Could you share any statistics or metrics from this engagement?
The work has been successful. Our name has been coming up within the first two results of relevant organic searches. Leadhub deals in a lot of what I would call “stalker ads”, or retargeting, which present personalized ads based on the sites a user has visited. A competitor of ours was recently complaining that we were showing up ahead of them within a town in which we don’t even operate. This is solely to do with the SEO that we employ.
How did Leadhub perform from a project management standpoint?
Their company does not have a lot of staff turnover and we've consistently worked with the same people during our collaboration. They've been there for us and have come to know what we want. I like that I'm not simply turned over to whoever the new person might be. Other companies we've worked with would pass us off to the new account manager constantly. This comes with a loss of focus. We would need to train that new employee. With Leadhub, if anything, we've had additional staff assigned to our account simply because we're a larger group. When that new person was brought on, she already knew all that there was to know about us. I didn't have to reintroduce myself.
What distinguishes Leadhub from other providers?
I also feel that Leadhub has made the time to meet with me. They've typically been the ones who requested meetings, not me. They always bring in new suggestions for what we should try. Again, this is atypical for the vendors we've used. Leadhub is a great group to work with. Every person I've spoken to in their company carried the same customer-oriented values.
I also appreciate that they're honest. If we ever came across a major issue, I know that I could go to Leadhub and ask what happened, no matter whose mistake it might have been. They would be honest and give me an accurate depiction, instead of trying to cover it up. Technology is not my main specialization, but Leadhub is by my side, ready to explain things to me. I can use their team in order to brainstorm ideas, instead of them trying things out independently, or being too afraid to bring something to me.
We're a physical training company. Our one and only focus is helping people receive the best care possible. IT is not a forte for us, so Leadhub's honesty is appreciated even more because of this. I always felt that other companies we worked with overpromised and under-delivered. The pricing that we're quoted initially will usually tend to be in the low end of the spectrum, ignoring hidden charges and fees. I've never been surprised by anything while working with Leadhub. There are no added fees in our collaboration.
Is there anything Leadhub could have improved or done differently?
As I've mentioned, our field is physical training. Leadhub's specialization is obviously different from ours. Sometimes, as a result, the blog writing they provide for us is weaker than we'd like. Right now, they've limited themselves to pitching ideas for us and let us know ahead of time what we should write about. We both had to realize each other's role over time. They can write a great blog post, but they still need our content in the end. We work together and make sure that they get all the clinical content that they need in order to make a relevant post for our end consumers. Aside from this, I can't think of anything that we're unhappy with.