kovald Digital Marketing Strategies

BACKGROUND

Please describe your company and position.

I am the General Manager of Laptop Market

Describe what your company does in a single sentence.

Electronic and Electrical appliances retailer in Greece

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire kovald Digital Marketing Strategies to accomplish?

• More Sales
• Better Roas
• Digital Consultancy

SOLUTION

How did you find kovald Digital Marketing Strategies?

• Online Search
• Referral

Why did you select kovald Digital Marketing Strategies over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from kovald Digital Marketing Strategies were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

As a customer of kovald digital marketing agency, I was really overwhelmed by what they had delivered. Met high Return on Ad Spend (ROAS) and actually increased our incomes. They offered us a full package that includes services in SEO, PPC, social media, and content marketing—everything to enhance our web presence and make reaching our target group more efficient.

Their team is qualified and experienced, exercising strategies with the latest tools and analytics to ensure that every campaign is optimized for the best results. Reporting and the actionable insights therein have really helped us refine our marketing. Honestly, working with kovald has been a game changer for our business, and we wholeheartedly recommend them to anyone who wants to step up their digital marketing.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since its inception, our e-commerce company has experienced consistent revenue growth and an enhanced Return on Ad Spend (ROAS), despite reduced advertising expenditures. Additionally, communication with kovald has been exemplary.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was very effective, maintaining a highly responsive level and delivering items outstandingly to us on time, reacting to our needs. Generally, their proactiveness weighed much in the success of the project.

What was your primary form of communication with kovald Digital Marketing Strategies?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We're particularly impressed by the company's deep understanding of our business goals and their effective execution of strategy, demonstrating both keen insight and operational excellence.

Are there any areas for improvement or something kovald Digital Marketing Strategies could have done differently?

no

BACKGROUND

Please describe your company and position.

I am the Owner of Anemelia Retreat

Describe what your company does in a single sentence.

Hotel

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire kovald Digital Marketing Strategies to accomplish?

• We were facing significant challenges in increasing our online visibility and attracting more direct bookings, particularly from international travellers. Our website traffic was low, and we struggled to stand out in a highly competitive market. We aimed to enhance our digital presence, improve our social media engagement, and ultimately drive more direct bookings through our website.

SOLUTION

How did you find kovald Digital Marketing Strategies?

Online Search

Why did you select kovald Digital Marketing Strategies over others?

• High ratings
• Close to my geographic location

How many teammates from kovald Digital Marketing Strategies were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Kovald was tasked with creating an online marketing strategy from scratch. This included social media marketing, pay-per-click (PPC) campaigns, social media management and content creation. They also helped with our website to be more user-friendly and visually appealing.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Τhe results of their efforts were evident within the first few months. Our website traffic increased by a lot, and we saw a great rise in direct bookings compared to the previous year. Social media engagement also improved significantly, with our follower count growing by 40% and post engagement rates skyrocketing.

The PPC campaigns were particularly effective, generating a high return on investment (ROI) with a noticeable increase in bookings. Furthermore, positive online reviews and higher ratings on travel platforms indicated improved customer satisfaction and brand perception.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Kostas and George were always available and the montly meeting was very useful to understand the progress. From a project management perspective, the service provider was exemplary. They maintained clear and consistent communication throughout the engagement, providing regular updates and detailed reports on progress and performance metrics.

Their team was responsive, adaptable, and proactive in addressing any issues or changes in our requirements. They adhered to deadlines and managed their tasks efficiently, ensuring that all aspects of the project were executed smoothly. Overall, their professionalism and dedication were key factors in the success of our digital marketing efforts.

What was your primary form of communication with kovald Digital Marketing Strategies?

In-Person Meeting

What did you find most impressive or unique about this company?

Professional approach

Are there any areas for improvement or something kovald Digital Marketing Strategies could have done differently?

No

BACKGROUND

Please describe your company and your position there.

I am the Co-Founder and Creative Director of an e-commerce start up based in Athens Greece.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire kovald?

We hired Kovald to help us with Digital Marketing, Social Media Marketing and Strategy.

What were your goals for this project?

Our goal was to maximize sales and minimize costs.

SOLUTION

How did you select this vendor?

We came to Kovald via word of mouth, but were convinced to start working with them after a very thorough meeting with the team where we were presented with a well researched plan that seemed to suit our business.

Describe the scope of their work in detail.

Kovald took the time to understand our brand, our position in the market and to compare us with the competition, before proposing a marketing strategy and plan.

They then took the time and used their resources to work on creating our campaigns, making sure they followed the aesthetics and style of our overall online and social presence and they managed to indeed drop our spending budget to almost a third while maintaining sales and gradually rising the number of visitors on our site.

What was the team composition?

We worked closely with the Business Development Manager on planning and on strategy, we had day to day contact with an account executive and we also worked closely with a creative who designed our ads.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our site traffic doubled since we started working with Kovald, our ad cost dropped while our sales increased. All in all, we got way more than we did with any other digital marketing agency for our moneys worth.

How effective was the workflow between your team and theirs?

Seamless! We could always reach someone, everything was done on time, no delays. A rare professional attitude!

What did you find most impressive about this company?

As mentioned above, all members of the team we worked with were incredibly professional. We received all the attention we needed, we were treated with focus and most importantly we felt we could trust the company like we would our partner. We felt like we were part of a team effort and that in our experience is quite rare!

Are there any areas for improvement?

Though there is always room for improvement in a growing business, we were very satisfied with our collaboration.

BACKGROUND

Please describe your company and your position there.

I'm Project Manager at Test Computers. Test Computers was founded in 1994 in Agios Dimitrios, Attica, by IT executives with extensive experience in business technology solutions. Initially, the company was engaged in reselling of large IT products, PC building, networks installation and in selling and maintaining of enterprise computing software (ERP, CRM). From 2010 onwards, the young generation took the lead and actively involved in software development. Now, having developed dozens of applications and implemented complex projects that include both hardware and software, Test Computers is ready to respond to any challenge. The experience of its executives, their significant expertise in modern technologies and continuous effort to innovate makes Test one of the best companies in the field of High Technology.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire kovald ?

We hired kovald to promote our software that we developed inhouse for private and public sector. Finding the best audience for our software was very important for us

What were your goals for this project?

We wanted more people to see the software that we developed and to attract a big number of visitors and provide them with all the necessary information for our company in order to get more leads.

SOLUTION

How did you select this vendor?

kovald was introduced to me by a friend that was already their client. His positive comments made me to get in touch with them and chose to cooperate with them among other agencies.

Describe the scope of their work in detail.

After a number of meetings in order to get all the information they needed, they started to promote our software through Google Facebook and LinkedIn by making really helpful ads campaigns.

What was the team composition?

I was in contact with the project manager and other digital marketers that are specialized in Google and Facebook adds.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since they started to work with us we had a huge increase on callings and emails and in general a better engagement on our site

How effective was the workflow between your team and theirs?

The workflow was excellent. They responded every time I contacted them and they present me an analytical report at the end of the month too.

What did you find most impressive about this company?

That they are really professional and kind and that they take everything into account in order to come up with great results.

Are there any areas for improvement?

I cannot complain about anything, kovald really helped us about the online presence of our company and specifically the presence of our software that we developed. They made me reconsider digital marketing for sure

BACKGROUND

Please describe your company and position.

I am the Owner of a retail company 

Describe what your company does in a single sentence.

Men’s clothing retail store

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire kovald Digital Marketing Strategies to accomplish?

• Digital Marketing

SOLUTION

How did you find kovald Digital Marketing Strategies?

Other

Why did you select kovald Digital Marketing Strategies over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from kovald Digital Marketing Strategies were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Google and meta ads administration

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increase in sales volume

The most impressive aspect of kovald Digital Marketing Strategies was their deep understanding of the digital advertising landscape and their ability to translate this knowledge into tangible results. Their creative approach to ad design and their strategic targeting were key differentiators. Additionally, their proactive approach in constantly optimizing our campaigns and staying ahead of industry trends truly set them apart.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They offered tailor made services in time

What was your primary form of communication with kovald Digital Marketing Strategies?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I’m impressed with their can-do attitude.

Are there any areas for improvement or something kovald Digital Marketing Strategies could have done differently?

Our overall experience with kovald Digital Marketing Strategies was highly positive, they can further improve their already existing good work. We highly recommend kovald Digital Marketing Strategies for any business looking to enhance their digital marketing efforts. Their expertise and dedication have significantly contributed to our growth and success.
What advice do you have for clients with similar needs to yours?
 Invest in a digital marketing agency with tailored made services

BACKGROUND

Please describe your company and position.

I am the Managing director of ATH Development

Describe what your company does in a single sentence.

Digital solutions, tailored for success.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire kovald Digital Marketing Strategies to accomplish?

• Increase sales

SOLUTION

How did you find kovald Digital Marketing Strategies?

Online Search

Why did you select kovald Digital Marketing Strategies over others?

• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from kovald Digital Marketing Strategies were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Kovald played a pivotal role in devising advertising campaigns and formulating a comprehensive strategy aimed at enhancing the sales performance of one of our ecommerce stores. Their involvement encompassed various facets of digital marketing, including audience targeting, ad creation, campaign optimization, and performance tracking. 

They delivered compelling ad creatives, executed campaigns across platforms, monitored performance metrics, and provided insightful ROI analysis. Kovald's diligent efforts and strategic approach were instrumental in surpassing our sales targets and achieving a favorable ROI within our allocated budget, demonstrating their commitment to driving tangible results for our business.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from Kovald's project underscored significant progress and success for our ecommerce store. Notably, there was a marked increase in sales, demonstrating the tangible impact of their advertising campaigns. Accompanying this surge, we achieved our targeted return on investment (ROI), affirming the efficiency and effectiveness of their strategies. 

Moreover, optimization efforts led to enhanced conversion rates, expanding our customer base and brand reach. Positive feedback from customers further validated the campaigns' resonance and impact. Collectively, these measurable outcomes highlight Kovald's pivotal role in driving tangible results, solidifying our confidence in their expertise and commitment to our success.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Kovald demonstrated exemplary project management throughout our collaboration. They consistently delivered items on time, adhering to established timelines and milestones. Their proactive communication and responsiveness to our needs were particularly commendable, ensuring that any concerns or adjustments were promptly addressed. 

Kovald maintained open channels of communication, providing regular updates on project progress and seeking feedback to ensure alignment with our objectives. Their attentive approach to our needs fostered a collaborative atmosphere, instilling confidence in their ability to effectively manage the project and deliver results in a timely manner. Overall, Kovald's project management was characterized by professionalism, reliability, and a commitment to client satisfaction.

What was your primary form of communication with kovald Digital Marketing Strategies?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out about the team was their unwavering commitment to achieving results and driving success for our store. Their strategic approach to advertising campaigns, coupled with meticulous attention to detail and data-driven optimization, consistently delivered impressive outcomes. 

Moreover, their proactive communication, responsiveness to our needs, and willingness to go above and beyond in addressing challenges demonstrated a genuine dedication to client satisfaction. Kovald's ability to combine expertise with a client-centric approach truly set them apart, making them a valuable partner in achieving our business objectives.

Are there any areas for improvement or something kovald Digital Marketing Strategies could have done differently?

While Kovald's performance was commendable overall, there are a few areas where they could potentially improve. Firstly, diversifying their advertising channels or exploring additional avenues for reaching our target audience could enhance campaign effectiveness and broaden our reach. 

Secondly, providing more detailed and comprehensive reporting, including deeper insights into campaign performance metrics and analysis, would further enhance transparency and allow for more informed decision-making. 

Additionally, incorporating more proactive suggestions or innovations based on emerging trends in digital marketing could help to continuously optimize and refine our strategies for even greater success. Overall, while Kovald's efforts were highly satisfactory, these potential areas for improvement could further elevate their services and drive even more impressive results.

BACKGROUND

Please describe your company and position.

I am the Marketing of Kylix Fine Wines & Spirits

Describe what your company does in a single sentence.

Wine & spirit sales

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire kovald Digital Marketing Strategies to accomplish?

• Eshop Traffic
• Brand Awareness

SOLUTION

How did you find kovald Digital Marketing Strategies?

Online Search

Why did you select kovald Digital Marketing Strategies over others?

• Great culture fit
• Good value for cost

How many teammates from kovald Digital Marketing Strategies were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Kovald provides digital marketing services, including: 

• Google & Meta Ads
• email marketing
• ecommerce consulting

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Kovald's strategy led to: 

• an increase eshop traffic
• more sales
• a significant rise in brand awareness

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Immediate response to any request, willing and always providing a solution.

What was your primary form of communication with kovald Digital Marketing Strategies?

Email or Messaging App

What did you find most impressive or unique about this company?

We're impressed with their professional treatment and ability to adapt to our company's needs.

Are there any areas for improvement or something kovald Digital Marketing Strategies could have done differently?

Completely satisfied in all fields.

BACKGROUND

Please describe your company and position.

I am the Senior Account Manager of CONCEPT Communication Strategies

Describe what your company does in a single sentence.

Public Reletions Strategies

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire kovald Digital Marketing Strategies to accomplish?

• Digital Marketing
• Social Media Ads

SOLUTION

How did you find kovald Digital Marketing Strategies?

Referral

Why did you select kovald Digital Marketing Strategies over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from kovald Digital Marketing Strategies were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Along the way, through many projects, we had a chance to work together with kovald and received great social media advertisement solutions that actually worked for our business. We will continue working with them in the future. Their dedication and expertise have been the key to the direction of success.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Working with kovald has been an absolute game-changer for our brand's online presence. We approached them with the goal of enhancing our brand awareness and engagement through social media and YouTube ads, and the results have far exceeded our initial expectations. From the outset, kovald demonstrated a deep understanding of our brand identity and target audience, crafting tailored strategies that resonated with our demographic. 

Their expertise in digital marketing shone through in every aspect of their work, from the compelling ad creatives to the meticulously planned campaigns. What truly sets kovald apart is their unwavering commitment to excellence. They didn't just meet our goals; they surpassed them with flying colors. Our social media channels saw a significant uptick in followers and engagement, thanks to their innovative approach and data-driven insights. 

Moreover, their YouTube ads garnered attention from our target audience, resulting in increased brand visibility and conversions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They consistently delivered items on time, showcasing their commitment to meeting deadlines and keeping the project on track. Moreover, their responsiveness to our needs was impressive. Whenever we had any questions or concerns, they were quick to address them with professionalism and efficiency. Overall, their project management exceeded our expectations and played a significant role in the success of our collaboration.

What was your primary form of communication with kovald Digital Marketing Strategies?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Deep understanding of our needs and quick respond

Are there any areas for improvement or something kovald Digital Marketing Strategies could have done differently?

no

BACKGROUND

Please describe your company and your position there.

Brand Manager at an outdoor cooking retail company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire kovald, and what were your goals?

Promoting all brands of the company through SM posts and ads and Search Engines ads. Main goal to increase brand awareness and best SEO. Increase traffic in e-shop.

SOLUTION

How did you select this vendor and what were the deciding factors?

We found them through the web. Good Communication during our very first phone contact.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

At first we had a number of meeting so that they got to know the object of the company and the brands, plus our goals. As a result, the came up with a SM and Search Engines Strategy that was suitable for our company. They implemented our common plan on Google and Facebook/Instagram ads, with several campaigns they created. They do manage our SM accounts in Facebook/Instagram.

How many resources from the vendor's team worked with you, and what were their positions?

We are mainly working with an account manager and having the assistance of their Managing Director on any advice we may need.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

No.

How effective was the workflow between your team and theirs?

We communicate 2-3 times a week through e mails. We have e-meetings every time needed and they respond to all of our questions and needs.

What did you find most impressive or unique about this company?

We like the easy accessibility to their staff.

Are there any areas for improvement or something they could have done differently?

Everything is working perfectly.

BACKGROUND

Please describe your company and your position there.

Import and distributor of plant-based food brands in Greece I work as the Marketing Manager

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire kovald?

Social Media content & handling Performance (Google Ads, Meta Ads)

SOLUTION

How did you select this vendor and what were the deciding factors?

We discovered them via word-of-mouth

Describe the project in detail and walk through the stages of the project.

The team prepares a monthly calendar with their proposals regarding our brand's social media. After our feedback, they proceed scheduling. They also set up and manage all our digital ad campaigns.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with the account manager and the director

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They managed to increase both our Facebook fans and Instagram followers.

How effective was the workflow between your team and theirs?

For communication we usual use email and occasionally calls and video calls. I would say we communicate constantly at least 3 times / week if not every single day.

What did you find most impressive or unique about this company?

Their deep insight regarding social media performance marketing is amazing.

Are there any areas for improvement or something they could have done differently?

Maybe some more out of the box ideas regarding the creative part. But overall really satisfied.