LocaliQ

BACKGROUND

Please describe your company and position.

I am the CEO of a real estate company

Describe what your company does in a single sentence.

We buys houses and renovate them.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LocaliQ to accomplish?

• Generate "we buy homes" leads
• Set appointments for purchasing homes
• Generate consistent lead flow with a budget of $6-9k/month

SOLUTION

How did you find LocaliQ?

• Online Search
• Referral

Why did you select LocaliQ over others?

Referred to me

How many teammates from LocaliQ were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

LocaliQ was hired to manage digital advertising and lead generation for our real estate investment company, with Michael Ripper serving as our representative. The primary scope of work was to develop, launch, manage, and optimize paid advertising campaigns designed to generate motivated-seller leads for our “we buy houses” business. The objective was specifically to reach homeowners interested in selling their properties directly to a real estate investor—not buyers or sellers looking for a traditional real estate agent.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

There were no measurable outcomes that demonstrated progress or success. Approximately $12,000 in advertising generated only five poor-quality leads, resulting in zero appointments, zero conversions, and zero revenue. The quality of service and deliverables was extremely poor, with incorrect campaign targeting and approximately $12,000 in advertising producing only five poor-quality leads and zero conversions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was poor, including launching a PPC campaign without our approval or review and using incorrect targeting and keywords. Although they responded to our concerns, they were unable to correct the performance issues or provide a satisfactory explanation for why the campaign failed.

What was your primary form of communication with LocaliQ?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Nothing. Absolutely nothing. Terrible experience. Our experience was extremely disappointing, with approximately $12,000 spent producing only five poor-quality leads, zero appointments, zero conversions, and no return on investment.

Are there any areas for improvement or something LocaliQ could have done differently?

LocaliQ needed better campaign oversight, accurate targeting, and a clear understanding of our business before spending our advertising budget. They also should never have launched a PPC campaign without our review and approval, and should have identified and corrected the poor performance long before approximately $12,000 was spent.

BACKGROUND

Please describe your company and position.

I am the CEO of Fit Responder

Describe what your company does in a single sentence.

Fitness Programs for First Responders

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LOCALiQ to accomplish?

Advertise and bring us more clients

SOLUTION

How did you find LOCALiQ?

Referral

Why did you select LOCALiQ over others?

Referred to me

What was the size of LOCALiQ’s team?

2-5 Employees

What was your primary form of communication with LOCALiQ?

• Virtual Meeting
• Email or Messaging App

Describe the scope of work in detail. Please include a summary of key deliverables.

LocaliQ was tasked with effective marketing to bring customers to our business. This was, by far, the worst experience I have ever had with any company I have ever dealt with. The ONLY thing they did well was relatively fast responses and friendly customer service. Otherwise, the ads were laughably bad, and they had no strategy (Just brought people to our website). I told them many times how they could improve their ads and even supplied / suggested strategies. 

They did not make any changes in that regard. They charged me over $10,000 and told me they could not tell me what the charges were for. Meaning, I had no idea what this money was going toward (Was it fees? For ads? What ads?) They refused to tell me and said that is confidential information. Due to their lack of transparency and ads that did not work well, I told them to discontinue services until further notice. 

They continued to send me invoices (One for over $30,000) with no explanation of what that invoice was for. I cancelled services entirely. They proceeded to charge my credit card for over $8,000 for no reason, and acknowledged it was a mistake and said they would refund it. It's been 12 days and I still do not have a refund. Stay away from this company!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

ZERO! In fact, I only wasted money on this horrible company.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They did not respond to my needs well at all. They were very nice, responsive, and assured m good changes would be made. However I was constantly billed for large sums of money without any explanation of what the fees were for. In fact, they said they COULD NOT TELL ME what the fees were for. The ads they did were terrible, and brought no leads, no engagement. It's as if they have no experience at all.

What did you find most impressive or unique about this company?

There's nothing unique about them.

Are there any areas for improvement or something LOCALiQ could have done differently?

They could improve all aspects of their services.

BACKGROUND

Please describe your company and position.

I am the President of Town Square Furniture

Describe what your company does in a single sentence.

We are a retail business that sells mid to upper-end furniture to the public.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LOCALiQ to accomplish?

• Increase sales.
• Make our company top of mind to the community.
• Market specific products and brands

SOLUTION

How did you find LOCALiQ?

Referral

Why did you select LOCALiQ over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me

What was the size of LOCALiQ’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

LocaliQ/ReachLocal increased our web prescence with SEM and SEO advertising. (We added additional solutions and products over the years) We saw an immediate increase in revenue when we started to advertise with LocaliQ/ReachLocal. 

Their marketing helped us promote specialized and niche lines of products. We tracked sources of sales and can attribute LocaliQ/ReachLocal increasing gross sales and revenue continually year over year. In the first full year advertising with LocaliQ, we saw a 12% increase is revenue and 18% increase in profits.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• As previously mentioned, we saw year-over-year sales, revenue, and profit increase while using LocaliQ/Reachlocal. In the first year of advertising, we saw a 12% increase in sales. As we added different tactics, we little by little found our online presence could dominate in certain categories. Being in the home furnishing business, we marketed through social media to females between 35-65 and achieved top-of-mind status for our category in our geographic area.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We were very happy with our rep and her team. We have been extremely satisfied with the results the AdWords team and LocaliQ's platform delivered. Over the years, the SEO team increased our organic presence to the point that we dominated the first page in certain of specialized categories that we sold. Timing on developing creative and revisions of ad proofs was always efficient and fast. The creative and display teams always provided us with fresh, clean products.

What was your primary form of communication with LOCALiQ?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

In the retail business, sales and profit are the number one factor if an advertising campaign is successful. LocaliQ almost always exceeded our expectations. If I had to select one, most impressive factor of our campaigns, it would be our sales representative Kim and her team. She was always available by phone and email when we needed anything. Her quick response, attention to detail, and expert advice helped us make fast revisions to our campaigns and optimize them.

Are there any areas for improvement or something LOCALiQ could have done differently?

We were extremely happy with all aspects of every marketing campaign we had with LOCALiQ. No improvement necessary from my opinion.

BACKGROUND

Introduce your business and what you do there.

I’m the chief acquisitions officer at Amerinote Xchange, a loan acquisition firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with LOCALiQ?

We wanted to outsource our PPC campaign, and if they were good, we wanted to expand it outward to brand awareness.

SOLUTION

What was the scope of their involvement?

LOCALiQ’s primary task was our PPC campaign. We had a marketing director who had a successful PPC campaign. We were trying to pass it off to LOCALiQ to free our marketing director to do other things.

Initially, we gave LOCALiQ full access to our PPC campaign. They only needed to copy and paste the campaign, look at our data, and tweak it. They ran it on Google and Bing; it was an easy task.

What is the team composition?

We were in contact with five teammates and communicated with one person regularly.

How did you come to work with LOCALiQ?

We were told they were affiliated with a well-known newspaper.

How much have you invested with them?

We spent $5,500. They tried to charge $11,000, but we pushed back.

What is the status of this engagement?

We worked together from October–December 2022.

RESULTS & FEEDBACK

How did your relationship with the vendor evolve?

LOCALiQ completely dropped the ball almost immediately, and we fired them in mid-December.

Describe the impact this engagement has had on your business.

We got charged an never got one lead. We never even got access to the dashboard.

How was project management handled?

They were responsible for creating everything, but we already had assets and ads. We gave LOCALiQ the ads we used that were very successful. They said they could do it better, but it was a nightmare.

Is there anything that the vendor did well or that you would consider a strength?

It was the worst marketing service we’ve ever experienced. We’re not sure how they’re in business.

What advice do you have for clients with similar needs to yours?

When you sign an agreement with any agency, don’t sign a personal guarantee. The company is buying the marketing services, not you. They’ll want you to sign a guarantee that says that if the company can’t make any payments, you’ll step forward. However, that’s not the way an agreement should be when it’s B2B; only banks ask for that.

Additionally, I recommend addressing timelines clearly, checking Clutch, and reading reviews. Clutch is the only believable review platform out there. Don’t ever listen to other online reviews; they can easily be controlled by the person who owns the page.

BACKGROUND

Please describe your company and position.

I am the Owner of a lighting installation company.

Describe what your company does in a single sentence.

Landscape lighting installation, maintenance, service.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LocaliQ to accomplish?

• Lead Generation

SOLUTION

How did you find LocaliQ?

Other

Why did you select LocaliQ over others?

Other

Describe the scope of work in detail. Please include a summary of key deliverables.

We met Local IQ at a local networking golfing event and met with Rick.  They presented our company with what we thought was a comprehensive plan to increase our leads and grow our business. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Extremely disappointed with Local IQ! They did not deliver on any of the goals they set when we started working with them. Not only was the campaign a failure at driving new business, but they tried to attribute leads and sales to their campaign that they were NOT responsible for and tried to tell us they were having successes!  We tried working with Rick, Lauren and Chadi, but it ended up to be a waste of a LOT of money and time with this company. Bottom line, THEY DID NOT DELIVER the leads and closes we were expecting. NEGATIVE ROI! We WASTED money on them.  

What was your primary form of communication with LocaliQ?

Virtual Meeting

What did you find most impressive or unique about this company?

Nothing

Are there any areas for improvement or something LocaliQ could have done differently?

The whole campaign was a waste of money.

BACKGROUND

Please describe your company and position.

I am the Owner of an other industries company 

Describe what your company does in a single sentence.

Textile Clothing Recycler, reducing waste that ends up in landfills

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LocaliQ to accomplish?

• To drive brand awareness for the business

SOLUTION

How did you find LocaliQ?

Online Search

Why did you select LocaliQ over others?

• Pricing fit our budget
• Good value for cost

How many teammates from LocaliQ were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

LocaliQ provided me with a customized strategy, I was originally looking to hire someone internal but meet with their team and I've been happy with the results so far.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

An increase in the amount of drop off for clothing collections

Describe their project management. Did they deliver items on time? How did they respond to your needs?

It took just over a week to get started and then they set me up on their customer center so I could track the performance. I could reach them via phone or email, we also had meetings scheduled in advance

What was your primary form of communication with LocaliQ?

Virtual Meeting

What did you find most impressive or unique about this company?

That they had data from other clients that they could show me so I didn't feel like the first person they were working with. I think they have over 16k clients or something like that so it's a pretty big company

Are there any areas for improvement or something LocaliQ could have done differently?

Tough to say, marketing is a marathon but increased results is what I'm always looking for. So far this year been going well and we plan to continue working with them

BACKGROUND

Please describe your company and position.

I am the Owner of Smile dental care

Describe what your company does in a single sentence.

Dentist

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LocaliQ to accomplish?

• Marketing

SOLUTION

How did you find LocaliQ?

Referral

Why did you select LocaliQ over others?

Other

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired Local Iq for digital marketing and fb adds. The company rep was after my life to go with them.and cknvinced me that they are the best in the field and they do great work. Its quite the opposite. once you sign up they open the flood gates of irrelevant leads and fake leads making you believe that you are the one who is at fault for not following. Its is us who doesnot know how to do.our jobs. in relaity is their leads are fake and dont add up.Scam!!!!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Big Fat Zero!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

No!

What was your primary form of communication with LocaliQ?

Email or Messaging App

What did you find most impressive or unique about this company?

They were scammers!

Are there any areas for improvement or something LocaliQ could have done differently?

Nope

BACKGROUND

Please describe your company and position.

I am the Owner of Royalhous.com

Describe what your company does in a single sentence.

Real Estate Agency

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LOCALiQ to accomplish?

Providing Hot Leads

SOLUTION

How did you find LOCALiQ?

They found me through my website

Why did you select LOCALiQ over others?

Pricing fit our budget

How many teammates from LOCALiQ were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

They did not provide any leads. Not received even one phone call from this marketing!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Non.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They promised to deliver 8-10 hot lead every month. They said if they could not do so after 3 month, they will refund my money back. After 4 month which I saw nothing from them, I started to call & email them, but no reply. It is a scam.

What was your primary form of communication with LOCALiQ?

Virtual Meeting

What did you find most impressive or unique about this company?

It is a scam. Beware of this company.

Are there any areas for improvement or something LOCALiQ could have done differently?

Are you joking?

BACKGROUND

Please describe your company and your position there.

The company was hired to creaate and manage a campaign to target dentists and dental offices in a particular region of the country using Facebook

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire LOCALiQ?

We hired them to conduct a Facebook targeted campaign.

What were your goals for this project?

We wanted to get some credible leads.

SOLUTION

How did you select LOCALiQ?

We selected them through prior experience with Thrive Hive.

Describe the scope of their work in detail.

They were to create ads and then target the audience to meet our criteria.

What was the team composition?

This is unknown. My only contact was with the account manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The company took almost two months to develop the ads, with a promise of seven days. After that, the company failed to target my audience whatsoever. We found the experience once of the worst marketing experiences we've ever had.

This was from beginning to end the absolute worst marketing experience I've ever had. You would be an idiot to hire them. The worst aspect is that there was no way to communicate with anyone at the company to get the project modified. They offered no support line, and when I did reach someone, I was told that they couldn't even find my account.

How effective was the workflow between your team and theirs?

They have a terrible workflow. There was nothing but either delay, apologies, or no response at all.

What did you find most impressive about this company?

I did not find anything impressive in this company.

Are there any areas for improvement?

I can't think of an area that doesn't need to be totally overhauled. They have atrocious support and execution.