Advanced Web Solutions & Enterprise Web Apps

Iflexion is an established web development company delivering full-cycle web and mobile development services of any complexity with more than 17 years of business experience. Iflexion has a strong team of 400 skilled IT experts. Our clients have in common their awareness that they need a professional digital solution to generate revenue streams, establish communication channels or streamline business operations.

Facts & Figures:

  • 400+ customers from SMBs to Fortune 500 companies
  • 1500+ projects delivered in 30 countries
  • 8 mln USD – the largest project
  • 45 engineers – the largest dedicated team
  • 12 years the longest engagement and counting

Domain Expertise:

  • Web & Enterprise Portals
  • Content & Document Management
  • Social Networking Solutions
  • Omnichannel Ecommerce
  • Big Data & Business Intelligence
  • Media Content Distribution
  • Business Process Automation
  • Elearning & Online Training
  • Consumer & Enterprise Mobility
  • Cloud Solutions
 
$10,000+
 
$25 - $49 / hr
 
50 - 249
 Founded
1999
Show all +
Austin, TX
Headquarters
  • Iflexion
    115 S Wild Basin Rd
    Austin, TX 78746
    United States
    512.501.3621
other locations
  • Iflexion
    United Kingdom
    44­.20.7193.9083

Portfolio

Omnichannel Commerce Solution

For Au Pont Rouge, a multi-brand fashion store,  we delivered a Magento-based omnichannel commerce solution that covers every step of searching and purchasing fashion items and ensures smooth user experience throughout the entire customer journey.

The solution features intuitive user interface, rich product catalogs with filters, necessary functionality for clients and employees, as well as integration with the Customer’s corporate systems (ERP and CRM). 

To enable working with shared data (users, products and reference information) used by multiple systems, our team created an MDM solution that collects, consolidates and distributes the information to other systems according to configurable rules and policies.

Smart Parenting Device Family

Ilfexion helped Summer Infant to design and develop an innovative baby care IoT ecosystem embracing lots of smart devices all geared by powerful analytical software.

The solution provides parents with better control over baby’s health through real-time monitoring of weight, temperature, blood pressure on their smartphones. The solution features automated notifications to alert about metrics change and remind of baby care activities. 

The device family includes:

  • Smart meal cooking bottle
  • Sensor-filled changing pads
  • Biometrics monitors

Unlimited Range Baby Monitor

Evoz partnered with Itransition for the delivery of a complex baby monitor solution to help parents listen to their baby anytime, anywhere, right from their smartphone or any web browser with a touch of a button. The solution tracks and analyzes real-time data and connects users to personalized services to let them learn more about the health and activity of their babies.

The solution allows for:

  • Listening to baby no matter where adults are
  • Keeping logs for baby stats analysis (sleep patterns)

Moreover, to ensure the absence of false alarms, the solution identifies if it's the baby’s voice or the environmental noise.

 

Matrix Auction Platfrom

For a leading provider of technology-enabled business processing, technology and procurement services, Iflexion delivered an innovative online auction platform, supporting the entire auction process, from auction setup to, accepting bids to final price calculation. Envisaging multiple access scenarios, the solution provides for immersive bidding experience for bidders, along with advanced business process automation and real-time monitoring capabilities for administrators and auction hosters.

Corporate Meal Allowance Program

On the request of a succeeding electronic cards operator, Iflexion developed a comprehensive mobile application to supplement corporate meal allowance programs of SMEs. Interactive and attractive, the solution serves a one-stop information point for end-users willing to be aware of their current card balance, dinner history, nearby partner network’s restaurants and colleagues’ opinion on the eating places.

Release Management Tool

For a world’s leading MMO gaming vendor Iflexion delivered a turnkey plug-in that simplified drastically the sophisticated release management business processes of the company. Built in line with the unique Customer’s workflows, the solution was integrated seamlessly into the IT environment, supplementing the staff’s everyday work with splendid release planning and scheduling and progress tracking features.

Sports Video Management

Iflexion advanced the Customer’s sports video management application for creating professional-level sports clips by improving scalability, extending video design capabilities and implementing real time streaming of large media files. Empowering coaches, players, and staff to edit and manage game films and training videos, the solution contributes to the sports teams’ professional growth and promotion among the potential sponsors.

CRM to Email Productivity Tool

Iflexion teamed up with the Customer to develop a smart SaaS-based solution combining the best capabilities of a CRM system and mail application. A scalable and load-resistant solution provides for seamless data synchronization between the systems, allowing sales staff of different organizations to manage CRM accounts, leads, opportunities, products and other custom objects directly from the mail application. 

E-Ticket Web System

By delivering E-ticket web system Iflexion managed to upscale the daily workflows of Sturgeon Services International – a large California-based construction firm servicing oil industry. The solution empowers accurate everyday input of the data on the resources used with ongoing review, validation, job-costing and invoice creation. By automating and unification of the billing operations, the application drastically improved interactivity between the field and admin staff, eliminated the pains of manual error-prone operations and enhanced visibility of the staff performance.

Device Network Coverage

Seeking to support an innovative promotional campaign of the world’s leading automotive manufacturer, Iflexion implemented a cutting-edge software package of embedded apps for custom devices of an interactive cafe. Thanks to the real-time data synchronization, the touchscreen bar counters, dinner tables, POS machines, an LCD wall operate as a single mechanism, driving improved customer servicing and unbeatable car brand experience.

Dedicated Development Center

Relying on Iflexion’s strong technology expertise and process maturity, a EU largest furniture manufacturer established a long-term cooperation with Iflexion for continuous technology assistance in major IT projects. Iflexion has already delivered a number of ad-hoc services, including the development of BI-enabled kitchen design center, support and maintenance of the corporate IT infrastructure and improvement of the company’s websites.

Backup Manager

Backup Manager implemented by Iflexion is a robust SaaS-based web solution ensuring continuous data protection of individual, professional and corporate users by means of scheduled backups. A powerful cross-platform solution operates in all contemporary environments and utilizes smart load balancing algorithms to enable painless data recovery with no human participation and server slowdowns.  

Decision Analytics Suite

Our Customer, a decision analytics company delivering solutions to thousands of pharmaceutical decision makers in more than 70 countries across the globe, was looking for an experienced software engineering partner who would help the company implement a functional uplift of its online flagship analytics suite running on an outdated technology platform.

The enhanced solution was expected to provide a flexible and customizable access to the analytical data like historical measures, physician attitudes, sales results, forecasts, and demographic statistics, pulled together from a variety of disparate information sources.

Within tight timelines Itransition’s software engineers acquired specific knowledge of the pharmaceutical domain and got a thorough understanding of the end-user data sourcing context.

Thanks to the added capabilities the solution with automated pharmaceutical market data handling and updating processes, spanning market definitions, business...

Parcel Forwarding System

BundleTech, a technology company run by former senior executive of Google and eBay, required a parcel consolidation and forwarding system for delivering goods from US-based online stores worldwide. The Customer needed a system capable of managing a variety of transactions and customer accounts, shipment addresses, shipment tracking and provide a user-friendly UI and CMS in the background.

Iflexion delivered a smart logistics automation software solution that supports end-to-end transaction, allowing to receive parcels in one place, consolidate them for each customer, calculate fees and taxes, receive payments and make shipments to final destinations. Integrated with FedEx and PayPal Pro, the solution offers transparent end-to-end parcel processing, smart warehouse management, and has a global customer base of over 16,000 clients.

Iflexion demonstrated outstanding domain knowledge and professional development skills while delivering and deploying the system. All the...

Online Translation Quality Assessment Tool

Our customer is a global provider of translation and localization services with an impressive client roster of about 800 brands. To further polish the existing workflows, the company requested development & integration of a cloud-based fully automated translation quality analysis tool into the day-to-day operations of their localization managers.

The solution delivered is used to perform the overall quality analysis of machine or human translation, from spelling and vocabulary analysis to punctuation analysis, segments consistency checks, etc. The system scales up to 100 distributed nodes, processing 30-100 execution orders per minute (i.e. 15 Mb/s).

Solution Highlights

  • Internal load balancing and routing mechanisms
  • Computing nodes fault-tolerance
  • Logging transparency
  • Performance analysis
  • Centralized system reconfiguration
  • “Sick” nodes/orders exclusion

The system’s...

Dating Messenger: Advanced Mobile and Social Networking

Many people all over the world dream of finding a perfect life partner. But the match criteria can vary significantly. Moreover, sometimes personal expectations can change depending on external conditions and even current mood state. With this in mind, a US-based IT company turned to Iflexion to craft a social networking solution that could provide a possibility of finding friends and dating partners based on the desired criteria. The solution also was to be adapted for usage on mobile and electronic devices like iPhone and iPad enabling users to conveniently search for potential friendship or dating candidates. The business idea behind the MatchMessenger application was capitalizing on the additional services and offerings the users might pick up along the way through an extended subscription account.

Enthusiastic feedback from the dating social network subscribers testifies MatchMessenger is an interactive and intelligent solution for finding friends and dating partners....

Mobile App Extending Reach of an Online Deals Service

Our customer, a Swiss-based IT company, decided to launch an iPhone application to extend the functionality of their online collective buying service called Tipiness. The idea was to provide a one-stop source of information for potential buyer groups on deals available nearby, whether they are at their desk or on the go. 

Thanks to a host of modules integrated to support key business functions and the unique application look and feel created in line with the customer’s requirements, the application offers an array of powerful features. It provides businesses an opportunity to aggregate and share their information about the organized events and sales promotions, while allowing users to keep up with the latest updates on the local market, source more relevant deals, as well as make more informed decisions on vendor selection based on rankings and user feedback.

 

One-stop Shop App for Information on Locally Sourced Food

There are many benefits to eating locally sourced food, from improving our health to reducing expenditure. As well as generally being fresher and tastier, locally sourced food helps support sustainable farming, and contribute to local economy. These advantages all go into making locally sourced food a priority for more people each day.

Our customer – a US-based company that renders agricultural logistic services – aimed at developing a mobile solution for Android and iPhone  which would connect consumers and local farmers. The customer’s business goal was to provide consumers with a mobile tool that would popularize locally sourced food produced by its clients, thus, increasing their sales. With this in mind the company turned to Itransition as a vendor with the proven track record of successfully launched location-based mobile tools. 

Iflexion’s dedicated team developed a solution tailored to the needs of the customer. The app is gaining more and more popularity...

Philips Pronto CMS and Portal

Philips Pronto, a division of Philips that introduced and sells a family of high-end touch-screen remote controls, had an outdated custom-made content management system, which required some serious technical skills to manage their website. Philips wanted to make the work with online content easy and convenient for non-technical personnel, as well as improve the scalability of the CMS.

Iflexion created a content management system which enables easy content publishing, editing and change preview and rollback. The portal built on top of the CMS consists of structured content with rights-based access, custom dynamic modules, and community features such as forum, upload raitings and a secure permission-based file downloading service.

The CMS was available in record-breaking one month after the start of the development.

Facebook Games with Robust Management Platform

Our customer ― Product Madness Ltd. ― is a US based innovative company specializing in Facebook gaming. Following its ambitious expansion strategy, the company planned to launch a number of new applications and to improve those already on the market. Another large-scale task was to build an efficient software platform capable of managing applications and advertisements, handling accounts and billing, collecting and processing user statistics.

Iflexion’s dedicated team accomplished a series of development tasks, including:

  • Existing games refactoring, maintenance and improvements
  • New gaming applications development
  • Application Manager tool engineering
  • Ads Management Engine development and integration
  • Billing solution development
  • In-game Payment System implementation

As a result of the team’s effort, a host of new Facebook games were launched on the network piquing huge interest of millions of users...

TradeStops Stock Tracking System

RightWayTrader is a U.S. based company providing investment and trading tools for individual investors. They contacted iflexion with a request to provide support and develop additional functionality for their flagship product — TradeStops service for tracking the daily equity moves of the companies, assisting individual investors in making efficient sell-buy decision. The solution tracks one’s stocks and sends emails informing the user about the right time to sell them. Besides, it automatically tracks stock splits and dividend payments.

Iflexion assigned a team of specialists who made preliminary analysis of the system and then enhanced the business logic, redesigned the web site, optimized the subscription process and set up a number of advertising campaigns and marketing activities. They also implemented some data visualization features, e.g. Portfolio Charts.

The major improvements:

  • Performance increased about 20 times
  • New stock exchange...

On-the-Fly Import Duty and VAT Calculator

Our client, BundleTech, is an innovative information technology consulting agency run by former Google and eBay executive specialized in shipment process improvement. The Customer had an ambitious idea to launch a comprehensive solution that assists online buyers in receiving import duty and VAT calculations in a click of a button.

The business objectives entailed:

  • Design scalable solution architecture to stand high loads
  • Integrate the calculation kernel with a specialized data provider
  • Design and develop a time-saving product mapping mechanism to allow configuring associations of merchant’s product catalogs with unified customs codes
  • Create web widgets for fast service embedding into merchant’s website front-end
  • Design a comprehensive billing module to allow configuring and refining targeted pricing plans

All the objectives were accomplished by our team to the Customer's genuine satisfaction.

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Sleepers In Seattle

Sleepers in Seattle is a furniture store based in Seattle, WA. Tracing its history back to 1991, the company launched their first website in 2005, and has been continuously seeking ways to increase online exposure since then.

Sleepers in Seattle contacted Iflexion back in 2011, requesting development of an e-commerce web application with online furniture customization feature to replace their legacy static website. As soon as the new web application– Sleepersinseattle.com – was launched and started yielding unprecedented profits, the Customer turned to Iflexion with another project.

Reviews

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Product UI Design for Consumer Electronics Startup

"Iflexion is very customer-centric and gave us the impression that they understood the requirements from start to finish."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
July 2016 - Jan. 2017
Project summary: 

Iflexion designed the UI of a mobile app meant to help users suffering from a hearing disorder/deficiency. The dev team then designed the UI of another existing mobile app. 

The Reviewer
 
1-10 Employees
 
Utrecht, Netherlands
Aernout Arends
Founder, Absolute Audio Labs
 
Verified
Feedback summary: 

Communication was flawless. Iflexion demonstrated a nuanced understanding of business and technical requirements. The assigned project team always brought unrivaled attention to detail and great flexibility to the table. 

BACKGROUND

Introduce your business and what you do there.

We are a startup company developing a product that solves issues for people with hearing damage, predominantly relating to experiencing music. The product consists of a smart headphone with many electronics built in being controlled by a smartphone application. It will be put into the market over the course of 2017. I am the founder and managing director of the company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Iflexion?

We needed design services for the graphical user interface portion of our mobile app. We do not have that expertise so we needed to partner with someone. 

SOLUTION

What was the scope of their involvement?

We brought graphic design specifications relaying the app's purpose as well as some ideas around the general look and feel. I provided existing hardware images as examples.

Our initial contact was with the account manager from Iflexion, who brought the team together. We had a kick-off meeting by phone with the design team, the project manager, and possibly some programmers who provided experience around how the app should work.

How did you come to work with Iflexion?

We made an initial request and put together a shortlist of 4 companies. We found Iflexion through a referral from a French electronics firm we'd collaborated with. During our first meeting, Iflexion gave us ideas around how our task should be approached, using design examples. That was an initial decision point around wanting to work with Iflexion. I also met them in Belarus, where I met the whole team.

How much have you invested with Iflexion?

The cost of Iflexion's services has been between $10,000 and $15,000.

What is the status of this engagement?

We started working with Iflexion in July 2016, although our initial RFQ [request for quote] was put together much earlier. The initial engagement has been completed, as is the follow-up order I gave Iflexion for another mobile app design.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

From my standpoint, I've been extremely satisfied with the work done by Iflexion. I'm a very demanding customer, talking more from an emotional and artistic point-of-view. Iflexion has been patient in listening to me and provided input proactively. The result has exceeded my expectations.

Beyond this, from the initial contact until the moment of delivery, Iflexion provided a very good experience.

How did Iflexion perform from a project management standpoint?

Iflexion was easy to work with. Communication was frequent and the people I spoke with were not only fluent in English, but understood their trade, listened, analyzed, and came back with examples which confirmed that the direction I was looking for was clear.

Iflexion provided a tool called InVision, which allowed us to visualize the designs being worked on online. It simulates the working of a mobile application, showing how different pages and buttons worked. Since the work was mainly graphical design, we didn't use any specific project management systems. We worked off of the spec page-by-page, and I don't think there was a need for a more involved approach.

We have had a number of Skype calls with Iflexion's team. Much of the interaction was done through email, and we also had a face-to-face meeting at the start of the project, where we spent a few hours going through the specifications in detail.

What did you find most impressive about Iflexion?

The way they managed us as a prospective client during the RFQ process was one of the reasons for adding the company to our shortlist and ultimately choosing them as a service provider. Iflexion is very customer-centric and gave us the impression that they understood the requirements from start to finish. I've experienced this with every member of Iflexion's 6-person team.

Are there any areas Iflexion could improve?

I'm a critical person, but Iflexion's services were good. They provided a mix between understanding what I wanted and adding to that based on their own design and user interfacing experience. I could be difficult at times, but Iflexion explained to me why something was important from a customer perspective. In hindsight, this has been one of the most rewarding partnerships I've experienced over a long career. 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Iflexion met every deadline I provided.
  • 5.0 Cost
    Value / within estimates
    Iflexion didn't have the lowest offer in our RFQ, but the quality provided was excellent. They are competitive from a European perspective, though.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I'd recommend Iflexion to anyone looking to work with a good team and have a great design built.

Resource Engagement for Financial Technology Company

“[Iflexion is] great in terms of backend logical systems, and they know how to find creative workarounds.”

Quality: 
5.0
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
Project summary: 

Iflexion was contracted to develop Prego International’s custom online payment solutions due to limited in-house resources and a tight budget.

The Reviewer
 
11-50 Employees
 
London, United Kingdom
Christer Andersson
Head of Business Development, Prego International, Ltd.
 
Verified
Feedback summary: 

Iflexion has built several solutions for the client, including a registration portal that received 12,000 signups during its first weekend. The system successfully handled the influx of signups. Project management was seamless, and Iflexion was able to ramp up resources when needed.

BACKGROUND

Please describe your organization.

PreGo International is a company registered in Norway and the United Kingdom. We have subsidiaries in Malaysia and Singapore. We provide payment and card-related program solutions to migrant workers.

What is your position?

I am the head of business development. I also coordinate our IT team.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with Iflexion?

We needed development resources. We don't have an internal team, so we decided to outsource the work. Cost was a big determining factor behind that decision instead of finding internal staff. 

SOLUTION

Please describe the scope of their involvement.

Initially, Iflexion created a customer portal through which people could log in, check their balance, and make transactions. This evolved into a mobile application and a company portal through which a simple payroll could be managed. They also built the supporting CRM [customer relationship management] system for us. Everything was created from scratch.

On average, there was a team of six people working for us. We sped up some of the development during a two-month period and thus had more resources assigned to us.

How did you come to work with Iflexion?

A business partner recommended them. I read many reviews for their company online, on freelancing sites. One of my colleagues contacted them and we started an interview process in order to figure out if they were the most suitable provider. The chemistry with their project manager was very good, so we decided to proceed with Iflexion.

Could you provide a sense of the size of this initiative in financial terms?

The total development cost so far has been around $225,000.

What is the status of this engagement?

We continue to work together. We've had a continuous development cycle with them for one and a half years. Our most recent module is scheduled to launch in July of 2016.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

The first module built by Iflexion was a registration portal that was launched on a Friday. One of our clients was a big, multilevel marketing company. By chance, they published it on their web page, so by the time we came to the office on Monday, we'd already had 12,000 registrations. The system handled that well and has been stable. We haven't launched any other parts of it, but they are scheduled for next month.

Follow-up has been very good from their team. We had some hiccups in the beginning because we changed the scope a little bit. The project became bigger than we'd expected, but everything was fixed quickly.

How did Iflexion perform from a project management standpoint?

We worked with a good project manager. I had constant communication with him. Our biggest mistake in the collaboration was not getting fully involved from day one.

We use Jira for log tracking. They work as an external team and I have communication on a daily basis with their project manager. Any issues can be sorted out on-the-go.

What distinguishes Iflexion from other providers?

They're great in terms of backend logical systems, and they know how to find creative workarounds. 

Is there anything Iflexion could have improved or done differently?

I haven't been very satisfied with their frontend interface designs. We began the interface design portion of the project a bit late, so we've only sorted it out recently.

If there's an opportunity of meeting their team face-to-face and getting to know the designated team project managers, it would be good for any prospecting clients to do so. Constant feedback and communication are absolutely crucial. We went through a very good business analysis phase with their company. This set the expectations for both of our companies and made it easier to visualize our progress.

5.0
Overall Score It has been a good process.
  • 4.0 Scheduling
    ON TIME / DEADLINES
    We had a few mutual hiccups along the way.
  • 5.0 Cost
    Value / within estimates
    They gave us very great value.
  • 5.0 Quality
    Service & deliverables
    The quality of service has almost been flawless.
  • 5.0 NPS
    Willing to refer
    I would definitely recommend them.

Custom ECommerce Development for Online Retailer

“Communication was a strength of [Iflexion]... My project manager guided me through the process completely.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
Project summary: 

Following a failed experience with a previous vendor, Iflexion was contracted to complete development of Lorenzo Borghese’s partially built website. The client sought a user-friend, easily customizable website.

The Reviewer
 
1-10 Employees
 
London, United Kingdom
Cosimo Luzzi
Founder & CEO, Lorenzo Borghese
 
Verified
Feedback summary: 

Iflexion was ten times more efficient than the previous vendor. Core strengths included speed, highly talented developers, and a transparent project management methodology. Small issues were quickly fixed, and the client was happy to have one reliable point of reference throughout development.

BACKGROUND

Please describe your organization.

We sell clothing to high-end customers exclusively through our website. The customer experience is completely digital.

What is your position?

I am a co-founder of the company.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with Iflexion?

We had worked with another vendor on our site. That company closed down due to lack of money, so we were left with a 50% complete website and no one left to continue its development. We decided we should find a replacement partner and began searching.

SOLUTION

Please describe the scope of their involvement.

Our site needed to be extremely user-friendly. Due to budget restrictions, I wanted the site to be a simple and customizable solution, instead of something very complex. We had numerous options provided by Iflexion, like 3D views of products. We didn't opt for this because of the amount of rendering required. Our site had to be fast and simple. I collaborated only with our project manager and the developers would then follow his lead.

How did you come to work with Iflexion?

I found them through the internet, after looking for UK developers. I contacted five other developers out of a total of fifteen companies, but I chose Iflexion because of their prices and efficiency. I based my choice on their previous work as well.

Could you provide a sense of the size of this initiative in financial terms?

The total cost was around $7,000, [5,000 GBP] given that 50% of the site had been completed and all the basics were already in place.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

Iflexion's efficiency, compared to my previous company, was tenfold better. They worked extremely fast, were transparent, and produced a high-quality result. My site is not extremely complex, but I am nonetheless satisfied. Very few defects were found in their work and even when they were, we had them resolved usually within 24 hours.

How did Iflexion perform from a project management standpoint?

I talked to one of their principals in the beginning, negotiating the features that I wanted. He put me in touch with the project manager, and from that moment, I had only one point of reference for Iflexion. This worked extremely well for me. During previous website development projects, I'd have to talk to different developers, but I don't really know anything about this subject. My project manager guided me through the process completely. I was only interested in the price and in knowing how soon it could be completed. Communication was a strength of the company.

We communicated through email and Skype. Every message covered one single task, so we never got lost in the process.

What distinguishes Iflexion from other providers?

There isn't something in particular. I knew what I wanted and they delivered it well. 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Mobile Development for Consumer App Startup

“Iflexion has been incredibly responsive and fast… I cannot say enough good things about them.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
Project summary: 

Iflexion developed EyeCandy’s non-native mobile app to combine social network features with online gaming and dating.

The Reviewer
 
1-10 Employees
 
United States
Michael Soni
Founder & CEO, Eyecandy
 
Verified
Feedback summary: 

EyeCandy is very happy with the finished product, and confident that the app is one of the most advanced in its category. The client received very positive feedback on its intuitive interface, design, and technology. EyeCandy was especially proud of how native the app looked in browser.

BACKGROUND

Please describe your organization.

Eyee Candy has created a mobile app that works as a combination of a social network and a social game.

What is your position?

I am the founder of the company.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with Iflexion?

We needed to create a mobile app. We didn't want to develop native versions because of the costs associated with having two development teams. We were investigating whether web technologies had advanced enough to be used as the basis for a mobile app, eliminating the native development process. After some research and consulting, we determined that we could, in fact, do that, reaching a close-to-native experience, instead of a website feel.

SOLUTION

Please describe the scope of their involvement.

We've been working continuously on this project with Iflexion for more than a year.

We initially started with an 11-person team. Currently, there are two to three developers that we use regularly. We interact with their project manager as a main point of contact. One of their lead developers is sometimes present during calls.

How did you come to work with Iflexion?

We looked for different groups that could do this for us and received proposals from them. My technology consultant reviewed each one and recommended Iflexion.

We made some internet searches based on our idea of what the stack needed to be. Based on those keywords, we came to different groups and took it from there.

Could you provide a sense of the size of this initiative in financial terms?

The total development cost has been more than $200,000.

What is the status of this engagement?

The app was launched in October 2015 as a minimum viable product. We've continuously improved it since then, after having a user base and figuring out what worked and what didn't.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

It's been an incredibly good experience. I believe that we've created the most advanced web app within its category. Users don't realize that it's not a normal app, in the sense of being downloaded from an app store. We've received extremely strong and positive feedback from users regarding the technology itself, how easy it is for them to navigate through it and how close it is to a native app.

How did Iflexion perform from a project management standpoint?

Iflexion has been incredibly responsive and fast in terms of fixing issues and being able to anticipate challenges before they occur. I cannot say enough good things about them.

We use JIRA for project management, at their recommendation. We relied on Iflexion to set up the infrastructure and manage the entire process. We used what they put in place.

We're based in California. We usually communicate with them during our lunch hour, when it's already late in the evening at their location. They've been very engaged and invested in the project, taking ownership of it. Whether running an in-house team or a remote one, if the people are not invested in the work, it won't be successful.

What distinguishes Iflexion from other providers?

Smartphones hit the market less than 10 years ago. No one knows what their evolution will be. HTML5 has been standardized and accepted while other new technologies have emerged, enabling developers to create native-like web apps. There are huge advantages to this, although it will not work for everything. A video game wouldn't likely use these technologies. Social media, photo and video sharing apps can be created using this approach. The fact that Iflexion was on top of that and knew how to utilize the technology was hugely beneficial for us. Had we had this idea six months earlier, the technologies would not have been where we wanted them to be. We were lucky in terms of timing but, even more so, we were lucky to find a group that yielded such a good return on investment for creating the product itself. The learning curve was focused on finding out what our company wanted, rather than figuring out how to do it. Iflexion has come up with workarounds for our requirements. My approach was to create an app that would look so familiar as to not show the fact that it wasn't a native app. We planned to be a pioneer for this, and the results have been very good.

For another company that wants to take the same approach, Iflexion is the right group. I don't think that anyone has more experience in doing something like this outside of the native mobile environment. At the same time, they've created a product that feels, acts and works like a native one. It was a tremendous feat of engineering.

Any client looking to engage in the same kind of work should need to know what they want. Iflexion will guide them through the process. They're very good in terms of taking the ball and running with it, anticipating what will need to be done and being able to make adjustments for potential needs in the future. Working with them has been extremely easy.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Feature Development for Social Network Startup

"They're very responsive and communicative. I can call Iflexion at any time of the day and someone will be available to address my question or request."

Quality: 
5.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
Project summary: 

Iflexion helped Densea Life implement website features for its social event network due to limited in-house resources.

The Reviewer
 
1-10 Employees
 
Los Angeles Metro Area
Dennis Manyagi
Founder & CEO, Densea Life
 
Verified
Feedback summary: 

Iflexion developed several key features in a short amount of time, including a ticketing feature that resulted in two new revenue streams. Iframe integration and app development also contributed to success. Additionally, Densea Life has seen an influx of mobile users and bounce rates have decreased.

BACKGROUND

Please describe your organization.

We specialize in ticketing and communication for different events. We also offer a platform on which people can talk about our events.

What is your position?

I am the founder of the company.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with Iflexion?

I needed a team that could finish some of the features that I had planned but couldn't implement by myself. My previous developer could not finish the project, either, so I needed a new partner.

SOLUTION

Please describe the scope of their involvement.

Iflexion worked on my web-based platform using PHP and other technologies. They worked on music streaming for the site, iframe integration with other websites, search, tagging, mobile optimization, and so on. When we started the work, the site was within its first draft, so they built most of it, around 90 percent. They're currently building two apps for me as well. Their team consisted of three resources for the website and another three for the app development.

How did you come to work with Iflexion?

I researched development companies. Iflexion had the most responsive team. Their manager understood our project, and they offered a good price. Their proposal was the cheapest per hour.

Could you provide a sense of the size of this initiative in financial terms?

The total cost of their services so far has been $85,000.

What is the status of this engagement?

We started working together in October 2014.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

Thanks to Iflexion's work, I've been able to develop many features in a short amount of time. Because of the ticketing feature of my platform, I have two more revenue streams than before. The mobile optimization, iframe integration, and app development have contributed to the success of the service. I've seen a larger number of users access the site from mobile devices while having a decrease in bounce rates.

How did Iflexion perform from a project management standpoint?

I didn't usually give them deadlines for the work. When something ended up costing more than expected, we were able to resolve the issue among ourselves. There was usually an underlying reason for something like this happening. We used JIRA briefly but, mostly, we communicated through email.

What distinguishes Iflexion from other providers?

They're very responsive and communicative. I can call Iflexion at any time of the day and someone will be available to address my question or request. I'm located in California while they're in Belarus, but they've been quick to fix issues, even after working hours.

Is there anything Iflexion could have improved or done differently?

They could add 24-hour service. It's easy to contact them after hours, but an actual guarantee of this would be great.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
    They met most of their deadlines.
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Long Term Resource Engagement for Technology Firm

"Iflexion's team members are highly educated and they've always been very professional and communicative."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
Project summary: 

Iflexion helped the client with various projects. Iflexion’s resources included project managers, business analysts, UI/UX designers, and QA specialists.

The Reviewer
 
1-10 Employees
 
Tampa/St. Petersburg, Florida Area
Chief Information Officer
 
Verified
Feedback summary: 

The client receives detailed quarterly reports on Iflexion’s involvement and achievements, and considers Iflexion to be one of the most professional software companies they’ve worked with. The client notes that Iflexion consistently hits engagement estimates and works within budgets.

BACKGROUND

Please describe your organization.

We are a Florida-based IT healthcare company. Our primary focus has been the development of software for the medical and healthcare industries.

What is your position?

I am the chief information officer of the company.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with Iflexion?

We needed more development resources for upcoming project work but didn’t want to find full-time resources locally.

SOLUTION

Please describe the scope of their involvement.

We currently have a multi-million dollar engagement for which we've completely outsourced all technical aspects of the development to Iflexion. They are the primary development partners that we use. The project is expected to amount to several tens of thousands of man-hours.

The current development stack of the project encompasses around 15 different technologies, including Microsoft SQL Server with Business Intelligence, ASP.NET, Kendo UI, Ajax, JavaScript, C# and just about every web development, frontend and backend technology stacks. We develop for Bluetooth communication protocols, among other things.

Their team is comprised of about 25 people, including project managers, business analysts, UI/UX designers, and QA specialists.

How did you come to work with Iflexion?

I've had a longstanding relationship with them. I've known their director of business development for about ten years. We had a previous engagement with Iflexion some time ago, so when the opportunity came for bringing a professional development firm onboard for our current project, Iflexion were our first call. We didn't shop around for other companies.

Could you provide a sense of the size of this initiative in financial terms?

On an annual basis, the development cost is around $750,000.

What is the status of this engagement?

Our original engagement with Iflexion was in 2006. There has been a break in the work, during a time in which we explored other sectors of activity, particularly looking at hardware. We engaged with their team in August of 2015 for another development cycle.

RESULTS & FEEDBACK

Could you share any statistics or metrics from this engagement?

I receive detailed reports from Iflexion. Every three months, we receive a burn-down of their activities and what they've accomplished during that period. They've hit the estimates of the engagement on time and also within budget.

How did Iflexion perform from a project management standpoint?

I receive reports from them broken down into Excel files. I've never had issues managing tasks or progress that way, even though it's a little rudimentary. 

What distinguishes Iflexion from other providers?

There are several things that stand out about their company. From a financial perspective, being an offshore company makes them very appealing. Their team members are highly educated and they've always been very professional and communicative. We've worked in the software industry for 25 years. Iflexion stands out as one of the most professional outfits. They do everything by the book and follow standard business practices. Their communication has been outstanding. Another thing that I like about them is that they're open to entertaining any suggestions we may have. They understand that software can be tackled in 10 different ways in order to get the same result and one approach may not be universal. In our sector, in order to stay on top, we can't be linear thinkers. We have to lean towards the dynamic side. I've found that Iflexion provides the right flexibility in terms of being small enough to move quickly and aren't stuck to their path.

Is there anything Iflexion could have improved or done differently?

From my perspective, there isn't anything.

A junior business analyst was working on our project a while ago. Whenever things were clearly defined, she managed great. Once we started moving towards uncharted territory, we had to assign a more experienced analyst to the job. The person brought in by Iflexion performed amazingly.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They've been right on.
  • 5.0 Cost
    Value / within estimates
    Their rates can't be beaten.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Website Salvage for Events Planning and Management Firm

"Iflexion is excellent. They're very responsive to my needs."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
Project summary: 

Iflexion designed and developed the client’s website to help its customers easily locate party planning resources.

The Reviewer
 
2-11 Employees
 
Greater Los Angeles Area, Calif.
Founder & CEO, Events Planning and Management Firm
 
Verified
Feedback summary: 

The best metric for the client is that Iflexion produced quality work that achieved each of its functional goals. The client was very hands-on with quality assurance, and never found any issues with deliverables. Overall, they are very satisfied with Iflexion’s performance.

BACKGROUND

Please describe your organization.

The site is a resource for any user that is looking to plan an event. We provide them with a list of vendors, be it a venue, a photographer, videographer, any type of service that you can think of. For example, if they're looking for a clown for a birthday party, they can find him on my site.

What is your position?

I'm the founder.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address with Iflexion?

My biggest challenge was that we had worked with other IT [information technology] developers before, and they were not getting the job done. The other firms I had worked with didn't pan out. They either lost interest halfway through the project, or they were redoing the same thing repeatedly and making no material progress. They would fix something and simultaneously break something else. We couldn't put a clean site out there. We had a lot of user-facing defects. I wanted to find a technology partner that had the experience to develop a fully functional site, but wouldn't cost a fortune.

SOLUTION

Could you describe the scope of their involvement in detail?

The functional part of the site was coded in PHP, and they used CSS for the front-end. Beyond that, I don't have the expertise to describe the technology. The project scope was a technical one. Iflexion didn't provide things like hosting, usability services, or training.

In time, I've expanded the scope of their involvement. The original site was not mobile-friendly. We're currently in the planning phase to update the site and implement a responsive design.

How did you come to choose Iflexion?

I did some research online and found them that way. I interviewed them along with a few other companies, and I found the process with them to be very easy and transparent. That's when I hired them to take on the project and finish the website for me. The site was about 80 percent complete at the time I hired Iflexion.

Could you provide a general cost estimate for this project?

We engaged them about four months ago, and it's been about $500 a month, so $2,000 at the most. We work on a time and material basis. Iflexion is very competitively priced, and they're very efficient as well. They don't waste time doing the same thing twice.

Has the site been launched?

Yes, I originally launched the site in September [2014], but we experienced a lot of technical issues. Iflexion solved all of the issues as I presented them. We have a couple of pending issues, but that's because we have to determine exactly which route we want to take. They're very efficient. I give them an issue and, within two weeks, or sometimes within days, they have it completed, and they do it right the first time.

RESULTS & FEEDBACK

Could you share any statistics, metrics, or user feedback from this engagement?

The best metric is that it actually works. It follows the logic that we intended it to follow. We expected the site to perform certain tasks and follow a certain flow of business logic, and they've been able to accomplish that without exception. I've not yet looked at any anecdotal feedback from end-users. I personally do all the testing, and I know what to expect. I'm definitely satisfied with the quality of their work.

Have you been satisfied from a project management perspective?

Yes, Iflexion is excellent. They're very responsive to my needs. I have a project manager and a project supervisor assigned to my account. I send them an email and, within 24 hours, I have a response. Considering they're 10 hours ahead of me, they're quick.

Is there anything that you'd consider unique about their practice?

Iflexion is very transparent with what they do, and they always keep you up to date. If I have a question, I get an answer within 24 hours. I'm not waiting around to see if they completed a task because I don't have to babysit them.

What I liked about them is that they gave me the pros and cons of what I was trying to do. If they believed I should take one route versus another, they let me know without trying to steer me one way. They make suggestions, they give options, and then you decide. That makes them more of a thought partner than just another vendor.

In retrospect, are there areas in which they could improve as a service provider?

The only issue I've had is when we had to outsource some PCI [payment card industry] compliance work. I wouldn't put it on Iflexion, I would put it more on the people they outsourced it to. They didn't completely follow through when they should have. I brought the issue up to Iflexion, and they're working on it right now. To their credit, they were not aware that I was having an issue until I advised them, so I don't want to put the blame on them.

What advice, if any, would you give a future client of theirs?

I haven't been dissatisfied with anything Iflexion has done. The only pointer I can think of is maybe follow up a little bit more when you outsource for specific tasks, and not just assume that it's done.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Blended Team Augmentation for FPX

“[Iflexion] really tries to establish a solid rapport and efficient workflow.”

Quality: 
3.0
Schedule: 
4.0
Cost: 
3.5
Willing to refer: 
4.0
The Project
 
$200,000 to $999,999
Project summary: 

Iflexion was contracted to support development of FPX’s cloud-based data management solution. Iflexion’s work has expanded to include quality assurance testing.

The Reviewer
 
51-200 Employees
 
Minneapolis Metro Area
Christopher Lord
Chief Technology Officer, FPX
 
Verified
Feedback summary: 

FPX was satisfied with the code, and especially appreciates Iflexion’s site visits. Iflexion developed a Salesforce native application that allowed its customers to easily manage their products via a web browser. Iflexion consistently met deadlines and ramped up resources when necessary.

BACKGROUND

Please describe your company.

We are a software company that provides sales automation solutions. We've been in business for 33 years, and we've actually trademarked the terminology configuration price quote  or CPQ, which is an industry for doing complex quoting, pricing, and proposals. As such, we've gone through many technologies in our 33 years. We're the first CPQ vendor to be in the cloud. We integrate with a lot of different CRM [customer relationship management] solutions, like Salesforce, SAP, and Oracle. Then, we push orders into various back-end systems, like ERP [enterprise resource planning] systems. We also have solutions around sales negotiation and electronic signatures as well as products around process automation, lead generation, and predictive analytics, leveraged to drive up-sale and cross-sale activities, and building in speed to quote capabilities.

What is your position?

I'm the chief technology officer and vice president of product development.

OPPORTUNITY / CHALLENGE

Could you describe the business challenge that you were trying to address when you first approached Iflexion?

We wanted to build out a new cloud based data management solution. We have several data management solutions for setting up products, pricing and rules. One of the solutions we have is our robust client server application. We have another product, which is a very light Salesforce native solution. What we were looking for was an enterprise-scale cloud solution that could be wizard driven and really allowed product managers, pricing administrators, and subject matter experts to maintain their products easily through a Web browser, so they could do it globally, in large teams, versus being limited by a client-server implementation.

SOLUTION

Could you describe the scope of their involvement in detail?

In addition to functional development, we expanded the relationship with Iflexion to include QA [quality assurance] testing, so we've brought in some of their testers. We've also had their teams working on other product development in parallel. We currently have two products being supported through Iflexion as well as various testing teams supporting other product lines.

One product is primarily Java-based, with MySQL server back-end, leveraging Hibernate as a caching mechanism. It's mostly REST API [application programming interface]-driven, and then just an HTML5 user interface. The other product line is mostly written in Python and HTML5, and it's a MySQL database.

Aside from having some resources swapped out, I would say that Iflexion really didn't cause any delays. At times, we've had problems when certain people left the team, and other people needed to come on and be ramped up but, other than that, they haven't missed any deadlines.

How did you come to choose Iflexion?

We've had a relationship with them for many years. A sister company of ours uses them almost exclusively for custom software and Web development. It was after discussions with that company's CTO that I decided to give them a shot. We had worked with them prior to my joining the company. Then, in the last couple of years, we renewed the relationship.

Can you give a sense of the size of the initiative?

We've probably spent between $500,000 and $1 million working with Iflexion. We're on target to go more than $1 million by the end of this year.

Is this an ongoing relationship?

Our work with Iflexion is project based, so each deliverable is bid out separately. At this point, there's no intention not to use them on other projects.

Are these fixed-bid projects, or are you being charged average hourly rates?

We're getting charged average hourly rates, but they're bid out at a certain rate. If something changes, we go through a change request process.

RESULTS & FEEDBACK

Could you share any statistics, metrics or user feedback that would demonstrate the quality of their performance?

Given our flexible design, the quality of the code was satisfactory. There were some communication gaps in some of the requests and requirements around unit tests, and what we would like to see delivered. Additionally, there were some problems because of poor overall upfront design on both our parts. If we had a stronger conceptual design going in, I think some of the quality reworking would not have been necessary. Our problems didn't stem from poor coding. We just had a poor design concept going in, which caused a lot of inefficiency in coding and problems with the system architecture.

The designs have been a collaborative effort. When we brought them on, the project was already in flux and had some design, but it was really changing. The right way would have been to stop and develop a detailed redesign, spec out everything that we wanted, including the look, the feel, the capabilities, and how to get those capabilities. But, we didn't do that. We immediately began working as a team with them, and consequently the design was very much in flux. So, there were a lot of things that had to be redone based on decisions made after the code was written. I don't hold that against them. It was just poor execution on our part.

There were areas on the second project where I don't think we had very good communication. Things changed, and we could have done better, but we worked through those problems. We sat down with the account management team and set clear expectations. We've been satisfied from that point forward.

Is there anything unique or special about Iflexion that really makes them stand out?

Even though they're based in Belarus, they have done site visits to maintain the relationship, and I think that really stands out as something that our other partners don't do. They really try to establish a solid rapport and efficient workflow.

In retrospect, are there areas in which they could improve?

The one challenge was that because they're based in Belarus, some of their developers do not have strong English skills and, of course, there are cultural differences. Their communication certainly could improve, both in linguistic skills and in styles of communication. We'd like to be able to reach out and ask questions more proactively. So, there were some cultural things involved but, overall, I've been satisfied with them as a partner.

What advice, if any, would you give a future client of theirs?

I would definitely say that they work really well in blended teams. I actually prefer that methodology because it provides a little bit of overall direction at the technical level. Have a strong design upfront before you engage and really understand exactly what you want to achieve. Have requirements, have mockups and things like that before you engage so you can structure the conversation. Also, have a very strong project manager on your side to manage expectations. We've had that from the beginning, and that's really helped our projects be successful. We're working in coordination with their project managers, but we're managing the projects overall ourselves.

4.0
Overall Score I think they do a good job.
  • 4.0 Scheduling
    ON TIME / DEADLINES
    They work hard to keep to the deadlines, and they definitely go above and beyond.
  • 3.5 Cost
    Value / within estimates
  • 3.0 Quality
    Service & deliverables
    I'm satisfied. I think hitting a five is rare, and there's nothing wrong with a three.
  • 4.0 NPS
    Willing to refer

Custom Platform Development Hospitality Startup

“It was really nice to see a company believe in something enough to put extra man-hours behind it.”

Quality: 
5.0
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
Project summary: 

Iflexion partnered with the Chef’s Network on their web design and development. As the project progresses, Iflexion will also take charge of database work, training, and user testing.

The Reviewer
 
1-10 Employees
 
San Antonio, Texas Area
Jordan Mackey
Owner & Founder, ChefsNetwork
 
Verified
Feedback summary: 

While there’s currently no functional prototype, design screenshots helped increase confidence from investment partners. Chef’s Network is most satisfied with Iflexion’s planning, strategy, and dedication to the project success beyond dollar value.

BACKGROUND

Could you describe your company?

I’m the founder of a startup in the initial stages of building an online business network for the restaurant industry.

OPPORTUNITY / CHALLENGE

What business challenge were you trying to address when you first approached Iflexion?

My group and I were on the idea side of a great Internet business, but we didn’t have anyone in our company with Web design and development expertise. We are a collection of executive-level operators in the hotel industry that identified a number of challenges surrounding the sector of business for chefs. We put together this incredible concept for a networking platform, but we needed to make sure that what we wanted to do was technically possible. Without any kind of a functional prototype, there was no way we could really test our idea or pitch our platform to potential users and investors. 

What we wanted to do was vastly different from a standard website. This is a custom platform with a lot of very specific functionalities. Our idea is a Web portal combined with a social network, so we are fusing two very distinct Web design concepts into a single platform. We knew that what we wanted to do was very ambitious and quite involved, and we didn’t have the slightest idea of where to begin. That’s when we decided to find a technology partner.

SOLUTION

Could you describe the scope of their involvement in greater detail?

They are responsible for our Web design and development, using .NET and MySQL. They also provide database work, training, and user testing. We haven’t got around to those phases quite yet, but they are definitely capable of handling this entire deployment. Given the scope of this project, before we proceed with the actual nuts and bolts of the construction, we’re going to have our own UX/UI [user experience/user interface] designer act as the primary liaison between the Iflexion development team and us. We know that once things start rolling, it’s going to be very easy to go down rabbit holes and waste man-hours.

How did you choose Iflexion as your partner?

We shopped around for a number of web development companies. When we reached out to Iflexion among others, but the attention and customer service that we received from them was absolutely amazing. They engaged us on a very high level with conference calls and creative calls for almost 60 days before we even wrote them a check. The discovery and scoping that we went through with them was so far beyond what any other company had offered us, and it made us feel comfortable enough to enter into a formal contract with them.

They literally held our hands the entire way. They addressed all our questions and posed thoughtful ones back. They put a whole team of people on the phone and on email and they walked us through extracting our vision, and being able to turn it into a technical solution. It was really an unbelievable experience.

Could you provide a general cost estimate for this particular engagement?

By the time we finish the project, it will probably land somewhere in the range of $300,000 to $500,000.

When is this project scheduled for completion?

We’re in the process of shopping around for external funding at this point. We want this project to have the most real-world application that it can, so we are anticipating a launch of the product in phases, beginning in the third quarter of this year. We’ll be working hand-in-hand with Iflexion as we make that plan a reality.

RESULTS & FEEDBACK

In terms of results, could you share any statistics, metrics, or user feedback that would demonstrate the quality of their performance?

We don’t have a functional prototype yet. They have provided some design element screenshots of a number of important modules, which all came out very nice. It really helps us to give a face to our product when we’re dealing with investment partners. They were almost prepared to move faster than I was. To be honest, we started to go into levels of detail that were far beyond what I thought I paid for. I was very happy with what we got from them in terms of planning and strategy. In addition to the discovery and scoping, the functional specifications that we put together were great. They were able to give me design assets, including logos and other things, which really helped to put this brand together.

With an idea of this scope, it’s really all about the presentation, and being able to illustrate what you’re planning to do because you’ve got to generate interest. In that respect, I think they worked double the hours that I paid for, just because they were intrigued with the project and really wanted to make sure that it showcased well. It was really nice to see a company believe in something enough to put extra man-hours behind it, to make sure that we were well situated to collect funding and continue the project forward.

When working with Iflexion, is there anything that you would consider special about their strategic approach or development methodology that distinguishes them from other vendors?

The team I was working with is based in Belarus, and we had a nine-hour time difference, so I anticipated more issues than what we actually experienced. The way they set up their communication and their documents, with commentary that goes back and forth, was outstanding. We weren’t very experienced with organizing a project like this, but even during the confusing times, we felt like we were in good hands.

We had numerous phone calls, and the nurturing feeling behind their customer service was really the most incredible thing about them. For me, the major difference that set them apart was their patience and their ability to deal with a team that was exclusively content-based. They walked us through the whole process from the other side of the world, and it was very impressive. They were meticulous and thorough. We communicated regularly by Skype, and they were flexible with my availability. 

What advice, if any, would you give to future clients?

I would tell their future clients to be prepared because these guys are exceptional. They’re going to put you on the spot to give them answers that you need to be prepared to give them. You have to have a solid vision going into it.

4.5
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I recommend them very highly.

Custom Development Home Furnishings Retailer

"We had a great experience with their team, and I'd definitely cite their approach to project management as a key differentiator."

Quality: 
4.0
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
July 2009 - Present
Project summary: 

Iflexion built a new website for Sleepers In Seattle, complete with an online design center to allow its customers to customize products before purchasing.

The Reviewer
 
2-11 Employees
 
Seattle, Washington
Max Alcabes
Partner, Sleepers In Seattle
 
Verified
Feedback summary: 

Within two years of the site launch, online sales increased by 500 percent, and Sleepers In Seattle credits Iflexion as a majority contributing factor for that spike. The client is very satisfied with the final product and Iflexion’s exceptional project management skills.

BACKGROUND

Could you briefly describe your organization?

We're a furniture retailer in Seattle, Washington. At the time of our project, we were exclusively a sleeper company. We sold sleeper sofas and their related products. Our thing was offering the best selection of sleeper sofas, that single product line, in the country. Now, it's changed a little bit. We still have that sleeper sofa company, but we also do more general types of furniture.

What is your position?

I'm one of the managing partners.

OPPORTUNITY / CHALLENGE

Could you describe the business challenges you were attempting to address when you began the relationship with Iflexion?

We compete by offering customization to customers. We offer hundreds of different fabrics and leathers and you can choose your mattress, your foot color or wood type, all of those various configurations. In general, a product page has an "Add to Cart" function, but we couldn't really incorporate a traditional "Add to Cart" function to our site because our whole thing was that our products could be made available in thousands of distinct configurations. We had to bridge that gap by using something like a design center, something akin to car websites. Product customization is becoming much more common now. Besides the customization functionality, we also simply wanted a more professional looking site. We wanted a presence that could somewhat accurately reflect the quality of our product lines.

SOLUTION

Could you describe the scope of work that was delivered during the course of the relationship with Iflexion?

They did quite a lot for us. We had them build the site from the ground up. They had a solution that was kind of out of the box. It was called CoreCommerce, which we used as our foundation before we incorporated the customization center. They not only developed the functionality and deployed it, but they also created all of the business logic behind the scenes. The theming and design of the site was more of a collaborative process.

How did you select Iflexion as your solution partner for this endeavor?

It was a while ago, so I don't remember the exact process. I believe we originally discovered them through some online research. We spent months searching for qualified vendors before finally narrowing it down to only two candidates. At that point, we invited both to demonstrate some of their relevant capabilities and any previous work that might be related. We were much more impressed by the presentation delivered by Iflexion. I can't remember exactly what they showed us during their demo, but I do recall being most confident in their ability to strategize with us. We wanted more than a development partner; we wanted a thought partner. Iflexion came across as a group of consummate professionals.

Could you provide a sense of the size of this initiative in monetary terms?

On a year-to-year basis, we probably spend around $100,000. It could be more depending on the project type.

 How long has this relationship remained ongoing?

We've been collaborating for at least four years, perhaps closer to five.

RESULTS & FEEDBACK

In terms of results, could you share any statistics, metrics, or user feedback you've received that would demonstrate the effectiveness of the work they've delivered?

Within two years of site launch, our nationwide sales have increased almost 500 percent. I want to be totally clear, to be fair to the people using this information. It wasn't entirely them, but their work with the website was definitely a huge contributing factor. I do want to give them credit where credit is due, but I don't want to give them all the credit and be misleading, either. Before we worked with Iflexion, our nationwide program was in its infancy. We were doing a lot of different things to get that off the ground. The website was a huge piece of that puzzle, and Iflexion delivered a great product.

When working with Iflexion, is there anything you'd consider unique about their approach or development methodology that distinguishes them from other vendors?

It's hard to say, because I haven't worked nearly as in-depth with any other provider in this field. I had dabbled here and dabbled there, but nothing nearly as extensive as this. As a result, it's hard for me to assess and compare Iflexion to another vendor. What I can say, however, is that my particular project manager was exceptional at her job. I can't begin to describe how much difference a great project manager can have on the fluidity of the project. We had a great experience with their team, and I'd definitely cite their approach to project management as a key differentiator.

In retrospect, are there any areas you think they could improve upon as a service provider?

I would only recommend that they spend a little more time considering the estimations they give us. There have been times when we've been told "x" but, in fact, received "y." It could be cost after the fact or timing on certain deliverables. I would say that the cost and the timing are really less of the issue. It's more about managing their clients' expectations in a more realistic fashion. If you tell someone something and don't follow through, it can end up reflecting more poorly than the alternative: telling somebody something they might not necessarily like or approve of, but still making them aware of the situation as it really is. It sounds nitpicky because it really hasn't had any negative impact on our site, and it hasn't kept us from awarding them more work.

4.5
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer