Imagine/Inspire/Influence
Koncept is a Leading Digital Integrated Advertising, Marketing & PR/Communications Agency headquartered in Dar es salaam, Tanzania. We specialize in devising creative and innovative communication marketing strategies for corporate clients, institutions, individuals, and the like.
We help clients achieve their most ambitious marketing goals and strategic communications objectives to deliver the highest levels of professionalism and experience to provide strategic counsel, creative solutions, and timely, responsive services.
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PR communication strategy plan and execution programs covering Pre, during and post event periods.
Contact info: admn.bbg@gmail.com
Event: Exhibitions
Location: Dar es salaam
Date: June 2017
Activities Description:
Role:
Organizing and managing media Press conferences including drafting press releases ( Pre event); and organize pre-event activations
On ground media coverage on Print, TV, Radio and blogs (During event)
Drafting feature articles and distribute them to print and online media.
Media monitoring (post event); capturing new-clippings and analysis of coverage
PR communication strategy plan and execution programs covering Pre, during and post event periods.
DateApril 24, 2019
Created byadmin
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PR communication strategy plan and execution programs covering Pre, during and post event periods.
Contact info: admn.bbg@gmail.com
Event: Exhibitions
Location: Dar es salaam
Date: June 2017
Activities Description:
Role:
- Organizing and managing media Press conferences including drafting press releases ( Pre event); and organize pre-event activations
- On ground media coverage on Print, TV, Radio and blogs (During event)
- Drafting feature articles and distribute them to print and online media.
- Media monitoring (post event); capturing new-clippings and analysis of coverage
PR communication strategy plan and execution programs covering Pre, during and post event periods.
DateApril 24, 2019
Created byadmin
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CONSULTATION ON WAKILI TV FOR TANGANYIKA LAW SOCIETY
Tanganyika Law Society (TLS) is a statutory professional organization established by an Act of Parliament -
the Tanganyika Law Society Ordinance of 1954. Currently TLS is governed by the Tanganyika Law Society
Act, Cap 307 as amended.
Through Wakili Online TV as one of their tools To facilitate the acquisition of legal knowledge by members
of the legal profession and others.KONCEPT appreciates the opportunity from Tanganyika Law Society to
suggest a branding strategy, logo, color, reporting style and uniqueness of Wakili TV ,and develop
production planning of programs.
Key Tasks completed were:
q Setup for social media channels and optimizations
q Develop a branding manual guide for wakili TV
q Hiring and train wakili TV Staff
q Monitoring and strategic plan for the viewers/subcibers acquisition and retention
q Develop business model for the Wakili online tv
BRANDING /PRINTING (WORLD BANK TANZANIA)
Client: WORLD BANK TANZANIA
Contact ;Gandolf Evarist Mallya
<gmallya@worldbank.org>,
Location: Dar es salaam
Date: August 2019
Activities Description: Branding of T-shirts and Design of certificates for workshop Participants
Client: WORLD BANK TANZANIA Contact ;Gandolf Evarist Mallya <gmallya@worldbank.org>, Location: Dar es salaam Date: August 2019 Activities Description: Branding of T-shirts and Design of certificates for workshop Participants
DateNovember 16, 2019
Created byadmin
CORPORATE PHOTOGRAPHY
Client: SERENGETI BREWERIES LIMITED
Contact ; Julius.Nyaki@diageo.com
Location: Dar es salaam
Date: September 2019
Fika na Finca/Saba saba Exhibition
Client: Finca Microfinance Bank
Contact info: Baraka.Mosha@fincatz.org
Location: Dar es salaam
Date: 2017
Activities Description: PR communication strategy plan and execution programs covering Pre, during and post event periods.
Role:
- Organizing and managing media Press conferences including drafting press releases ( Pre event); and organize pre-event activations
- On ground media coverage on Print, TV, Radio and blogs (During event)
- Drafting feature articles and distribute them to print and online media.
- Organizing media interviews on Radio and TV.
- Media monitoring (post event); capturing new-clippings and analysis of coverage
Amref (The African Medical and Research Foundation) Charity Walk – Koncept
Dar-es-salaam, June 29th 2019: Azania Bank (ABL) has today sponsored a walk for a fundraiser to support the ‘Stand Up for African Mothers (SU4AM)’ initiative, a campaign by Amref (The African Medical and Research Foundation), that aims to raise awareness on the plight of African mothers and to mobilize citizens worldwide to ensure that mothers get the basic medical care they need during pregnancy and childbirth.
Bearing the theme: Support Deployment of Nurse Midwives for Safe Delivery, the ‘SU4AM Charity Walk’, was held at the Green Grounds, Oysterbay in Dar es Salaam and officiated by the Vice-President of the United Republic of Tanzania, Mama Samia Suluhu Hassan.
IDRISS SULTAN PR & MEDIA MANAGEMENT
Idris Sultan is a Tanzanian Actor, comedian, and Radio host who won the Big Brother Africa-Hotshots in 2014. He hosts the biggest comedy news show called SIO HABARI. Apart from that he also hosts his own stand-up comedies show. He is well known in Tanzania through the vines he posts on Instagram.
Reviews
the project
Publicity for Tanzanian Job Board
"Their work was amazing and done on time."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the marketing executive for a job board website. Worked with Koncept on PR activities back in 2019.
For what projects/services did your company hire KONCEPT?
PR activities
What were your goals for this project?
To let people know of what we do, and generate leads. Also to inform of a new product.
How did you select this vendor?
Recommended by a friend, who had previously worked with them.
Describe the scope of their work in detail.
We had a series of meetings. Finally came up with a date for the press conference.
What was the team composition?
They are very professional people. Their work was amazing and done on time.
Can you share any outcomes from the project that demonstrate progress or success?
We got more leads, and more people were aware of our services.
How effective was the workflow between your team and theirs?
Very easy going people. They called fo follow ups. And reviews.
What did you find most impressive about this company?
They are very professional, and understanding. Pay attention to all the details that I needed.
Are there any areas for improvement?
Yes.
the project
Marketing & PR Management for Private Bank
"They amaze their clients with their creativity and exceeded our expectations."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Azania Bank Limited I was the personal assistant
For what projects/services did your company hire KONCEPT?
Advertising Public Relation Digital marketing Event management
What were your goals for this project?
To increase customer engagement Reputation management Effective event management
How did you select this vendor?
Through google where i searched for the top Advertising Agency in the city of Dar es Salaam, Tanzania.
Describe the scope of their work in detail.
KONCEPT demonstrated high competence in providing intergrated marketing approach to promote our financial services They deliver result oriented brand marketing programs and public relations campaign that enhance awareness, improved our sales and fostered our growth as a company
What was the team composition?
I'm not sure how many other team members are involved but KONCEPT assembles a dedicated team of the best people for the business As part of the "hands on" approach to public relations, their senior management is truly involved in the strategic development and tactical execution of the work we do.
Can you share any outcomes from the project that demonstrate progress or success?
Raised awareness Through news stories, influencers program, reviews and participation in community events it helped boost credibility and acceptability of ABL as a brand and service provider within Tanzania Increased sales of the company due to increased engagement of the customers with our financial services
How effective was the workflow between your team and theirs?
Overall, as a company we were impressed by KONCEPT's effectiveness and dedication
What did you find most impressive about this company?
Their Collaboration and unity Customer service was on point Their timeliness in delivering feedback They amaze their clients with their creativity and exceeded our expectations. Its an Agency i would love to work with again
Are there any areas for improvement?
Their quality and effectiveness of the services was satisfactory
the project
Media Coverage & PR Services for Nonprofit
"Their teamwork, competency, timeliness and problem-solving skills stood out."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
My company is a project that provides a wide range of services including trainings related to data, data science products and it provides grants to young innovators etc. I work as Communications Advisor.
For what projects/services did your company hire KONCEPT?
It was a media and PR work..They were tasked to organize press conference and coordinate the media on one of the announced innovation challenges..
What were your goals for this project?
To earn coverage and create awareness of what we were doing.
How did you select this vendor?
We searched online which are the best agencies in Tanzania and select four of the them but this one was found more qualified.
Describe the scope of their work in detail.
Briefly they were tasked to do media and PR Management job.
What was the team composition?
The team was composed with PR Manager, Videographer and photographer. It was enough to deliver the intended performance.
Can you share any outcomes from the project that demonstrate progress or success?
It was well covered and we earned big coverage. We were to receive feedback all over the country after those press conferences.
How effective was the workflow between your team and theirs?
It was remarkable! Working together from the scratch was the secret behind our achievement.
What did you find most impressive about this company?
Their teamwork, competency, timeliness and problem-solving skills stood out.
Are there any areas for improvement?
None