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    Kraków, Poland
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Innovative marketing funnels based on data.

4.4
6 reviews

Meet the MAN Digital team! We are all hackers who make sales funnels work to their full capacity.

While designing digital marketing & sales funnels for you, we partner with carefully selected specialists from our network with the specific skills your marketing system needs to become extraordinary. Finding the right specialists and make sure they all create the big picture you have in mind would take a lot of time and expense do to yourself. Luckily, you have us. Our trusted experts are on-call, and in their hands your growth is inevitable.

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$10,000+
 
$100 - $149 / hr
 
2 - 9
 Founded
2016
Show all +
Kraków, Poland
headquarters
other locations

Portfolio

Key clients: 

PMR Publications  - Ecommerce

DiscoverCracow - Travel Ecommerce

Davis Nolan Krakow & Next Generation Ireland - IT Recruitment Agency 

The Welkin Suite - SaaS

SoftTheme - Software House

Cambridge Mask - Ecommerce

Zalamo - Ecommerce

OsteoMed

 

Reviews

4.4
6 reviews
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Marketing Strategy for Management Consulting Firm

“Their deep understanding of sales and the B2B market made them valuable.”

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5.0

Quality: 
5.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Mar.–Sept. 2016
Project summary: 

MAN Digital developed a marketing strategy for a consulting firm. From there, they integrated all necessary channels and training for the sales and marketing departments.

The Reviewer
 
11-50 Employees
 
Poland
Partner, Management Consulting Firm
 
Verified
The Review
Feedback summary: 

The new approach led to achieving more leads, sales, and product downloads. The MAN Digital team brought sharp analysis and expert knowledge to the project. Their transparent process and communication fostered a beneficial, educational environment throughout the collaboration.

BACKGROUND

Introduce your business and what you do there.

I’m a partner at a management consulting firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MAN Digital?

We needed to develop a marketing strategy to achieve higher conversion rates and gain larger clients. We were working with a large software house, and we needed to have a better process in place between our sales and marketing teams to help serve bigger firms.

SOLUTION

What was the scope of their involvement?

The project began with MAN Digital building the marketing strategy. We had an extensive brainstorming and testing period, in which we developed a plan for our B2B services and our SaaS tool. They helped create our outreach approach and all the channels involved. I helped with the development, trained our departments on the new process and aided the marketing team in running it.

What is the team composition?

I primarily worked with Romeo (Managing Partner, MAN Digital). They also provided a project manager who I had limited interaction with.

How did you come to work with MAN Digital?

We’d heard of MAN Digital through word-of-mouth, and listened to other companies' experiences. Romeo had worked in sales before, so we valued his perspective and unique insight. During our initial meetings, it was clear he wasn’t pushing us to seal a deal but was actually interested in providing quality work.

How much have you invested with them?

We spent between €12,000–€13,000 (approximately $13,600–$14,800 USD).

What is the status of this engagement?

The project began in March 2016 and wrapped up in September 2016.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Now that we’re using smarter marketing channels, we’ve seen a growth in inbound leads. The increased spending on Google Ads aided to a higher rate of closing sales. By cleaning up our communication approach, both internally and externally, we were able to get higher quality leads for bigger companies. We experienced more downloads of our SaaS tool after implementing the new strategy, too. Everything MAN Digital did helped us become a better provider for the companies we work with.

How did MAN Digital perform from a project management standpoint?

They were very communicative and easy to work with throughout the project. They had a thorough, agile approach. There were weekly online meetings and some remote work. We used our own templates for documentation purposes, and every step was laid out for us. I was pleased with their efficiency in managing the project.

What did you find most impressive about them?

Their deep understanding of sales and the B2B market made them valuable. They took the time to show us their process and helped us incorporate their advice into our strategy. Additionally, they didn’t ask us what our issue was, they found it themselves.

Are there any areas they could improve?

They communicate more directly than other companies that we’ve worked with, which could be attributed to different cultural norms. However, everything was comprehensive and I wouldn’t change their process.

Do you have any advice for potential customers?

You should be able to tell if MAN Digital is the right fit after the first few meetings with them. Also, make sure you focus on the link between marketing and sales—don’t put one ahead of the other. Their team will know how to approach the project once you find the balance.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Marketing Automation System for Publishing Company

“MAN Digital was more caring and personally involved in our project than the larger companies I had worked with."

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4.0

Quality: 
4.0
Schedule: 
3.0
Cost: 
4.0
Willing to refer: 
4.0
The Project
 
Confidential
 
May 2017 - June 2018
Project summary: 

MAN Digital provided a suggestion for a marketing automation system. They performed an in-depth audit and proposed quality options to move forward with.

The Reviewer
 
11-50 Employees
 
Krakow, Poland
Former Business Operations Director, Publishing Company
 
Verified
The Review
Feedback summary: 

Though limited resources resulted in an external team implementing the platform, MAN Digital’s suggestion perfectly fulfilled the project’s needs. The platform helped earn better leads and more sales. Their team was invested in finding a suitable solution for the target audience.

BACKGROUND

Introduce your business and what you do there.

I was the operational director of a publishing company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MAN Digital?

Because we were selling a large number of products, we wanted to automate our marketing and sales. Our clients weren’t aware of just how much information we had to offer, and we wanted to increase the visibility of our data.

SOLUTION

What was the scope of their involvement?

MAN Digital performed an audit on our history and proposed alternative solutions based off of that information. They provided a complete strategy on how we should communicate with our customers, both existing and potential. The platform they suggested had capabilities to organize mailings and campaigns.

From there, we implemented the marketing automation system they recommended with a team they recommended, as MAN Digital weren’t available full-time. 

What is the team composition?

I worked directly with Romeo (Managing Partner, MAN Digital) and Alina (Inbound Consultant, MAN Digital).

How did you come to work with MAN Digital?

We followed a recommendation from one of our company’s owners. He was very involved in the small-enterprise community at the time, so we valued his input.

What is the status of this engagement?

We started working with MAN Digital in May 2017, and the project lasted around one year.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The system MAN Digital recommended helped surge our sales generation. We also received higher quality leads.

How did MAN Digital perform from a project management standpoint?

The communication was smooth, but they weren’t as available as we needed for the project. We wanted a fulltime resource, and MAN Digital wasn't able to dedicate that time to us. We met in person a few times, and there was a system in place for communication with our IT department.

What did you find most impressive about them?

MAN Digital was more caring and personally involved in our project than the larger companies I had worked with. They were both coding experts and good people—we could feel they truly wanted to help us. We had no experience in this area, and we appreciated their flexibility and approach.

Are there any areas they could improve?

If MAN Digital could expand their team while keeping the same approach, we would've been able to finish the project with them. They had a great attitude and process, but not enough resources to fulfill our needs.

Do you have any advice for future clients of theirs?

They do their best to deliver what you want, and they care about the client.

4.0
Overall Score
  • 3.0 Scheduling
    ON TIME / DEADLINES
    They couldn’t devote the time we required; we would have liked them to be a bigger presence in our company.
  • 4.0 Cost
    Value / within estimates
    The cost was reasonable for good-quality work.
  • 4.0 Quality
    Service & deliverables
  • 4.0 NPS
    Willing to refer

SEO & PPC for Medical Clinic

"Healthcare is a specific business, and they didn’t have anything to contribute."

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4.0

Quality: 
4.0
Schedule: 
2.0
Cost: 
3.0
Willing to refer: 
3.5
The Project
 
Confidential
 
Oct. 2015 - Oct. 2017
Project summary: 

MAN Digital came to the project as a single member added onto to a wider team, taking care of SEO and AdWords. The vendor later brought on more people to the project, who didn’t deliver the same quality.

The Reviewer
 
11-50 Employees
 
Poland
Owner, Medical Clinic
 
Verified
The Review
Feedback summary: 

Poor communication, lack of direction, and the fact that they dropped the AdWords efforts and focused on SEO at their own wishes led to the end of this collaboration. While their lead is skilled and did produce quality work at one point, he became unreachable further down the road.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of a medical clinic.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MAN Digital?

We wanted to get more patients.

SOLUTION

What was the scope of their involvement?

MAN Digital worked on our SEO and AdWords campaigns. We worked with a group of providers and they were only a part of that team, so it’s hard to say exactly what services they provided.

What is the team composition?

We had a big team working on an entire campaign for us, and Romeo (Managing Partner, MAN Digital) was responsible for the AdWords and SEO portion of the work. At first, he was doing the work by himself and it was great. Later, he started bringing people in from other cities, and the work that was delivered was done terribly. I was really disappointed.

Initially, we didn’t know him as MAN Digital, and when he was present during meetings by himself, everything was perfect. After that, the people he brought in would only Skype with us, whereas we prefer talking to people face to face when brainstorming. He became uninterested in that after the first year of the two we worked together. The quality started going down, so we put an end to the relationship.

How did you come to work with MAN Digital?

Two people in our general team were friends with Romeo (Managing Partner, MAN Digital) and they hired him as an add-on.

What is the status of this engagement?

We started working with MAN Digital in 2015 or 2016 and finished the collaboration almost one year ago.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

After the first year, the worst thing about them was the communication. They didn’t have an idea of what to do next, which was terrible. Their team initially only worked on AdWords and it went well, but they then got the idea to move on to SEO, which was okay, except they stopped working on AdWords. Our revenue has increased by $100,000 in a year since we’ve stopped working with MAN Digital. In my opinion, we’re doing better now.

When Romeo is working on his own, the quality is okay, but not necessarily when he’s working with other people.

How did MAN Digital perform from a project management standpoint?

He became hard to contact after a while. The other team members were mainly responsible for communicating with Romeo and they told me he wasn’t doing anything. After a while, he became arrogant with me and my colleagues, which was really irritating.

What did you find most impressive about them?

In the beginning, they were doing well in terms of SEO and AdWords. We saw big improvements in the website and marketing. After that, it was constantly getting worse as they had no idea of what to do next.

Are there any areas they could improve?

They should improve their client contact skills and be more focused on what they want to do. They should also learn more about the client. At one moment, we felt that they were doing the work without knowing about our profession. Healthcare is a specific business, and they didn’t have anything to contribute.

Do you have any advice for future clients of theirs?

Clients should talk personally with Romeo and try to get his attention focused on the project. I believe that at the moment, most of the work is done for him by other people and he’s mainly traveling. If he controls the work and puts his heart and mind to it, I think it will be good. Clients must keep him close and collaborate with him.

4.0
Overall Score
  • 2.0 Scheduling
    ON TIME / DEADLINES
  • 3.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 3.5 NPS
    Willing to refer

Digital Marketing for Airplane Travel Company

“Their team builds layered strategies that incorporate a broad range of digital marketing techniques.”

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4.0

Quality: 
4.0
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
4.5
The Project
 
$10,000 to $49,999
 
June 2017 - Mar. 2018
Project summary: 

MAN Digital helped with UX development and performed an SEO audit in order to test the viability of an existing website. They also ran several PPC campaigns to determine if site changes had been effective.

The Reviewer
 
1-10 Employees
 
Krakow, Poland
Przemek Orlikowski
CMO, Discover Cracow
 
Verified
The Review
Feedback summary: 

MAN Digital provided valuable insight and illuminated areas where significant product and site changes had to be made. They were responsive and made excellent strategy recommendations, although they didn’t always stick to deadlines.

BACKGROUND

Introduce your business and what you do there.

I’m the director of a London-based company that provides airport transfer services worldwide using private chauffeured vehicles.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MAN Digital?

Our website wasn’t getting much traffic and the customer journey wasn’t established at all. We had content in place and had run some PPC campaigns, but they weren’t structured or done according to a bigger strategy. Our challenge was to improve our UX and run some PPC campaigns to test whether our site was convertible or not.

SOLUTION

What was the scope of their involvement?

We initially focused on the strategy for building our customer journey. We wanted to understand where our customers were looking for information about airport transfers, how were they coming to our website, what services they needed, and how we could retain those clients.

In the first phase, two members of their team built out our customer journey with all the automations. They determined the touch points we should have on different channels, what would happen if a transaction was abandoned, and so on. The analytics specialist also looked at our current traffic data, identified the most painful problems for visitors, and made a few suggestions for simplifying the UX.

Once that was complete, we also did an SEO audit with other specialists and started building new site content that was better-suited to their optimization suggestions. After all of that was done, we tested some AdWords and social media retargeting campaigns to see how the site performed.

What is the team composition?

Our main point of contact was one of the managing partners, but we also worked with specialists in analytics and SEO.

How did you come to work with MAN Digital?

We searched for someone who could handle a complex task with multiple strategies and journeys. Our search was a struggle because most contractors specialized in one specific area but didn’t work on overall business strategies or UX. The main reason we chose MAN Digital was that they had a broader focus than their competitors.

How much have you invested with them?

Our monthly payments were between €3,000–€4,000 ($3,500–$4,600 USD).

What is the status of this engagement?

We worked on the project from June 2017–March 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

After revamping the UX and running some digital marketing tests, it turned out that the site itself was the problem. There were technical issues, our customer acquisition cost was high, and we didn’t offer enough products to retain customers in the long run. We didn’t have any positive revenue results, which we’d anticipated. MAN Digital’s work helped us clarify where our weaknesses lay and helped us recognize that the B2C area wasn’t going to be profitable for us. We’ve shifted focus onto B2B, although we’re considering coming back to B2C eventually.

How did MAN Digital perform from a project management standpoint?

They were generally responsive and managed things well. We had weekly calls and received monthly reports using Trello. Sometimes we had to extend deadlines, but the communication process was clear in those cases. They didn’t make it in time for some audits, however.

What did you find most impressive about them?

MAN Digital’s team has the expertise to grasp complex, multi-faceted work. They look at the overall business and the lifetime value of a service, the UX, and the conversion rate. Their team builds layered strategies that incorporate a broad range of digital marketing techniques in order to help clients generate leads or capture customers.

Are there any areas they could improve?

The reporting could be better. It would be nice if they’d provide feedback on the work done and the results it brought.

Do you have any advice for future clients of theirs?

Be sure that you can implement all of the strategy components. Work with their agency specialists on this. Just having a strategy and not executing it will not bring any benefits.

4.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
    It’s a good value.
  • 4.0 Quality
    Service & deliverables
  • 4.5 NPS
    Willing to refer

Online Marketing for IT Recruitment Firm

"Though they’re a local company, they provide global services, so I don’t need to use expensive U.S. groups." 

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4.5

Quality: 
4.5
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
4.5
The Project
 
$10,000 to $49,999
 
Sept. 2016 - 2017
Project summary: 

MAN Digital provided a variety of digital marketing services including SEO, automation, and content creation. They used tools like HubSpot and SALESmanago to better track and convert site visitors.

The Reviewer
 
11-50 Employees
 
Poland
Former Director, IT Recruitment Firm
 
Verified
The Review
Feedback summary: 

Search engine results have improved vastly and both marketing- and sales-qualified leads have increased. MAN Digital is highly accessible and utilizes a flexible, multichannel communication scheme. They clearly explain technical concepts and have a regular impact far beyond their region.

BACKGROUND

Introduce your business and what you do there.

I was the director of an IT recruitment agency when I worked with MAN Digital. We took an inbound approach to candidate outreach through online marketing, so the candidates found their way to us.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MAN Digital?

We operated in a tight market where everyone was fishing for talent, so it wasn’t difficult to find clients. It was difficult to find candidates that wanted to change jobs, however. About half of those people aren’t on channels like LinkedIn, and those who are spammed on an almost daily by recruiters. So, how do we get to the people who aren’t on social media channels, who’re hidden? We wanted to create valuable