Common Sense. Uncommon Thinking.

We’re a creative marketing agency that puts business first. Your business. Everything we think and do and make is about generating results. It could be a social post, a promotional program, or a fully integrated, multi-faceted campaign. The aim is the same. To tell stories that make sales, and create conversations that make customers.

 
$10,000+
 
$150 - $199 / hr
 
10 - 49
 Founded
1978
Show all +
Walnut Creek, CA
headquarters
  • JStokes Agency
    1444 N. Main Street
    Walnut Creek, CA 94596
    United States

Portfolio

Key clients: 

Subway Restaurants, SpeeDee Oil Change & Auto Service, Bay Alarm, Bryan Cave LLP, Knobbe Martens Intellectual Property Law, Century Communities, Hines, LMC - a Lennar Company

Bay Alarm

SITUATION

Bay Alarm is a family-owned, locally-operated company focused exclusively on home and business security. Competing in a category traditionally dominated by a single national player, the market has seen a considerable shift with the entry of cable and telecommunication companies.

 

SOLUTION

In a world where the competition tries to scare people and give products away for the short term through discounts, free equipment and service bundles, we saw an opportunity for Bay Alarm to stand out by simply staying true to the brand: Bay Alarm is the local security expert; protecting what you care about is all they do. 

 

SUCCESS

During our 25-year relationship, we have helped Bay Alarm become the largest independently-owned security company in the United States, expanding from five branch locations to 16 in five major markets in California and Arizona.

Bishop Ranch

SITUATION

In 1981, Bishop Ranch asked us to develop an approach that would encourage Fortune 500 and other leading companies to relocate back office and regional office operations to the 585–acre suburban business park. The challenge was in educating the real estate decision makers to the benefits of the East Bay Area.

 

SOLUTION

We leveraged Bishop Ranch’s early success in signing major tenants such as Chevron, Toyota and then, Pacific Telephone, to position the park as the “go–to–spot” for leading companies. A comprehensive brand-building ad campaign formed the basis of a client/agency partnership that has endured for 37 years.

 

SUCCESS

Today, Bishop Ranch is one of the most respected business communities in the US with an enviable tenant list comprised of the who’s who in American business, along with hundreds of growing enterprises.

Subway

SITUATION

We are responsible for driving local store traffic and franchise profitability during a time when all restaurant categories have seen a dramatic decline, QSR being one of the hardest hit.

 

SOLUTION

Our strategy has been and continues to be simple – increase traffic without discounting by creating value for the customer. We do this by focusing our local efforts on high-margin products, leveraging new ingredients, building underserved dayparts, and driving store-level activation.

 

SUCCESS

Over the years, we have helped Subway franchise owners in California, Nevada and Hawaii exceed National in all key metrics including gross profit, along with winning numerous awards: Agency of the Year, Breakthrough Media, Best Practice and National and Global Market of the Year.

SpeeDee Oil Change & Auto Service

SITUATION

SpeeDee Oil Change & Auto Service, a nationally franchised automotive service company, faces several significant business challenges: stiff price-based competition from national quick lube chains, dealerships and neighborhood shops; extended drive time between oil changes due to improved automotive technology; and consumer confusion about its full breadth of services. They just do oil changes, right?

 

SOLUTION

SpeeDee does more than oil changes – A LOT MORE – so we went straight at that misperception, highlighting all the things we CAN do, by shining a light on all the ridiculous things we CAN’T do. Anyone can change your oil; at SpeeDee we’re out to change your expectations.

 

SUCCESS

Since the You’ll Love What We Can Do. campaign rolled out nationally 2015, car counts and sales have increased in a category that has seen a steady decline in both KPIs.

Hughes Gill Cochrane Tinetti

SITUATION

Hughes Gill Cochrane Tinetti (HGCT) is a respected California real estate law firm that recently expanded to serve large, urban multi-family entities. To showcase its new capability, HGCT chose us to create a new, modern identity and web presence. Our extensive experience in both real estate and legal marketing was a key factor in the firm’s decision.

 

SOLUTION

To reinforce the firm’s street name, Hughes Gill, we created a clean, minimal mark and a design system incorporating geometric shapes and white space. We are also developing a responsive website with powerful photography showcasing HGCT lawyers and their projects.

 

SUCCESS

The new identity recently premiered at the opening of HGCT’s expanded offices and was extremely well received by clients, partners and colleagues.

Bryan Cave

SITUATION

Bryan Cave, a global, St. Louis-based law firm, asked us to develop individual communications plans for each of their three key practice areas. Their target: leading global companies. Their brand promise: best-in-class capability and results.

 

SOLUTION

After carefully reviewing Bryan Cave’s practice areas, we discovered they shared one major strength: the ability to efficiently handle complex matters. From that insight came our campaign theme, Mastering Complexity. Our creative directly compared Bryan Cave to their competition, showing how they translate obtuse, complicated language into simple, strong ideas.

 

SUCCESS

The print and digital advertising, in premium industry media, has increased qualified traffic +200% to practice area content and generated leads for the firm.

Lafferty Communities

SITUATION

After the 2007 recession, a lot of home builders struggled with how to brand themselves as the market began to tick back upward. Lafferty Communities also had to deal with the fact that they have several communities that they are actively selling at any one time. 

 

SOLUTION

Focus on the promise of individual communities. We designed and built a new website and created an integrated marketing system that allowed us to highlight what makes these individual communities unique and appealing while creating a connective tissue to the Lafferty brand to increase brand affinity.

 

SUCCESS

Strong interest in individual communities has allowed Lafferty to take advantage of a hot and competitive market. With several active communities and more on the way, this community-first strategy will continue to drive differentiation between competitive projects.

Knobbe Martens

SITUATION

Knobbe Martens is the third-largest intellectual property law firm in the U.S., with over 300 lawyers and technical experts. But despite receiving top rankings and numerous awards, Knobbe Martens was viewed as a boutique, local firm. They needed a coordinated marketing effort to create awareness of their size and industry leadership.

SOLUTION

We repositioned Knobbe Martens as delivering IP for a New Age — with a focus on their vision and innovation. This new brand promise became the foundation for an integrated marketing campaign that drove business development.

SUCCESS

Now in its fifth year, IP for a New Age has evolved into a primarily digital platform that includes strategic content, website creation, targeted outreach and advertising. IP for a New Age was also recognized as the legal industry’s Best Campaign by the Legal Marketing Association (LMA).

Pizza Factory

SITUATION

In 2013, Pizza Factory had a tired brand and a fragmented structure to their 100+ unit franchise. But a new CEO changed the culture and modernizing and growing the brand became the primary focus. Now they needed a partner with deep industry experience to help them figure out how to do it.

 

SOLUTION

We started by defining and then refreshing the entire brand; from the logo to the take-out boxes. Once the new brand was established we helped create future-focused systems (a new website and an online franchisee marketing portal) and cohesive marketing programs (social media, digital advertising and a new brand campaign).

 

SUCCESS

Once the refreshed brand was integrated across the franchise, Pizza Factory started showing tremendous sales growth in a tough time for casual restaurants. With a solid marketing foundation in place they are positioned to expand.

East Garrison

SITUATION

East Garrison, a master-planned community by Century Communities with seven unique new home collections, needed a website to showcase each home collection and make it simple for visitors to find the information they needed. The website also needed to flow seamlessly with collateral materials and an integrated advertising campaign that were also being developed.

 

SOLUTION

We designed and built a website with powerful, intuitive search functionality — bringing important information to the forefront for users to quickly navigate through assets that interest them most. We used white space and authentic imagery that allowed for a fully integrated look and feel across all marketing materials.

 

SUCCESS

Innovative design and UX functionality has resulted in a site with excellent time on site metrics. Pages-per-session and bounce rate also far surpass industry averages.

Mueller

SITUATION - In 1999 Austin’s Robert Mueller Airport was relocated and some 700 acres of cracked runways and weeds remained. Catellus partnered with the city of Austin and in 2004 brought us on to manage the master marketing efforts of this ambitious and transformative mixed-use master plan.

SOLUTION - We talked about it as an extension of the future of Austin not as something that once was. With everything from Welcome Center design to out of home placements to signage programs and website design we helped create a sense of place that was in line with what Austinites were looking for.

SUCCESS - The long-term branding and marketing have helped result in an incredibly successful mixed-use master plan that includes everything from a children’s hospital, to an interactive museum, to more than 850 happy residents and a burgeoning retail center. Mueller has become a regional destination to live, work and play.

River Islands

SITUATION

The Cambay Group, the developers of this large, mixed-use master-planned community, faced two challenges. First, signing up quality home builders willing to participate in a multi-decade project. Second, attracting qualified buyers to a community located far from the employment centers of the Bay Area.

 

SOLUTION

To speak to builders, we developed a comprehensive Marketing Program that gave each builder the benefit of being part of a collective, coordinated effort. To speak to buyers, we created a brand based on community, affordability, and overall quality of life.

 

SUCCESS

After just four years, River Islands has become one of the most successful master-planned communities in the region, attracting high-quality home builders and buyers eager to be a part of a lifestyle they can’t get anywhere else for the price.

COIT Cleaning & Restoration

SITUATION

After 65 years in business with more than 500 locations in the U.S. and Canada, COIT found itself with an ill-defined brand, an aging customer base, declining leads and competitively flanked by the industry leader, green innovators and a million local guys with a van.

 

SOLUTION

We conducted consumer research to identify high-value customers and define a differentiated, emotional brand positioning, and developed a 360° creative platform that includes brand ID, traditional and digital advertising, CRM, social, promotions and collateral elements.

 

SUCCESS

The brand positioning is being rolled out across the system; the Feel the Clean advertising campaign has launched and the creative platform is being integrated across all consumer touchpoints.

Capitol 650

SITUATION

LMC, a Lennar Company was looking to expand their South Bay Area presence with a luxury apartment building aimed at younger tech-industry workers. However, the project was located next to a suburban office park far away from the cultural and entertainment options desired by this younger demographic.

SOLUTION

By diving deep into the psychographics of our target audience, we developed a name (Capitol 650) and a brand identity that brought the benefits home — focusing on the connectivity, social opportunities and amenities that define a modern living experience.

SUCCESS

The Capitol 650 identity is upscale yet energetic, reflecting the forward lean of today’s always-on lifestyle.

Reviews

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Digital and Print Advertising for International Law Firm

“Their ads stand out from the rest and make light of often dry subjects like law and security systems.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$1,000,000 - $9,999,999
 
2014 - Ongoing
Project summary: 

JStokes runs various print and digital advertising campaigns for an international business. They research outlets to reach target audiences and oversee project management of each campaign.

The Reviewer
 
1,001 - 10,000 Employees
 
San Francisco, California
Kathleen Flynn
CMO, Bryan Cave Leighton Paisner
 
Verified
The Review
Feedback summary: 

JStoke's advertising campaigns have helped the organization achieve improved brand and name recognition in various markets. Their work is creative, professional, and attention-grabbing. Easy to work with and responsive to client needs, working with them continues to be a pleasure.

BACKGROUND

Introduce your business and what you do there.

I'm the chief marketing officer for an international law firm, consisting of about 1,500 lawyers and 32 offices.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with JStokes Agency?

We wanted to improve our name recognition in markets where we had a lack of awareness, along with our specific practices.

SOLUTION

What was the scope of their involvement?

JStokes runs digital and print advertising campaigns for us. They research and target specific publications and websites, including legal sites that appeal to our corporate counsel client base.

What is the team composition?

Dan (Executive Vice President, JStokes Agency) and Corinne (Account Supervisor, JStokes Agency) are our primary contacts. Depending on the stage of a project, we might also work with a copywriter or art director as well.

How did you come to work with JStokes Agency?

A former colleague of mine referred them to me.

How much have you invested with them?

For both firms I've hired them for, we've probably invested more than $1 million over the years.

What is the status of this engagement?

We've been working together for about 10 years, and we definitely plan to continue the relationship.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Their advertising campaigns have improved brand awareness of our firms overall. Many clients have provided positive feedback after seeing our ads in print or online. JStoke's work tends to have a sense of humor, which helps us stand out.

How did JStokes Agency perform from a project management standpoint?

They manage projects flawlessly. I don't need to micromanage or worry about anything—they're very good at planning everything out and staying on top of milestones.

What did you find most impressive about them?

I love their sense of humor—it's why I hired in them in the first place. Their ads stand out from the rest and make light of often dry subjects like law and security systems.

Do you have any advice for potential customers?

Give their team the freedom to run with a project, because they're an incredibly creative, talented, and capable group of people.

5.0
Overall Score I wouldn't give all my vendors perfect scores, but JStokes has been great.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They're responsive and never miss a deadline.
  • 5.0 Cost
    Value / within estimates
    You get what you pay for, and their services are worth it.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Full-Service Advertising for Security Company

"They get great longevity and people who care, and it shows."

Quality: 
4.5
Schedule: 
4.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000,000+
 
Jan. 1997 - Ongoing
Project summary: 

In an ongoing relationship, JStokes Agency provides branding and full-service advertising to support products entering new markets. Their work includes traditional and digital marketing as well as media buying.

The Reviewer
 
501-1000 Employees
 
San Francisco, California
Eric Taylor
Senior Vice President of Sales and Marketing, Bay Alarm
 
Verified
The Review
Feedback summary: 

Over the course of a 20-year engagement, sales have expanded to 5 times the original estimate, and customer retention has increased. JStokes Agency provides creative that keeps up with the industry, and the team excels in project management. Moreover, their media purchasing power is second to none.

BACKGROUND

Introduce your business and what you do there.

I’m the senior VP of sales and marketing for Bay Alarm, which is the largest independently owned and operated security company in the United States. We’ve got 1,000 employees spread through 14 branch offices, from San Diego in the south to Redding in the far north of California. We provide physical security, such as burglar and fire alarms, closed-circuit TV, access control, and guard services to businesses and homes throughout California.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with JStokes Agency?

We’ve been partners with Jim [President, JStokes Agency] and his team for 15 years. We're in a dynamic market with a lot of new competitors, changing technology, and changing expectations with our customer base and potential customers. We’ve turned to JStokes for help in defining who we are in the space, what our core strengths are, why people buy from us and defining our benefit to the customer base in very succinct, on-target marketing.

SOLUTION

What was the scope of their involvement?

What I like about Jim and his folks is that they’re not just buying media and putting together pretty picture ads. They’re the full research team, data analysts. They’re not afraid to get analytical to figure out why people are motivated to be partners with Bay Alarm.

We have an ongoing research relationship with JStokes Agency. If we’re entering a new market, we’ll do brand awareness studies to figure out the makeup of that market. Then we’ll tailor our brand message and our media buying based on that research. Some of the research JStokes has done has helped to define us and our services, in a very broad, changing marketplace, through quantitative and qualitative research. After research, the team comes back with strategy briefs showing why people buy from us, how people see us, what people are attracted to, and what they don’t find attractive.

In addition to strategy, JStokes Agency does creative work. They handle our full depth and breadth of media presentation, from very complex media buys, in some of the biggest and most expensive markets in the country, to TV, radio, billboards, print media, and PR.

JStokes Agency also does a good portion of our digital marketing, and they’re always on-point and very pragmatic, which I appreciate. They’re not lost in the clouds of big words and chasing the latest and greatest thing. They make it work.

How did you come to work with JStokes Agency?

We started small with JStokes Agency. They handled some small media purchases and did some script writing. They had a very small portion of our business. After the first three or four years, they proved themselves to earn more and more of our business and our trust. We expanded our marketing budget a little at a time to where we are today. They have earned every step of the way.

How much have you invested with JStokes Agency?

We’ve invested over $10 million throughout the partnership.

What is the status of this engagement?

We began working with JStokes Agency in January of 1997, and the work is ongoing. By February of 2003, we had expanded the relationship, and we were fully partnered together.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

They’ve been incredibly successful for us. In the 15 years that they’ve been our primary agency, we’ve grown from 300 people to almost 1,000. We’ve grown from just Northern California, to throughout the entire West and throughout California, saturating all the major markets.

Over the course of our partnership, our sales have expanded five-fold. Our customer retention has increased, and people understand who we are much better.

The creative work helps our company keep up with the changing trends in our industry. It’s defining who we are to our customers, our prospects, and even to our employee base.

How did JStokes Agency perform from a project management standpoint?

They’re great. We continue to stay with JStokes because they have the most professional project management that we’ve been able to find in the San Francisco market. They’re big enough to provide world-class development of media strategy, creative, and media purchasing expertise, but they’re small enough to give us a very capable partner to project manage. They’re a privately-held agency where the owners care greatly about the final product. They treat us like we try to treat our customers.

They’re perfect on deadlines. They meet or exceed all deadlines. We use Google Docs to share information. They are technology-forward people, and I think they have to be in this marketplace.

What did you find most impressive about JStokes Agency?

I think their people is the most impressive thing about JStokes Agency. They’re not transient employees. Jim and Danny Stokes, who run the agency, are in the office every day, working. They care about their employees and their customers, so their employees stick around. They get great longevity and people who care, and it shows. Their media purchasing power is second to none compared to anyone else we’ve come across because they have long-term employees who know what they’re doing. That’s what makes the difference. We’re dealing with Jim, Danny, and their team, not some big agency with a rotating employee of the month type of carousel.

Are there any areas JStokes Agency could improve?

I can’t think of anything. If there were anything JStokes Agency could do better, I’d be going elsewhere to find it. They meet all our needs.

5.0
Overall Score I’m very happy. JStokes Agency has grown with us, and they’ve been a part of all our successes, setbacks, and challenges. They’ve been a partner through all of it, which is all you can ask for.
  • 4.0 Scheduling
    ON TIME / DEADLINES
    JStokes Agency meets their deadlines. They’re professionals.
  • 4.5 Cost
    Value / within estimates
    If I could find better value for the dollars we spend, I’d probably be using it. JStokes Agency gives me a great return on the investment. I’m very happy.
  • 4.5 Quality
    Service & deliverables
    JStokes Agency took the time to get to know us, so their deliverables are on-point. When they miss the mark for some reason, the dialog is always collaborative and beneficial. They go back and retune the deliverable to meet our needs.
  • 5.0 NPS
    Willing to refer
    I’m very willing to recommend JStokes Agency, and I do it very often.

Branding and Marketing Strategy for Law Firm

"JStokes has really gotten to know the nuances of our organization, and they’re able to work very well within that structure."

Quality: 
4.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$1,000,000 - $9,999,999
 
2012 - Ongoing
Project summary: 

After beginning their engagement with a discovery program, JStokes Agency has provided rebranding efforts and two major advertising campaigns. The work includes collateral, a new website, and digital strategy.

The Reviewer
 
501-1000 Employees
 
Orange County, California
Krista Hosseinzadeh
Director of Business Development, Knobbe Martens Olson & Bear LLP
 
Verified
The Review
Feedback summary: 

The award-winning campaigns have contributed to growing brand recognition in its industry, and users’ time on the website has increased dramatically. JStokes Agency has been willing to experiment with their work to find what works best, and their communication is open, detailed, and clear. 

BACKGROUND

Introduce your business and what you do there.

My company is Knobbe Martens. We’re an intellectual property law firm, and we’ve focused on that practice for over 50 years. We’re headquartered in Irvine, California, and we have eight offices, including one that we’re getting ready to open in New York City. I am the director of business development, and I’ve been with the firm for eight years.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with JStokes Agency?

I wasn’t happy with the marketing and advertising support that I inherited when I joined the firm. I decided that we had outgrown our provider for those services, so we started a year-long search for an advertising and marketing partner. We wanted to do a whole rebranding, a new website, and to start everything we needed to do to set ourselves apart from our competitors.

I think law firms have been behind the 8-ball on marketing because there was always a stigma of being aggressive in marketing your services as an attorney. The whole ambulance chaser mentality was a concern. I think it was very undeveloped when I came onboard, and the firm made a conscious decision to change that.

The previous firm had a lack of capacity. The people there were great for a firm who wanted a regional or local reputation. However, our firm was interested in a national reputation. I felt that our firm had outgrown that small company.

SOLUTION

What was the scope of their involvement?

JStokes came onboard and ran a discovery program, meeting with various focus groups of the lawyers in the firm. They asked how those lawyers felt about the firm and what they envisioned for five-year growth. From that series of interviews and all the due diligence they did, they developed a proposal for rebranding. JStokes presented that to the firm, and the firm was very impressed with the options they provided. One stood out, and we decided to move forward.

The tagline or rebranding effort was ‘IP for a new age,' and that campaign won Advertising Campaign of the Year from the Legal Marketing Association. We were very proud of that as the first major project we worked on.

JStokes has executed two very different advertising campaigns for us. They did the whole rebranding. They completely redid all our collateral. They did a brand-new website from scratch. They have developed various digital strategies for us and all our email templates. They helped us establish our brand guidelines, which we didn’t have previously.

We established processes, procedures, and methodology for everything we do from a marketing standpoint so that we have consistency in the marketplace. We're now a full-fledged, professional marketing organization within our law firm, and that’s very much due to the partnership we’ve had with JStokes.

We’re working with them on some blogging right now. From a content marketing standpoint, we’ve been trying to market our content through social media in a different way. We just did a test, and we were trying some less targeted marketing of our thought leadership content. We were really targeting business and legal websites, some lifestyle sites, and some fitness and health organizations. We’ve been trying that to see how far we can push the envelope with our targeting and make it worthwhile. JStokes has been very involved in the content marketing as well. They’ve been very helpful in the strategy related to that.

The collateral has involved our entire new client packet. We still have physical copies of nice folders with a firm brochure. We also have an interesting collateral piece called IP 101. It’s a fantastic tutorial for people who aren’t familiar with all the facets of intellectual property.

We produced a major video this year on the Patent Trial and Appeals Board process, which is new in the patent world. It’s an educational tool for various companies’ legal departments. JStokes helped us create the video in a very artistic and entertaining way. It’s the first of its kind that I’ve seen, so it will be interesting to track how that gets used.

How did you come to work with JStokes Agency?

We did a year-long search for the right agency. The deciding factor in hiring JStokes was that it just felt right. You can have all your checklists, and make all your comparisons, but it comes down to a gut feeling in the end. Also, I received insight from a respected colleague on comments her clients had made about JStokes, which were very reassuring.

We had several meetings, both in our offices and theirs. We met all the people, and it felt like we would make a good partnership. I wasn’t looking for a vendor relationship; I was looking for a partner. It has to feel right when you’re going to be working very closely, so it was a mix of all those things.

How much have you invested with JStokes Agency?

We’ve invested over $1 million to date.

What is the status of this engagement?

I think we originally spoke with JStokes in March or April of 2012, and the relationship is ongoing.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

Winning the Advertising Campaign of the Year from the Legal Marketing Association was a huge win in our mind. When we first started, our attorneys said they were frustrated that the people they talked to in various encounters had never heard of us. That didn’t sit well with them, as we’ve been around for 50 years, and we’re highly specialized in intellectual property. They’ve all felt a marked decrease in that since we’ve worked with JStokes. They say that they never have that occur anymore. So, the brand recognition we’ve gotten in the last five years has turned a corner regarding our name being recognizable.

We do some tracking on social media and our website. We had some recent results which showed visitors staying on our site longer than some competitors. They’re getting enthralled with some of the content on there. We’re in the middle of tracking success with our video.

Programmatic was something we did as a test because it’s always a bit risky to get less targeted, see how far you can go, and still get good results. On that one, we were less than what the benchmark expected. We decided that we learned what we wanted from the test, but we didn’t move forward with rollout. I don’t think it’s a failure when you test something and it doesn’t work. You take away that knowledge and move on. Now we know where our limits are on that.

How did JStokes Agency perform from a project management standpoint?

JStokes is terrific. We have a production call every Monday. They keep track of all of the open projects. Our teams meet and go down the list of projects. We talk about deadlines, answer questions, and make sure we’re on the same page. They’re great to work with in terms of setting expectations with the attorneys. We talk in realistic timeframes.

The communication lines are very open, from the top down through all levels of the organization. We email each other’s teams, not just individuals, so we know any urgent requests will be satisfied. Dan Stokes [EVP, JStokes Agency] is very involved. I can call him day or night, and I know he’ll be available. They’ve been very involved in coming to the table and leading presentations with our business development committee. They’re focused on involvement and communication.

What did you find most impressive about JStokes Agency?

Law firms are very complex organizations with many stakeholders. JStokes has really gotten to know the nuances of our organization, and they’re able to work very well within that structure. That sets them apart from other experiences I’ve had.

Are there any areas JStokes Agency could improve?

Their industry tends to have more turnover than a marketing department of a law firm, but JStokes' team has done well with knowledge transfer as people leave. I don’t think it’s a criticism of them; it’s more of an industry situation that creates challenges.

5.0
Overall Score I’ve worked with many different marketing agencies over almost 40 years. Our partnership with JStokes Agency is one of the best of my career. I couldn’t think more highly of them.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    JStokes Agency worked after hours and on weekends. They’ll do whatever it takes to make sure we get what we need.
  • 5.0 Cost
    Value / within estimates
    Advertising firms are expensive, but we receive huge value for what we’ve invested. The quality processes JStokes Agency has in place to ensure something can be executed perfectly, take a lot of time.
  • 4.0 Quality
    Service & deliverables
    When JStokes Agency presents concepts to us, they’re right on point most of the time. Now and then, probably due to turnover, we might get concepts that are very divergent from what our attorneys would accept.
  • 5.0 NPS
    Willing to refer