We help build memorable experiences.
Latice is a Product Design agency that specializes in Product Design for Tech Businesses. We also take on Identity Design & Development projects to help provide a turnkey solution.
You understand your business better than us, and we get that! Our process begins with understanding your business and industry in-depth. This helps us identify goals and set measurable success parameters. On Identifying our goals we aim for we study your users & competitor. We then formulate a strategy that can bridge our ground-level research with the value and emotion that you want your brand/product to convey. One of our key focus points along the entire discovery phase is the end customer; our strategy & product design helps define the ideal customer.
headquarters
Focus
Portfolio
Hp, Updesk, Aputure, Indy Mogul, Borosil, Versace Home, Flaminia, Interprint India, Savage & Palmer, New Era Machines
Interprint ERP
Interprint is a leading printing and packaging unit, They used a conventional system of noting down and tallying records using excel sheets which were then translated to graphs and readable then but anyone who wanted it. The collaborative experience was lacking and so was accountability. All the available systems on the market provided a valid ERP system, but it lacked the basic concept of collaborative and information sharing. The system had been implemented for over year, we A/B tested and arrived at these results.
Learn More about it on https://latice.design/interprint-erp
New Era Machines
Services Offered
Brand Strategy, Brand Refresh & Extensions, Web Design & Development, UI/UX Design
Premise
NEM is a leading manufacturer of automated production lines for the biscuit industry. The challenge for the project was to revamp the web design and to build a cohesive user experience, increase the engagement and increase conversion rates for their target demographics.
Learn More on
HP
Services Offered
Product Design, Creative Strategy.
Premise
We were approached with a request to build an app that helps and motivates instore HP Assistants to perform more efficiently. After Strategy sessions and Market research we rephrased that to "How do we build a tool that motivates sales staff to learn more about the products that their selling, find the right product fit for the customer and adhere to difficult questions by knowledgeable customers?"
Here's a byproduct of that thought process.
Zeo VR
Services Offered
Product Strategy, Product Design & 3D Modeling
Premise
ZeoVR is a platform that lets you build immersive multiplayer WebVR experiences. Its built entirely out of javascript and plays well with NPM and with a codebase for building plugins that is open source. The platform was built for Developers and Users alike, for users to have fun in VR with their friends without having to download an app and for web developers to build plugs in to make some extra cash on the side.
The ideal part about Zeo was the ability to run worlds on their own blockchain to build a better sharing economy.
Reviews
the project
Outsourced Web Design Services for IT Business
"They presented their work in the best way and had significantly good design experience."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am CEO & Founder of an IT firm headquartered in India. We are having more than 15 professionals who are serving the best of our capabilities to all international clients for web and mobile development services.
For what projects/services did your company hire Latice?
We received so many requests from various clients who wish to have a website that will increase the client's footfall. This requires an expert in UI/UX who understands the latest trends and designs websites accordingly. We found Latice the best fit for this job.
What were your goals for this project?
We require someone who can understand business needs and change UI/UX in the best way possible to give best experience.
How did you select this vendor?
We have contacted many agencies to find the right partner for all UI/UX needs. Latice was one of them. They presented their work in the best way and had significantly good design experience. Our timezones also work best in interest and we decided to go with Latice for our project.
Describe the project in detail.
The project required a complete revamping of website by keeping SEO standard in mind so that we can proceed with marketing too. We required UI, UX, and front end service to shape up website for the customers.
What was the team composition?
I was in communication with Shivram throughout the project duration. He & his team made sure that I receive updates on time.
Can you share any outcomes from the project that demonstrate progress or success?
With the new look of the website, we are able to receive more inquiries.
How effective was the workflow between your team and theirs?
It was quite satisfactory. We received regular updates.
What did you find most impressive about this company?
The ability to understand business models and proposed solutions accordingly was the best skill they have.
Are there any areas for improvement?
Nothing as per my experience.
the project
Web Design for Online Materials Library
"The company took their extra time to help us improve the product's features."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the co-founder of aqsit.com, an online material library for interior designers and architects.
For what projects/services did your company hire Latice?
Our company hired Latice for creating brand identity of our product, designing user interface and user experience.
What were your goals for this project?
We wanted to bring in consistency in the design of our product from scratch, while also making sure the technical aspects of the product are not hampered.
How did you select this vendor?
We got to know him from his profile on behance and indiefolio.
Describe the project in detail.
We started with understanding the design requirements of the product, with respect to the demographic targeted, thereby creating multiple prototypes. We then had a look at the functionalities of the product and made sure that the design is complementing the functionality of the product. At the end, we received, the architecture and working model of our product to be developed, as we desired.
What was the team composition?
The founder himself assisted us in the project, along with his team of graphic and UX designers.
Can you share any outcomes from the project that demonstrate progress or success?
The product was bootstrapped, and got amazing response from our clients. Our on-boarding of our clients became smooth, and the project was over very successful.
How effective was the workflow between your team and theirs?
We had great communication throughout the project. We often worked late evenings to reach the scope of the project. The team was available on Skype whenever required, and all the changes provided by us were implemented graciously.
What did you find most impressive about this company?
The company took their extra time to help us improve the product's features. They had a keen vision in design which was very implemented. They had good sources to get the overheads done as well.
Are there any areas for improvement?
Since the project was completed on time, we didn't have any complaint.
the project
Web Design & ERP for Printing Company
"We were happy with Latice’s work."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the director of a printing company.
What challenge were you trying to address with Latice?
We mainly wanted to make our company known for its high quality and needed a vendor to develop a website for us with that in mind.
What was the scope of their involvement?
Latice designed and developed our website and also designed an ERP system for our printing press. They also were of great help in developing packaging for different customers of ours. Customers can now review their designs online and give us approval, which helps us deliver on time and with better quality.
Furthermore, Latice supported us with all the backend information and developed a QA system as well.
What is the team composition?
There were about four people involved for a period of 15–30 days, including a project manager. They understood our processes and implemented everything.
How did you come to work with Latice?
We came to know of them through a common customer they had done some work for. We found more got references through Latice’s website and found them to be competent.
How much have you invested with them?
We spent between $50,000–$100,000 on this project.
What is the status of this engagement?
We started working together in 2017 and everything was set up and running within six months.
What evidence can you share that demonstrates the impact of the engagement?
Latice was able to improve our performance and the system they built allows us to deliver to clients on time. We used to do everything manually before, so it’s been a considerable upgrade.
How did Latice perform from a project management standpoint?
Project management was very good. We communicated in person and online, and their team was prompt with helping us.
What did you find most impressive about them?
Latice’s motto is to help companies grow and they do a good job of that.
Are there any areas they could improve?
We were happy with Latice’s work.
Do you have any advice for potential customers?
I’d recommend them to all my customers.
the project
Commercial Website for Paper Trading Company
"I appreciated their advanced and professional design skills."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Company: Paper Trade Position: Executive Director
For what projects/services did your company hire Latice?
Website Design
How did you select this vendor?
College Friend
Describe the project in detail.
Vendor already had a good idea about the company and did a perfect job presenting the company online on the web.
Can you share any outcomes from the project that demonstrate progress or success?
Pretty advanced and professional design skills.
How effective was the workflow between your team and theirs?
Pretty quick and prompt response
What did you find most impressive about this company?
I appreciated their advanced and professional design skills.
Are there any areas for improvement?
N/A
With the new frontend, the company received even more inquiries. Latice performed well, grasping business models quickly to propose appropriate solutions.