A Design and Development Company

King Tide is a design and development firm based in Los Angeles, CA. Our team is focused on delivering innovative solutions for brands and consumers. We have a passion for branding, design, technology, and impacting customer experiences through real-world brand and product development.

 
$10,000+
 
$100 - $149 / hr
 
10 - 49
 Founded
2014
Show all +
West Hollywood, CA
headquarters
  • 8748 Holloway Drive
    West Hollywood, CA 90069
    United States

Portfolio

Key clients: 

ESPN, Disney, Beats by Dre, Nike, Relativity, MLB, Dodgers, good hYOUman 

Reviews

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E-commerce Marketplace for Dog Supplements Company

"King Tide immediately made us feel like we were talking with friends..."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jan. - May 2019
Project summary: 

King Tide created an online marketplace for a dog supplement company. Additionally, they developed branding, copywriting, site design, package design, among other standard business procedures. 

The Reviewer
 
1-10 Employees
 
Seattle, Washington
Levin Nelson
Co-Founder, CBDoggy
 
Verified
The Review
Feedback summary: 

King Tide's efforts were met with positive acclaim. The platform was completed to the client's satisfaction, and it's success bodes well. Customers can expect a team that is motivated, professional, and punctual with predesignated deadlines.  

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

CBDoggy produces high quality, full spectrum CBD oil intended for dogs. Many dogs experience anxiety or arthritis, and CBD is a new and exciting treatment that has recently become legal and available for consumer use thanks to the 2018 Farm Bill. Our CBD is derived from organic hemp grown in the USA, and our goal is to provide dog owners around the country with an alternative solution to prescription medication for their dogs.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire King Tide?

King Tide helped us to create the CBDoggy site and marketplace. They developed all of the branding, copywriting, site design, package design and more. They set up our WooCommerce platform to sync with our distribution software and streamlined the entire process from start to finish.

What were your goals for this project?

Our goals were to hire King Tide to not only help us polish our company branding but give us a professional and reliable website to project a trustworthy business to our customer base.

SOLUTION

How did you select this vendor?

They were recommended to us by several sources, and despite having proposals from other agencies we decided to move forward with King Tide due to their amazing track record. Plus, they put together a plan for us that really encapsulated our vision.

Describe the project and the services they provided in detail.

They developed the entire back end and front end of our website from start to finish. We worked with them on a weekly basis to review their branding, copywriting and design details, then further along in the process began to test their wireframe and UI. There was a very strong structure in place with multiple milestones so we never felt like there was a lack of communication.

What was the team composition?

There were several members from their team that worked with us including a lead designer, PM, UI/UX engineer, copywriter/branding manager and even the CEO oversaw the project and kept in close contact with us, making us feel even more comfortable that the job was in good hands.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

CBDoggy is nearing its product-ready date, and the site is looking amazing. We've already had some great pre-launch press and we are excited to continue to work with the King Tide team to help maintain the back end throughout the course of the next year.

How was project management arranged and how effective was it?

The team regularly hit all their deadlines, and like I mentioned before, made the milestones very clear cut so there was no second-guessing about what phase we were in and if they were wasting our time or money. Our initial interaction was with the CEO, who introduced us to the PM and the rest of the team who were our main points of contact, but the CEO was always cc'd in all correspondence and helped guide the process when necessary.

What did you find most impressive about this company?

Most meetings and business correspondence is dry and straightforward, just-get-the-job-done mentality with very little emotion. King Tide immediately made us feel like we were talking with friends who were interested in our company and making it a success. My partners and I always look forward to our weekly call updates with King Tide because there's a strong sense of camaraderie and teamwork with people who share the same vision as we do.

Are there any areas for improvement?

I wouldn't say much about what could be improved... maybe just an espresso machine in their office :)

5.0
Overall Score Will hire them again
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Best structure I've experienced yet
  • 5.0 Cost
    Value / within estimates
    Vale la pena sin duda
  • 5.0 Quality
    Service & deliverables
    Far exceeding expectations
  • 5.0 NPS
    Willing to refer
    I never write reviews, but this one was worth it

Branding, Design, & Platform Dev for Talent Company

"When we have meetings together, it’s almost like a family atmosphere."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Feb. 2018 - Ongoing
Project summary: 

King Tide designed and is currently developing a mobile and web app for submitting auditions. They focused on making it easy to use for all ages and delivered a full brand package.

The Reviewer
 
1-10 Employees
 
Los Angeles, California
Technical Advisor, You've Got the Part!
 
Verified
The Review
Feedback summary: 

So far, they’ve completed the prototype for the web app and have turned in all other deliverables on time. Their capacity to listen to ideas and turn them into the desired product is outstanding. King Tide’s communicative approach and weekly project updates keep the project successfully on track.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

The company is made up of a group of film executives with experience in raising money, producing, directing, and more, all within the TV and film industry. They came up with the idea for a contesting platform where people could use an app or a website to audition for roles in TV and film.

Small cashier or receptionist roles with only a couple of lines could be actually cast through this platform. Also, users can see what roles are available, submit their auditions, and whoever gets the most likes on their video will be flown out to the set to have a live audition in front of the casting directors.

Since I have a technical background, I’m working directly with King Tide to oversee the technical development of the product.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with King Tide?

We had the basics of the strategy down but weren’t exactly sure what the best way to build the product would be. We wanted to make it as user-friendly as possible, given that our customer demographic is made up of anyone from eight years old to 80 years old, so we wanted to be open to everybody. The one challenge was making it as simplified and user-friendly as possible.

SOLUTION

What was the scope of their involvement?

King Tide is responsible for designing and developing the product, which will be available as a mobile and web app. They also provided a full brand package. We have a completed prototype of the web app, and we’re well on our way to completing the Android and iOS app as well.

All the design work is done; we reviewed the prototype in InVision and signed off on everything. They’re currently in the coding process.

What is the team composition?

Through the discovery process, we had meetings with their CEO, CTO, the specific project manager assigned to us, and with our lead designer. Now, we have direct communication with the project manager, but whenever we have milestones that need to be reviewed and signed off on, the whole team is present.

How did you come to work with King Tide?

We’re based in Los Angeles, California, and knew we wanted someone local so that we could visit and work on the discovery process in person. We got bids from around six companies and only looked at the local ones, which narrowed things down. King Tide was in the top three in terms of budget. We had an initial meeting with each group and decided that King Tide would provide the best working relationship out of those.

What is the status of this engagement?

We started working with King Tide around six months ago.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re measuring their work based on the budget and timeline estimates they gave us, as well as on how consistent their deliverables are within those metrics. They’ve been reliable so far.

We also love King Tide’s brand package. We usually only get three rounds of reviews, but we nailed down what we wanted after the second one. They really listened to us, understood our vision, and were able to produce something we were happy with. That was definitely a success.

Furthermore, the prototype is exactly in-line with what we communicated to them during the wireframing process. When they actually put the design on the wireframes, the prototype turned out to be exactly what we were looking for.

How did King Tide perform from a project management standpoint?

They’ve been great. They’re super informative, keeping us updated on everything and hitting deadlines either before or right on time.

We have standing meetings every Thursday at 11:30 a.m., which are either in person or through a call depending on the agenda. We also get weekly project updates with assigned tasks and a list of what they’re working on.

What did you find most impressive about them?

I’m impressed by their overall morale. When we have meetings together, it’s almost like a family atmosphere, whereas some of the other companies we interviewed were much larger and had a corporate feel. King Tide really listened to our ideas and visions and was able to turn those into something we love.

Are there any areas they could improve?

I have no criticisms, really. It’s been a great experience.

Do you have any advice for future clients of theirs?

Just come to the table with all your ideas, visions, and goals, and work with King Tide on creating something that really fits your end-product goals.

Sometimes, we think we have a solid idea. However, when working with a group like King Tide, we can see that they’ve been through the process many times, so they have calculated responses and are able to help us mold our rough ideas into something that can be put out there on the market.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Branding & Digital Marketing Collateral for Beverage Company

“They’re detailed, attentive, and provided quality work.”

Quality: 
4.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
June 2013 - Feb. 2017
Project summary: 

Providing a full array of marketing services, King Tide helped design product line packaging and merchandising materials. Additionally, they managed social media and e-commerce and consulted on strategy.

The Reviewer
 
11- 50 Employees
 
Los Angeles, California
President, Consumer Goods Company
 
Verified
The Review
Feedback summary: 

Years after the creation of the marketing materials, these high-quality products are still in use. Their products align well with the brand. King Tide worked hard to accommodate requirements within budget and deadlines, providing continuous communication throughout.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

We use King Tide for many different projects including a hangover prevention brand and our music brands. I’m the president and owner.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with King Tide?

The most expensive and all-encompassing experience we had with them was in the hangover prevention project. They helped them with product line design for the bottles, packaging, skins of our social domains, marketing materials like sell sheets and brand decks, product and merchandising displays, and our website.

We don’t have positions in-house for this kind of work. We have a management infrastructure, a national sales staff, and an administration office. We source creative designers and people who can provide expertise and execution in that area from third parties.

SOLUTION

What was the scope of their involvement?

We sourced their marketing team to help with our social media management. We used them for content creation and customer service relating to our e-commerce efforts. We also used them for help on our online marketing strategies of media buys and programs to market online. They help with digital service, design, content, and anything online.

What is the team dynamic?

There were a few designers we worked with: an overall account manager and an account manager relating to online marketing. We dealt most often with the account manager in terms of directing the traffic of projects, status, and making adaptations. We worked with the designers as needed. The size of the team would alter based on the project.

How did you come to work with King Tide?

I met Jordan [CEO and Founder, King Tide] years ago while he was working at another company. When he left the company to start King Tide, we kept in contact. When I started my next brand, I decided to use his agency. The main reasons I chose King Tide were because of my personal relationship with Jordan and also because of his lead designer, Mason; I enjoy working with him, and I like his work.

How much have you invested with them?

Over the years, we’ve spent more than $100,000.

What is the status of this engagement?

We started working on this particular project in mid-2013, and we launched the product in December 2013. We decided it was more cost-effective for us to use an in-house designer because we’re not creating much new material. We concluded our work with them in early 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They did a phenomenal job with the product design and packaging; we still use it today. We haven’t made any substantial changes to the design. They did a good job representing the brand, and it has been well received.

How did King Tide perform from a project management standpoint?

They did very well. We communicated through phone, email, shared Google Docs, and project management tools. They delivered on time and within our budget.

Our communication was consistent and often. We had a lot of different projects in the workflow. We had a scheduled weekly call with the social media management team.

For some tasks, we gave them the objective at hand and let them run with it. For other tasks, we had specific ideas that we wanted help with. It was a collaborative process. We initiated direction on the projects including the objectives and the timelines. We worked with them to develop, edit, and refine the tasks.

What did you find most impressive about them?

The best service they provided us with was the initial product packaging designs. They were also pleasurable to deal with. They were always positive, accommodating, and available. They’re detailed, attentive, and provided quality work.

Are there any areas they could improve?

No.

Do you have any advice for potential customers?

They should have an understanding of what they need, what their objectives are, and what their budget parameters are, and be able to offer clear direction to the agency. They need to give input and make themselves available to the team. If there’s anything that is collaborative, be responsible and execute high-quality work. To maximize potential, it takes both sides doing their part.

4.5
Overall Score It was a very good experience. We received quality work and a lot of benefits.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They were attentive and accommodating in being available and in communications. They tried to achieve our needs, even on short timelines.
  • 4.0 Cost
    Value / within estimates
    Their pricing was reasonable and provided value. Five would be getting something at an extremely low cost versus value. Sometimes when you hire less expensive parties, you find low quality.
  • 4.0 Quality
    Service & deliverables
    They provided a high-quality service that I’m reasonably satisfied with. I haven’t had enough experience to compare their work with another agency.
  • 5.0 NPS
    Willing to refer
    I have referred them to friends and colleagues. If their needs align with services that they provide, I would recommend them.

Digital Stickers for Animation Studio

"Their ability to execute sets them apart."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
June - Aug. 2019
Project summary: 

King Tide developed a digital sticker for an animation studio. Their team ensured that the stickers could be used on an iOS keyboard.

The Reviewer
 
11-50 Employees
 
Los Angeles, California
Dylan Flinn
CEO, Shadows Interactive
 
Verified
The Review
Feedback summary: 

The sticker pack allowed the client to connect better with their fans. King Tide establishes a seamless workflow through effective project management, delivering quality results.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I run an animation studio called Shadows Interactive. We create digital influencers and animated characters for online audiences.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire King Tide?

To turn our art into digital sticker packs that were compatible with iOS keyboard.

What were your goals for this project?

to create a compelling app that allowed our fans to communicate with one another frictionlessly.

SOLUTION

How did you select this vendor?

I saw their work online and was impressed with their design and development skills.

Describe the project and the services they provided in detail.

They created the app and workflow for us, and they submitted it to the app store.

What was the team composition?

Designers and developers

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

It helped us connect with our fans.

How was project management arranged and how effective was it?

It was incredibly effective and seamless

What did you find most impressive about this company?

Their ability to execute sets them apart.

Are there any areas for improvement?

No

5.0
Overall Score perfect experience
  • 5.0 Scheduling
    ON TIME / DEADLINES
    very easy and open
  • 5.0 Cost
    Value / within estimates
    affordable and fast
  • 5.0 Quality
    Service & deliverables
    we are very pleased
  • 5.0 NPS
    Willing to refer
    I've already referred people to them.