iOTA - A Creative Agency (iota.India)

BACKGROUND

Please describe your company and position.

I am the Founding CEO of Organic Growth Creations

Describe what your company does in a single sentence.

Ensuring Sustainable Growth, Design, and Networking Services. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire iOTA A Creative Agency to accomplish?

• Ensured Social Media Growth
• Engagement For Newsletter
• Resourced Strategies

SOLUTION

How did you find iOTA A Creative Agency?

Upwork

Why did you select iOTA A Creative Agency over others?

• High ratings
• Good value for cost
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired them to assist our own agency with our workload as well as managing our social media profiles. They have delivered exceptional results in:

• Content Creation
• Organic Strategies 
• Boosting Strategies
• Networking Strategies
• Social Media Mangent (reporting, scheduling, commuting, etc.)

everything delivers in time and by our expectations! 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our clients social media have show a significant social media growth impact in both following and engagement throughout a variety of platforms. Have ensured our client with a clean and professional brand identity and messaging - they just keep delivering good results!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They've meet all our deadlines on time. Meeting our needs and expectations with friendliness and understanding. They are very professional and know what they are doing!

What was your primary form of communication with iOTA A Creative Agency?

Email or Messaging App

What did you find most impressive or unique about this company?

With their services competing with AI these days - they always keep to deliver content and work with a sound of an huma. Working with iOTA - you can forget generic captions and sloppy AI writing - you can be sure this team will deliver REAL material for you!  

Are there any areas for improvement or something iOTA A Creative Agency could have done differently?

Nothing bad to say about them at all!

BACKGROUND

Introduce your business and what you do there.

I'm an executive at a healthcare education project management consulting firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with iOTA A Creative Agency?

We needed to revamp our branding and create a brand book and template. We also needed support with digital marketing. Thus, we reached out to iOTA.

SOLUTION

What was the scope of their involvement?

iOTA has provided us with branding and digital marketing services. For the branding portion, I initially provided them with our existing branding assets and asked them to revise our logo and create brand guidelines that included our fonts, colors, and templates to showcase how our branding should be used. For digital marketing, the team has helped me create posts and reels, although I've been in charge of the actual social media work.

What is the team composition?

We primarily work with Ananta (Brand Strategist). Initially, we worked with a couple of other teammates.

How did you come to work with iOTA A Creative Agency?

I found them online.

How much have you invested with them?

We've spent around $2,000 thus far.

What is the status of this engagement?

We’ve been working together since February 2024.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Thanks to iOTA, our branding has a cleaner design and really provides a cohesive look for anything that I post, which was our original goal. Our goal was to create set brand guidelines and ensure that everything was underneath those guidelines so that people knew what to expect when they saw our company. We want people to know our colors, our voice, and the tone of the information we provide so that we can scale our brand in a meaningful way.

How did iOTA A Creative Agency perform from a project management standpoint?

iOTA has delivered on time and on budget.

Are there any employees from the service provider's team that you would like to give a shout-out to in this review?

I would like to give a shout-out to Ananta. She has been great, very responsive, and easy to work with. Moreover, she understands what I'm looking for, which I really appreciate.

What did you find most impressive about them?

iOTA is very good at communicating, so there haven't been any surprises, which I like and appreciate.

Are there any areas they could improve?

iOTA is doing exactly what I need them to do, so I don't see any areas of improvement.

Do you have any advice for future clients of theirs?

Firstly, you need to know what you want; I went into this partnership knowing what I needed. It's hard to get people to help you when you don't know what you're doing or what you want because you'll end up wasting time and money figuring it out. Although iOTA could give you great recommendations, it's always easier to come to them with information about your business goals.

BACKGROUND

Please describe your company and position.

I am an executive at Molékulaire

Describe what your company does in a single sentence.

Molekulaire is a science backed derma cosmetic brand. it believes in helping people achieve healthy skin through highly efficacious formulations with trusted active ingredients.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire iOTA A Creative Agency to accomplish?

• Marketing strategy
• Design
• Performance marketing

SOLUTION

How did you find iOTA A Creative Agency?

Referral

Why did you select iOTA A Creative Agency over others?

• Close to my geographic location
• Great culture fit
• Company values aligned

How many teammates from iOTA A Creative Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Brand Identity - Helping with brand identity assets like: 
  • Logo Face 
  • Colour Palette 
  • Typography 
  • Brand Guideline 
  • Brand Archetype 
  • Package designing 
• Market & Competitor research: 
  • Consumer behaviour research 
  • Market research 
  • Keyword research 
  • Competitor research - qualitative & quantitative 
• Website Development/Designing:
  • Home Page(Sections as per reference doc shared/mockup to be shared) 
  • Store page - listing of (Upto) 10 Products Category pages: 
  • Archive pages for the products 
  • About - Brief about brand 
  • Legal page: 
    • Privacy Policy 
    • Terms of services 
    • Return Policy 
    • Refund Policy Contact US 
  • Page with Contact form:
    • Name 
    • Email 
    • Message setup 
  • FAQ:
    • List of Questions and Answers - content only 
  • Privacy Policy:
    • Static content 
  • Term & Condition: 
    • Static content 
  • Support:
    • Static content 
• Product Photoshoot: 
  • PhotoShoot of 4 Products 
• Digital Asset Creation: 
  • 4 Products 3D models 
• Marketplaces - Setting up marketplaces: 
  • Amazon 
  • Flipkart 
  • Nykaa 
• Social Media Marketing:
  • Facebook 
  • Instagram 
  • Twitter 
  • LinkedIn 
• Search Marketing:
  • On-Page SEO:
    • Content optimization 
    • Meta tags optimization 
    • URL optimization 
    • Image optimization 
    • Internal linking 
    • Mobile responsiveness 
    • Site speed optimization 
    • SSL certification 
  • Off-Page SEO:
    • Guest post 
    • Roundup 
    • Existing Round-up 
    • Review Publications 
    • Alternative Features 
    • PR 
  • YouTube 
• Influencer Marketing:
  • Nano-Influencer 
  • Micro-Influencer 
  • Mega-Influencer 
• Paid Ads:
  • Boosting of Social Media posts 
  • Brand Awareness Ads 
  • Search Ads 
  • Google Shopping Ads 
  • Conversion Ads 
  • Retargeting Ads

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Social Media: 
  • Goal: Increase brand awareness and engagement on social media. 
  • KPIs: 
    • Number of followers on each social media platform (Organic + Paid) (Min by 20% per month) 
    • Engagement rate (likes, comments, shares) on each post 
• Website Building: 
  • Goal: Create a user-friendly and visually appealing website that effectively represents the brand. 
  • KPIs: 
    • Average time spent on the website 
    • Bounce rate (percentage of visitors who leave the website after viewing only one page) 
• Search Marketing: 
  • Goal: Improve the website’s search engine ranking and drive traffic to the website. 
  • KPIs: 
    • Google search engine ranking for relevant keywords 
    • Click-through rate (CTR) on search engine ads (Min 2-4% ) 
    • Organic traffic to the website 
• Designing: 
  • Goal: Create high-quality visual assets that accurately reflect the brand and appeal to the target audience. 
  • KPIs: 
    • Number of designs created for the client 
    • Client satisfaction with the designs (measured through surveys or feedback) 
    • Social media engagement on posts featuring the designs 
• Photoshoot: 
  • Goal: Capture high-quality photographs that accurately reflect the brand and appeal to the target audience. 
  • KPIs: 
    • Number of photos taken during the shoot 
    • Client satisfaction with the photos (measured through feedback) 
    • Social media engagement on posts featuring the photos 
• Paid Ads: 
  • Goal: Drive traffic to the website and increase conversions through paid advertising. 
  • KPIs: 
    • Reach and impressions of ads (Min 5 Lakh per month) 
    • Click-through rate (CTR) on ads (Min 2-4% ) 
    • Cost per click (CPC) or cost per impression (CPM) 
    • The conversion rate of ads (percentage of users who take a desired action after clicking on the ad, such as making a purchase) 
• Influencer Marketing: 
  • Goal: Increase brand awareness and credibility by partnering with relevant influencers. 
  • KPIs: 
    • Number of followers and engagement rate of influencers 
    • Reach and impressions of influencer posts featuring the brand 
    • Increase in social media followers and engagement on the brand’s own social media accounts after influencer collaboration

Describe their project management. Did they deliver items on time? How did they respond to your needs?

I recently worked with this team on a project, and I must say their project management was outstanding. They consistently delivered items on time, which greatly impressed me. Moreover, their responsiveness to our needs was remarkable. Whenever we had any concerns or requests, they addressed them promptly and effectively. Overall, I highly recommend their services for anyone seeking reliable and efficient project management.

What was your primary form of communication with iOTA A Creative Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out to me the most about this company was their team. They are young, enthusiastic, and incredibly motivated. Their energy and passion were infectious, making the collaboration a truly enjoyable experience. It's refreshing to work with a team that brings such a positive and dynamic vibe to the table. I believe their youthfulness and enthusiasm are what set them apart and make them unique in their approach to business.

Are there any areas for improvement or something iOTA A Creative Agency could have done differently?

While their work is commendable, I think they could enhance the team’s understanding in terms of look and feel of our brand including aesthetics and consumer sensitivity.

BACKGROUND

Please describe your company and position.

I am the Manager of Vancouver Coastal Health

Describe what your company does in a single sentence.

Vancouver Coastal Health (VCH) is a world-class innovator in medical care, research and teaching.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire iOTA A Creative Agency to accomplish?

• Our company hired IOTA creative agency to create and refresh the company's brand identity, which includes designing a new logo and creating a consistent visual language across our market, with the task of improving the overall visual appeal and cohesiveness of the brand's representation.

SOLUTION

How did you find iOTA A Creative Agency?

Clutch Site

Why did you select iOTA A Creative Agency over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from iOTA A Creative Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

For our company, IOTA creative agency created and improved the brand identity. which entailed creating a fresh logo, website graphic design and modernizing an old one to accurately represent our brand. The brand's ideals, character, and intended market were all expressed in the logo.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

By ensuring that visual cues, messaging, and brand voice were consistently used across numerous touchpoints, IOTA creative agency showed their dedication to upholding brand consistency. To ensure that marketing materials, websites, social media presences, and other brand communications were in perfect harmony with the set brand rules, this required rigorous attention to detail. Brand identification was boosted and a unified brand image was created thanks to consistent branding across all platforms.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They showed strong management and organization skills, using project management methods to guarantee efficient implementation. This included appointing a professional project manager who established precise schedules and goals, used project management software to monitor progress, and enabled easy team collaboration.

What was your primary form of communication with iOTA A Creative Agency?

Email or Messaging App

What did you find most impressive or unique about this company?

The great attention to detail displayed by IOTA creative agency was one distinguishing feature. Throughout the project, they showed a careful approach, making sure that every facet of their work was of the highest caliber and accuracy. 

IOTA creative agency gave close attention to every last aspect, from the design components to the application of branding rules, leaving no space for oversight or error. The stakeholders were impressed by the level of care taken, as it demonstrated IOTA creative agency dedication to delivering a finished product that was polished and refined.

Are there any areas for improvement or something iOTA A Creative Agency could have done differently?

Honestly, IOTA creative agency really outperformed our hopes and was essential to the success of our branding initiative. We heartily urge those looking for excellent branding and graphic design to use their services.

BACKGROUND

Please describe your company and position.

I am the CEO and Founder of Omega 3 Nutrition

Describe what your company does in a single sentence.

We create food items to help proactively take care of one's brain.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire iOTA A Creative Agency to accomplish?

• Increase engagement
• Increase recognition
• Grow network

SOLUTION

How did you find iOTA A Creative Agency?

Online Search

Why did you select iOTA A Creative Agency over others?

• Pricing fit our budget
• Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

PR & INTERLINKING: Building PR to Influence & Promote Ideas, Position, and Accomplishments Post-Creation & Scheduling

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

One of the most impressive aspects of Harry's work has been the notable increase in the Omega 3 LinkedIn account's overall performance. Under Harry's strategic guidance, the account has experienced significant growth in key metrics, including profile views, connection requests, and engagement. These tangible results directly reflect Harry's exceptional ability to optimize the account's content strategy and enhance its visibility among the target audience.

 Furthermore, the engaging and well-crafted content created by Harry has fostered meaningful interactions and discussions around the Omega 3 brand. The posts consistently generate high levels of likes, comments, and shares, showcasing Harry's skill in capturing the audience's attention and driving engagement. 

This heightened level of interaction has not only strengthened the brand's credibility but has also resulted in valuable networking opportunities and collaborations within the industry. Thanks to Harry's expertise in using relevant keywords and hashtags, the Omega 3 LinkedIn account has experienced increased discoverability and improved search rankings. 

As a result, the account has attracted a larger audience of professionals who are genuinely interested in the brand and its offerings. This targeted growth has translated into a rise in high-quality leads, generating potential business opportunities and expanding the reach of the Omega 3 brand. Moreover, Harry consistently demonstrates exceptional professionalism, strong communication skills, and a proactive attitude. 

What was your primary form of communication with iOTA A Creative Agency?

Virtual Meeting

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their ability to understand our brand's objectives, preferences, and target audience ensures that every piece of content aligns seamlessly with our brand identity and resonates with our desired audience. Harry's ability to adapt to changing trends and industry dynamics further adds value to their work, allowing the Omega 3 LinkedIn account to remain fresh, relevant, and engaging. In conclusion, I enthusiastically endorse Harry as a LinkedIn Content Manager. 

The outstanding results achieved on the Omega 3 LinkedIn account, which clearly demonstrate progress and success, are a testament to Harry's expertise, dedication, and creativity. Their strategic approach, ability to drive meaningful engagement, and knack for delivering measurable outcomes make Harry an invaluable asset to any brand seeking to strengthen their LinkedIn presence and cultivate a powerful online reputation.

What did you find most impressive or unique about this company?

They are so responsive.

Are there any areas for improvement or something iOTA A Creative Agency could have done differently?

nothing I can think of!

BACKGROUND

Please describe your company and your position there.

I am the founder & CEO of my company, Motivity.com

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire iOTA Infotech Pvt. Ltd., and what were your goals?

I hired them for developing my Website and initiating Marketing efforts for the brand.

SOLUTION

How did you select this vendor and what were the deciding factors?

I selected them through a personal Interview. I got a reference of them through my colleague and that's how I got to know about them.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

They did the entire website, and then spearheaded the marketing aspects like Social Media setup, Organic Authority building and they even did a Lead Generation for us.

How many resources from the vendor's team worked with you, and what were their positions?

A bunch of members from their team was working on the project. Number of guys from the development team, and then their marketing team took over.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Yes! They created a superb website and marketed it with excellence. So far the results that I've got are awesome. I am aware my offerings are not vast, but they managed to get some real leads for me.

How effective was the workflow between your team and theirs?

Communication is seamless until now. No real delays or comm gaps that I like to mention.

What did you find most impressive or unique about this company?

They are the best in what they do, which I like the most. Getting results with minimum resources, building realistic KPIs and delivering them on time.

Are there any areas for improvement or something they could have done differently?

No really. I think they are packed from all directions.

BACKGROUND

Please describe your company and your position there.

My Company deals in a bunch of services like IT Staffing and Network Cabling. I am the President and Co-Founder of the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire iOTA Infotech Pvt. Ltd.?

We needed to get some 3D assets for our clients websites, and we outsourced the work to iOTA.

SOLUTION

How did you select this vendor and what were the deciding factors?

We selected them through Upwork

Describe the project in detail and walk through the stages of the project.

Our client basically wanted a 3D-enriched website, and there was also some front-end work to be done. They started with presenting a plan-of-action for the same with a detailed time breakdown. As the work progressed, the requirements were changed slightly as more and more 3D work was assigned to them.

How many resources from the vendor's team worked with you, and what were their positions?

A couple of them I guess. There are a reporting manager who handled all the calls and communication while the other guys did the work.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The most notable outcome of this project was that our client was completely satisfied with the work they did. They were on-time with the deliverables and that is what mattered to the client and to us, so I guess this project was massive success overall.

How effective was the workflow between your team and theirs?

The workflow has been amazing. Deadlines were met, changes were made quickly and most of all, they delivered quality work. So we didn't have to budge in as much. Top work overall!

What did you find most impressive or unique about this company?

They delivered what they promised initially. And in such long-term projects, this is the best thing one can get.

Are there any areas for improvement or something they could have done differently?

Yes. I would suggest if they can improve the quality of their reporting, that would make them close to perfect.

BACKGROUND

Please describe your company and your position there.

I work as a Content Manager and we primarily deal in pre-owned vehicles, specifically in the Cali region.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire iOTA Infotech Pvt. Ltd., and what were your goals?

Our goal was to revamp our entire website and add some 3D elements to it. We also wanted to do the marketing part after the website part was done.

SOLUTION

How did you select iOTA Infotech Pvt. Ltd., and what were the deciding factors?

iOTA directly reached out to one of our associates and then I carried the conversation from there. I guess the main deciding factor that we saw in them was their transparency & clarity in execution.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

They started with creating the a detailed plan-of-action for our website, and as I was handling the content part, I was deeply involved in almost all the steps that were taken. They delivered the website well-within the timeline, given the fact that it had some 3D elements as well. And after that we moved towards the marketing part.

How many people from the iOTA Infotech Pvt. Ltd. team worked with you, and what were their positions?

As the scope of work was quite varied, a lot of people were involved in the project. But I only communicated with Harry and Sahil in case I had any doubts regarding the reports.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Yes! The most obvious is the current version of our website which was made by them. We received a very good feedback on the website, and even our board members were impressed from the results that they were able to pull.

Describe their project management style, including communication tools and timeliness.

It was pretty genuine. They responded every day to the queries and had a quick solution to our needs.  As mentioned, we were impressed by their speed of deliverables.

What did you find most impressive or unique about this company?

The most impressive thing about iOTA is definitely their clarity of implementation. The plan-of-action which they presented initially was followed & implemented by perfection and that is exactly what we wanted.

Are there any areas for improvement or something they could have done differently?

As of now I don't have any improvements for them.

BACKGROUND

Please describe your company and your position there.

Our company, TestChamps is aimed towards helping students with more practice in the NAPLAN and Selective School Exams. And as for my position, I overlook the marketing part and I'm also a Selective expert at the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire iOTA Infotech Pvt. Ltd., and what were your goals?

We hired iOTA to kickstart our digital marketing campaign back in December when our product was just on scratch. Our initial goal was to generate leads and grow organic authority on Google.

SOLUTION

How did you select this vendor and what were the deciding factors?

They got selected through Upwork, and their communication skills were the deciding factor.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We really didn't have any fixed set of deliverables when we started. Our main goal was to improve our presence on Google and boost our lead generation for both the short term and long term.

How many resources from the vendor's team worked with you, and what were their positions?

I worked with a number of them because we also did assign them some tasks related to designing and development, but all in all, the communication went seamlessly and I never had any complaints in this regard.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Yes. The most notable milestone that they achieved is to unlock quick lead generation through Paid Ads. They were putting ads that were bringing quality leads for us, just like we wanted. And we generated some really good business from them.

How effective was the workflow between your team and theirs?

The workflow was good. The team was responsive to my queries and they also came up with unique suggestions. I cannot recall an instance where they missed or were late for a scheduled call, so I can say that the workflow was really really good.

What did you find most impressive or unique about this company?

The impressive part about them is definitely their creative edge. They can get you results using orthodox techniques as well, however, I would suggest giving them full charge of their project i.e Complete Autonomy. Once they have that, they are at their creative best and would surely impress you with the results.

Are there any areas for improvement or something they could have done differently?

Not really. They are quite good at what they do.

BACKGROUND

Please describe your company and your position there.

My company SillyGeorge is based in Massachusetts, United States and we primarily deal in woman cosmetics and other accessories. I am the Senior Head of Sales & Marketing in the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire iOTA Infotech Pvt. Ltd., and what were your goals?

We hired iOTA back in 2018, when SiIly George was just a growing brand. We hired them primarily to assist to kickstart our marketing campaign.

SOLUTION

How did you select this vendor?

We noticed them on LinkedIn and selected through a screening process.

Describe the scope of their work in detail, including any steps and the final deliverables.

When the project started back in 2018, Harry, who was leading the campaign asked for complete autonomy for initial 8-10 weeks. We gave them that and slowly the results started showing. Our websites metrics improved, people were seeing our social media, and most of all, we were getting a lot of leads from their efforts.

How many people from the vendor's team worked with you, and what were their positions?

We only chatted with a couple of their members, although a number of them were working on this campaign.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I guess the rise of SillyGeorge in the last 2-3 cannot be possible without these guys. They spearheaded the marketing campaign with ease, and assisted me through the process. Whether it's creating customized market approach, social media management or even PPC, these guys nailed almost everything.

Describe their project management style, including communication tools and timeliness.

Their style is focused more towards autonomy. You give them the time & resources they need for the project, and the rest will be handled by them. We had Bi-Weekly calls and throughout the campaign, we never faced any issues regarding missed deadlines as well.

What did you find most impressive or unique about this company?

I guess the most impressive part about them is their creative side. They also find these unique, out of the box quirks that really help them in our process.

Are there any areas for improvement or something they could have done differently?

I would suggest them if they can improve the turnaround time, it would make the process even faster.