Every App is an Opportunity
At Inserito, we're passionate about outcomes and helping businesses grow. We're design-focused, on the customer-centric Blockchain, NFT, AI/ML, IOT solutions, and app development team that has helped mature businesses flourish and startups gain momentum.
Our business model is to work with you from concept design to support and add value as a strategic partner. The name, Inserito is derived from Italian, meaning 'plugged-in'—and we seamlessly plug into your business, making it a perfect fit.
Our core services of building products for mobile and web apps, e-commerce engines, blockchain solutions and website development, evolving design experience, and CX-led mindset make Inserito a credible partner.
3 Languages
- English
- Arabic
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5 Timezones
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headquarters
other locations
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Suite 1, Dost Building FL-5, Railway Housing Society, Stadium Road,KarachiPakistan
Mobile App and Rewards platform for Travel & Leisure Company
the project
"They were very helpful at all stages, especially in adding or changing functionality throughout the development."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the CTO of iconiK and we are a membership club catering to luxury international travel and leisure
For what projects/services did your company hire Inserito Technologies, and what were your goals?
We required a unified mobile app / backend capable of merging all of our existing platforms into one. This required the creation of an ecommerce shopping platform as a replacement to one of our existing portals in addition to a singular backend for easy management across all platforms
How did you select this vendor and what were the deciding factors?
They came strongly recommended via a company partner of ours, and they were able to fulfill all of the technical requirements at a fair price
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
Team Inserito has developed a WordPress-based main shopping website and an Admin Panel with a centralized user mobile application on MERN Stack. The project started with discovery sessions leading to the designs of the application. Inserito first properly understands the business challenges. Then, the team submitted a comprehensive Project Management Plan document. They completed the entire project in 2 months. For better communication, the team scheduled a weekly Syncup meeting, so the Business and the team are always up to date. Team Inserito followed the Agile methodology.
How many people from the vendor's team worked with you, and what were their positions?
I worked with 3 main people, a Project Manager, Customer Success Manager, and a Lead Developer. I presume more junior developers were also part of the process, but I always communicated with the Lead Dev / Project manager
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Although the project dragged out later than expected, due to functionality changes on our end - the final deliverables have accomplished the goal of reducing the customer and back-office workload when interacting with out platforms. both customers and staff are happy with the development work done
Describe their project management style, including communication tools and timeliness.
Project management was well handled, with timeline breakdowns per major unit - and consistent response to inquiries and changes alongside weekly meetings on MS Teams
What did you find most impressive or unique about this company?
They took a guiding approach. They were very helpful at all stages, especially in adding or changing functionality throughout the development.
Are there any areas for improvement or something they could have done differently?
Thus far we are very happy with the work done
Focus
Portfolio

PrintersPlus Ecommerce Website
PrintersPlus focuses on printing and imaging. They are known for their complete expertise in everything from printing to document management, as well as all related IT products and services. This is due to PrintersPlus's easy-to-use, low-cost online ordering system.
We seamlessly integrated NetSuite ERP and CRM with NetSuite SuiteCommerce Advanced and created a robust digital platform by replacing Magento. This creates a two-way sync that is between customers, orders, and vendors without any plugins. The best solution was to integrate online and offline marketing to drive more sales and make the payment process easy for customers. We perform regular market analysis like SWOTs to help identify opportunities to attract new customers.
Our solution specialists spent time researching and comprehending the industry, its practices, and operational challenges. In the process, we have built a product that has over 20,000 inventory items and an enterprise-grade customer base.

Iconik Rewards App
IconiK Dubai is a concept that was born to disrupt traditional hospitality as you know it, giving IconiK members an all-in-one solution to elevate their travel experience. IconiK has set out to create a unique product that could be passed down the generations – one that would exceed expectations and provide a range of services like no other.
Inserito built a unified mobile app/backend that can merge all of IconiK's existing platforms into one. This required creating an eCommerce shopping mobile app to replace one of their existing portals and a singular backend for easy management across all platforms.

Smart Employee Management App
For most companies, seamless Security Guards, Cleaners, and Technicians Tracking, task assignment, and management are challenging. ICDigital wanted to effectively organize the clients, their sites, and the staff effectively.
We understood our client's pain points and worked strategically on building an app equipped with GPS and Geo-fencing capabilities on the cloud platform to enable scalability, ease of use, and ideally linked across various teams and resources, resulting in the most intuitive employee tracking, management, and collaboration app.

Ecommerce One-Stop Shop
Ratan House was established in 1982 in Amman, Jordan, and has a presence throughout the Middle East. Rattan house wanted to be a one-stop E-commerce shop that offers end-to-end outdoor furniture solutions for all outdoor furniture needs.
Inserito developed an Ecommerce Website; its sleek design provides a seamless customer experience and helps engage the customers from the start of the journey to checkout.
Reviews
the project
Mobile App and Rewards platform for Travel & Leisure Company
"They were very helpful at all stages, especially in adding or changing functionality throughout the development."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the CTO of iconiK and we are a membership club catering to luxury international travel and leisure
For what projects/services did your company hire Inserito Technologies, and what were your goals?
We required a unified mobile app / backend capable of merging all of our existing platforms into one. This required the creation of an ecommerce shopping platform as a replacement to one of our existing portals in addition to a singular backend for easy management across all platforms
How did you select this vendor and what were the deciding factors?
They came strongly recommended via a company partner of ours, and they were able to fulfill all of the technical requirements at a fair price
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
Team Inserito has developed a WordPress-based main shopping website and an Admin Panel with a centralized user mobile application on MERN Stack. The project started with discovery sessions leading to the designs of the application. Inserito first properly understands the business challenges. Then, the team submitted a comprehensive Project Management Plan document. They completed the entire project in 2 months. For better communication, the team scheduled a weekly Syncup meeting, so the Business and the team are always up to date. Team Inserito followed the Agile methodology.
How many people from the vendor's team worked with you, and what were their positions?
I worked with 3 main people, a Project Manager, Customer Success Manager, and a Lead Developer. I presume more junior developers were also part of the process, but I always communicated with the Lead Dev / Project manager
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Although the project dragged out later than expected, due to functionality changes on our end - the final deliverables have accomplished the goal of reducing the customer and back-office workload when interacting with out platforms. both customers and staff are happy with the development work done
Describe their project management style, including communication tools and timeliness.
Project management was well handled, with timeline breakdowns per major unit - and consistent response to inquiries and changes alongside weekly meetings on MS Teams
What did you find most impressive or unique about this company?
They took a guiding approach. They were very helpful at all stages, especially in adding or changing functionality throughout the development.
Are there any areas for improvement or something they could have done differently?
Thus far we are very happy with the work done
the project
NetSuite E-Commerce Platform Development for Tech Company
"I'm delighted with their work and how they communicate with me clearly."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the VP of sales of PintersPlus, an e-commerce company. We also do B2B over the phone.
What challenge were you trying to address with Inserito Technologies?
We needed a more robust website by migrating from Magento to NetSuite, so we wanted a provider with the experience to mirror our old site into the new one.
What was the scope of their involvement?
Inserito Technologies did web development and design for us from scratch; NetSuite is our accounting program. We found out we could connect that to our site to make it easier to run transactions and access the front- and backend in the same program.
Currently, they provide maintenance for the platform.
What is the team composition?
We’ve been working with Shiraz (Manager) and another senior person from their team.
How did you come to work with Inserito Technologies?
A marketing group we work with referred them to us.
How much money have you invested in this partnership?
We’ve spent $200,000–$1 million with them so far.
What is the status of this engagement?
We started working together in March 2022, and the engagement is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Their work has been helping us to increase the leads we receive daily.
How did Inserito Technologies perform from a project management standpoint?
Everything’s on point with project management. They’ve always made themselves available through emails, Zoom, and phone calls. They’re also transparent and have regular meetings with me to have open discussions and see how the project is progressing.
In terms of tools, we also use Basecamp.
What did you find most impressive about them?
They’re responsive to our requests — they get back to us within the same day.
Are there any areas they could improve?
I don’t think there’s anything they can improve on — I’m delighted with their work and how they communicate with me clearly.
Do you have any advice for potential customers?
Assign a project manager to work with them so you can guide them and get the most of their knowledge.
the project
E-Commerce Site Dev for Manufacturing Company
"They suggest new ways to improve our store and ensure all the minor details are taken care of."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the Marketing Director of Rattan House, we are one of the largest outdoor furniture suppliers in Dubai with showrooms across the GCC region including, Saudi, Qatar, Bahrain, and Oman with our factory in Indonesia.
For what projects/services did your company hire Inserito Technologies, and what were your goals?
We first hired Inserito back in 2018 when we first wanted to transform our website into eCommerce platform, it was initially built using the Magento platform. Since we had many showrooms across the GCC region, our challenge was to achieve eCommerce functionality within UAE only. UAE (Dubai, Abu Dhabi) was the only country we wanted to explore the eCommerce market considering our products are high value they are mostly sold physically where customers prefer to experience the products in person before they buy it.
During the pandemic, we wanted to rebuild the eCommerce platform using WordPress/ WooCommerce with a fresh look, so naturally, we chose Inserito again considering our experience working with them earlier, and ever since Inserito is like part of our internal team in managing the day-to-day updates of our eCommerce store.
How did you select this vendor and what were the deciding factors?
Based on the company policy all the vendors are selected with a procurement process of our procurement team with the criteria based on which company provides the most value and at the same time competitive pricing, Inserito was selected based on the same criteria where we choose them knowing they are locally available, their capabilities and with the exceptional support we received from them we hired them for the second iteration of the eCommerce rebuild.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
The goal was to achieve an eCommerce store that achieves our objective to target the UAE market only hence Inserito was able to achieve it by using Geo IP restriction of prices. The scope included integrating with the Payment gateways which was another area where Inserito helped us decide by working with us to negotiate with payment service providers and be part of the interview process where we selected Paytabs and ever since we are using them.
The process started with an initial design and the website was developed in WooCommerce considering we wanted the store to be easy to manage. Inserito also helped us with the tedious task of adding products to our store migrating them from Magento which is a completely different platform hence saving us a manual effort to upload products again to the new website one by one.
How many people from the vendor's team worked with you, and what were their positions?
During the project execution, the Inserito team had a project coordinator, a designer and a developer. Once the project was delivered we started a managed service contract with Inserito to assist us with day-to-day updates to our eCommerce platform.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Our eCommerce store ranks in the 2nd position in most of the keywords related to outdoor furniture, thanks to Inserito's professional approach to building the store that is SEO friendly and the managed service contract helped us with continuous improvement. Out of all the traffic sources of our website, organic traffic is the major traffic source where we get on our website visits. The user experience of the eCommerce store is very good based on the feedback we receive from our customers and even our competitors are trying to replicate our style.
Describe their project management style, including communication tools and timeliness.
Our management style is mostly traditional where the management prefers the team to be physically available at the premise to ensure there are no communication gaps and deliverables are up to the mark Inserito was able to accommodate this request by providing an onsite project coordinator that helped us in providing feedback at every stage of project delivery. Besides that, we were in touch directly with their team via JIRA and a WhatsApp group for quick resolution of tasks. The initial project was delivered within 6 weeks of the kickoff and now we are in a managed service contract with Inserito.
What did you find most impressive or unique about this company?
The most impressive part was the stage when we needed our products to be added to the new eCommerce platfrom the Inserito team from Inserito went above and beyond to migrate the products and ensured the launch of the store happened on time. Their team is flexible to accommodate all our requests patiently and to date, they are always recommended and they suggest new ways to improve our store and ensure all the minor details are taken care of without us pointing them out.
Are there any areas for improvement or something they could have done differently?
They are professional in their approach and they have processes in place that make things easy. With regards to improvements, Inserito keeps pushing us for getting better, I cannot think of anything better they can do better for us at this point.
the project
Booking Portal Development for Holiday Homes Rental Company
"Generally, I was very happy with Inserito Technologies' service."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
We deal with holiday homes rental in Dubai and have been in business for almost 5 years. I am the owner of the company.
For what projects/services did your company hire Inserito Technologies, and what were your goals?
I hired them to develop my website www.pikskey.com. My entire business of holiday homes rental revolves around my website. The goal was to list all properties on my website that my company manages. It allows potential customers to browse the properties and check availability to book. All landlords are also given restricted access to view bookings of their properties.
How did you select this vendor and what were the deciding factors?
I was looking for a web development agency with experience in working in my industry which was deciding factor as they demonstrated their work in same industry. I found them through a friend reference.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
From the proposal I know the website is developed in WordPress and they did some custom coding to achieve my requirements. They initially created a draft mock-up design and after approval they developed the website. Deliverables we’re design, development, entering my properties to ensure all required fields are there, testing and launch. Timeline was 2 months.
How many people from the vendor's team worked with you, and what were their positions?
3 resources.
- web designer
- web developer
- project manager
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Over the years I have new properties added and some properties removed and they developed a backend that allows my staff to manage all properties which saves administration cost. They trained the staff on how to use the backend. The deliverables were on time with some delay caused by new requests.
Describe their project management style, including communication tools and timeliness.
They dedicated a resource for me so most of the and provided multiple modes of communication, through email, phone, WhatsApp and personal visits. They offered to a some project management tool but I prefer communicating on WhatsApp which is easier for me.
What did you find most impressive or unique about this company?
They always made themselves available and did a lot of research on my industry to help grow my business. At times I required urgent action and they have always been prompt.
Are there any areas for improvement or something they could have done differently?
Sometimes the requested updates required more than one attempt to complete. Other than that, I am quite pleased with their performance.
the project
Staff Augmentation for Cybersecurity Company
"We were impressed with their can-do attitude and solution-orientedness."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the owner of a cybersecurity company that provides web-based SaaS solutions.
For what projects/services did your company hire Inserito Technologies?
We were looking for an external company to provide software development services to augment our internal teams. We wanted to get someone who had back-end specialisation, and could also help us streamline our work sprints.
How did you select this vendor and what were the deciding factors?
After speaking with a number of development firms, we found Inserito and shortlisted them. Their key offering was that they were able to provide us a mix of local and offshore resources, which greatly assisted us in both completing the work and leveraging some government grants.
Describe the project in detail and walk through the stages of the project.
Inserito spent their initial time scoping out our requirements in great detail and then worked with us in charting out the sprints required to complete the work. Following that we organised weekly check-ins to ensure we are on top of everything.
How many resources from the vendor's team worked with you, and what were their positions?
We had a SCRUM master and 2 developers.
Can you share any outcomes from the project that demonstrate progress or success?
Inserito's team was able to mobilise and deliver on the tasks that were critical to our requirements.
How effective was the workflow between your team and theirs?
They had weekly check-ins, as well as a WhatsApp group for tandem communications to keep us apprised of updates, challenges or queries outside our normal check-in call. Their SCRUM master groomed the tickets and created a workflow that ensured we had work in the right sequence.
What did you find most impressive or unique about this company?
We were impressed with their can-do attitude and solution-orientedness. No fluff talk.
Are there any areas for improvement or something they could have done differently?
Project accounting can be made better in terms of dynamic reporting. We'd have loved to see proactive reporting on hour draw down instead of asking for it.
the project
Geo-Location Operations Management platform for Private Security Co..
"They were always very professional in their approach and maintained a point of communication."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
A man power power business that supplies Human resources to the various industries. Im the CEO
For what projects/services did your company hire Inserito Technologies, and what were your goals?
We wanted to develop an app for staff to be able to upload and onboard new staff with minimal human intervention or office assistance as possible. An app where timesheets, attendance records, and Log reports all come into one.
How did you select this vendor and what were the deciding factors?
We were introduced to the vendor through word of mouth. Once we started discussing the project, the team were very keen, and professional in their approach. They even managed to change time tables to suit my busy schedule.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
Unfortunately I would not be able to describe the scope of work in detail, as due to my trust with the team, I have provided them with all necessary details to ensure that the project is complete. I have to admit, they managed to look after most details from A to Z.
How many resources from the vendor's team worked with you, and what were their positions?
There was 1 main point of contact, however during meetings there between 3 to 4 resources working on the project asking questions and takin notes.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
The project works perfectly, except a few delays from our end, and nothing to do with the team, and their provision of services. They continuously contact us on a weekly basis to make sure we don't have any problems, and that our services are running accordingly.
Describe their project management style, including communication tools and timeliness.
Project management was a breeze. I could not fault the guys with their management skills. One point of contact, however various resources. All followed a Hierarchy of reporting to the one person, who in turn understood the factors of requirement, and managed to explain it in a great manner.
What did you find most impressive or unique about this company?
The company provided tailored solution with meeting times suitable to my needs, and schedule. I never heard the words "NO" or "Cant be done". Even when we asked them for a certain feature, there are times they stated it was an easy fix, and it would be done without an extra cost. Although I never followed up regarding reports, they were always very professional in their approach and maintained a point of communication. At n o stage did I feel I was alone.
Are there any areas for improvement or something they could have done differently?
The only improvement I would recommend is for the team to go global and grow. they deserve all the very best, and are a team that deserves all the success they seek.
the project
Cloud Consulting for Nonprofit Organization
"They have a professional team that you can rely on."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
an international organization that does research and studies in CVE
For what projects/services did your company hire Inserito Technologies?
to maintain mobile application
How did you select this vendor and what were the deciding factors?
after receiving 5 proposals from different service providers, Inserito was shortlisted based on their services, quality of work, and price
Describe the project in detail and walk through the stages of the project.
to migrate the application from one cloud to another and maintain it and enhance some of its features
How many resources from the vendor's team worked with you, and what were their positions?
we have worked with the director of sales and the head of software development
Can you share any outcomes from the project that demonstrate progress or success?
The Inserito team was professional enough to migrate the application smoothly without any issues
How effective was the workflow between your team and theirs?
They have a professional team that you can rely on. They always meet their deadlines without any delays.
What did you find most impressive or unique about this company?
how responsive they are
Are there any areas for improvement or something they could have done differently?
n\a
the project
Mobile App Dev for Consulting Firm
"They were dedicated to the product and happy to assist with non-technical items."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Director. CV Card.
For what projects/services did your company hire Inserito Technologies, and what were your goals?
We hired Inserito Technologies to develop a mobile app whose main objective was to act as an online secure and authentic CV for professionals where a time capture of their career progression is continuously being confirmed and updated. The app also serves as digital business card wallet where the cards are strictly issued by the business administrator and can be cancelled promptly when an employee is no longer employed preventing fraudulent activity in the name of the business.
The card can be easily shared in big meetings instantly and without the need to carry many cards. The card being digitized is environmentally friendly. The card is cost-effective vs issuing and sending cards to employees in a large business. The user can also live track their work history as it collects cards and start-finish dates with employers.
How did you select this vendor and what were the deciding factors?
Inserito Technologies was introduced by one of their existing customers and therefore they were referenceable, after connecting with them I liked their approach from providing strategic advice, requirement gathering, design experience and focus on quality. Inserito also manages cloud-based infrastructure (Azure) where the app is hosted and are managing the app overall for me.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
Team Inserito was responsible to deliver an end-to-end product. They designed the overall architecture, developed the solution for all parts of the system, and delivered the product to be released to CV card customers. App key deliverables:
- Secure access o Business card design based on AI file
- Sharable business card o QR Code o Bluetooth o NFC tagging o Link Sharing o Email / Text o Allow to share only current business card o Restrict card sharing when stopped by organization o Showing cards by different filters O By meeting O By location O By any other filter
- Verified employment history
The technology stack will be as follows:
- API Services O Micro-service architecture-based .NET 6 Web APIs O AKS for API hosting O Azure Cosmos DB (serverless) for backend store O Azure Storage Account Queue service to handle messaging between different micro-services
- Admin Panel O React JS app for front-end app O Azure Storage Account (serverless) for frontend app hosting O Azure Storage Account Blob service to host our static assets
- Mobile App O React Native for hybrid apps for Android and iOS O Azure Storage Account Blob service to host our static assets
- Authentication O Custom Authentication based on organization and employee ID O Open ID / OAuth 2.0 authentication O Role based authorization (Admin / End user) O Supports Azure AD, social login, custom login (OAuth 2.0)
- Caching O Redis Cache
- Logging O Azure Storage Account Blob service to save system logs
- Email Service O Twilio SendGrid for Email API
How many people from the vendor's team worked with you, and what were their positions?
There was one dedicated customer success manager from Inserito team who was involved in all discussions, apart from that there were 5-7 resources involved from different technical domains for overall project design, development, and delivery.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
I have right now a fully functional mobile application published on Google app store and the team has delivered a good app keeping in mind my idea for the app and expectations.
Describe their project management style, including communication tools and timeliness.
The project management approach was very customer oriented and supportive, communications were very prompt and efficient and timelines and milestones of the project were met in a timely manner.
What did you find most impressive or unique about this company?
They were dedicated to the product and happy to assist with non-technical items, such as referrals to other related services (legal, patenting etc)
Are there any areas for improvement or something they could have done differently?
I was satisfied with the technical and professional aspects and cannot think of much else were value can be added.
Within two months, Inserito Technologies' successfully delivered well-functioning platforms, which helped lessen the company's back-office workloads and satisfy internal and external stakeholders. The team followed agile methodology and maintained constant communication. Overall, they were helpful.