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Innovative marketing funnels based on data.

4.7
12 reviews
BRONZE VERIFIED

Meet the MAN Digital team! We are all hackers who make sales funnels work to their full capacity.

While designing digital marketing & sales funnels for you, we partner with carefully selected specialists from our network with the specific skills your marketing system needs to become extraordinary. Finding the right specialists and make sure they all create the big picture you have in mind would take a lot of time and expense do to yourself. Luckily, you have us. Our trusted experts are on-call, and in their hands your growth is inevitable.

READ MORE...
 
$10,000+
 
$100 - $149 / hr
 
2 - 9
 Founded
2016
Show all +
Kraków, Poland
headquarters
other locations
  • Stockport Road 58
    Sovata, GTM 545500
    United Kingdom
    514673023
  • str. Petofi Sandor D1/14
    Sovata, MS 545500
    Romania
    +40 740 500 994

Portfolio

Key clients: 
PMR Publications  - Ecommerce DiscoverCracow - Travel Ecommerce Davis Nolan Krakow & Next Generation Ireland - IT Recruitment Agency  The Welkin Suite, Smartdreamers, FintechOS, FridayPulse - SaaS SoftTheme, Stxnext, ITCrafts, Skyrise, Railwaymen, Pragmatic Coders - Software House Cambridge Mask - Ecommerce  

Reviews

4.7
12 reviews
Sort by

Strategy & Digital Marketing Support for Consultancy

"We were very satisfied with their work every step of the way."

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5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
June 2019 - Ongoing
Project summary: 

A consultancy hired MAN Digital to act as its long term digital strategy and marketing partner. They supported competition analysis, keyword research, website redesign, content strategy, and more.

The Reviewer
 
51-200 Employees
 
Katowice, Poland
Maciej Lukas
Strategic Growth Manager, Skyrise.tech
 
Verified
The Review
Feedback summary: 

MAN Digital has led the firm to gain more than 100 leads. The communicative team at MAN Digital consistently exceeded all expectations, impressing the consultancy with their knowledge, patience, innovative ideas, and thoughtfulness.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am a Strategic Growth Manager at a software development consultancy company that delivers scalable custom software solutions for the transportation & logistics industry. We want to digitalize the industry with custom software and system integrations that are easy to use and make an instant impact on business processes and provides a competitive advantage. I oversee our growth strategy and digital marketing activities.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MAN Digital?

We were looking for a partner to build a long-term digital strategy for our marketing activities. We wanted to reshape our messaging towards specific market verticals, gain more website traffic and qualified leads, design a clear marketing funnel and place a proper content strategy backed up with SEO activities.

What were your goals for this project?

We wanted to design a new funnel to start acquiring leads, build an infrastructure to capture, segment and nurture leads, run lead generation campaigns to acquire traffic, deliver a long-term content strategy as a proven and sustainable traffic source. The end goal for these activities was to deliver several sales qualified leads.

SOLUTION

How did you select this vendor?

We have searched online for digital marketing agencies and compiled a list of 3 based on the case studies on their websites. We contacted each company and shortlisted it down to 2 after receiving their initial pitches. The choice was obvious because only Man Digital presented the understanding of the software development market.

We selected this vendor based on the quality of their final proposal and their willingness to work alongside members of our team on the creative aspects of their work. During the cooperation, we felt that Man Digital is a team member, not an external company just supporting our efforts.

Describe the scope of their work in detail.

After we selected this vendor, we had a series of discovery meeting to discuss our goals and our company's brand. The team focused on understanding what the major drivers were for our business, and they talked with all the members of our team to understand our market position. From there, they developed a digital marketing strategy, started to support us in the execution, and trained our team members.

They have supported us in competition analysis, keyword and topic cluster research for the specific market verticals, website redesign (structuring, copywriting and copy feedback), preparing landing pages which actually convert, set up proper visitor tracking solutions, introduced a content strategy, delivered key content articles and blog posts based on research, facts, and data.

Additionally, they onboarded us to a CRM and several other digital marketing tools, introduced email marketing and conversational marketing, supported us in paid ads strategy redesign starting with test campaigns and subsequently with full-scale campaigns both LinkedIn and Google (remarketing campaigns as well) and optimized them week by week (bids, budgets, copy, targeting). They participated in daily standup calls, review calls, and project management calls delivering valuable knowledge and insights each time.

What was the team composition?

Our marketing team consists of five team members. Man Digital supported us with additional team member and introduced consultants who had a supporting role.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

With the support of Man Digital we started to gain more than 100 leads, several marketing qualified leads and few sales qualified leads each month.

How effective was the workflow between your team and theirs?

The project manager that we were assigned became a team member. We connected over Zoom each day and used Monday.com and Slack for all other communication.

What did you find most impressive about this company?

I was blown away by the knowledge and experience that this vendor had about our industry and our market. We learned much more than we thought possible, and we appreciated that they were patient and thoughtful while we struggled to keep up with their innovative ideas. I have worked with other digital marketing companies, but this was a particularly collaborative and positive experience. I will certainly engage with this company again for any digital marketing needs that we have in the future.

Are there any areas for improvement?

To be honest I cannot come up with any areas for improvement. We were very satisfied with their work every step of the way.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Marketing & Sales Workshops for Software House

"They try different attitudes, they do different activities and we can see that they follow what they teach others."

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5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Sept. - Sept. 2019
Project summary: 

MAN Digital conducted marketing and sales workshops for a mobile and web app focused software house. They prepared everything for the workshops and after they took place, they offered help.

The Reviewer
 
51-200 Employees
 
Poland
Paulina Chmielewska
Marketing Manager, itCraft s.c.
 
Verified
The Review
Feedback summary: 

MAN Digital helped the client to understand the needs of both the marketing and sales team. Their findings are still beneficial to the client today. Delivering everything on time, they notified of any changes. They proved to have experience in the industry and were very knowledgable.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am Marketing Manager at itCraft. We are a software house that focuses on mobile and web app development. We have 60+ employees who cover all stages of development: from business analysis through business design, development up to QA and promotion. We've been working with clients from different parts of the world delivering custom solutions for their businesses.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MAN Digital?

We hired MAN Digital for the marketing and sales workshops. We wanted to understand the needs of each department, make our cooperation more efficient, talk about vision and aims we all have and find new ways for lead generation. MAN Digital supposed to help us based on their experience.

What were your goals for this project?

We wanted to find new lead generation sources, learn how to measure our activities, what to focus on and how to calculate the effectiveness of our activities in this area. Also, we wanted to know what tools should we use and how to make our data-based decisions.

SOLUTION

How did you select this vendor?

We just found their marketing lead generation materials and found out that they converted us the way we would like to convert people into our clients. That is why, seeing what and how they do, we wanted to cooperate with someone who understands our pains and struggles and can share own experience. This way we decided to work with MAN Digital.

Describe the project in detail.

Once we signed the agreement for the workshops with MAN Digital, we met in one of our offices. A person who prepared two-days workshops came to our city, prepared everything and conducted the workshops. Right before them, we got a necessary material and all the stuff they wanted us to fill before the actual workshop to be aware of some points and prepare them for further discussion. Then again, after the workshops they contacted us multiple times, asked about results, offered their help and we are still in touch with different activities.

What was the team composition?

From our side we had 2 owners of the company, 2 marketing employees and 2 sales employees. From the MAN Digital side there was Romeo, who conducted the process of workshops.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We could understand the mutual needs of the marketing team and sales team. We verified our approach and found new ways of acting and lead generation sources. Up to date and it is more than half a year after the workshops, we are still using techniques and tools we discussed during the workshops and use the knowledge MAN Digital shared with us.

How effective was the workflow between your team and theirs?

Everything was on time, we were notified about any changes. All our actions were agreed with both sides.

What did you find most impressive about this company?

Their experience in our industry. There are a lot of marketing and sales specialists but they do not actually know how to sell services for software houses. The attitudes and strategies differ a lot compared to e-commerce or businesses that sell low-cost products or services. Here, MAN Digital was experienced agency in this area so we trusted them.

Are there any areas for improvement?

Not really. As they taught us, they try different attitudes, they do different activities and we can see that they follow what they teach others. That is why we trust them and we think that they do a good job!

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Marketing Workshop & Strategy for Software Company

"The solution they provided us with was tailored to our needs."

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4.5

Quality: 
4.5
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Dec. 2019
Project summary: 

MAN Digital was tasked with improving the marketing strategy of a software development company. The team held a strategic workshop before delivering detailed content and social media marketing plans.

The Reviewer
 
11- 50 Employees
 
Poland
Michal Oledzki
Business Development Manager, NG Logic LLC
 
Verified
The Review
Feedback summary: 

With industry knowledge that allowed them to deliver a customized strategy, MAN Digital provided a proven marketing solution that continues to generate leads. Though their workshop could’ve been longer, the team performed excellently overall.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m a business development manager for a custom software development company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MAN Digital?

We wanted to improve our marketing strategy and generate more leads.

SOLUTION

What was the scope of their involvement?

MAN Digital provided us with marketing consulting services. Initially, we had an in-person workshop to discuss the strategy we’d implement to approach the market. We focused mostly on a combination of content marketing and social media marketing.

From there, MAN Digital offered a couple of consulting calls after the workshop, to ensure that we were on the right track.

What is the team composition?

There was one person assigned to work on this project. He came to our office for two days for the workshop and consulted us virtually over Skype after that.

How did you come to work with MAN Digital?

We came across one of their ads online and gave them a call to see how they could help with our project. The first offer they gave us fit our needs well, so we decided to start a collaboration.

How much have you invested with them?

We spent around €3,000 on their services (approximately $3,300 USD).

What is the status of this engagement?

The collaboration took place in mid-December 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

MAN Digital took the time to really try and understand our situation. The solution they provided us with was tailored to our needs. We’re still implementing the strategies we discussed at the workshop, and we’re still generating leads from it. The change to our content strategy was dramatic, and we’re now managing several campaigns, but it’s all going well.

How did MAN Digital perform from a project management standpoint?

They performed very well. I have no complaints.

What did you find most impressive about them?

Their experience with IT companies in our segment really stood out. MAN Digital had a detailed knowledge of our industry, which helped them deliver the best strategies to our company.

Are there any areas they could improve?

The overall workshop could’ve been longer. We didn’t have much time to discuss certain things, but we were satisfied overall.

Do you have any advice for future clients of theirs?

I’d suggest preparing information about where your company stands and what your campaigns look like. It’s important to have this kind of input in the very beginning, and not waste time later on trying to figure it out.

4.5
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Audit & Marketing Campaigns for Software Service Company

"They felt like part of our team rather than an external resource."

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5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Sept. 2019 - Mar. 2020
Project summary: 

A SaaS recruiting company hired MAN Digital to implement an online strategy. The team conducted an audit, then created content, an email marketing campaign, and a detailed digital marketing plan.

The Reviewer
 
11- 50 Employees
 
Romania
Product Marketing Manager, Software Service Company
 
Verified
The Review
Feedback summary: 

With plans that led to an increase in user engagement and demo calls, as well as an improvement in qualified leads by a rate of 70-80%, stakeholders are thrilled with MAN Digital’s performance. Their data-driven approach and personalized strategies have contributed to a successful partnership.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the product marketing manager for a SaaS company. We help companies sort candidates more efficiently by using a mix of social media, niche platforms, and job boards to promote their brand, talent acquisition capabilities, and job openings.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MAN Digital?

We needed help with online strategy to attract more qualified leads.

SOLUTION

What was the scope of their involvement?

First, MAN Digital did an overall strategy audit. From there, we worked collaboratively to fix issues and improve our strategy, including cultivating buyer personas, content, marketing, improving the customer journey, and more. They also helped develop an email marketing campaign.

On the strategy side, we’re working on materials we can offer to support our sales team in conversation with prospective customers. These include business cases, buyer’s guides, eBooks, and articles.

MAN Digital also provided some of the content in our PPC advertising. They guided us through some webinars to increase the reach among our targeted customers.

What is the team composition?

There were about four or five people assigned to the audit. Then, we shifted to collaborating with two people from the team.

How did you come to work with MAN Digital?

We spoke to multiple agencies about the challenges we were facing. We hired MAN Digital because we liked their data-driven approach and the way they presented numbers and projections of the results of their strategies.

How much have you invested with them?

We spent about €15,000 (approximately $17,000 USD).

What is the status of this engagement?

We worked together from September 2019 – March 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

The articles they wrote for our blog were fantastic, and they resulted in an increase of engagement with our desired audience, and the campaign that they launched led to more demo calls. We’ve seen a 70-80% improvement overall in qualified leads, which was one of the main issues we needed to address. 

How did MAN Digital perform from a project management standpoint?

Their skills are top notch — one of the best parts of working with them. MAN Digital was highly organized, providing an overview of progress and plans for the future. They suggested strategies according to what was happening in our overall business, not just the specified project. Plus, they were very responsive.

What did you find most impressive about them?

MAN Digital’s team was knowledgeable. They provided not only ideas, but also insight on how to implement them. We really admired their data driven approach. They felt like part of our team rather than an external resource. 

Are there any areas they could improve?

There wasn’t anything that bothered us.

Do you have any advice for potential customers?

Depending on your needs, they can meet them. They’re professional and will function as an extension of your team. MAN Digital guides you through the things you don’t know and helps with a strategy for your project.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

CRM & Digital Strategy Consulting for Software House

"MAN Digital understands how software houses work."

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5.0

Quality: 
4.5
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
4.0
The Project
 
Confidential
 
Sept. 2018 - Jan. 2019
Project summary: 

The team at MAN Digital provided HubSpot training and strategic consulting to a software house. They defined marketing metrics and frameworks. The workshops were held in-person and online.

The Reviewer
 
201-500 Employees
 
Poland
Head of Marketing, Software House
 
Verified
The Review
Feedback summary: 

The frameworks and methodologies implemented by MAN Digital are still in place. Their skilled expertise in their field and within the software market is noteworthy. Their customer support complemented their communicative workflow.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the head of marketing for a Polish software house that specializes in Python. I’m responsible for the overall marketing strategy.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MAN Digital?

In September 2018, we were planning to implement the HubSpot CRM and marketing automation tool. One of the requirements involved having training and onboarding workshop sessions. We decided to work with a certified partner based in Poland. We were thinking about how to leverage the tool and what marketing strategies to utilize.

SOLUTION

What was the scope of their involvement?

We started with two workshops that went over HubSpot and the overall inbound strategy. MAN Digital showed our team how to implement marketing methodologies like competition analysis frameworks, messaging maps, and content generation frameworks. They showed us how to apply these into our daily activities, and how to work with them to improve our overall marketing strategy.

The team also helped us define overall marketing metrics, showing us how to set the overall effectiveness criteria for the activities we wanted to run. The first sessions were held in person at our headquarters, and the rest were mostly online.

What is the team composition?

We worked with three people.

How did you come to work with MAN Digital?

HubSpot wanted us to use one of their certified partners. For us, it was crucial to work with a Poland-based company, so that their representatives could visit our headquarters. That’s mainly why we talked to MAN Digital. During different phone calls, I challenged Romeo (Managing Partner, MAN Digital) a few times with tough questions.

What is the status of this engagement?

We worked with MAN Digital between September 2018–January 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The team at MAN Digital was engaged throughout the entire strategic planning process. We had no communication issues. Whenever we were expecting a follow-up, their team was there for us.

We use their messaging map and content generation framework today. They analyzed our competition and showed us what kinds of crucial activities and metrics we should follow. Their team also had expertise in overall digital marketing aspects. They helped us define what to follow, how to track our competition, and how to be better than them.

How did MAN Digital perform from a project management standpoint?

Overall, I’m satisfied with their support. The communication was good.

What did you find most impressive about them?

MAN Digital understands how software houses work. They know how the industry works, who the top leaders in the market are, and what the customers are expecting. Their intelligence about the sector was quite high from the start, and I haven’t found comparable knowledge in other agencies.

Are there any areas they could improve?

They could work on their branding. While they’re quite good when it comes to digital marketing, their branding image lacks confidence. In regards to our collaboration, I wouldn’t improve anything. Maybe they should bring more people on board to assist with execution.

Do you have any advice for potential customers?

Customers should describe their expectations and goals at the start. If we don’t describe our goals and expectations, we can have problems later on. That’s more on us–how we can define our overall goals.

5.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 4.0 NPS
    Willing to refer

Digital Marketing Strategy & Audit for Software Company

“There’s no other agency like MAN Digital on the Polish market.”

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5.0

Quality: 
5.0
Schedule: 
4.5
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
June - Dec. 2018
Project summary: 

MAN Digital helped a software company that wanted to expand their online presence create and implement a digital marketing strategy. Services included a workshop, an audit of all channels, SEO, and campaigns.

The Reviewer
 
11-50 Employees
 
Poland
Former Communications Manager, Software Company
 
Verified
The Review
Feedback summary: 

MAN Digital’s work drove meaningful traffic, and their insights, strategy, and workshop ultimately translated site visitors into new clients. The team recommended a new site design and marketing automation tools, both of which have proven effective. Their services were reasonably priced.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I was the communications manager for a software house headquartered in Katowice, Poland, with a development branch in Gdansk. We had a small marketing department in Katowice consisting of myself, a marketing specialist, a UX researcher, a developer, and a QA specialist.

We produced backend systems, mainly for transport logistics companies in Scandinavia and the US; we only had a few clients from Poland. We also provided frontend services and creative workshops.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MAN Digital?

We mainly got new projects from client referrals, but we also wanted to open a sales channel through our website and landing pages. We wanted to build a new persona for our clients, and we asked MAN Digital to help us create our whole digital marketing strategy. This was the main question and challenge we faced with them: to reach new clients just through internet channels.

SOLUTION

What was the scope of their involvement?

MAN Digital hosted an initial two-day workshop with us to build a persona based on the RACE framework. We also canvassed a short-term strategy. They showed us where we had points to upgrade and update, what we were doing well, what we weren’t doing well, and what our challenges were. They showed us many areas that we hadn’t seen.

We decided to work with them beyond the workshop. They made an audit of all channels: marketing, technological, design, communication, and digital marketing. We decided to work with them for three months to run the strategy that they built through the workshop and the audit. They oversaw our SEO, managed our Google Analytics account, and did Google Ads and LinkedIn campaigns. 

We made A/B tests on the website and changed them three times. We also created new landing pages and implemented all of the recommendations from MAN Digital.

What is the team composition?

Romeo (Managing Partner, MAN Digital) was our account manager. We had a person dedicated to the Google Ads and LinkedIn campaigns. She prepared the content for the campaigns and ran them. We had a Google Analytics and Tag Manager specialist on the SEO side. There was another person who reviewed our content.  

How did you come to work with MAN Digital?

We found them through a blog post about a famous Polish software house. MAN Digital had done a very nice analysis of their digital marketing activities, and that blog post was very popular. The SEO for the post had worked very well.

How much have you invested with them?

The three-month collaboration cost €7,500 (approximately $8,100 USD). The workshop was €2,500 and the audit was €2,500 (approximately $5,400 USD). They provided a good price for their services, and I’d recommend them to others.

What is the status of this engagement?

We had the workshop with MAN Digital in June 2018. The audit was done in late July of that year. We took some time to think about what to do next, and then we ran the three-month collaboration with them between September–December 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The two-day digital workshop is absolutely valuable to all software houses that want to reach clients through the internet. We started to understand how to communicate with our clients. This led us to completely change our website’s design and language, and it worked. We realized through the audit from MAN Digital that people want to see people, so we replaced icon graphics with pictures of our employees smiling. 

The traffic increased, but that wasn’t the most important part. We realized that the visitors coming through campaigns were more likely to become our clients. Before, we were getting random traffic.

How did MAN Digital perform from a project management standpoint?

We worked with them through daily sprints and weekly planning sessions. We made summaries of what was done and what the plan for the next week was. All changes were implemented very quickly on our side, and MAN Digital acted very fast. They gave us very good recommendations, and everything we did with them worked. They recommended very good marketing automation tools to us, and the strategy we built together with them worked.

What did you find most impressive about them?

They’re unique in the Polish market. There’s no other agency like MAN Digital on the Polish market.

Are there any areas they could improve?

Everything they brought to our company was different from what we’d done earlier. Their philosophy and activity worked, and it ultimately brought clients to our company.

Do you have any advice for future clients of theirs?

If someone is looking for a working digital strategy and a good partner for building that strategy, they should start working with MAN Digital.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Marketing Strategy for Management Consulting Firm

“Their deep understanding of sales and the B2B market made them valuable.”

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5.0

Quality: 
5.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Mar.–Sept. 2016
Project summary: 

MAN Digital developed a marketing strategy for a consulting firm. From there, they integrated all necessary channels and training for the sales and marketing departments.

The Reviewer
 
11-50 Employees
 
Poland
Partner, Management Consulting Firm
 
Verified
The Review
Feedback summary: 

The new approach led to achieving more leads, sales, and product downloads. The MAN Digital team brought sharp analysis and expert knowledge to the project. Their transparent process and communication fostered a beneficial, educational environment throughout the collaboration.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m a partner at a management consulting firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MAN Digital?

We needed to develop a marketing strategy to achieve higher conversion rates and gain larger clients. We were working with a large software house, and we needed to have a better process in place between our sales and marketing teams to help serve bigger firms.

SOLUTION

What was the scope of their involvement?

The project began with MAN Digital building the marketing strategy. We had an extensive brainstorming and testing period, in which we developed a plan for our B2B services and our SaaS tool. They helped create our outreach approach and all the channels involved. I helped with the development, trained our departments on the new process and aided the marketing team in running it.

What is the team composition?

I primarily worked with Romeo (Managing Partner, MAN Digital). They also provided a project manager who I had limited interaction with.

How did you come to work with MAN Digital?

We’d heard of MAN Digital through word-of-mouth, and listened to other companies' experiences. Romeo had worked in sales before, so we valued his perspective and unique insight. During our initial meetings, it was clear he wasn’t pushing us to seal a deal but was actually interested in providing quality work.

How much have you invested with them?

We spent between €12,000–€13,000 (approximately $13,600–$14,800 USD).

What is the status of this engagement?

The project began in March 2016 and wrapped up in September 2016.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Now that we’re using smarter marketing channels, we’ve seen a growth in inbound leads. The increased spending on Google Ads aided to a higher rate of closing sales. By cleaning up our communication approach, both internally and externally, we were able to get higher quality leads for bigger companies. We experienced more downloads of our SaaS tool after implementing the new strategy, too. Everything MAN Digital did helped us become a better provider for the companies we work with.

How did MAN Digital perform from a project management standpoint?

They were very communicative and easy to work with throughout the project. They had a thorough, agile approach. There were weekly online meetings and some remote work. We used our own templates for documentation purposes, and every step was laid out for us. I was pleased with their efficiency in managing the project.

What did you find most impressive about them?

Their deep understanding of sales and the B2B market made them valuable. They took the time to show us their process and helped us incorporate their advice into our strategy. Additionally, they didn’t ask us what our issue was, they found it themselves.

Are there any areas they could improve?

They communicate more directly than other companies that we’ve worked with, which could be attributed to different cultural norms. However, everything was comprehensive and I wouldn’t change their process.

Do you have any advice for potential customers?

You should be able to tell if MAN Digital is the right fit after the first few meetings with them. Also, make sure you focus on the link between marketing and sales—don’t put one ahead of the other. Their team will know how to approach the project once you find the balance.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Marketing Automation System for Publishing Company

“MAN Digital was more caring and personally involved in our project than the larger companies I had worked with."

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4.0

Quality: 
4.0
Schedule: 
3.0
Cost: 
4.0
Willing to refer: 
4.0
The Project
 
Confidential
 
May 2017 - June 2018
Project summary: 

MAN Digital provided a suggestion for a marketing automation system. They performed an in-depth audit and proposed quality options to move forward with.

The Reviewer
 
11-50 Employees
 
Krakow, Poland
Former Business Operations Director, Publishing Company
 
Verified
The Review
Feedback summary: 

Though limited resources resulted in an external team implementing the platform, MAN Digital’s suggestion perfectly fulfilled the project’s needs. The platform helped earn better leads and more sales. Their team was invested in finding a suitable solution for the target audience.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I was the operational director of a publishing company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MAN Digital?

Because we were selling a large number of products, we wanted to automate our marketing and sales. Our clients weren’t aware of just how much information we had to offer, and we wanted to increase the visibility of our data.

SOLUTION

What was the scope of their involvement?

MAN Digital performed an audit on our history and proposed alternative solutions based off of that information. They provided a complete strategy on how we should communicate with our customers, both existing and potential. The platform they suggested had capabilities to organize mailings and campaigns.

From there, we implemented the marketing automation system they recommended with a team they recommended, as MAN Digital weren’t available full-time. 

What is the team composition?

I worked directly with Romeo (Managing Partner, MAN Digital) and Alina (Inbound Consultant, MAN Digital).

How did you come to work with MAN Digital?

We followed a recommendation from one of our company’s owners. He was very involved in the small-enterprise community at the time, so we valued his input.

What is the status of this engagement?

We started working with MAN Digital in May 2017, and the project lasted around one year.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The system MAN Digital recommended helped surge our sales generation. We also received higher quality leads.

How did MAN Digital perform from a project management standpoint?

The communication was smooth, but they weren’t as available as we needed for the project. We wanted a fulltime resource, and MAN Digital wasn't able to dedicate that time to us. We met in person a few times, and there was a system in place for communication with our IT department.

What did you find most impressive about them?

MAN Digital was more caring and personally involved in our project than the larger companies I had worked with. They were both coding experts and good people—we could feel they truly wanted to help us. We had no experience in this area, and we appreciated their flexibility and approach.

Are there any areas they could improve?

If MAN Digital could expand their team while keeping the same approach, we would've been able to finish the project with them. They had a great attitude and process, but not enough resources to fulfill our needs.

Do you have any advice for future clients of theirs?

They do their best to deliver what you want, and they care about the client.

4.0
Overall Score
  • 3.0 Scheduling
    ON TIME / DEADLINES
    They couldn’t devote the time we required; we would have liked them to be a bigger presence in our company.
  • 4.0 Cost
    Value / within estimates
    The cost was reasonable for good-quality work.
  • 4.0 Quality
    Service & deliverables
  • 4.0 NPS
    Willing to refer

SEO & PPC for Medical Clinic

"Healthcare is a specific business, and they didn’t have anything to contribute."

See More

4.0

Quality: 
4.0
Schedule: 
2.0
Cost: 
3.0
Willing to refer: 
3.5
The Project
 
Confidential
 
Oct. 2015 - Oct. 2017
Project summary: 

MAN Digital came to the project as a single member added onto to a wider team, taking care of SEO and AdWords. The vendor later brought on more people to the project, who didn’t deliver the same quality.

The Reviewer
 
11-50 Employees
 
Poland
Owner, Medical Clinic
 
Verified
The Review
Feedback summary: 

Poor communication, lack of direction, and the fact that they dropped the AdWords efforts and focused on SEO at their own wishes led to the end of this collaboration. While their lead is skilled and did produce quality work at one point, he became unreachable further down the road.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of a medical clinic.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MAN Digital?

We wanted to get more patients.

SOLUTION

What was the scope of their involvement?

MAN Digital worked on our SEO and AdWords campaigns. We worked with a group of providers and they were only a part of that team, so it’s hard to say exactly what services they provided.

What is the team composition?

We had a big team working on an entire campaign for us, and Romeo (Managing Partner, MAN Digital) was responsible for the AdWords and SEO portion of the work. At first, he was doing the work by himself and it was great. Later, he started bringing people in from other cities, and the work that was delivered was done terribly. I was really disappointed.

Initially, we didn’t know him as MAN Digital, and when he was present during meetings by himself, everything was perfect. After that, the people he brought in would only Skype with us, whereas we prefer talking to people face to face when brainstorming. He became uninterested in that after the first year of the two we worked together. The quality started going down, so we put an end to the relationship.

How did you come to work with MAN Digital?

Two people in our general team were friends with Romeo (Managing Partner, MAN Digital) and they hired him as an add-on.

What is the status of this engagement?

We started working with MAN Digital in 2015 or 2016 and finished the collaboration almost one year ago.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

After the first year, the worst thing about them was the communication. They didn’t have an idea of what to do next, which was terrible. Their team initially only worked on Google Ads and it went well, but they then got the idea to move on to SEO, which was okay, except they stopped working on the Ads campaigns. 

​​​​​​How did MAN Digital perform from a project management standpoint?

He became hard to contact after a while. The other team members were mainly responsible for communicating with Romeo and they told me he wasn’t doing anything. 

What did you find most impressive about them?

In the beginning, they were doing well in terms of SEO and Google Ads. We saw big improvements in the website and marketing. 

​​​​​​Are there any areas they could improve?

They should improve their client contact skills and be more focused on what they want to do. They should also learn more about the client. At one moment, we felt that they were doing the work without knowing about our profession. Healthcare is a specific business, and they didn’t have anything to contribute.

Do you have any advice for future clients of theirs?

Clients should talk personally with Romeo and try to get his attention focused on the project. I believe that at the moment, most of the work is done for him by other people and he’s mainly traveling. If he controls the work and puts his heart and mind to it, I think it will be good. Clients must keep him close and collaborate with him.

4.0
Overall Score
  • 2.0 Scheduling
    ON TIME / DEADLINES
  • 3.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 3.5 NPS
    Willing to refer

Digital Marketing for Airplane Travel Company

“Their team builds layered strategies that incorporate a broad range of digital marketing techniques.”

See More

4.0

Quality: 
4.0
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
4.5
The Project
 
$10,000 to $49,999
 
June 2017 - Mar. 2018
Project summary: 

MAN Digital helped with UX development and performed an SEO audit in order to test the viability of an existing website. They also ran several PPC campaigns to determine if site changes had been effective.

The Reviewer
 
1-10 Employees
 
Krakow, Poland
Przemek Orlikowski
CMO, Discover Cracow
 
Verified
The Review
Feedback summary: 

MAN Digital provided valuable insight and illuminated areas where significant product and site changes had to be made. They were responsive and made excellent strategy recommendations, although they didn’t always stick to deadlines.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the director of a London-based company that provides airport transfer services worldwide using private chauffeured vehicles.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MAN Digital?

Our website wasn’t getting much traffic and the customer journey wasn’t established at all. We had content in place and had run some PPC campaigns, but they weren’t structured or done according to a bigger strategy. Our challenge was to improve our UX and run some PPC campaigns to test whether our site was convertible or not.

SOLUTION

What was the scope of their involvement?

We initially focused on the strategy for building our customer journey. We wanted to understand where our customers were looking for information about airport transfers, how were they coming to our website, what services they needed, and how we could retain those clients.

In the first phase, two members of their team built out our customer journey with all the automations. They determined the touch points we should have on different channels, what would happen if a transaction was abandoned, and so on. The analytics specialist also looked at our current traffic data, identified the most painful problems for visitors, and made a few suggestions for simplifying the UX.

Once that was complete, we also did an SEO audit with other specialists and started building new site content that was better-suited to their optimization suggestions. After all of that was done, we tested some AdWords and social media retargeting campaigns to see how the site performed.

What is the team composition?

Our main point of contact was one of the managing partners, but we also worked with specialists in analytics and SEO.

How did you come to work with MAN Digital?

We searched for someone who could handle a complex task with multiple strategies and journeys. Our search was a struggle because most contractors specialized in one specific area but didn’t work on overall business strategies or UX. The main reason we chose MAN Digital was that they had a broader focus than their competitors.

How much have you invested with them?

Our monthly payments were between €3,000–€4,000 ($3,500–$4,600 USD).

What is the status of this engagement?

We worked on the project from June 2017–March 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

After revamping the UX and running some digital marketing tests, it turned out that the site itself was the problem. There were technical issues, our customer acquisition cost was high, and we didn’t offer enough products to retain customers in the long run. We didn’t have any positive revenue results, which we’d anticipated. MAN Digital’s work helped us clarify where our weaknesses lay and helped us recognize that the B2C area wasn’t going to be profitable for us. We’ve shifted focus onto B2B, although we’re considering coming back to B2C eventually.

How did MAN Digital perform from a project management standpoint?

They were generally responsive and managed things well. We had weekly calls and received monthly reports using Trello. Sometimes we had to extend deadlines, but the communication process was clear in those cases. They didn’t make it in time for some audits, however.

What did you find most impressive about them?

MAN Digital’s team has the expertise to grasp complex, multi-faceted work. They look at the overall business and the lifetime value of a service, the UX, and the conversion rate. Their team builds layered strategies that incorporate a broad range of digital marketing techniques in order to help clients generate leads or capture customers.

Are there any areas they could improve?

The reporting could be better. It would be nice if they’d provide feedback on the work done and the results it brought.

Do you have any advice for future clients of theirs?

Be sure that you can implement all of the strategy components. Work with their agency specialists on this. Just having a strategy and not executing it will not bring any benefits.

4.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    It’s a good value.
  • 4.0 Quality
    Service & deliverables
  • 4.5 NPS
    Willing to refer
Verification

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BRONZE VERIFIED
Business Entity
Business Entity Name
MAN DIGITAL MARKETING S.R.L.
Status
Jurisdiction of Formation
MURES
Id
RO40050288
Date of Formation
Oct 24, 2018
Client Reviews
VERIFIED CLIENT REVIEWS
12
OVERALL REVIEW RATING
4.7
Source
Clutch
LAST UPDATED
June 17, 2020