LeadGet

BACKGROUND

Please describe your company and position.

I am the Director of Marketing of MAADS

Describe what your company does in a single sentence.

We do marketing for web3 brands.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire LeadGet to accomplish?

• Goal 1: find advertisers
• Goal 2: find publishers
• Goal 3: establish partnerships with marketing agencies

SOLUTION

How did you find LeadGet?

Referral

Why did you select LeadGet over others?

• Great culture fit
• Good value for cost

How many teammates from LeadGet were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

LeadGet generates a predictable pipeline of new clients, publishers that enhance our ad network inventory, and marketing agencies that buy traffic from us. The scope of work includes: lead list generations, campaign creation and launch, reporting and analytics. Deliverables are: fully automated LinkedIn campaigns, inMails included, ICP identification, and bi-weekly performance reports.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since we started working with LeadGet, we have launched more than 20 campaigns on LinkedIn, testing our offers and target audiences. As of today we have reached 70%+ connection request approval and 40% response rate that generated us 100+ meetings historically, and 300k+ in pipeline value.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team delivered items on time and were reasonable when it came to responding to our needs.

What was your primary form of communication with LeadGet?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They quickly understood the complexity of our marketplace, advertisers, publishers, agencies, and built targeted pipelines for each without needing long onboarding.

Are there any areas for improvement or something LeadGet could have done differently?

At the start, we needed a bit of alignment on which advertiser and publisher segments should be prioritized. Once that was done, the process was smooth and effective.