achieved a 25% increase in email click-through rates and a 15% increase in conversion rates, indicating improved customer engagement and higher conversion of leads into customers. 
• Influencer Partnership Impact: The collaborations with relevant influencers generated significant results for us. We observed a 20% increase in website referral traffic from influencer-driven content, which directly contributed to an increase in sales and brand recognition among their followers. 
• Positive Feedback and Customer Sentiment: Throughout the campaign, we received positive feedback from our audience, indicating increased customer satisfaction and brand perception. We monitored sentiment analysis and observed a 75% increase in positive sentiment towards our brand across social media platforms.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They manage everything down to the T. We have been using them and everything is scheduled and given to us showing us what they are doing? when its happening and always pushing us to take it to the next level. All questions and concerns are replied within the day or the following day.

What was your primary form of communication with MarkAge360?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

• Exceptional Strategic Thinking: MarkAge360's ability to think strategically and devise innovative solutions truly stood out. Their team demonstrated a deep understanding of our industry, market dynamics, and target audience. Their insights and strategic recommendations were invaluable in shaping our marketing campaigns and achieving remarkable results. 
• Holistic Approach: What sets MarkAge360 apart is their holistic approach to integrated marketing. They seamlessly blend various marketing channels, including social media, content creation, SEO, and influencer partnerships, to create a comprehensive and cohesive strategy. This integrated approach ensured that our brand message was consistent and effectively reached our target audience across multiple touchpoints. 
• Proactive and Responsive Team: From the moment we engaged with MarkAge360, their team's responsiveness and proactiveness impressed us. They were always readily available to address our questions, provide updates, and adapt to our evolving needs. Their dedication and commitment to our success were evident throughout our collaboration. 
• Result-Oriented Mindset: What truly sets MarkAge360 apart is their relentless focus on delivering measurable results. They set clear goals and key performance indicators (KPIs) from the outset, and their data-driven approach enabled us to track progress and evaluate the success of our campaigns. Their commitment to achieving tangible outcomes demonstrated their dedication to our success as a client.

Are there any areas for improvement or something MarkAge360 could have done differently?

I think if they had an app the could be downloaded on your phone where you can see live progress update. If you can speak to someone from the team with issues etc would be good.

BACKGROUND

Please describe your company and position.

I am the Managing Director of Ferreira's Porcelain Tiles - London, UK

Describe what your company does in a single sentence.

We sell luxury porcelain tiles.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MarkAge360 to accomplish?

• Online marketing
• Growth hack
• marketing collaterals

SOLUTION

How did you find MarkAge360?

• Online Search

Why did you select MarkAge360 over others?

• High ratings
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from MarkAge360 were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Digital Marketing Strategy: Conducted a comprehensive analysis of Ferreira's target audience, competitors, and industry trends. Developed a tailored digital marketing strategy that included a mix of channels such as search engine marketing (SEM), social media marketing, email marketing, and content marketing.
• Search Engine Optimization (SEO): Performed extensive keyword research to identify relevant search terms related to luxury porcelain tiles. Optimized Ferreira's website structure, content, and metadata to improve organic search visibility. Implemented on-page and off-page optimization techniques to enhance search engine rankings and increase organic traffic.
• Paid Advertising Campaigns: Created and managed targeted SEM campaigns, such as Google Ads, to drive qualified traffic to Ferreira's website. Developed compelling ad copy and optimized landing pages to maximize conversions and return on investment (ROI). Monitored campaign performance, adjusted bidding strategies, and conducted A/B testing to optimize ad performance.
• Social Media Marketing: Developed a social media strategy to increase brand awareness and engagement on platforms like Instagram, Facebook, and Pinterest. Created visually appealing and engaging content showcasing Ferreira's luxury porcelain tiles. Implemented community management strategies, engaging with followers, responding to inquiries, and fostering customer relationships.
• Email Marketing: Created segmented email marketing campaigns targeting different customer segments. Developed personalized and visually appealing email templates to showcase Ferreira's product offerings, promotions, and news. Implemented automated email workflows, such as welcome emails and abandoned cart reminders, to nurture leads and drive conversions.
• Growth Hacking Initiatives: Conducted data analysis and identified growth opportunities and conversion bottlenecks. Implemented growth hacking techniques such as referral programs, customer loyalty initiatives, and upselling/cross-selling strategies. Monitored key performance indicators (KPIs) to measure the effectiveness of growth hacking initiatives and optimize results.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increased Website Traffic: Through the implementation of targeted digital marketing strategies, Ferreira's witnessed a substantial increase in website traffic. This growth in traffic indicated improved visibility, increased brand awareness, and a larger audience engaging with their online presence. 
• Improved Search Engine Rankings: The focused search engine optimization (SEO) efforts by MarkAge360 resulted in notable improvements in Ferreira's search engine rankings for relevant keywords. Higher rankings in search engine results pages (SERPs) led to increased organic visibility and an influx of qualified organic traffic.
• Enhanced Conversion Rates: The implementation of conversion optimization techniques and data-driven strategies resulted in improved conversion rates for Ferreira's. This included a higher percentage of website visitors taking desired actions such as making purchases, requesting quotes, or contacting the company.
• Growth in Social Media Engagement: Through strategic social media marketing efforts, Ferreira's experienced increased engagement across their social media platforms. This encompassed higher follower counts, increased likes, comments, shares, and overall interaction with the brand's social media content.
• Expansion of Customer Base: The combined efforts of online marketing and growth hacking tactics contributed to the expansion of Ferreira's customer base. The project resulted in attracting new customers, fostering customer loyalty, and increasing repeat business.
• Revenue Growth and Return on Investment (ROI): Ultimately, the project's success can be measured by the growth in revenue and positive ROI achieved by Ferreira's. By leveraging effective online marketing strategies, Ferreira's experienced an increase in sales and revenue generation, surpassing their investment in the project.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Agile and Adaptive Approach: Project management should be adaptable to changing circumstances, client requirements, and unforeseen challenges. An agile approach allows for flexibility and adjustment of strategies, resources, and timelines as needed. This helps ensure that the project stays on track and meets evolving client expectations.

What was your primary form of communication with MarkAge360?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their team is impressive as well as their creative thinking and commitment to delivering more than promised.

Are there any areas for improvement or something MarkAge360 could have done differently?

None that we see for now.

BACKGROUND

Please describe your company and position.

I am the Managing Director of Encardio Rite

Describe what your company does in a single sentence.

Geotechnical Engineering

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MarkAge360 to accomplish?

• Complete Online Marketing
• Marketing Collaterals

SOLUTION

How did you find MarkAge360?

• Online Search

Why did you select MarkAge360 over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from MarkAge360 were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Strategic Planning and Consultation: Conducted an in-depth analysis of our business objectives, target audience, and market landscape. Developed a tailored marketing strategy aligned with our goals, incorporating various channels and tactics. Provided strategic recommendations for campaign implementation and optimization.
• Branding and Messaging: Assisted in refining our brand identity and messaging to ensure consistency and resonance. Developed brand guidelines, including tone of voice, visual style, and key messaging pillars.
• Content Creation and Management: Created engaging and compelling content for various marketing channels, including social media, blog posts, and email campaigns. Developed a content calendar to ensure regular and timely content delivery. Managed content distribution and engagement across platforms.
• Social Media Management: Developed a social media strategy tailored to our target audience and industry. Managed our social media accounts, including content creation, scheduling, and community engagement. Monitored social media analytics and provided insights for optimizing performance.
• Search Engine Optimization (SEO): Conducted thorough keyword research to identify opportunities for improved search rankings. Implemented on-page optimizations, including meta tags, headers, and content optimization. Monitored and reported on keyword rankings and organic traffic performance.
• Influencer Partnerships: Identified relevant influencers in our industry and developed partnerships for collaborative campaigns. Managed influencer outreach, negotiation, and contract agreements. Monitored and measured the impact of influencer-driven content on brand reach and engagement. 
• Analytics and Reporting: Implemented analytics tracking to monitor key performance metrics. Generated regular reports on campaign performance, including reach, engagement, conversions, and ROI. Provided insights and recommendations based on data analysis.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increased Website Traffic: Through the implementation of SEO strategies and targeted content marketing efforts, we observed a substantial increase in organic website traffic. This growth in traffic served as an indication of improved search engine visibility and increased brand awareness. Improved 
• Search Engine Rankings: As a result of the SEO optimizations implemented by MarkAge360, we witnessed notable improvements in our search engine rankings for targeted keywords. Higher rankings translated into increased organic visibility, leading to more qualified traffic and potential customer acquisition.
• Enhanced Social Media Engagement: With the guidance of MarkAge360, our social media presence experienced significant growth and engagement. We observed a surge in the number of followers, likes, comments, and shares on our social media channels. This increased engagement demonstrated a greater level of audience interest and interaction with our brand.
• Growth in Brand Reach: The strategic influencer partnerships established by MarkAge360 resulted in expanded brand reach and exposure. Collaborative campaigns with relevant influencers generated substantial reach and engagement, enabling us to connect with a wider audience and attract new customers.
• Improved Conversion Rates: Through the implementation of data-driven strategies and continuous optimization, we observed an improvement in conversion rates. Whether it was lead generation, email sign-ups, or product purchases, the project with MarkAge360 helped to optimize our conversion funnels, resulting in a higher percentage of visitors taking desired actions.
• ROI and Revenue Growth: One of the ultimate measures of success, we observed a positive return on investment (ROI) from the project. The efforts of MarkAge360 translated into increased revenue generation, demonstrating the effectiveness of the marketing strategies implemented and the overall success of the project.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

MarkAge360 demonstrated excellent project management throughout our collaboration. They consistently delivered items on time and responded promptly to our needs, ensuring a smooth and efficient workflow. Here are some specific aspects of their project management and their response to our needs:

• Timely Delivery: MarkAge360 consistently met project milestones and deadlines. They were diligent in setting clear timelines and communicating expected delivery dates for each task or deliverable. This allowed us to plan and execute our marketing initiatives effectively, knowing that we could rely on their timely delivery.
• Responsive Communication: Whenever we had questions, concerns, or requests, MarkAge360 promptly addressed them. Their team maintained open lines of communication and demonstrated a high level of responsiveness. They were attentive listeners and made efforts to understand our needs and objectives, providing thoughtful and relevant solutions.
• Adaptability and Flexibility: Throughout the project, our needs occasionally evolved or required adjustments. MarkAge360 showcased a flexible approach, readily adapting to changes and accommodating our evolving requirements. They demonstrated a willingness to collaborate and adjust strategies as needed to ensure our satisfaction and success.
• Proactive Problem-Solving: MarkAge360 exhibited a proactive approach to problem-solving. They anticipated potential challenges and took preventive measures to mitigate them. In cases where unexpected issues arose, they swiftly identified solutions and presented alternative approaches to keep the project on track.
• Client-Centric Approach: MarkAge360 consistently demonstrated a client-centric mindset. They prioritized our needs and objectives, regularly seeking feedback to ensure alignment with our expectations. Their team actively listened to our input, making us feel valued and understood throughout the project.

What was your primary form of communication with MarkAge360?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

Tailor-made solutions, available to do more than what's defined in the contract. Helping us above and beyond.

Are there any areas for improvement or something MarkAge360 could have done differently?

Reviewing and refining internal processes and workflows can contribute to increased efficiency.

BACKGROUND

Please describe your company and position.

I am the Associate Director of GMAC

Describe what your company does in a single sentence.

The GMAT exam is designed to test skills that are highly important to business and management programs.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MarkAge360 to accomplish?

• Performance Marketing
• Growth Hack

SOLUTION

How did you find MarkAge360?

• Online Search
• Referral

Why did you select MarkAge360 over others?

• High ratings
• Company values aligned

How many teammates from MarkAge360 were assigned to this project?

14

Describe the scope of work in detail. Please include a summary of key deliverables.

1. Performance marketing strategies 
2. Market research 
3. Performance marketing implementation 
4. Conversion and lead optimization 
5. Handling multiple regions for all of the above 
6. ORM 
7. Hubspot handling 
8. Statistics measure and reporting

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Performance Marketing Strategies: Increase in the number of qualified leads generated through performance marketing campaigns. Improvement in click-through rates (CTRs) and conversion rates for paid advertising channels. Growth in the return on ad spend (ROAS) or cost per acquisition (CPA) metrics. 

• Market Research: Enhancement in customer insights and understanding of target audience preferences, resulting in more targeted marketing efforts.Identification of untapped market opportunities or new target segments for GMAT's products or services.
• Performance Marketing Implementation: Growth in online visibility and reach through improved search engine rankings for targeted keywords. Increase in website traffic specifically driven by performance marketing campaigns. Expansion of GMAT's customer base and lead generation from performance marketing channels.
• Conversion and Lead Optimization: Improvement in conversion rates on key website pages or landing pages, such as lead capture forms or checkout processes. Increase in the number of qualified leads or customer inquiries received. Higher engagement and interactions with optimized content or conversion-focused elements on the website.
• Handling Multiple Regions: Growth in market share or customer reach in targeted regions or countries. Increase in website traffic and conversions from specific regions or localized marketing efforts. 
• Online Reputation Management (ORM): Enhancement in positive sentiment and reviews across online platforms. Reduction in negative reviews or effectively resolving customer concerns to improve brand reputation. Growth in online brand mentions and positive brand associations. 
• HubSpot Handling: Streamlined lead nurturing and customer communication, resulting in improved engagement and conversions. Enhanced tracking and measurement of marketing efforts through HubSpot's analytics and reporting features. Automation of marketing workflows leading to time and resource efficiencies. 
• Statistics Measurement and Reporting: Regular reports showcasing key performance metrics such as website traffic, conversion rates, cost per acquisition, or customer engagement. Data-driven insights and recommendations for ongoing optimization and improvement of marketing strategies.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They showcased excellent turnaround time. Excellent communication Team management

What was your primary form of communication with MarkAge360?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

Excellent performance marketing, growth hack and communication. They even performed Programmatic Media Buying well.

Are there any areas for improvement or something MarkAge360 could have done differently?

Offline and online team coordination. But that improved after we gave a feedback just once.

BACKGROUND

Please describe your company and position.

I am the Director of Acton Service Centre Ltd

Describe what your company does in a single sentence.

Vehicle maintenance and repairs

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MarkAge360 to accomplish?

• Increase online presence
• Attract new customers within a 5 mile radius
• Reinforce brand strength

SOLUTION

How did you find MarkAge360?

Referral

Why did you select MarkAge360 over others?

Referred to me

How many teammates from MarkAge360 were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

digital marketing

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Great return on investment month on month. Visible revenue increase and gradual revenue increase for 3 consecutive years

Describe their project management. Did they deliver items on time? How did they respond to your needs?

great communication, always respond promptly to any questions / requests. Fair turnaround time on all projects

What was your primary form of communication with MarkAge360?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They attack a task from all angles and get fast results. The team is very knowledgeable and takes an interest in the nature of our business to help us succeed.

Are there any areas for improvement or something MarkAge360 could have done differently?

none