In2Web.pl is a digital agency founded in 2014, headquartered in the very heart of Warsaw. For over a decade, we’ve been helping companies transform ideas into scalable digital products and measurable business results.
Our portfolio includes projects delivered for global brands and technology leaders such as Cloudflare, EmailLabs, Callback, as well as fast-growing startups and ambitious mid-market companies.
We don’t just build websites and e-commerce platforms — we design entire digital growth ecosystems.
What We Do
At In2Web.pl, we combine technology, marketing, and strategy to create products that perform, scale, and convert.
We specialize in:
Custom websites and high-performance e-commerce solutions
Digital marketing strategies built around real business goals
SEO and long-term organic growth
PPC campaigns focused on ROI, not vanity metrics
Social media campaigns that build brands and drive engagement
Conversion optimization and performance analytics
From concept to launch — and far beyond.
How We Work
We believe great digital products are built at the intersection of design, technology, and marketing.
Our approach is:
Strategy-first, not template-driven
Data-informed, not assumption-based
Long-term focused, not one-off delivery
We work as a true partner, not just a vendor.
Why In2Web.pl
Founded in 2014 with 10+ years of market experience
Based in central Warsaw, serving clients globally
Proven portfolio with international technology brands
One team covering design, development, SEO, PPC & social media
Focus on scalability, performance, and measurable growth
“Overall, the cooperation with In2Web.pl Agency was very positive and met my expectations.”
Jan 7, 2026
Attorney, Adwokat Kuligowska
Sonia Kuligowska
Verified
Business services
Warsaw, Poland
1-10 Employees
Online Review
Verified
In2Web.pl Agency provides web development and digital marketing services for a law office. The team has designed and developed a website. They've also implemented SEO, Google Ads, and Meta Ads campaigns.
Thanks to In2Web.pl Agency's efforts, the client has seen a fourfold increase in new customers, improved local search visibility, and higher-quality leads. The team is highly professional, well-organized, and proactive. They follow a clear structure, deliver on time, and communicate regularly.
BACKGROUND
Introduce your business and what you do there.
I'm an attorney at a law office that provides professional legal services for individual and business clients. We offer court representation, legal advice, and document preparation with an individual approach, full commitment, and strict observance of professional confidentiality.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire In2Web.pl Agency to accomplish for your law office?
I engaged In2Web.pl Agency with the objective of creating a modern, professional website that would clearly communicate the scope of my legal services and strengthen the credibility of my law office online. In addition, the goals included improving local visibility through effective SEO, increasing the number of qualified client inquiries, and implementing targeted Google Ads and Meta Ads campaigns to support business growth. The overarching objective was to build a consistent and results-driven online presence that would translate directly into increased client acquisition.
SOLUTION
What was the scope of their involvement?
The scope of work handled by In2Web.pl Agency was comprehensive and covered both the technical and marketing aspects of my law office’s online presence. The team was responsible for the complete design and development of a new, fully responsive website, including information architecture, visual design, content structure, and usability optimization tailored to the legal industry.In addition to website development, In2Web.pl Agency implemented local SEO activities, including on-page optimization and improvements to local visibility. The scope also included the setup and ongoing management of Google Ads and Meta Ads campaigns, focused on generating qualified client inquiries. The main deliverables, therefore, consisted of a modern website, an optimized local search presence, and performance-driven advertising campaigns supporting continuous client growth.In2Web.pl Agency was responsible for preparing and structuring the written content for the website based on information and guidelines I provided. They refined the language, adapted the content to an online and SEO-friendly format, and ensured that it remained professional, clear, and compliant with the standards of the legal profession. The collaboration allowed the final content to accurately reflect my practice while being well-suited for both users and search engines.
What is the team composition?
We worked with 2–5 teammates from In2Web.pl Agency.
How did you come to work with In2Web.pl Agency?
We found them through an online search. We chose them over other options because they had high ratings, their pricing fit our budget, they were a great culture fit, they offered good value for the cost, and their company values aligned with ours.
What is the status of this engagement?
We started working with them in January 2020, and the engagement is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
The success of the project was measured primarily through tangible business results. Following the launch of the new website and the implementation of local SEO, Google Ads, and Meta Ads campaigns, the number of client inquiries increased significantly. Within a relatively short period of time, the law office recorded a fourfold increase in new clients, along with improved local search visibility and a higher quality of incoming leads. These outcomes clearly demonstrated the effectiveness of the strategy and confirmed the project’s success.To evaluate the effectiveness of the project, we monitored several measurable metrics. These included growth in local search impressions and rankings for key legal service keywords, increased visibility in Google local results, and higher website traffic originating from local searches. Lead quality was assessed through the number of qualified contact form submissions and phone inquiries, as well as their relevance to the offered legal services. Additionally, we tracked conversion data from Google Ads and Meta Ads campaigns to assess cost-effectiveness and the overall quality of incoming leads.
How did In2Web.pl Agency perform from a project management standpoint?
In2Web.pl Agency’s project management was highly professional and well-organized. The project followed a clear structure with defined stages, realistic timelines, and regular communication. All key milestones were delivered on schedule, and any adjustments were handled efficiently and without delays. The team demonstrated strong coordination, responsiveness, and a proactive approach, which ensured that the project was completed on time and met all agreed objectives.Our primary form of communication with In2Web.pl Agency was email, supported by online meetings and occasional phone calls when more detailed discussions were required.
What did you find most impressive about them?
What I found most impressive about working with In2Web.pl Agency was their strong strategic approach and clear understanding of the legal services market. Rather than focusing solely on design, they combined professional web development with local SEO and performance-based advertising, always keeping measurable business results in mind. Their ability to translate legal requirements into clear, user-friendly communication, along with their transparency, responsiveness, and focus on long-term client growth, made the cooperation particularly valuable and effective.
Are there any areas they could improve?
Overall, the cooperation with In2Web.pl Agency was very positive and met my expectations. If anything could be improved, it would be the inclusion of even more detailed reporting at certain stages of the marketing campaigns. That said, the team was always open to feedback, responsive to suggestions, and willing to adjust their approach when needed, which ultimately ensured a successful outcome.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
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1 Reviews
Our Story
In2Web is a Warsaw-based digital agency specializing in modern, scalable web solutions. We design and develop high-performance websites, e-commerce platforms, and custom applications built for speed, security, and growth. By combining strong UX, clean technology, and data-driven marketing, we help brands build reliable digital foundations and achieve measurable online results.
Meet the Team
Jakub NiesłuchowskiFounder
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