Linnify

BACKGROUND

Please describe your company and position.

I am the Product Manager of Szallas Group

Describe what your company does in a single sentence.

Szallas Group is a multi-product travel platform in the Central-East European region.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Linnify to accomplish?

• Create a new design for our product page.
• Gain experience in international and multilingual research.

SOLUTION

How did you find Linnify?

Online Search

Why did you select Linnify over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Linnify were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our summary requirements were as follows:

• Romanian user recruitment, based on a pre-drafted brief
• Usability tests with 8 native Romanian people with a provided mobile + desktop prototypes and a basic script
• A summary material (presentation / doc), which included every insight based on the usabilities

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have no measurable results yet, the final measurable results will be known when we release the new design (Linnify only helped us in the design phase). We have worked with several research companies before, but I am completely satisfied with the quality and accuracy provided by Linnify. The quality of the materials was impressive, we received clear answers to all our research questions and even more than we expected (recommendations, EN-RO translation proposals).

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Linnify's project management is clear and transparent, with all materials delivered on time, 

What was your primary form of communication with Linnify?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The commitment to the project. 

Are there any areas for improvement or something Linnify could have done differently?

At first meeting they didn't seem as confident and professional as other similar agencies in Romania, but we are definitely glad we chose them.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of HubCare, a small agency specializing in business consultancy, app development, training, and internal change management. Our customers are large pharmaceutical companies. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Linnify?

We hired them to develop a web-based app. 

SOLUTION

What was the scope of their involvement?

Linnify is designing the UI/UX and developing our proprietary custom web app. First, we had a kick-off meeting and provided them with specifications and a defined process. From there, Linnify started working on the app. The team has developed our app from scratch using Node.js and JavaScript for the interface. Linnify is also using templates. 

We own the app and sell subscriptions to large pharmaceutical companies. We've been piloting the project while Linnify has been developing it. Recently, we've given Linnify additional projects, mostly smaller ones.

What is the team composition?

We work with six teammates from Linnify: Razvan (Software Engineer), who acts as our project manager, three front- and backend developers, a QA specialist, and a UI/UX designer. I've only interfaced with Razvan and the UI/UX designer.

How much have you invested with them?

We've spent between €150,000–€250,000 (approximately $163,000–$272,000 USD).

How did you come to work with Linnify?

I knew about them through a recommendation, and one of their competitors was also on my radar. I made a brief for both companies, including development specifications, and Linnify answered very quickly and asked very good questions about the requirements. Their competitor was less serious in asking the right questions and didn't show as much interest as Linnify. 

Linnify's pricing was also fair and very similar to their competitor's. Even though the competitor initially offered me a discount to convince us to choose them, pricing wasn't our most important criterion. Meanwhile, Linnify's CEO was involved in the pitch they made us, which showed us they were serious about the project. Therefore, we chose Linnify.

What is the status of this engagement?

I began the process of finding a service provider in October 2023, created the brief in November 2023, and started working with Linnify in December 2023. The project is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The most important outcome of the project is that it has enabled us to pilot the app with an end client and gather their feedback. We've run this pilot with the developed version, not a prototype. The end client has been happy with the app. The most important thing for me is that our end clients will buy our subscriptions next year, and I'm pleased with the pilot program's results and the end client's feedback.

Linnify's results have been excellent. They're a young team who challenge me, ask the right questions, and are very professional. I'm a pharmacist, so I don't have deep technical knowledge. I appreciate that Linnify's team has been very polite and challenging, telling me when choices aren't suitable for the project. I don't know how to carry out a project like this, so I expect Linnify to know the answers and be a specialist, and they are. To me, this is added value. 

Additionally, the Linnify team has been reactive when it's needed, and when they promise something, they deliver it.

How did Linnify perform from a project management standpoint?

Linnify can meet deadlines and stay within the budget. At the start of the project, they were very professional in handling project management and organized a weekly call and quick Jira follow-up. This continued until I changed the project's priorities from one day to another. 

With the end client involved, our priorities shifted, which caused issues with project management. I appreciate that Linnify has been very transparent about the effect of these changes. Instead of telling me they couldn't complete the new requirements, Linnify has adapted to these changes and has come back to the plan. Our project manager also has a technical background and is very hands-on regarding the process.

 As for tools, they work on Google Sheets and Google Meet. I prefer phone calls and WhatsApp since they're more immediate, and Linnify has adapted to my preference. Since they're a small, less rigid company, they've also adapted to my less formal communication style. 

Are there any employees from the service provider's team that you would like to give a shout-out to in this review?

Razvan is very dedicated. Since we've piloted the app at the same time as Linnify has been developing it, we've had emergencies, and Razvan hasn't slept some nights to help us address those emergencies. He doesn't ask his team to work after hours, so he does it himself when needed. I'm also impressed with the UI/UX designer.

What did you find most impressive about them?

Linnify is great across the board: their pricing, deliverables, seriousness, and involvement are all good. The competitor company we briefed was also very polite, but we could smell they wouldn't be very involved. We've also developed another app with a different service provider, and I've found Linnify to be more professional than them.

Are there any areas they could improve?

I don't have any negative feedback. Although Linnify lacks knowledge of the healthcare and pharmaceutical industries, such as market structure, I don't fault them for that. Linnify's priority is the code and UX, which should be uniform across whatever market they're in. Therefore, I don't find this gap an issue because I have the needed business knowledge. Overall, I'm very happy with them—I would give them more projects if we had them.

Do you have any advice for future clients of theirs?

If anyone asked me for a reference, I would recommend Linnify. I would use them for a project where the app was less complex than mine. We had very clear specifications, so we didn't need a discovery phase, but I know Linnify knows how to conduct one, create screens, and build a prototype.

I would also encourage you not to judge the Linnify team based on their youth; most teammates are 25–30 years old. Linnify is a very serious company. Additionally, I recommend being very direct and to the point with them.

BACKGROUND

Please describe your company and position.

I am the Founder of Aypex Inc.

Describe what your company does in a single sentence.

Aypex meets people where they are on their mental health journey and then propels them forward with on-demand, personalized support to help them perform at their peak and live life on their terms.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Linnify to accomplish?

• Early-stage business validation
• Company foundation development for fundraising

SOLUTION

How did you find Linnify?

Referral

Why did you select Linnify over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Linnify were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Market research, lean startup exercises, product framing, business guidance, company visualization. 
Deliverables: 

• Business Plan
• Comprehensive Pitch Presentation
• One Pager

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Much clearer picture of Aypex and the objectives and key results needed to move forward. 
• Foundation established for raising a pre-seed/seed round. 
• Phenomenal input from brilliant team members to dissect the business idea and increase moat along with decreasing risk.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was delivered on time or early. Response time was impeccable and each team member was flexible to changes and receptive to input.

What was your primary form of communication with Linnify?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

Everyone I met at Linnify is truly passionate about what they do. Business development and tech dev. is an incredibly competitive space to be in. Linnify stands out due to their bottom-up validation approach, high-caliber leadership, and contagious passion for what they do. They come across as truly invested in your success.

Are there any areas for improvement or something Linnify could have done differently?

To further differentiate their business, an increased emphasis on market patterns and niches could be beneficial. This was addressed during discussions, but as an early stage company, nailing one incredibly specific customer is key to getting that initial traction. Incredible experience overall though.

BACKGROUND

Please describe your company and position.

I am the CEO of re.flex

Describe what your company does in a single sentence.

re.flex is your digital therapist for knee pain, which helps you regain quality of life, at home, independently, and wherever you want.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Linnify to accomplish?

• Goal 1: We needed a backend solution for our product. We needed it fast and secure. That’s why we chose Linnfiy.
• Goal 2: Integrate new functionalities such as Patient Training Report, Customer Satisfaction Rate, Feedback, and others.

SOLUTION

How did you find Linnify?

Other

Why did you select Linnify over others?

Good value for cost

How many teammates from Linnify were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

During our collaboration, we decided to refactor our NodeJs backend code and transition from JavaScript to TypeScript, a decision made in conjunction with Linnify’s expert team. 
They actively ensured that our app’s structure was not only improved for current performance but also set up for future maintainability. This transition was meticulously handled, resulting in a clearly defined style guide that not only enhanced the developer experience but also streamlined the onboarding process for new team members. 
They provided comprehensive documentation outlining the advantages and potential drawbacks of their approach, including a clear timeline and impact analysis. Risk mitigations were discussed in detail with our CTO, ensuring that every potential concern was addressed proactively.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Metric 1: Resolve penetration testing issues to unlock starting a clinical study on Android. 
• Metric 2: Develop a plan to migrate the application to typescript and propose a clean project structure and style guide.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Working with Linnify was a seamless experience. They consistently delivered all required items on time, ensuring that the project timeline was strictly adhered to. The team was highly responsive to our needs, demonstrating a deep commitment to customer satisfaction. They maintained open and clear communication throughout the project, keeping us informed of progress and any potential issues.

What was your primary form of communication with Linnify?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What set Linnify apart was their unwavering dedication to quality. They showcased a high level of expertise and innovation, bringing fresh and valuable insights. Their team displayed great passion and enthusiasm, which was evident in the end result of their work. They proved themselves to be real experts in what they did.

Are there any areas for improvement or something Linnify could have done differently?

While our overall experience was incredibly positive, and although the high level of quality of work justified the cost, one potential area for improvement could be in offering more competitive pricing options. Despite that, we’ve chosen them out of the other competitors because we need a fast and safe solution for our product, and we knew that they could do just that.

BACKGROUND

Please describe your company and position.

I am the Product Owner of an automotive company

Describe what your company does in a single sentence.

Our company operates in the automotive aftermarket, ensuring a long-lasting endurance of vehicles by providing accessories spare parts to our customers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Linnify to accomplish?

• Support our internal scrum teams
• Improve code quality
• Share mobile app specific knowledge

SOLUTION

How did you find Linnify?

Online Search

Why did you select Linnify over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Linnify were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Full time support of two mobile app developers from Linnify for 1 year. The devs were fully integrated in the companies' scrum processes, they were participating in all the scrum rituals and were responsible for the features to be shipped. With the help of the developers, we managed to increase our end to end test automation, decrease our crash rate and stabilize our code base, so new features can be added easily

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• improved crash rate
• increased e2e test automation
• increases release frequency
• increased traffic and revenue in our mobile app

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Our requirement was, that the project management was fully done internally. We only needed two developers from Linnify; they were integrated into our team seamlessly. That worked perfectly fine

What was your primary form of communication with Linnify?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Cultural fit, working moral, commitment, communication.

Are there any areas for improvement or something Linnify could have done differently?

None that I could think of

BACKGROUND

Please describe your company and position.

I am the Marketing Director of an educational company

Describe what your company does in a single sentence.

Through one-on-one discussions or high school student-university student group sessions, our company connects high school students to students at colleges of interest, so they can make informed decisions about which college is right for them.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Linnify to accomplish?

• development delivery of a website
• delivery of a platform containing the following sections: faculties, student discussions, events, vocational tests, and a gamification component
• authentication for 3 types of users

SOLUTION

How did you find Linnify?

Referral

Why did you select Linnify over others?

• High ratings
• Close to my geographic location
• Great culture fit
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

The goal of the project was to create an online university guidance platform where high-school students can find events, quizzes, and career assessment tests, dedicated to helping them find what domain of study fits them best. They can also schedule meetings with college students to interact directly with them and find all the insights they are curious about. The platform is accessible to college students and parents who want to be involved in the guidance process of high school students.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• number of users that are actively using the platform
• number of users that participate in the events featured on the platform
• number of tests and challenges completed in the platform

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Linnify’s team made sure to deliver the project on time and was eager to take all of my suggestions into consideration and adapt the items accordingly. The team scheduled weekly meetings for me to be able to discuss progress, assess the results and suggest necessary adjustments where was the case. With certainty, Linnify exceeded expectations.

What was your primary form of communication with Linnify?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

I was definitely impressed by the fact that Linnify gave me the necessary resources to work on the validation of my startup, starting from exploration, market research, unique value proposition and finally, ideation. Their innovative approach made me put in order some startup plans and helped me clarify some aspects.

Are there any areas for improvement or something Linnify could have done differently?

Nothing comes to mind.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Academia de Prim Ajutor

Describe what your company does in a single sentence.

First-aid classes and education.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Linnify to accomplish?

• Mobile app

SOLUTION

How did you find Linnify?

Referral

Why did you select Linnify over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

What was the size of Linnify’s team?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Mobile App

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• App rating

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The first phase took place from October 18th until November 10th, 2022, and it involved the core development of the app. The second phase included a quiz that is aimed to test the user’s first aid knowledge. When we began this project we said that if the app contributes to saving someone’s life (either through the first-aid information that is easy to find and understand or through the defibrillators’ map) we will consider that our mission with this app is completed.

There has been a lot of local media attention around the app launch, and people were very pleased with how it looks and how easy it is to use.

What was your primary form of communication with Linnify?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

What I found most impressive about them, and something that I knew from before (as we’ve also worked together at the Academia de Prim Ajutor platform) was the way they constantly pushed the boundaries of our collaborative effort’s potential. They understood perfectly our mission and vision and delivered the product exactly as we wanted it to be with: synthesized information, simple design, and a clear flow.

The Linnify team also delivered the product extremely fast and has been very involved in the product even after our collaboration ended. They were true experts in their work, and that is easily seen within each meeting.

Are there any areas for improvement or something Linnify could have done differently?

Honestly, I can’t think of anything. Whenever they lacked a bit of understanding, they compensated with their drive to think outside the box and go out of their way to solve any issues.

BACKGROUND

Please describe your company and your position there.

Head of Product. Our company solves stock management problems in the pharmacy supply chain.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Linnify, and what were your goals?

We hired Linnify to help us build the mobile application (iOS and Android). They also took us through all of the UX processes as well as built Figma screens, putting out the concept and idea into development.

SOLUTION

How did you select this vendor and what were the deciding factors?

We went through about 30 companies and ended up shortlisting a couple of service providers after taking into consideration 4 main criteria (eg. close to the UK, do not outsource any of their work at all, etc.). Linnify ended up on this shortlist, and after also receiving a strong recommendation from our Head of Machine Learning we arranged a meeting with one of their CEOs, Catalin. Their quotations were competitive, we felt that Linnify was the best choice for us.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The project was split into 2 phases and our collaboration focused on the first 2 project milestones. The first milestone was focused on the booking process that helps pharmacists save time. The second milestone was focused on making stock adjustments. The project will be ongoing.

How many resources from the vendor's team worked with you, and what were their positions?

IThe team was composed of 7 members: 1 Product Success Manager, 1 Project Manager, 1 Tech Lead, 1 UX/UI designer, 2 Mobile Developers, and 1 QA.

• Alexandru acted as our Product Success Manager and guided us through the discovery process and worked together with us on detailing the set of functionalities to be developed.
• Gabriel, the Project Manager - planning, organizing, and directing the completion of the project while ensuring that we were on time, on budget, and within scope.
• Razvan, the Tech Lead, made the key decisions about technical matters and ensured that everything runs smoothly from the tech perspective.
• Adrian, the UX/UI designer, was responsible for the wireframes, and the user journeys.
• Other members of the team (whom we didn’t get the chance to interact with) were:
  • Cristina - Mobile Developer
  • Robert - Mobile Developer
  • Robert - QA

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

It’s very professional, easy, and fast to use. We are very happy with the product.

Describe their project management style, including communication tools and timeliness.

Linnify brings together the right team and provides high quality throughout the whole process. They were always very helpful, and dedicated, going out of their way to make sure our product succeeds. Timelines were always met.

What did you find most impressive or unique about this company?

They are very diligent and true experts at what they’re doing. The meeting notes were taken very diligently, and the timeframes were always respected. No one was ever late to a meeting. It was a really, really good experience. What also helped us was walking through some steps of Linnify’s product validation process (qualitative market research, user journey map, ideation on key features, setting success metrics, discovery user interviews strategy, and their analysis).

Are there any areas for improvement or something they could have done differently?

To be honest, I can’t think of anything here.

BACKGROUND

Please describe your company and your position there.

My name is Cristina Boels and I am the Marketing Supervisor at Wens Travel, a full-service travel agency, one of the few in Romania, who understand the role of being a concierge, adviser, and guide in customizing vacations, but also business trips.

Our mission is to give sense, value, and joy to your trips by combining each and every detail in an authentic and unified travel package. Our purpose is to build partnerships based on trust, confidence, and loyalty. As a Marketing Supervisor, my role is to communicate as clearly as possible Wens’ message both internally and externally while attracting as many potential new clients as possible.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Linnify, and what were your goals?

In the beginning, we hired Linnify to help us develop an e-learning platform. This platform is dedicated to teaching people from special social groups that do not have access so easily to information about the tourism industry and encouraging them to pursue a career in this domain. This engagement took 2 months. We were very pleased about the high quality of the materials that Linnify delivered and how fast they made it all happen. We decided to start yet another engagement with them shortly after that.

This time for developing an onboarding tourism platform that would benefit both Wens’ customers and its employees. The platform facilitates the customers getting a touristic package fully personalized to their needs while also easing the workload for our employees. The idea of this onboarding booking platform came from the validation workshops that Linnify proposed to us which really helped us understand better what our customers and other potential users actually need, and how exactly we can alleviate their pains.

SOLUTION

How did you select this vendor and what were the deciding factors?

One of our acquaintances recommended Linnify to us, having worked on a traveling web platform with them before. She was very pleased with the way they worked, their professionalism, and all the help they provided, which made us confident in choosing them for our own products.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The e-learning platform was implemented between May and June 2022. Key deliverables, in this case, included: User flows, UX/UI screens, UI interactive prototype, and the eLearning platform For the onboarding tourism platform, things were more complex. We went through Linnify’s validation process during June and July 2022. Through these workshops, we successfully determined the: problem statement, market insights, discovery interviews insights, unique value proposition, and high-level features for the platform.

The design phase of the platform took place between July and August 2022. In this case, the deliverables included: user flows, UX/UI screens (mobile and web perspectives), and UI interactive prototypes (mobile and web perspectives). The implementation phase took place between September and November 2022.

How many people from the vendor's team worked with you, and what were their positions?

For the e-learning platform, there were 5 people involved:

• Catalin  - Account Manager
• Dragos - Product Manager
• Adrian - UX/UI Designer
• Vasile - Technical Lead / Backend Developer
• Stefana - Frontend Developer

In the validation process of the onboarding platform, and its implementation, there were 4 people involved:

• Catalin - Account Manager
• Dragos - Product Manager
• Adrian - UX/UI Designer
• Darius - Technical Lead

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

It’s too soon to tell as the platform has just been launched to the general public a few weeks ago. However, soon enough, it will be able to offer customers the best promotional proposal that is tailored to their specific needs, and it will help Wens’ employees decrease their workload, and increase customer satisfaction. What is more, the clients will be able to better understand the process of organizing a trip and will be able to figure out better and faster what their exact needs and wishes are.

Describe their project management style, including communication tools and timeliness.

The e-learning platform was implemented between May and June 2022. For the onboarding tourism platform, things were more complex. We went through Linnify’s validation process during June and July 2022. The design phase of the platform took place between July and August 2022. The implementation phase took place between September and November 2022. Both of these platforms were delivered fast and on time.

Our PM, Dragos was very helpful. He always had an overview of everything that was happening at all times. He always knew which are the next steps, what is going on within the team, and what is the status, and always made sure that we were updated on everything that is happening. This also helped us be reassured at all times. The communication was very efficient. The main communication channels were: Whatsapp and email.

What did you find most impressive or unique about this company?

I really appreciated their work methodology as I could clearly understand the flow from start to finish as it was very well organized, and clearly communicated. We really created the product together, and their validation process helped us a lot with what are our needs (as well as our customer's), what are our pains, and how we can solve them. It was amazing to us that we could take user interviews, something that we haven’t done before.

The workshops were extremely helpful for us to understand our potential users better. Another thing that I really appreciated was the fact that their help did not end when the product was delivered. We had another workshop to discover together which would be the best ways to promote our product, where to promote it, and how we cancan we make it successful. Their involvement and dedication were truly wonderful.

Are there any areas for improvement or something they could have done differently?

Sometimes, it was difficult to guide ourselves by Linnify’s sprints. We had to keep up with their rhythm when delivering the content they needed although it was a busy period for us. But at the same time, we didn’t clearly communicate it with them.