Lead Wolf

BACKGROUND

Please describe your company and your position there.

Herbal Medicine and Patient Management Software

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lead Wolf, and what were your goals?

We hired lead wolf to help launch our digital marketing campaign. Our goal was to drive traffic to our site and to educate potential clients about our services.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected leadwolf after tracking the results they achieved for several local companies. Their marketing efforts are extremely fruitful.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Oscar helped set up all of our marketing channels including IG, FB, Youtube and linkedin. Most importantly he did consulting on our online marketing strategy helped us set up google ads. He also worked with our web developers to make sure our marketing goals were aligned.

How many resources from the vendor's team worked with you, and what were their positions?

We worked directly with Oscar

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We are at the beginning of our campaigns but we have already doubled our click through, traffic and signups.

How effective was the workflow between your team and theirs?

We met weekly in person followed by daily email correspondence. They were extremely timely in their responses.

What did you find most impressive or unique about this company?

leadwolf is a not just a content company, they have the ability to not only create content but also help with your marketing strategy using social media channels and google ads. They even helped us with web design and strategy. They are the one stop shop if you are looking to get your product or services to market.

Are there any areas for improvement or something they could have done differently?

I would recommend they advertise all of the other services they offer besides content creation

BACKGROUND

Please describe your company and your position there.

I run a digital marketing agency that works primarily with restaurant and hospitality companies.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lead Wolf, and what were your goals?

We work with fantastic companies, but many of these small to medium sized business don't have massive content creation budgets. We work with Lead Wolf to develop great social video content.

SOLUTION

How did you select this vendor and what were the deciding factors?

Price, quality, responsiveness

Describe the video(s) and the process in detail, including the project steps and all stages of production.

Our team develops the overall scope of the project and desired shots. We shared that with Lead Wolf to ensure we were on the same page and to get an additional feedback and guidance. Oscar was supportive of our vision while making sure he properly guided us to the best end product.

Who did you work with and what was the feedback process like?

I worked with the owner, Oscar. He is very fast and very responsive. And he genuinely enjoys what he is doing .

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We were able to work quickly with Oscar to generate a high number of video segments that we could then use on our clients' social media. These clips are highly valued by social platforms, so his ability to maximize our time/content, meant we had more to work with which always makes a client happy.

Describe their project management style, including communication tools and timeliness.

I cant say enough about his timeliness. As for communication, we relied on email leading up, but we even starting texting about ideas or editing options or new things once we finished.

What did you find most impressive or unique about this company?

I really think the two things that stand out are his willingness to make sure we were happy with the end product, he wasn't just trying to shoot, edit and move on. He clearly values building relationships with his clients. And I must mention how aware he was of our timelines. Very appreciated.

Are there any areas for improvement or something they could have done differently?

Im sure if we could meet in person before shoots we would be even better off, but that's not realistic on my team's end for most content creation shoots.

BACKGROUND

Please describe your company and your position there.

GraphicLab is a large volume screen print and embroidery factory in San Diego. I am a co-founder.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lead Wolf, and what were your goals?

This was a 10 minute gear demo and play through video that had to be very high end. The goal was to look better then all the other featured artists.

SOLUTION

How did you select this vendor and what were the deciding factors?

I hired Lead Wolf for a personal project since I had contracted them out several times for my company for commercials and social media 30 second posts and really enjoyed working with them in the past. Oz is friendly, creative and super easy to work with.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

We did a quick discovery meeting, followed by storyboarding. Day of the shoot went very smooth and Lead Wolf brought additional lights and fog in a can then I had anticipated. I felt like they wanted the final product to look even better then my expectations, which made me feel even better. After shooting that day, I was sent a rough draft a few days later with the ability to notate. After a round of edits and revisions, the final version was ready to go and uploaded.

Who did you work with and what was the feedback process like?

I worked with Oz and Regina. Good feedback and positivity the whole time. They made me feel good about performing.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The video has only been live for a week and already 3k+ views on YouTube and 15k+ on IG with lots of really amazing comments about the quality of the video. https://www.youtube.com/watch?v=q6GKKf992v0

Describe their project management style, including communication tools and timeliness.

Communication was always very prompt. We spoke over the phone, text, email and did revisions through annotation on the video itself through online software that Lead Wolf provided.

What did you find most impressive or unique about this company?

Probably the best quality video production in San Diego, especially considering the cost of the project. I will 100% recommend Lead Wolf to anyone that wants a high end video or commercial.

Are there any areas for improvement or something they could have done differently?

I was very content with the whole process. I know there is always room for improvement, but I cannot think of anything for Lead Wolf other then needing more of their expertise to grow my business GraphicLab.

BACKGROUND

Please describe your company and your position there.

I am the Managing Partner at a digital marketing agency. I oversee successful relationship, campaigns and digital strategy.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lead Wolf, and what were your goals?

We were in need of some video marketing material, particularly a founder's video which we partnered with Lead Wolf to accomplish. We wanted to tell the story of Optimatic in a way that easily portrays why we do what we do.

SOLUTION

How did you select Lead Wolf and what were the deciding factors?

We were in the process of looking for materials to support our business and after researching several options, I talked with Oz at LeadWolf and after speaking to him and learning about his background in marketing and how solidly he understand the value of visual storytelling for business, it was an easy choice to make.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

After deciding to work with Lead Wolf, Oscar had everything prepped, planned and easy to work with. We had an initial strategy call where we reviewed goals, needs and ideas. After this, we did a quick touch base the day before then went down to the studio and he had everything ready and good to go.

The process of filming the video and taking pictures was easy, Oz made it very comfortable and walked through every step so we were flowing nicely by the time the camera started recording.

Who did you work with and what was the feedback process like?

I worked with Oz (Oscar), hence the title. Everything was easy and fluid. The turnaround time was really quick and didnt even have a need for changes on the videos. He was open to whatever I needed, but i had no feedback. It was great!

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Oz did a great job of putting the video together and helping me look like I wasnt a total bafoon in front of the camera. Which in itself is beyond impressive. The video are going to be placed on our website and used in social media for the company.

Describe their project management style, including communication tools and timeliness.

We communicated mainly via email and phone for this project. Whatever tool Oz used, it worked well, took about 24 hours from filming to delivery or project.

What did you find most impressive or unique about this company?

The team was easy to work with and made being in front of a camera sound good and fluid. We rehearsed talking points, some ideas of direction to go and had a lot of fun just trying things out that fit my personality.

Are there any areas for improvement or something they could have done differently?

Honestly, not from my experience. I was probably the biggest "needs improvement" part of this deal.

BACKGROUND

Introduce your business and what you do there.

I am the CEO of Elevated, an internet marketing company. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Lead Wolf?

We hired Lead Wolf for their video production services. 

SOLUTION

What was the scope of their involvement?

Lead Wolf developed introductory and interview videos for our customers using their own equipment. Their team wrote the script and created the storyboard for the video, scouted locations, and did all of the video editing. Lead Wolf added animations, graphics, and music as part of the production process. 

What is the team composition?

We worked with teammates from Lead Wolf, including the lead videographer.

How did you come to work with Lead Wolf?

I found Lead Wolf through a referral. 

How much have you invested with them?

We’ve invested around $10,000 with Lead Wolf. 

What is the status of this engagement?

My engagement with Lead Wolf began in August 2021, and it’s still ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

The videos Lead Wolf produced completely exceeded our customer’s expectations. Each video was posted on our customer’s websites and YouTube. Lead Wolf has one of the most professional teams I’ve ever worked with — they’re budget-sensitive and produce the most high-quality work I’ve ever received from a video production team. 

How did Lead Wolf perform from a project management standpoint?

Lead Wolf has amazing project management — their communication and follow-through are top-notch. Their team sends us videos through a digital platform, where we provide feedback. I communicate with Lead Wolf through email, text messages, and phone calls. 

What did you find most impressive about them?

Lead Wolf produces high-quality work and is extremely professional — they do everything exceptionally well. They meet all of our needs and follow our timelines. 

Are there any areas they could improve?

I don’t have anything for Lead Wolf to improve. 

Do you have any advice for potential customers?

I’d suggest customers talk to Lead Wolf about the pricing and get project recommendations from them before hiring their team. 

BACKGROUND

Introduce your business and what you do there.

I’m the owner of a small pizza restaurant in San Diego.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Lead Wolf?

We were looking to reinvent our catering business into a restaurant and increase our foot traffic, so we needed someone to increase our visibility and improve our sales.

SOLUTION

What was the scope of their involvement?

Lead Wolf provides us with video production and social media management. They’ve already taken our photos and are in the process of writing scripts, shooting commercials, and improving our online presence through SEO and digital marketing.

Furthermore, they provided us with extensive research during the discovery phase to understand our competitors and see where we can fit in the market.

What is the team composition?

My main point of contact is the owner and founder.

How did you come to work with Lead Wolf?

They were recommended to us by one of our competitors and we decided to hire them after we saw how they took their client’s business to the next level.

What is the status of this engagement?

Our ongoing partnership started in December 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our sales have increased to about 30–35% since partnering with Lead Wolf. Hiring them has been one of the best decisions that we’ve made because their team is very easy to work with.

How did Lead Wolf perform from a project management standpoint?

We typically communicate through phone, email, text, or whatever is appropriate for a specific task.

What did you find most impressive about them?

What distinguishes them from other providers is they get the job done and the results are always visible.

Are there any areas they could improve?

I can’t think of anything they could improve on as I’m quite satisfied with their work.

Do you have any advice for potential customers?

I would advise doing the frontend work and research so you can fully understand what you want prior to working with them.

Additionally, make sure you communicate your expectations well so the process goes smoothly.

BACKGROUND

Please describe your company and your position there.

I’m the marketing manager for a San Diego company that helps veterans increase their VA disability ratings. We advertise across multiple platforms and was looking to create more video ads.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lead Wolf?

Our company wanted to get more video ads going on Google and Facebook. These videos needed to be in the time and format for those platforms. We also needed to adjust them to change the target CTA or demo.

SOLUTION

How did you select this vendor and what were the deciding factors?

Our team researched many local content management companies. We really wanted to work with a local company to help with direct communication plus stimulate the local economy.

Describe the project in detail and walk through the stages of the project.

Our team worked countless hours coming up with a content strategy for the videos. We were also looking to get the script built out first that way we could focus on the videos and messaging.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with only one team member at the company. He was our direct contact.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The videos came out great and were highly effective. We used them on not only Google and Facebook but on our landing pages as well. The retention rate on our landing pages performed way better now that we had video on the page.

How effective was the workflow between your team and theirs?

The team at Lead Wolf was great. They met with us on the phone and we even had a face to face meeting with them to go over the project.

What did you find most impressive or unique about this company?

Their professionalism was the thing that stuck out to our team. They not only produced the videos for us but worked with us to get the most out of them. They always answered our calls or questions.

Are there any areas for improvement or something they could have done differently?

There was nothing I can think of.

BACKGROUND

Please describe your company and your position there.

I'm the Creative & Marketing Director of Mr. Moto Pizza with 9 locations in San Diego, California plus new National franchises in the works.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lead Wolf, and what were your goals?

Creative video production and digital media distribution. Our goals were to grow brand awareness.

SOLUTION

How did you select this vendor and what were the deciding factors?

We've used their work with a previous marketing agency and we loved the results and offer to hire their services with our own marketing department

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Video production: Creative brainstorming, screen writing, pre-production,  casting, film and editing. Marketing distribution: media distribution using google adwords.

How many resources from the vendor's team worked with you, and what were their positions?

3 agents. Creative director, media distribution and production crew

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We were successful acquiring thousands of viewers. Each video gets over 50k views locally. Our website grows 40-60 percent monthly.  

How effective was the workflow between your team and theirs?

Very effective, that's why we've worked with them for the past 2 years. They keep improving their equipment and learning new techniques that they use with our ads.

What did you find most impressive or unique about this company?

The attention to detail on their creative results and their ample knowledge on digital marketing. Google ads, etc. On unscheduled calls, they promptly answer the phone calls and are ready with their laptops to provide answers to our questions.

Are there any areas for improvement or something they could have done differently?

Not at the moment.

BACKGROUND

Please describe your company and your position there.

I am an actress and owner of a multimedia production company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Lead Wolf, and what were your goals?

I am an actress and entertainment producer. I have contracted Lead Wolf to create demo reels and various other projects ranging from short films, music videos to commercials.

SOLUTION

How did you select this vendor and what were the deciding factors?

We went with Lead Wolf because of the quality of work and competitive prices.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

We met over zoom to discuss goals and deliverables. Then we set production dates. Depending on the project we either worked in studio or at specific locations. Ending products were delivered within a out a weeks' time, give or take, depending on the project.

Who did you work with and what was the feedback process like?

We worked directly with the owner, Oscar R.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Lead Wolf helped reduce the stress of setting up production and coordinating location.

Describe their project management style, including communication tools and timeliness.

Lead Wolf utilizes all tools from old school pen/paper storyboarding to efficient scheduling and organizing tools.

What did you find most impressive or unique about this company?

Lead Wolf is very personable. There is zero ego and zero "salesman" pushiness. Everything is in house and brass tacks.

Are there any areas for improvement or something they could have done differently?

Due to COVID, scheduling often became an issue. But this is understandable given the circumstances.