How did you select this vendor?
We had had previous engagements with Lemon Pulse Ltd. They had delivered high-quality work and worked well with our team, so we turned to them again for this project.
Describe the scope of their work in detail.
Lemon Pulse Ltd designed, developed, maintained and promoted the website. The team also migrated content from our old site to our new site without causing a dip in our organic traffic or rankings. On the new site, they built new features such as a wish list and improved product images. They also created and implemented SEO strategies; they optimized web pages, enhanced blog posts, and recommended additional content.
In digital marketing, we had achieved a substantial following on Facebook; Lemon Pulse Ltd helped grow our presence there while developing other channels such as YouTube. Their team also maintained our email marketing campaigns and helped run the site.
What was the team composition?
The team comprised a creative director, a financial director who helped develop and maintain the site, a website coordinator, a social media coordinator, and other members who uploaded products and images.