What was the scope of their involvement?
The range of their work has been from on-campus interviews and testimonials to sending them on location with USC faculty and students to capture our work there. We’ve had them feature specific people and departments within our school, and we’ve sent them to South Dakota and Washington, DC, to feature our community immersion programs as part of our master’s of social work program. We provided them with parameters of what we expected, shot lists, good candidates for interviews, but they frequently worked independently as well. Depending on the project, they would bring a one- or two-person filming crew, and we would film for one or two days. They were responsible for all editing, but we had input into that process.
What is the team composition?
I speak daily with the principal and the lead video producer.
How did you come to work with LocalEyes?
They were recommended to me by a colleague who had previously worked with them. We interviewed several firms, but we settled on LocalEyes because I liked their style, and their production value was very high. They structure interviews well and collect valuable B-roll. We had them complete a small project with the dean of our school. They were professional and well-prepared, so we felt comfortable moving forward.
How much have you invested with them?
We’ve spent between $70,000 and $80,000.
What is the status of this engagement?
They completed our first tester video in September 2016. We began engaging in full-time work with them in February 2017, and we’ve remained in regular communication on several projects since then.