What evidence can you share that demonstrates the impact of the engagement?
They have the same core values as us, which is worth a lot. They’ve just finished a company video for ALT, and the way they came in and worked on it with our employees—while not disrupting our day-to-day operations—was fantastic.
They’re helping expand our brands, and they’re helping people understand who we are, how we operate, and what we do. It’s definitely had an impact.
How did Illustria perform from a project management standpoint?
I’d mark them 10/10. Their lowest score would be for their understanding of the overall goals and producing deliverables or assets that meet that goal. However, anytime there was a miscommunication or a missed mark, they worked hard to correct it on their end, often at their own expense.
We have multiple communication channels. Cameron and I talk via email weekly, and we also have a weekly sync meeting to realign on the ongoing project. All of this is reinforced through their online member portal and communication through Google Drive.
What did you find most impressive about them?
The project management and attention to detail from my account strategist is impressive. They work hard to make things easier for their members, and I feel that I couldn’t do my job without Cameron or my previous account strategist. Their organization, project management, and customer-oriented approach stand out.
Another thing that’s continued to impress me is their commitment to meeting and exceeding client expectations. This flows through their entire business conduct, ensuring they uphold the values they uphold so high.
Are there any areas they could improve?
Cost is always a factor when working with small-to-medium companies, which I have approached them about. They need to continuously make sure that the value they’re providing matches or exceeds the monetary investment. For us, their responses have always met or exceeded my expectations.
Do you have any advice for future clients of theirs?
Heed their advice, paying attention to and applying the feedback that they offer. They’re the experts, so don’t be stuck in your own vision. Be prepared to brainstorm and discuss strategic questions on almost every project.