Imagine Apps

Introduce your business and what you do there.

I’m the marketing manager of an e-commerce platform. We import product and commercialize food products.

What challenge were you trying to address with Imagine Apps?

We needed help with web and mobile app development.

What was the scope of their involvement?

Imagine Apps developed our website and mobile app for both Android and iOS.  The app is an e-commerce B2B and B2C channel where people can buy our products. We have a variety of food products, including chicken, pork, cheese, potatoes, vegetables, etc.

They also help us in digital advertising in order to promote the app on the website.

What is the team composition?

I work with a team of 8-10 people from Imagine Apps. We have a project lead who is also in charge of marketing.

How did you come to work with Imagine Apps?

We went with them because they have very good prices and they’re very professional. From the beginning, the process was very clear. They have a good structure for design and development. For price and quality, they’re the best solution for us.

How much have you invested with them?

We invested over $500,000.

What is the status of this engagement?

We started working together in November 2018 and its ongoing.

What evidence can you share that demonstrates the impact of the engagement?

Imagine Apps did a very good job. The app is easy to use, and we have a number of downloads and sales. We also have a significant number of users. Their service has had a positive impact on our business. We are able to easily access all metrics through a dashboard

How did Imagine Apps perform from a project management standpoint?

They are good at meeting deadlines. The team is organized and structured.

What did you find most impressive about them?

Imagine Apps is very perceptive of the market. The team is heavily involved in the industry and helps us to grow. They study our industry in order to provide us with better ideas.

Are there any areas they could improve?

We’ve had a very good experience with them. They do a really good job, however, they could improve in the marketing area. Imagine Apps is not as strong in this area as they are in development, but they still do a good job. They could make the budget more efficient than we have in marketing and digital advertising.

Do you have any advice for potential customers?

They’re a good option. They have the ability of perspective. Regardless of their age, they’re professional.

Introduce your business and what you do there.

I’m the product analyst at Insight Investments, a registered investment advisor company.

It currently offers investment advisory to Latin American users. All the service is provided using technology. It’s a mobile app that users can download. They can choose the risk they want to take. We have some algorithms integrated with a broker in the US, and the execution is automated.

What challenge were you trying to address with Imagine Apps?

We needed someone to develop our mobile app since we don’t have a team in-house.

What was the scope of their involvement?

Imagine Apps developed our mobile app for iOS and Android. Users can invest in a managed portfolio. We have different risk levels.

For example, the user can choose on the app that they want to invest in a 7 out of 10 risk portfolio. They can then invest their money with that risk. The other product is single touch. It’s like a brokerage.

Users can go on Apple and say they want to invest in Apple. They can see how much has been the return of that stock and also of portfolio stocks. We’re planning to launch some more features. For example, if they want to transfer money from their bank to our app.

Right now, they’re helping connect us with some APIs of external people. We have more features to help us understand how those APIs work and what the architecture will need to have in our app and backend.

What is the team composition?

We’ve worked with six different people. The team included the CEO, a designer, a product owner, two developers, and one other person.

How did you come to work with Imagine Apps?

The CEO went to the same university as I did. We talked to a couple of other companies, but we preferred Imagine Apps because people spoke well about their work. Their price was also lower.

How much have you invested with them?

We’ve spent between $15,000–$25,000.

What is the status of this engagement?

Our engagement with Imagine Apps started in May 2020.

What evidence can you share that demonstrates the impact of the engagement?

The app went live in July 2020.

How did Imagine Apps perform from a project management standpoint?

We have weekly meetings to talk about how it’s going and monthly ones to go over better plans. We have quarterly meetings in which we measure all the KPIs. If something’s not going well, we try to put different metrics or anything to improve our process with them.

We use spreadsheets and Google Meet. They used Jira, but we preferred just a spreadsheet. We use Slack to communicate. They sometimes estimate the time. It takes more time than they initially thought it was going to take.

What did you find most impressive about them?

Imagine Apps has a very good team. They’re intelligent and hardworking.

What we do isn’t easy. For example, we had some developers before who weren’t interested in understanding what they were doing. Many things didn’t go well. Imagine Apps are interested in what we’re doing. They do their research.

Are there any areas they could improve?

They could improve their time estimations.

Do you have any advice for potential customers?

Try to have a clear idea of what you want so you can communicate it as effectively as possible. If you’re not clear enough, you’ll lose time and money.

Please describe your company and your position there.

I´m the Production Manager for our food service factory. We provide for 10 different cities in Colombia local artisan desserts.

For what projects/services did your company hire Imagine Apps, and what were your goals?

We had a major problem with our spreadsheets and old schools processes, so we wanted to integrate and automate our processes in only one system,

How did you select Imagine Apps and what were the deciding factors?

Guidance, experience and know-how that could enrich our decisions.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

First, we made the discovery phase, involving the design team. Later, the back and front end. The ERP is divided in various modules, every deliverable was based on those modules. The tech is angular and NODEJS

How many people from the vendor's team worked with you, and what were their positions?

2 More, the president which is my mother, as well as the Finance Manager.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

N/A

Describe their project management style, including communication tools and timelines.

They had their own method, the Imagine Method, which allows us to be part of every singles update or process of the project.

What did you find most impressive or unique about this company?

They showed empathy and willingness to compromise for the sake of the project.

Are there any areas for improvement or something they could have done differently?

Sure, when people aren´t tech savvy, it is important to take some time to educate and process all the info.