we design sweet stories

Kolumittayi is a new innovative digital marketing company by seasoned professionals. We help companies develop an identity, focus their mission and present their values and culture in a consistent and powerful way. Sometimes that means refreshing an outdated brand. Other times, we’re developing a brand from the ground up, utilizing our expertise and experience in design, marketing and strategy to support the launch of a new company or product.

We work very closely with the local market and so is our specialization. Our brand strategy helps us to create personalized marketing campaigns using creative visualization and clever digital marketing promotions to enhance and grow our clients brand and product.

We focus on content development, social media campaigns, SEO and website optimization to help our clients to reach there goals. We are also design responsive websites and application which are guided by research and engineered to reach the target. We also have video production and animation capabilities with creative script development to post production. The final product is integrated into your website experience or marketing campaigns.
 

 
$1,000+
 
< $25 / hr
 
2 - 9
 Founded
2019
Show all +
Kerala, India
headquarters
  • Kerala, KL
    India

Portfolio

Key clients: 

Mcdonalds, Uber, Astamudi, Spencer. Chaithanya, Al Manama, KFC

Reviews

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Print Advertising for Restaurant Launch

"A large proportion of our customers came from the campaign done by KoluMittayi." 

Quality: 
5.0
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Dec. 2016 - Feb. 2017
Project summary: 

KoluMittayi developed an advertising campaign to support a restaurant launch. Working with an established local business, they placed ads and promotions for the new restaurants on the back of their receipts.

The Reviewer
 
201-500 Employees
 
Mumbai, India
Praveen Saseedharan
Deputy Manager, Hardcastle Restaurants Pvt. Ltd.
 
Verified
The Review
Feedback summary: 

Launch goals were met and exceeded, thanks in large part to KoluMittayi’s campaign. Their ability to listen to suggestions for improvement and integrate them into their work was exceptional. Customers can expect a communicative partner focused on delivering optimized results.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m a deputy manager for real estate at Hardcastle Restaurants Pvt. Ltd. I handle new store development for McDonald’s for Kerala, India and Tamil Nadu, India.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire KoluMittayi?

We were launching a new McDonald's store in a market where we didn’t have a presence before. Hence, to create awareness about the new store and reach out to the maximum number of customers, we engaged KoluMittayi to do an advertising campaign.

What were your goals for this project?

We wanted to create awareness about the new store in the market and encourage trials by customers.

SOLUTION

How did you select this vendor?

Kolumittayi provided the most innovative solution for our requirement, which was also measurable and cost-effective.

Describe the scope of their work in detail.

KoluMittayi implemented a supermarket receipt-back advertising campaign at a well-known local chain of supermarkets. They also trained the supermarket cashiers to point out the ads when giving the receipts to customers. Since the ads had offers which could be redeemed at our store, customers came to try it out.

What was the team composition?

The team was led by the vendor’s principles.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We were able to surpass our store targets by 30%. A large proportion of our customers came from the campaign done by KoluMittayi.

How effective was the workflow between your team and theirs?

We had regular interactions with the KoluMittayi team to give them feedback. They would then improve the campaign based on what they learned from us.

What did you find most impressive about this company?

Their execution prowess and ability to incorporate feedback to improve the campaigns stood out to us. 

Are there any areas for improvement?

I would like it if they expanded their services to new geographical regions.

4.5
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer