Magnetic Point

BACKGROUND

Please describe your company and position.

I am the Web Developer of a web design agency

Describe what your company does in a single sentence.

We are web design agency located in Denver, Colorado.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Magnetic Point to accomplish?

• Collaboration
• Strategic partner

SOLUTION

How did you find Magnetic Point?

Clutch Site

Why did you select Magnetic Point over others?

• Great culture fit
• Company values aligned

How many teammates from Magnetic Point were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Magnetic Point has been a valuable partner in our development projects, contributing their expertise across various initiatives. Their team has worked closely with us on Drupal development, custom web solutions, and system integrations, ensuring seamless collaboration and high-quality results.

Key deliverables have included end-to-end Drupal development, building and enhancing custom modules, developing tailored web applications, and implementing new features to meet project-specific requirements. Their adaptability and commitment to delivering on time have significantly impacted our projects.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Working with Magnetic Point has contributed to high client satisfaction and the successful delivery of our projects. Their team of skilled developers consistently provides top-quality work, ensuring that our platforms run smoothly and meet our evolving clients' business needs.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Magnetic Point has demonstrated excellent project management, consistently delivering items on time and adapting to our needs. Their team is highly organized, proactive, and communicative, ensuring smooth collaboration throughout each project.

What was your primary form of communication with Magnetic Point?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stands out most about Magnetic Point is how seamlessly they align with our team’s way of thinking and working. Their organizational approach, problem-solving mindset, and cultural fit make collaboration effortless.

Additionally, their commitment to high-quality development is impressive. They consistently deliver well-structured, efficient, and reliable solutions, ensuring that every project meets our standards.

Are there any areas for improvement or something Magnetic Point could have done differently?

Magnetic Point has been an exceptional partner, consistently delivering high-quality work and aligning seamlessly with our team. If there’s one area for potential improvement, it would be enhancing our time-tracking processes together. Since we work from time logs, more structured and transparent tracking would help with project planning and resource allocation.

That said, their responsiveness, reliability, and adaptability more than make up for this, and we appreciate their commitment to refining workflows.

BACKGROUND

Please describe your company and position.

I am the Operation Manager of LSJ HR Group

Describe what your company does in a single sentence.

LSJ HR Group, the HR company has been a prominent player in the market since its establishment in 2002. Serving a diverse clientele comprising both Polish and foreign enterprises, ranging from small local businesses to multinational corporations, the company has amassed extensive experience in addressing the evolving challenges of the labour market.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Magnetic Point to accomplish?

• Seamlessly integrate the content from the four existing websites into a single, well-organized platform with intuitive navigation.
• As part of the website consolidation process - prioritise performance optimisation and scalability to accommodate increased traffic and future growth.
• New website development - to leverage the robust capabilities of the Drupal content management system (CMS) to streamline website management and enhance security.

SOLUTION

How did you find Magnetic Point?

Referral

Why did you select Magnetic Point over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Magnetic Point were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Requirements Analysis: Conduct a comprehensive analysis of business and technical requirements to understand project needs. Define the goals of the website and its main functionalities to align with business objectives.
• Backend Implementation: Configure and customize Drupal 10 to meet project requirements effectively. Implement backend functionalities, including content management, user management, and multilingual content for four language versions. 
• Frontend Implementation: Code and integrate graphic designs seamlessly with Drupal 10 to ensure a visually appealing website. Ensure website responsiveness and optimization across various devices and browsers for enhanced user experience. 
• Integration with External Systems: Integrate the website with external Applicant Tracking Systems (ATS) such as Traffit for streamlined operations. Configure integration with website traffic analysis tools like Google Analytics to monitor performance. 
• Testing and Debugging: Conduct unit, integration, and system testing to ensure the website functions smoothly. Debug and resolve any code or user interface issues to maintain website integrity. 
• Deployment and Training: Deploy the website on the production server to make it accessible to users. Provide training sessions for client staff on website operation and management to ensure efficient use. 
• SEO Optimization: Implement search engine optimization (SEO) strategies to enhance the website's visibility in search engine results and attract more traffic. 

Key Deliverables: 

• Detailed analysis report outlining business and technical requirements and website goals and functionalities. Configured and customised Drupal 10 backend with implemented functionalities. 
• Seamlessly integrated graphic designs with Drupal 10 frontend for a visually appealing website. 
• Integration with external systems such as ATS (Traffit) and website traffic analysis tools like Google Analytics. 
• Completed testing phase with resolved issues and debugged code for a smooth website operation. 
• Deployed website on the production server and conducted training sessions for client staff on website operation and management. 
• Implemented SEO strategies to improve website visibility and attract more organic traffic.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Enhanced Operational Efficiency. 
• Centralised content on one Drupal CMS platform has allowed the company to manage all job offers and content targeted at different audiences more efficiently. 
• Eliminating the need to maintain multiple CMS systems has simplified website management processes. 
• Increased user engagement and a better understanding of the company's offerings 
• A unified website has enabled users to navigate more easily and access the full range of the HR company's offerings, whether they have been job seekers or business clients. 
• Faster reach to potential candidates and better response to ongoing recruitment needs. 
• Integration with the Traffit (ATS system) has enabled the company to publish job offers more automated and efficiently.
• Cost Optimisation. 
• Centralising content on one platform and integrating an external ATS system has reduced costs associated with maintaining multiple systems and tools.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

As a manager overseeing our partnership with Magnetic Point, I'm impressed by their exceptional responsiveness to our needs. They actively engage with our requirements, displaying a profound understanding of our project objectives. Their proactive nature in suggesting innovative ideas and solutions demonstrates their commitment to driving success. 
Moreover, their consistent delivery of items within specified timelines underscores their dedication to meeting deadlines. Their proactive approach to anticipating and addressing potential delays has been instrumental in keeping our project on track. Overall, Magnetic Point's performance highlights their reliability and proactive mindset, making them a valuable partner in our business endeavours.

What was your primary form of communication with Magnetic Point?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their creativity and flexibility in adapting to our evolving needs exceeded my expectations. Their ability to solve problems efficiently and respond promptly to our feedback was crucial to the project's success. Overall, the company demonstrated a high level of professionalism and competence, making our collaboration with them highly productive and satisfying.

Are there any areas for improvement or something Magnetic Point could have done differently?

We somewhat regret that Magnetic Point was not also responsible for the UX/UI phase. Ideally, we would have had a single vendor responsible for the entire project comprehensively. Our suggestion is to expand the scope of services to also include UX/UI activities.

BACKGROUND

Please describe your company and position.

I am the President of a software company 

Describe what your company does in a single sentence.

We develop custom software solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Magnetic Point to accomplish?

• Extend our development team.

SOLUTION

How did you find Magnetic Point?

Clutch Site

Why did you select Magnetic Point over others?

• High ratings
• Pricing fit our budget
• Company values aligned

How many teammates from Magnetic Point were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Assist in the continued development of a large Drupal-based business management application.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Successfully completeing tasks.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They've always been very responsive, but the project is managed internally.

What was your primary form of communication with Magnetic Point?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I really like the brand they have created, and how they embody their brand. They are very professional, responsive, and dedicated to providing the highest quality service. They are a pleasure to work with, and really stand behind their team and their work. They are a trusted partner that we can depend on to deliver results.

Are there any areas for improvement or something Magnetic Point could have done differently?

No, they're doing a great job.

BACKGROUND

Please describe your company and position.

I am the Owner of VergelijkEven.nl

Describe what your company does in a single sentence.

Vergelijkeven.nl is an online platform for price comparison on physical products that can be bought online. Our mission is to make every product as affordable as possible for everyone.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Magnetic Point to accomplish?

• Make VergelijkEven engine future proof and scalable
• Development of new capabilities and features for users

SOLUTION

How did you find Magnetic Point?

Online Search

Why did you select Magnetic Point over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Magnetic Point were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The overall scope of the project is to provide support and ongoing maintenance to the website, as well as providing Drupal/and PHP services in order to implement new features. The first step was to carry out a technical audit and recommend actions in areas such as performance, technical SEO, Drupal modules and PHP versions. The next step was to implement improvements resulting from the audit. 

This stage included upgrading Drupal and its modules, as well as upgrading the PHP version and planning and executing the migration to new servers. As a result, the website performance significantly increased with increase in CTR and overall conversion. Work is currently underway to optimize the code, introduce UX improvements and modify integration with a number of services using the API endpoints.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

After upgrading the site to Drupal 9 and migrating to the new servers, we have seen a big improvement in speed and performance. This has had the effect of increasing traffic which has directly translated into increased sales. Currently, we are working to boost the website traffic, which is the main challenge we are facing to make the project a significant success. On top, it made the website ready for gaining SEO positions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Throughout our collaboration, they consistently delivered items on time, showcasing their commitment to meeting deadlines. Their proactive approach to addressing potential delays ensured that the project stayed on track. What truly sets Magnetic Point apart is their responsiveness to our needs. They actively listen to our requirements, demonstrating a deep understanding of our project objectives and are very proactive in bringing new ideas & solutions to the table.

What was your primary form of communication with Magnetic Point?

Virtual Meeting

What did you find most impressive or unique about this company?

Their expertise and way of collaboration. You always have the right information available in our conversations which makes the virtual meetings efficient and takes significant work away from me. Therefore, the right partner for my personal needs.

Are there any areas for improvement or something Magnetic Point could have done differently?

Monitoring as part of the technical audit. We have noticed a few downtimes due to Solr implementation. We couldn’t avoid that and isn’t on Magnetic Point, but we could have invested more in alarming to ensure we were aware something went down.

BACKGROUND

Please describe your company and your position there.

I was the co-founder of a consultancy company Credit House Ltd, supporting clients with complex services relating to mortgage acquisition.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Magnetic Point, and what were your goals?

My company Credit House Ltd, where I held the role of Vice President, decided to expand its offer to online mortgage services.

Based on excellent recommendations, we hired Magnetic Point to build the complex digital experience from scratch: from the discovery and the requirements definition stage, visual identity creation and the UX+layout design through the CMS implementation and the custom modules development.

In addition, during the project's life cycle, the company provided us with aftercare/support services.

SOLUTION

How did you select this vendor and what were the deciding factors?

We created a request for a proposal and shortlisted three companies. When choosing Magnetic Point, we were convinced by: excellent reviews and opinions, the years of experience, the complex approach and the excellent communication. In addition, we found that the company's profile suited us perfectly.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Hiponet.pl is one of the largest mortgage portals in Poland. It is dedicated to people who intend to gain their first mortgage and those who already have basic knowledge about mortgage loans but expect reliable, up-to-date, accurate information. Hiponet.pl was the first mortgage site to provide a creditworthiness calculator integrated with a loan comparison engine - thanks to which it is possible to determine creditworthiness and match the cheapest mortgage offer simultaneously.

We were looking for a reliable company to help us with the project, taking care of the whole project lifecycle from beginning to finish. The first stage of the Hiponet project was the discovery phase. Magnetic Point arranged a series of workshops where they identified our business needs and expectations in detail. The next step was creating a visual identity, which we have used for many years in online and offline operations. A significant part was the detailed approach to the UI design stage.

First, Magnetic Point provided high-fidelity wireframes, followed by clear and user-friendly layouts. The most challenging aspect of the project was the functionality and online tools for the end user to compare mortgage quotes. This was a very demanding project stage on the front and back end. Complex math formulas, algorithms for comparing mortgage parameters, and document generators were just some of the portal functionalities. The company also secured the complete deployment process with the go-live launch of the portal. Key technologies: PHP: Zend Framework, JS, HTML, CSS.

How many people from the vendor's team worked with you, and what were their positions?

We had an Account Manager, Technical Project Manager, UX/UI Designer, 1 x Frontend Developer, 2 x Backend Developers, QA and a DevOps specialist.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

From project plans to documentation, Magnetic Point produced neat and organised deliverables. A variety of design options were presented to us, and we decided on one. As a result of a collaborative design process, the user journey was optimised and based on best practices. Professionally designed, fast, and search engine optimised, the website is an excellent example of what the company can do. Magnetic Point's scope of work covered 6 main areas:

• discovery stage,
• visual identity design,
• preparation of the information architecture and UX/UI design, development of mortgage calculators and online tools,
• implementation of the CMS system,
• aftercare.

This project’s most significant programming challenge was creating modules to manage mortgage offers from different banks. Magnetic Point developed a set of tools that allowed the editor's team to continuously handle the parameters of mortgage offers based on our analysis of business processes.

A CMS developed by Magnetic Point enabled the editorial team to manage articles, tutorials, and mortgage knowledge bases. At its peak, the project was generating 60,000 visits per month, which were converted into 50 leads per month.

In one of the project phases, thanks to the SEO optimisation and cooperation between Magnetic Point and an external SEO company, the number of portal visits grew by 100%, from 30,000 to 60,000 per month, which significantly impacted the incoming leads. As a result, the bounce rate has decreased remarkably.

Describe their project management style, including communication tools and timeliness.

Magnetic Point expertly managed the project. It started with a series of workshops. Then, with our constant access, they planned and scheduled the development using the ActiveCollab software (time tracking, planning timeline, kanban cards, and team calendar).

Finally, Magnetic Point kept frequent status calls and meetings to update on the progress of the work. Video calls, emails, and occasionally telephone conversations served as the primary modes of daily communication.

What did you find most impressive or unique about this company?

• their commitment to the project,
• deep knowledge of the best practices in enterprise-level web solutions,
• highly professional approach to asking about our business needs in detail and then translating those into viable solutions,
• quality work of project managers: numerous updates, project reporting, and consultation,
• good understanding of information architecture and UX/UI design.

Are there any areas for improvement or something they could have done differently?

I'm delighted with Magnetic Point. The company was highly committed to the project and delivered a fantastic product at the end. I’d encourage you to engage with this company, they are very friendly, and it has been a pleasure to use their services and work with them.