Inseev Interactive

Can you share any outcomes from the project that demonstrate progress or success?

They've been able to maintain a 1:1 ROAS (which was the goal) since taking over our account. Once they did the initial rebuild, we started seeing even more improvements, but then COVID happened which has impacted consumer spending.

How effective was the workflow between your team and theirs?

Extremely effective - they're super easy to work with and have always been quick to respond and help wherever needed.

What did you find most impressive about this company?

They are a data and results-driven company with a wealth of expertise in both SEO and PPC. They took time to understand our industry of medical devices and vet our competition to drive optimizations across all our campaigns.

Are there any areas for improvement?

Not that I can think of - we're limited by our budget and resources but would love to be able to expand our project base with them (and plan to do so if/when our budgets increase).

Can you share any outcomes from the project that demonstrate progress or success?

We saw tremendous revenue growth with them managing our PPC. Also they fixed our product feeds to operate much more efficiently

How effective was the workflow between your team and theirs?

It was great, we only had monthly calls to review our metrics and it went perfectly.

What did you find most impressive about this company?

They are extremely smart and have been doing this for a long time. Every time I have worked with them, they are teaching me something new. They stay up on all new developments.

Are there any areas for improvement?

Nothing to note at this time.

Can you share any outcomes from the project that demonstrate progress or success?

We consistently make improvements on our organic search channels based on the work that Inseev does. We are always getting new tactics, strategies, and projects from their deep analysis and it provides us what we need to continue to make progress as a whole in our business. We also are a very efficient and profitable channel because of the work they do.

How effective was the workflow between your team and theirs?

We have worked together for years so we are a dialed-in machine and have an efficient process for managing our work, projects, and objectives.

What did you find most impressive about this company?

Their vast knowledge of the SEO world and depth of knowledge in my vertical makes it very easy to work with them and I feel comfortable knowing I can depend on them for best in class work and services.

Are there any areas for improvement?

The only improvements I see could be that my side of the relationship can improve by completing the project and work we plan faster.

Can you share any outcomes from the project that demonstrate progress or success?

We were seeing very little if any discernable proof of the performance of our paid media dollars. When we signed with Inseev, they completely shifted around the way that budgets were being deployed, and with their tracking and processes, we were immediately able to see the results.

Leads started skyrocketing (and continue). We can’t give specific numbers, but the relative change in volume and efficiency was in the thousands of percentage points in the first few months.

How effective was the workflow between your team and theirs?

The InSeev team is great to work with, always positive, and this is one of their strengths compared to prior (much larger, more expensive, premier) agencies we've worked with and is something more agencies should focus on providing.

We appreciate their "under-promise and over-deliver" approach.

What did you find most impressive about this company?

We like the combination of the excellent data-driven strategies and results they put together, coupled with the fact that our teams get along really well and there seems to be nothing but positive sentiment on both sides.

That’s tough to find nowadays, I’ve seen a lot of agencies where it’s one or the other. Plus, they have a great understanding of cost optimization and working with our procurement team to ensure they are delivering the best value for our investment.

Are there any areas for improvement?

If we had to pick something out, I would say that because they have individual experts leading communication across the services (which ultimately we really like), at times it can be hard to know what needs are under whose responsibility. While this can be a headache, I think it does end up leading to really high-quality services.