Indazo

BACKGROUND

Please describe your company and position.

I am the Campaigner of Lets brand bhopal

Describe what your company does in a single sentence.

I am an political candidate working on social reforms.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Indazo to accomplish?

Let's Brand Bhopal Campaign to reach to a larger audience

SOLUTION

How did you find Indazo?

Referral

Why did you select Indazo over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Indazo were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Indazo.com's social media campaign for Lets Brand Bhopal included the following key deliverables: 

1. Strategy Development: Indazo.com should collaborate with Sparsh Dwivedi to understand the goals and objectives of the social media campaign. They should then create a comprehensive strategy that outlines the approach, target audience, content themes, and desired outcomes. 
2. Social Media Optimization: Indazo.com should optimize the social media presence of Lets Brand Bhopal across various platforms. This may involve setting up or enhancing profiles, optimizing bio and description, selecting relevant hashtags, and ensuring consistent branding. 
3. Content Creation and Curation: Indazo.com should generate engaging and relevant content for Lets Brand Bhopal's social media platforms. This includes creating visually appealing graphics, writing compelling captions, and curating content from reliable sources. The content should align with the brand's identity and resonate with the target audience. 
4. Audience Growth and Engagement: Indazo.com should focus on increasing Lets Brand Bhopal's social media following and engagement. This can be achieved through various tactics, such as targeted advertising, community management, influencer collaborations, and implementing engagement strategies like contests or interactive posts. 
5. Performance Tracking and Reporting: Indazo.com should regularly monitor the social media campaign's performance using analytics tools. They should provide Sparsh Dwivedi with detailed reports showcasing key metrics, such as reach, impressions, engagement rate, follower growth, and conversions. The reports should include analysis and insights to assess the effectiveness of the campaign. 
6. Communication and Collaboration: Indazo.com should maintain open and proactive communication with Sparsh Dwivedi. They should be responsive to queries, provide updates on the campaign's progress, and promptly address any concerns or feedback. 
7. Ongoing Optimization and Recommendations: Indazo.com should continuously evaluate the social media campaign's performance and make data-driven optimizations. They should provide recommendations for improvement, identify new opportunities, and stay up-to-date with the latest social media trends and best practices.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

While the measurable outcomes from the project were not explicitly mentioned in the original review, we can make some assumptions based on the positive feedback given by Sparsh Dwivedi. 

Here are some potential measurable outcomes that demonstrate progress or success for the social media campaign handled by Indazo.com: 

1. Increased Follower Growth: Measure the growth in the number of followers on Lets Brand Bhopal's social media platforms, such as Instagram, Facebook, Twitter, etc. This indicates an expanded audience and potential reach for the brand in the Bhopal region. 
2. Higher Engagement Rate: Track the engagement metrics, including likes, comments, shares, and click-through rates on Lets Brand Bhopal's social media posts. An increased engagement rate demonstrates improved interaction and interest from the target audience in the brand's content. 
3. Improved Reach and Impressions: Evaluate the reach and impressions of Lets Brand Bhopal's social media posts. This can be measured by analyzing the number of people exposed to the brand's content and the frequency at which it appeared in their feeds. Enhanced reach and impressions indicate expanded brand visibility among the Bhopal audience. 
4. Website Traffic Increase: Monitor the website traffic generated from Lets Brand Bhopal's social media platforms. Analyze the referral traffic from social media sources to measure the effectiveness of the campaign in driving visitors to the brand's website. 
5. Lead Generation and Conversion Rates: Measure the number of inquiries, sign-ups, or sales generated as a result of the social media campaign. This can include tracking conversions from social media ads, contact form submissions, or other measurable actions that align with Lets Brand Bhopal's conversion goals. 
6. Positive Brand Sentiment: Evaluate the sentiment and brand reputation by analyzing social media mentions, customer feedback, and online reviews. Measure the increase in positive sentiment and assess how Lets Brand Bhopal's brand reputation has improved among the target audience in Bhopal. 

By setting clear goals and monitoring these measurable outcomes, Lets Brand Bhopal can effectively gauge the progress and success of the social media campaign handled by Indazo.com.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project Lets Brand Bhopal aimed to establish a strong social media presence and execute an effective social media campaign for our brand in the Bhopal region. We partnered with Indazo.com to handle the project, and I must say their project management was commendable. Indazo.com displayed a high level of professionalism and responsiveness throughout the project. They understood our project requirements and objectives, and their team devised a well-defined plan to achieve our goals. 

From the initial discussions to the final execution, Indazo.com maintained clear and prompt communication, ensuring that we were always on the same page. One aspect that particularly impressed us was their ability to deliver items on time. Indazo.com adhered to the agreed-upon timelines and consistently met project milestones. This timely delivery was crucial in keeping the project on track and ensuring its smooth execution. In terms of responding to our needs, Indazo.com was highly attentive and receptive. They actively listened to our feedback, suggestions, and concerns, and were quick to address them. Whether it was making adjustments to the content strategy or incorporating specific design elements, they always showed a willingness to accommodate our requirements. 

Moreover, Indazo.com proactively provided recommendations and insights to enhance the project's success. They shared valuable industry knowledge and best practices that helped us make informed decisions. Their expertise and guidance were instrumental in shaping the campaign and achieving favorable outcomes. Overall, Indazo.com demonstrated exceptional project management skills. Their ability to deliver items on time and respond to our needs with efficiency and professionalism played a crucial role in the success of the Lets Brand Bhopal project. We are grateful for their commitment and dedication throughout the entire process.

What was your primary form of communication with Indazo?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive and unique aspect of working with Indazo.com was their exceptional creativity and ability to capture the essence of our brand. Indazo.com displayed a remarkable understanding of our brand identity and values. They went above and beyond to create engaging and tailored content that resonated with our target audience in Bhopal. 

Their ability to consistently produce high-quality graphics, captivating captions, and relevant posts was truly impressive. What makes Indazo stand out is their unique approach to content creation and curation. They showcased an unparalleled level of creativity, going beyond the standard industry practices. Their fresh and innovative ideas brought a unique touch to our social media campaign, setting us apart from our competitors. 

Additionally, Indazo.com's creativity was backed by their deep industry knowledge and expertise. They stayed up-to-date with the latest social media trends, allowing us to leverage new opportunities and stay ahead in a competitive landscape. Their ability to combine creativity with strategic insights truly made them a valuable partner for Lets Brand Bhopal. Indazo.com consistently surprised us throughout the campaign with their fresh and exciting content ideas. They pushed boundaries and brought a unique flair to our social media presence, attracting attention and engaging our audience effectively. 

Their creativity impressed us and helped us achieve the desired results in terms of brand recognition and customer engagement. In summary, the most impressive and unique aspect of working with Indazo.com on the Lets Brand Bhopal campaign was their exceptional creativity and their ability to infuse our brand with a distinctive and captivating social media presence. Their innovative ideas and deep understanding of our brand identity truly set them apart as outstanding partner in our journey.

Are there any areas for improvement or something Indazo could have done differently?

While the overall experience with Indazo.com for the Lets Brand Bhopal campaign was highly positive, it is important to provide constructive feedback. One area where Indazo.com could have potentially improved is in terms of providing more detailed reports and analysis. 

While Indazo.com did provide regular updates and progress reports on the campaign, including key metrics and insights, there was room for additional depth in the reporting. Having more comprehensive reports with detailed analysis and recommendations could have further enhanced our understanding of the campaign's performance and allowed for more informed decision-making. That being said, it is important to note that Indazo.com's responsiveness and willingness to address feedback were commendable.

They're receptive to our needs and are always open to discussions and making adjustments as necessary. Their commitment to providing valuable insights and recommendations throughout the campaign demonstrated their dedication to our success. While there may have been a potential for more in-depth reporting, Indazo.com's positive approach and responsiveness overshadowed this minor aspect. Their expertise, creativity, and strong project management were the key drivers behind the success of the Lets Brand Bhopal campaign.

BACKGROUND

Please describe your company and your position there.

I’m the director of a real estate consultant company Let’s Make Your World. Our specialisation lies in hand-holding infrastructure developers on aspects like feasibility, conceptualisation, branding and marketing, lease management, fit-out management, re-orientation and more.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Indazo, and what were your goals?

We hired Indazo for getting leads for our business through Digital Outreach

SOLUTION

How did you select this vendor and what were the deciding factors?

We were referred by one of our close associates. We called them and spoke to them about our requirement. Along with other digital companies who presented their presentation, we liked the way Indazo conceptualised our requirements in their pitch deck. After understanding their pitch dick and prices, we felt we are good to go with Indazo.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Once on board, team Indazo began the work with a discovery phase and we laid out our goals. Team Indazo helped us choose the best fit keywords for our business and they also helped us understand what our competition are gauging, via an in-depth competition analysis report. From there they started with our digital assets with our business information and details for the consumers, which included the website and other sites. They curated content and creatives for our website and our Digital properties.

How many people from the vendor's team worked with you, and what were their positions?

They deployed a team of industry experienced assets which includes - SEO Specialist - Off Site Expert - Content Writers - Graphic Designers

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After implementing their digital strategies, we are not getting good amount of traction on the Internet. Our brand is much more visible and we are also getting good traffic and enquires through digital medium.

Describe their project management style, including communication tools and timeliness.

Team Indazo has been utmost professional with their approach. They have been really good with their communications and giving approvals for their work was really easy. They always are readily available on Skype, Email and Phone Calls. The way they present their timely monthly reports is really understandable.

What did you find most impressive or unique about this company?

When their professional team is on-board, we don’t have to worry about the marketing transition. Team Indazo has impressed us with their design abilities and how they grasp industry strategies and keep a brand up-to-date with the marketing initiatives.

Are there any areas for improvement or something they could have done differently?

I’d like them to keep a bit of improvement towards their Video editing team. What they are doing now is good, but the videos editing section has more to improve.

BACKGROUND

Please describe your company and your position there.

I have video marketing youtube channel - I am founder and channel holder there.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Indazo, and what were your goals?

I started my work with Indazo to help me with video marketing and my own business as a YT channel creator. They helped me with video production and helped with video marketing as well.

SOLUTION

How did you select this vendor and what were the deciding factors?

Working with Indazo was recommended to me by one of my youtube connections. I was seeking a great company service to be sure that I would be on the right track and the result will be at the end of this long journey would be successful.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

Indazo helped me to create videos and teach and do many sample and transition special effects for me. They also gave me training in Adobe Premiere Pro and I am now able to make the videos myself. I sent them a guide with the steps for the videos and they made what I wanted.

Who did you work with and what was the feedback process like?

For the video production and creating thumbnails, I was working one-on-one with Neil Shah. After the video was produced and rendered, I checked the outputs with him for my YouTube Channel marketing. The process was smooth with no problems there.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The improvement is that I now have a YT channel with several videos and subs as well. I am still in the initial stages but I can see that overall progress. I know what I am doing because Indazo trained me and I am excited about the future.

Describe their project management style, including communication tools and timeliness.

The journey was started by using a website called Monday.com. However, this was a bit confusing and we went back to using Skype and e-mail again. No specific timing was set because they always seemed to deliver the job on time.

What did you find most impressive or unique about this company?

The speed of working with Indazo was extremely high and it was the thing that impressed me the most. The work was done immediately after receiving my work summary and it was usually exactly what I wanted. They understood my needs and did wonderful things.

Are there any areas for improvement or something they could have done differently?

I did not see any hurdles in my cooperation with Indazo to improve my project. They created my videos and helped me on the YT channel and taught me what to do. I am very satisfied with them as a company.

BACKGROUND

Please describe your company and your position there.

I'm a freelance writer and content creator. I also had some experience in the communication and PR field.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Indazo?

We engaged Indazo to help us with our online marketing presence and also to make some changes to our website.

SOLUTION

How did you select Indazo?

We were looking for a company which helped us to make a great change and saving our budget at the same time. We found Indazo (based in India), which helped us to reach a great number of readers and a lot of success from a marketing point of view.

Describe the scope of their work in detail.

Since the beginning, Indazo helped our editorial company to get more traffic by using strategic SEO campaigns and It also brought lot of success because of the development made to the site.

What was the team composition?

I've worked closely with the whole team, but particularly with a representative who supported me and the whole business by making such a great communication work with other Indazo members.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We've seen a massive increase from a traffic point of view. We've also seen a huge number of readers coming to our website and It definetely look much better aesthetically thank to the big change realized by Indazo team.

How effective was the workflow between your team and theirs?

Communication was the key to the success of this project. We had a few meeting on Skype and we wrote e-mail to each other, in order to define a strategic SEO plan. It gave us evident and effective result and we also got a lot of support.

What did you find most impressive about this company?

I think it was fundamental to us the attention to detail that Indazo members gave us. They have replied fastly, and the service was perfect in every sense of quality, support, and communication.

Is there any area for improvement or anything that could have been done differently?

I loved to work with Indazo. The only difficulty was the time difference because we're based in Italy, while they're based in India (3.30h).

BACKGROUND

Introduce your business and what you do there. 

I'm the general manager for a managed service and IT provider based in Oman.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Indazo? 

We wanted to have more of an online presence and a better ranking on search engines.

SOLUTION

What was the scope of their involvement? 

Indazo conducted a complete gap assessment of our website. They also looked at our use of keywords in SEO. Then they produced an analysis on how we can position our company on the different search engines, and are now executing that plan. 

What is the team composition?

We work with various marketing executives and developers.

How did you come to work with Indazo? 

We found them on Google. We liked that they had good ratings and a low price. They were willing to work in stages, which appealed to us. 

How much have you invested with them? 

We currently spend around $12,000 a year. 

What is the status of this engagement?

Work began in June 2018 and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Our search engine rankings have improved since the engagement began. We're also getting more online leads. After optimizing the keywords for some of our services, we’re seeing more clicks and more inquiries on our website. 

How did Indazo perform from a project management standpoint?

The Indazo team is so responsive and supportive. We hear back within 24 hours any time we send an email. Although we're based in different countries, communication is quite smooth and they’re always on time.

What did you find most impressive about them? 

We initially only contracted with them for $500. The early results were so good that we upgraded to our current plan. 

Are there any areas they could improve? 

No, I don't see any areas of improvement at the moment. They're doing a great job, which is why we upgraded and extended our contract. 

Do you have any advice for potential customers? 

Indazo has a systematic methodology that they follow, and they guarantee results in a short time frame.

BACKGROUND

Introduce your business and what you do there.

I'm the manager at GardTec, Inc., a fan accessory and equipment cooling manufacturer.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Indazo?

We reached out to Indazo for SEO services. We had created a website a few years prior, but it wasn't performing well on Google and we weren't getting many orders.

SOLUTION

What was the scope of their involvement?

Indazo initially familiarized themselves with our business in order to help us come up with the best keywords to focus on and conducted a campaign from there. Recently, they also helped fix some issues on our WordPress site after it was hacked.

What is the team composition? 

I have one main point of contact.

How did you come to work with Indazo?

I found them through a Google search and liked that they had worked with some well-known companies. 

How much have you invested with them?

We've invested just under $40,000 thus far.

What is the status of this engagement?

We've been working together since 2014.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Indazo's keyword campaign more than quadrupled our business. We went from a few orders per month to a few requests per day, and we're now performing very well in Google searches. 

How did Indazo perform from a project management standpoint?

They're very responsive through email; I usually get a response back from them within 30–60 minutes. They've also helped us with our site when it crashed and we couldn't reach our developers, going above and beyond to ensure everything was running smoothly. 

What did you find most impressive about them?

Their work ethic sets them apart; they don't waste any time, and they always deliver on their promises.

Are there any areas they could improve?

I can't think of anything. They've done everything I've asked and more. 

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Air Concept, an air purifier company and an authorized channel partner for several companies.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Indazo?

We weren’t getting enough leads for our business. We needed someone to help us with SEO, in order to generate more.

SOLUTION

What was the scope of their involvement?

Indazo helped us with SEO and passed a number of leads on to us.

What is the team composition?

They deployed dedicated staff for my project, with three or four people in touch with us regularly.

How did you come to work with Indazo?

I found them through a Google search.

How much have you invested in them?

We’ve spent $30,000.

What is the status of this engagement?

We began working with them in April 2017, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since our engagement with Indazo, our business has increased significantly, almost doubling. We’re very happy with the results.

How did Indazo perform from a project management standpoint?

We communicate primarily through email, but when we require a faster response, we can give them a call. We have a dedicated team who are very responsive, usually getting back to us within an hour.

What did you find most impressive about them?

Their behavior, dedication, and the quality of the customer service are the most impressive. It feels like they’re a part of our team.

Are there any areas they could improve?

I wasn’t aware of them prior to finding them through a Google search. It might be good for them to conduct some local campaigning.

Do you have any advice for potential customers?

The quality of work they provide has been fantastic. We haven’t found it that good with any of their competitors.

BACKGROUND

Introduce your business and what you do there.

I’m the director of a business education platform that offers training programs for the banking and finance sectors. We also do a little corporate training.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Indazo?

I hired Indazo to generate leads for my business.

SOLUTION

What was the scope of their involvement?

For six to eight weeks, the process slowly began for their team to garner an understanding. Once that phase ended, Indazo started giving me the leads as promised. Our agreement was only sharing the contact details, which they delivered a list of them.

What is the team composition?

My main point of contact was a dedicated product manager for my campaign.

How did you come to work with Indazo?

After not being satisfied with several agencies, I found Indazo online. The initial strategy and proposal they shared with me was the first factor that helped make my decision. No other agency provided that for me.

How much have you invested with them?

We’ve invested between $25,000–$50,000.

What is the status of this engagement?

Our engagement with Indazo began in January 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Indazo helped achieve my goals, delivering what they promised. We used to have monthly and quarterly targets. I need leads to run my business, and I’m happy with what Indazo is delivering.

How did Indazo perform from a project management standpoint?

I’m satisfied with how well everything is going. It always feels good when we speak with them because of the knowledge their team has. We don’t have to ask questions because the answers are in the results. We use email, Skype, and phone calls. Indazo also has their own interactive platform.

What did you find most impressive about them?

I’m impressed with the results.

Are there any areas they could improve?

The initial phase was a bit slow because they wanted to understand how things worked on my end and how they want to strategize everything. If they can somehow shorten that phase, that would be great. Otherwise, everything is perfect.

BACKGROUND

Please describe your company and your position there.

I am the managing director at a digital agency.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Indazo, and what were your goals?

We were looking for an agency to help us with marketing ideas to develop our brand. Most importantly, we wanted someone to help set up our social channels and to guide us on how to get the most out of social media marketing.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were referred to indazo by a former employee who is now working for me as a freelancer. He only had positive things to say about them.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The main focus was to hire an agency who could help us to get new business through social media marketing. We were very new at this and wanted a company to advise on the best way to set up profiles on websites such as facebook, instagram, fiverr, and more.

How many people from the vendor's team worked with you, and what were their positions?

We worked with 4 different people in the organisation, very closely. Our main communication was via skype and sometimes we also used teams. The 4 members were part of the management team.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since consulting with Indazo we have started to see more and more business and the business is growing from strength to strength. We are also working with them on a brand new website which we hope to take life in the coming weeks.

Describe their project management style, including communication tools and timeliness.

We corresponded by skype in nearly all instances. They had a project management system available but I am very much old school and preferred to work by Skype. They were very flexible and happy to work with us in this way.

What did you find most impressive or unique about this company?

Indazo and their employees were very easy to work with and I liked how creative their team was. They never said no to anything and they were always happy to help us any time they could.

Are there any areas for improvement or something they could have done differently?

Our feedback here is that they were a great company to work with and we could not find any faults with them as a company. We are still working with them on the launch of our new website which we hope will be ready in the next few weeks.

BACKGROUND

Please describe your company and your position there.

I am the director of a solar company in Australia.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Indazo, and what were your goals?

SEO, Google Adwords, Google merchant/shop. Goal to increase traffic and conversions.

SOLUTION

How did you select Indazo and what were the deciding factors?

We knew very little about Indazo prior to selecting them. We selected them based on google reviews and their prior history with leading brands.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We have several campaigns running with Indazo. From keywords we've chosen to improve or SEO, to adwords improving our visibility online and increased conversions to Google shop which is targeted to bolster our online sales.

How many people from the vendor's team worked with you, and what were their positions?

Account executive Senior Sales

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We've experienced an increase in users, online revenue, sessions and conversion rate

Describe their project management style, including communication tools and timelines.

Regular email communication with monthly reports, recommendations and updates on how they are improving our results.

What did you find most impressive or unique about this company?

The speed at which they work on the plan and deliver results is impressive.

Are there any areas for improvement or something they could have done differently?

No.