Infinit Agency is currently the largest independent digital agency in RO according to Forbes Magazine with 10+ years in the market – est. in 2007. We proud ourselves with over 100 major international and local brands served, best in class experts, team and working processes. Present with offices in Romania and The Netherlands. Although it was 10+ years ago, we haven’t forgotten our start-up stage and being an independent agency, are very much an entrepreneurial spirited bunch.Our philosophy and methodology stem from this key understanding – we enjoy creating, building and maintaining digitally-focused ecosystems that help brands grow, not just generate short term results. We believe campaign mechanics are the metaphors of our creative concepts. STRATEGY + CREATIVITY + TECHNOLOGY = RESULTS but this works only if you take responsibility for the whole PROCESS. The group has at its base its own philosophy and methodology - Tradigital™ - which means it creates, builds and maintains digital-focused brand ecosystems (sum of all brand digital assets) and with them in the center, runs integrated multi-channel advertising campaigns. Our approach is long-term, “e-consumer” centric and is realistically build based on today’s “always on” consumer purchase journey and the need to integrate this into the IT infrastructure of our clients. We believe that today’s marketing should be marathon style rather than sprint. We also believe and build towards the “advertising on demand” vision.
Creative Designs and Deliverables for Software Company
$200,000 to $999,999
Apr. 2013 - Ongoing
Willing to Refer
"We're impressed with their versatility and desire to understand our customers."
Jul 17, 2018
Business Development Manager, Stefanini
Infinit Agency provides a 360-degree creative marketing service including wireframing, sales process development, pre-sales pitching, and sales campaign development.
Infinit Agency's work receives positive feedback from customers and increases profitability. They're versatile and can handle a diverse array of projects, from pitching a product to gathering customer feedback. They're open to feedback on improving their project management.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
Introduce your business and what you do there.
I am the business development manager at Stefanini, a global IT solutions company based in Brazil. I am responsible for our digital transformation services.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Infinit Agency?
We realized that our customers were looking for more creative solutions and services. We were great at developing solutions, but needed a marketing agency to polish our branding, attract our target audience, and merge our creative aspects with our deliverables.
What was the scope of their involvement?
Infinit Agency develops all the creative aspects of our products. They create the design concepts, develop the sales system, and run sales campaigns. Their team oversees our marketing team with product launches. We work with them on numerous projects. For example, they recently helped us wireframe every detail and feature for an app we had to rebuild.
Their job is to understand how our client's business flows and making sure our development corresponds with it. Their team facilitates the whole process: pre-sales/pitching to customers, creating high-level concepts, and adapting to user feedback. They also help us thoroughly understand our target audience to create more tailored pitches.
What is the team composition?
The team varies depending on our needs. I usually work with their CEO, creative specialists, and project managers. Depending on the stage of the project, we work with up to five of their employees.
How did you come to work with Infinit Agency?
We were looking for small- to medium-sized companies that had experience in the European markets, including Germany, the U.K., and the Nordic countries. We chose Infinit because they had experience in, and could handle, varying project sizes and types.
How much have you invested with them?
We've invested $300,000–$400,000 thus far.
What is the status of this engagement?
We started in April 2013 and the work is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
Due to Infinit's engagement in our projects, our customers say that we're decades ahead of the competition.
How did Infinit Agency perform from a project management standpoint?
They're managing our projects well, but they haven't been stellar. They're a smaller company and our management standards are extremely high, but they can that still do a lot better. However, we’ve given them feedback and have seen improvement over the years.
What did you find most impressive about them?
We're impressed with their versatility and desire to understand our customers. These are traits that resonate with our values.
Are there any areas they could improve?
They could do a better job with project management, but our company's standards are extremely high.
"If they could scale faster, it would be much easier."
Service & Deliverables
"Their concepts and designs are quite good, and we get a lot of positive feedback. However, they could diversify their ideas."
On time / deadlines
"They always meet deadlines."
Value / within estimates
"They provide valuable ideas that help our projects exceed our average profitability."