imaginaction Studios

BACKGROUND

Introduce your business and what you do there.

I’m an executive director at a swimming organization.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with imaginaction Studios?

We hired imaginaction Studios to create our logo.

SOLUTION

What was the scope of their involvement?

We did an initial assessment of our needs and looked at the work imaginaction Studios had done in the past. We ran through a few potential ideas and eventually came up with an option we felt was best. From there, their team created our logo.

How did you come to work with imaginaction Studios?

I knew the owner and saw a post on Instagram, so I reached out to them for the project.

How much have you invested with them?

We spent under $5,000.

What is the status of this engagement?

We worked together in May 2018, and the project lasted about three weeks.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

imaginaction Studios produced a logo that perfectly captured what I was looking for.

How did imaginaction Studios perform from a project management standpoint?

I was kept in the loop throughout the whole process. We communicated continuously and I was always informed on deadlines for reviewing work and providing feedback. I’d never worked with a team that used this collaborative approach, but I enjoyed having the opportunity to provide input. They had a great strategy. Everything was done very timely, as well.

What did you find most impressive about them?

Their intricate, in-depth process differentiates them from others in the industry—it was a big advantage for me. I found their approach to be helpful, informative, and detailed. Although it was more time-consuming than how other vendors may work, it gave me a fuller understanding of the work being done.

Are there any areas they could improve?

I can’t think of anything for them to improve.

BACKGROUND

Please describe your company and your position there.

I’m the founder of Fiwi Toys LLC. We develop toys that encourage creative, educational, and engaging play. We also offer entertaining stories that teach common sense lessons and emphasize positive behavior traits.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire imaginaction Studios?

We hired imaginaction Studios to document a reading of our first book.

What were your goals for this project?

We wanted to record the event and publish videos on social media. We were hoping to use this content to promote our story and brand.

SOLUTION

How did you select this vendor?

I've known Xavier (Experience Designer, imaginaction Studios) for a while now. I chose him because he's studious and energetic, and constantly honing his craft.

Describe the scope of their work in detail.

We started the project by meeting with Xavier to come up with a game plan. He recorded the event and made edits to the videos before sending us the final versions.

What was the team composition?

Xavier completed the work himself.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The videos have been circulating on various social media platforms and are generating interest in our company.

How effective was the workflow between your team and theirs?

Working with imaginaction Studios was simple and straightforward. Xavier was realistic about timelines and quick to suggest ideas.

What did you find most impressive about this company?

His energy and proactive nature set him apart from other media professionals.

Are there any areas for improvement?

imagination Studio uses a wide array of tools for video production. They could try taking a less sophisticated approach to save time.

BACKGROUND

Please describe your company and your position there.

I'm the CEO and business manager of a company that provides cleaning services to property management companies, hotels, and banks.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire imaginaction Studios?

We needed to develop a logo that would properly portray the work our company does. It should instantly connect the viewer with the name of our company.

What were your goals for this project?

We wanted to develop a brand mark that visually conceptualizes what Mop in Hand LLC stands for. We also aimed to distinguish ourselves from individuals in the industry who are not registered companies.

SOLUTION

How did you select this vendor?

We came to them by word of mouth. After reviewing some of their past work, we were sold.

Describe the scope of their work in detail.

imaginaction Studios developed our brand identity and logo. They also provided some additional marketing services such as creating a mailer.

What was the team composition?

My primary point of contact was the owner as well as the chief digital designer & branding consultant.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I’m happy with the outcome of the logo and marketing materials. We're still in the initial stages of utilizing these new materials, but I feel that they provide our company with an advantage. We’re appealing to customers who are looking for a professional, well-organized company to handle their cleaning needs.

How effective was the workflow between your team and theirs?

It was a great working relationship, which allowed for the broad exploration of ideas that were ultimately condensed into one image for our company.

What did you find most impressive about this company?

The quick turnaround was fantastic. I appreciated their willingness to accept and respond to feedback.

Are there any areas for improvement?

I can't think of anything. Working with Xavier was a pleasant experience.

BACKGROUND

Please describe your company and your position there.

I’m the President and CEO of Reliatrace. We design and manufacture printed electronic solutions for membrane switches, sensors, and heater circuits.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire imaginaction Studios?

I wanted to rebrand my company to support a name change.

What were your goals for this project?

I wanted to create a new image for my rebranded company.

SOLUTION

How did you select this vendor?

Our inbound marketing consultant recommended them to us.

Describe the project in detail.

They designed a new logo and collateral, including business cards.

What was the team composition?

We worked with an inbound marketing consultant, a product engineer, and two executives who had design and photography experience.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Though we haven’t officially launched the name change, reviews of the new logo have been excellent.

How effective was the workflow between your team and theirs?

It was very effective. They worked within a short time frame and accurately understood our needs.

What did you find most impressive about this company?

They were able to produce a great product at a reasonable cost on a short timeline.

Are there any areas for improvement?

More experience will allow them to better anticipate their customers’ needs.