What evidence can you share that demonstrates the impact of the engagement?
We don’t have any hard metrics, but those within the Canadian Association of Petroleum Producers absolutely love the product. That’s important because they do a ton of work within the public outreach and education sector. They give people a sense of what it really like to be at the oil sands or drilling rig. The companies that allowed us access to their properties are also blown away they the quality of the products. They use it all the time in their outreach.
How did MAMMOTH XR perform from a project management standpoint?
They’re very collaborative. They don’t simply take requirements and deliver solutions. The team is willing to work closely with clients to create products that everyone enjoys. Their management style is ultimately collaborative.
What did you find most impressive about them?
They’re curious, doing a lot of research to fully understand the process that they’re illustrating. The team is creative in their knowledge of the VR tool and how to get the most value out of it. The visuals are stunning, and their animation is second to none. They can make an education tool incredibly engaging and immersive. They have a small team, so I’m always blown away by the product quality.
Are there any areas they could improve?
They’ve been wonderful. At this point, VR is still pretty expensive to manage and control. That’s no their fault, though. They’re actually really good at cost control. There aren’t many ways in which they could improve.
Do you have any advice for potential customers?
Be bold about using VR as a tool. It’s not the right platform for everything, but it can educate people about a process that ordinary people may never have access to. It takes a bit of thinking outside the box for potential clients, but the return is amazing.