Digital Agency - Australia - Making digital bright


Luminary is an independent Australian digital agency that has been creating award-winning experiences since 1999. With a portfolio that includes some of the most well-known names in the Australian government, retail and corporate sectors, Luminary’s offering includes digital strategy and transformation, UX design, development, hosting, and digital marketing.

The agency specialises in the implementation of large-scale digital projects across a range of platforms including Kentico, Episerver, Sitecore and Umbraco. Luminary’s guiding mission is ‘to make digital bright, and the human experience brighter’.

$100 - $149 / hr
50 - 249
Show all +
Melbourne, Australia
  • Level 1, 195 Little Collins St
    Melbourne, VIC 3000
other locations
  • 3rd Floor, 31 Alfred St
    Sydney, NSW 2000
  • Level 5, 200 Adelaide Street
    Brisbane, QLD 4000
  • Sunset Rd No. 198A
    Legian, BA 80361
  • Level 5, 121 King William St
    Adelaide, SA 5000


Key clients: 

Clipsal by Schneider Electric beyondblue Bakers Delight Oliver Hume Melbourne Business School Save the Children Fred Hollows Foundation Equip Super NGS Super QSR International


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Web Design for Children's Rights Organization

“Project management was excellent, and they did well with a complex website and lots of requirements.”

Willing to refer: 
The Project
$200,000 to $999,999
Aug. 2016 - May 2018
Project summary: 

Luminary built and designed a new site for a children’s advocacy nonprofit with a Kentico CMS. The site is mobile-friendly and includes donation forms, rich imagery, and other key functionality.

The Reviewer
501-1000 Employees
Melbourne, Australia
Senior Manager of Digital Engagement, Save the Children Australia
The Review
Feedback summary: 

Conversion rates on donation pages have improved, while usability upgrades enhance the site as a whole. Luminary’s team members provided exemplary service. Their strong suggestions and robust communication during the project ensured a successful end result.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.


Introduce your business and what you do there.

We are Australia’s largest aid and development agency dedicated to protecting and supporting children in need. I am the senior manager of digital engagement.


What challenge were you trying to address with Luminary?

We needed help to build out a new Kentico CMS.


What was the scope of their involvement?

They did all of the building and designing of our new system. We provided them with mockups and design elements we wanted to include, particularly around donation forms and other key aspects of our business. The aim was to make our site mobile-friendly and add a lot of imagery to the site. They helped with all those core items that allowed us to work with more modular content.

What is the team composition?

We had a project lead, who we worked with on a regular basis, and a general manager who stepped in for larger strategic conversations and fixes. We also interacted with the designer during the design phase.

How did you come to work with Luminary?

My boss contracted them. They are a certified Kentico developer and a preferred agency, which was a big factor in our selection process and the main reason we hired them.

How much have you invested with them?

We’ve spent around $250,000.

What is the status of this engagement?

The project started around August 2016 and the site went live in May 2018. We still have a retainer with them that gives us a budgeted number of service hours each month.


What evidence can you share that demonstrates the impact of the engagement?

Our conversion rates on our donation pages have improved significantly, which was the main factor we hoped to influence. Usability is also much better than with the previous iteration.

How did Luminary perform from a project management standpoint?

Project management was excellent, and they did well with a complex website and lots of requirements. Our industry is very specific about what we can and cannot say or do, and they were flexible to our needs. Their general manager was particularly good at finding solutions to some of our unique issues.

During the project itself, we communicated every day by phone or email, and we had regular weekly meetings to discuss the current status and pending tasks. Now that we’re in the service phase, we use Jira.

What did you find most impressive about them?

They were helpful and willing to support our goals. The project manager was a powerful liaison to our technical team and bridged all of the project requirements. It was a critical role, and she did very well.

Are there any areas they could improve?

We’re really happy with their work, and the experience with them was so much better than our experiences with other agencies. I was impressed by their solutions for every problem we gave them, and I don’t have anything negative to say.

Do you have any advice for potential customers?

Be open to two-way communication and to their suggestions. We looked at our collaboration as a long-term partnership, which allowed them to offer better suggestions and a great end product.

Overall Score
  • 4.0 Scheduling
    They did everything they could to keep us within our project timeline, though some factors were beyond their control.
  • 5.0 Cost
    Value / within estimates
    Our site structure was complex and we were working within a fixed cost. They helped us manage the project and remained within our budget.
  • 5.0 Quality
    Service & deliverables
    We are really happy with the outcomes, and they helped us achieve all of our KPIs.
  • 5.0 NPS
    Willing to refer
    I’ve already recommended them.

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Business Entity
Business Entity Name
Luminary Digital Pty Ltd
Jurisdiction of Formation
11 126 117 619
Date of Formation
Jul 1, 2007
Payment & Legal Filings
International Credit Risk Assessment

Per our methodology, the International Credit Risk Assessment rating is determined by our analysis of a credit report and third-party data.

Low Risk
Last updated
Jul 29, 2019
Client Reviews
December 6, 2018