Tactical Marketing in an Untamed World

A full-service advertising, marketing and web development agency based in Jersey City, NJ. (NYC's 6th and most creative borough)

In a marketplace screaming for your audience's attention, understanding when to shout and when to whisper is critical to your brand's success. At JUNGLE, we have the tactical means to effectively maneuver through the minefields of consumer influences in order to positively impact their decision-making process. Our team of marketing professionals is a cohort of experienced guerrilla marketing veterans, driven by our 7 core values that guide every project. Let JUNGLE's warrior spirit unleash your brands potential!

 
$5,000+
 
$150 - $199 / hr
 
2 - 9
 Founded
2005
Show all +
Jersey City, NJ
headquarters
  • 9 Broadman Parkway
    Jersey City, NJ 07305
    United States
other locations
  • United States

Portfolio

Key clients: 

Buttafuoco & Associates

Bogdan Orthodontics

Diamond Hut

RunDry Evaporators

Life Balance Center of New York

Times Square Church

Brooklyn Tabernacle

Historical Bible Society

Reviews

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Advertising & Digital Marketing for Large Church

“Not only are they experts at what they do, they have a great network and have always negotiated excellent deals.”

Quality: 
5.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
Confidential
 
2003 - Ongoing
Project summary: 

Jungle Communications has been a long-term partner for advertising and public relations. They’ve negotiated deals for prominent billboard space as well as radio exposure and digital campaigns.

The Reviewer
 
51-200 Employees
 
New York, New York
Luly McCoy
Communications Director, Times Square Church
 
Verified
The Review
Feedback summary: 

Jungle’s expertise, professional networks, and negotiation skills are unparalleled, allowing them to run cost-effective campaigns in a prime location. They are responsive and willing to help, even on short notice.

BACKGROUND

Introduce your business and what you do there.

Since 2003, I’ve been the communications director of Times Square Church in New York. I take care of all of the marketing, PR [public relations], and advertising.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Jungle Communications?

We go to them anytime that we need to promote an event or initiative in New York. As a non-profit, we can’t spend full rate on billboards or subway campaigns.

SOLUTION

What was the scope of their involvement?

Jungle is our agency of record for advertising, and they have been our partner in every sense of the word. They’ve negotiated radio, subway, and billboard advertising for large-scale events, including a massive prayer meeting in Times Square. They use their relationships with Christian media for our PR and event coverage. Aside from straight advertising, they’ve negotiated partnerships for us, including a contract with the NY Mets to do a Faith Day at Citi Field. For projects like Prayer in the Square, they’ve connected us with other churches to get them involved.

Jungle helped with the negotiation for a couple of Google AdWords campaigns. They also monitored the results and assigned the budget, which was critical. The first focused on a half-hour video we produced about Marc Gastineau, a former football player and one of our congregants. The video featured the story of how he became a Christian. The second campaign was for our pastor’s radio program.

Recently, we had a successful social media and radio campaign for a dramatic production we did in October. We did a live interview and presented an excerpt from the play. Aside from negotiating a posting on the radio station pages, Jungle also served as the admin, which allowed them to control the process and meet our goals.

What is the team dynamic?

I mostly work with Sam Mikhail [CEO, Jungle Communications], who is a genius. I’ve also collaborated with the people who worked on the latest social media campaign.

How did you come to work with Jungle Communications?

Given our founder’s background, I believe we found them on the radio.

How much have you invested in them?

They are considerate of us because we are a non-profit.

What is the status of this engagement?

Our church has been using them as far back as 1999, years before I came on board. The work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We love working with them. Not only are they experts at what they do, they have a great network and have always negotiated excellent deals. They are our only advertising agency because of their strong partnerships in the Christian community, which allows them to understand where we are coming from and how we need to work. This has been a critical element in our relationship with them.

Because of Jungle’s relationships, we’ve had some great billboard campaigns that we would never have been able to afford otherwise. At times, the billboard deals have been unbelievable. They even got us a billboard right beside Port Authority on a remnant deal for a very good price.

Our latest campaign did very well and brought attention to the play. Since Jungle was managing the campaign and pushing it as needed, our social media reach was greater. We would do it again in a second. I wish Sam had negotiated the contract with Mets—it wasn’t half as good. If we do it again next year, he will be actively involved because he knows how to get us exactly what we need.

How did Jungle Communications perform from a project management standpoint?

They are generally responsive, and we’ve never had issues with communication. Sometimes they don’t reply as fast as I expect, but they’re not aware of the rush we’re in. When we work with Sam, projects often get extended a little for one reason or another. However, they are always willing to help even on a tight deadline.

What did you find most impressive about them?

Our weakness is that we can be very last minute. Jungle’s strength is that I can call them 1–2 weeks before the deadline, and they can still work with us. They are creative about how we can leverage and maximize our resources.

Are there any areas they could improve?

I haven’t experienced any.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Dev & Digital Marketing for Environmental Equipment Company

"We went from having maybe ... 10 bid requests in a year to the point where we're getting 10 a week."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Oct. 2016 - Ongoing
Project summary: 

Jungle Communications designed a new logo and website. They improved SEO to drive organic traffic and capture qualified leads. Digital marketing efforts included content development and customer case studies.

The Reviewer
 
1-10 Employees
 
New Jersey
Dave Lyman
President, RunDry Evaporators
 
Verified
The Review
Feedback summary: 

The engagement resulted in significantly more qualified leads via the website, and improved Google search status among its competitors. Trustworthiness and creativity are also especially noteworthy.

BACKGROUND

Introduce your business and what you do there.

My name is Dave Lyman, president of RunDry Evaporators. We make equipment that minimizes industrial wastewater disposal costs.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Jungle Communications?

Optimizing the website to generate increased qualified leads was the main challenge. The existing website was underperforming in Google searches. In-house efforts were unsuccessful in improving search placement. As a result, the company was receiving only 10 bid requests a year from the site.

SOLUTION

What was the scope of their involvement?

As conversations got underway, the company received a trademark on the name RunDry Evaporators. Jungle proposed creating a new logo and marketing materials, such as new product cut sheets. They designed and built a new website, and set up Google AdWords.

The team also created a content strategy of staff-authored articles, which they edited for grammar and clarity. Additional deliverables included customer case studies and online reviews.

What is the team dynamic?

I worked with 4 people: a project manager, writer, graphic designer and programmer.

How did you come to work with Jungle Communications?

I met the owner of the company through networking.

What is the status of this engagement?

Work started in October of 2016 and took several months.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Whereas the old website received only 10 bid requests a year, now it gets 10 a week, which is a tremendous improvement.

In the past, our biggest competitors never used the company’s name in an AdWords plan. Now they are paying to display ads for their company when a customer searches for RunDry Evaporators.

Customers are spending more time on the site, and reading the content. The site is proving very helpful in their initial research.

How did Jungle Communications perform from a project management standpoint?

They always hit the deadlines, but it would often take me longer to provide content to the team.

What did you find most impressive about them?

They had a vision for what the site could be, and really pushed to create content that tells a story.   

The team is very trustworthy. I always had confidence that they'd do the right thing. They aren’t going to cheat you, and they're not going to cut corners.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They always hit deadlines.
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
    We're thrilled with the results and their performance.
  • 5.0 NPS
    Willing to refer
    I've recommended them multiple times.