Data Science & Machine Learning Specialists
Founded by five IT professionals and academics. We are a team of 30 people in 3 countries passionate about.
- Machine Learning
- Data Engineering
- Computer Vision
- Natural Language Processing
We work to position ourselves as a reference in these areas
IDATHA helps companies and individuals to collect, organize and explore data to make smarter decisions.
We aim to develop innovative products that generate accurate and valuable information for companies and society. We provide consulting and development services to share our knowledge.
http://www.idatha.com

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Computer Vision - Paper Industry
Transportation efficiency through computer vision. Security cameras on entrance scales were used to automatically check the amount of wood loaded on incoming trucks.
More than US$ 800k savings in the first months after deploy.

Computer Vision - Entertainment Industry
More than 15 custom AI models - most of them non-existent previously, others are improved versions of existing models provided by big companies like Amazon, Google, MSFT.
Some examples include facial recognition technology especially tailored to meet specific needs to maximise value or a custom sports model to detect events during soccer matches.

Machine Learning - Technology Industry
In its quest to expand its market and find new customers, Microsoft used our experience and technology to gain new business opportunities by analyzing data from different open sources.
We analyze, process and integrate them creating a system that allowed companies to be rated for their propensity to purchase.

Machine Learning - Goverment
Montevideo is recognised as one of the smartest cities in the region because of the citizen engagement, artificial intelligence, transformation of the traffic matrix, cultural innovation, environmental sustainability, financial intelligence, increasing intelligence in digital communication and more.
We continue working with the City of Montevideo on a project that seeks to improve communication between the municipal government and citizens, with the use of technology.

Data Science - Telco Industry
We partnered with Kinetix, a company that provides tailored solutions in the telecommunications sector, to create a product capable of processing roaming telecommunications signaling messages.
As a result, we have created one of the most complete roaming management platforms on the market.

Machine Learning & NLP - Contact Center
We worked with InConcert on a speech analytics solution that automatically discovers and analyzes words, phrases, categories and themes spoken during calls to reveal rising trends and areas of opportunity or concern.
A custom query language was developed on top of the NLP enriched texts.
Reviews
the project
Funding Software for Cloud-Based Capital Raising Platform
"They delivered the highest quality of work and insight."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
DealMaker is a platform that aims to make capital raising easier for everyone. I'm CTO here, and I'm responsible for Software Development, amongst other areas.
For what projects/services did your company hire IDATHA, and what were your goals?
We hired IDATHA to build a classification funding model using machine learning. We lacked that expertise internally and reached out to IDATHA for support and help develop the internal muscle.
How did you select this vendor and what were the deciding factors?
Our relationship started with a small POC where IDATHA demonstrated professionalism and strong expertise in what they do. We then hired them to conduct implementation. They were always transparent in their estimate, well-skilled in work and very knowledgeable in machine learning and data science.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
Investors use DealMaker to execute, fund and complete their private investment transactions. The project with IDATHA was focused on building a model to predict where investors will proceed with the investment. Their team worked closely with our internal team to determine the best path forward on the model development. And they implemented a microservice that contained the model.
How many people from the vendor's team worked with you, and what were their positions?
Two people, a Machine Learning engineer and a Data Science Engineer.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
We produced the POC first after which we conducted implementation and further down the road improved the ML model. The overall engagement lasted several months during which we achieved our goals. IDATHA provided detailed documentation on the accuracy of the model and other related KPIs. During stages 2 and 3 of the project, we worked on achieving higher accuracy.
Describe their project management style, including communication tools and timeliness.
There were regular check-ins between the team, all the stages were well-documented and presented, and daily communication between teams was excellent.
What did you find most impressive or unique about this company?
They delivered the highest quality of work and insight. They also worked together with our internal Engineers and ML interns and coached and help them along the way, which was very helpful to strengthen that muscle internally for us.
Are there any areas for improvement or something they could have done differently?
No that I can think of. The project was a great example of building trust together, tackling problems jointly and we hope to work with them again in the future if the need arises.
the project
SaaS Platform Development for Paper & Forest Product Company
"They worked with us as business partners and as a single integrated team."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I’m the IT Manager of an industrial-forestry company dedicated to the production of eucalyptus cellulose pulp in Uruguay.
For what projects/services did your company hire IDATHA?
In Montes del Plata we start a digitalization journey supported in new technologies, like machine learning, advanced analytics, among others. We saw IDATHA as a partner in this journey.
How did you select this vendor and what were the deciding factors?
We had previously worked with IDATHA and invited them to help us to review potential opportunities of process efficiency through these new technologies, due to their professionalism, experience and knowledge of their team. We found that Ideal Weight was the perfect project to start and get a quick win.
Describe the project in detail and walk through the stages of the project.
In Montes del Plata, approximately 115 thousand trips of wood are unloaded yearly. Each truck has a maximum weight which is standardized by regulations and a maximum volume standardized by the design of the truck. The challenge was to increase the volume of the load of each trip. We worked with IDATHA to construct a model based on computer vision and neural networks to help us to identify trucks that wasn’t loaded with the ideal volume/weight combination. This allowed us to reduce these cases by almost 90%
How many resources from the vendor's team worked with you, and what were their positions?
2 Senior Computer Vision Engineers
Can you share any outcomes from the project that demonstrate progress or success?
We made a proof of concept very quickly (1 month) with very good result. In the following 4 months we expanded the solution to the different Woodyards, and this allow us to reduce the trips with a not optimized relation weight/volume in almost 90 percent.
How effective was the workflow between your team and theirs?
They worked with us as business partners and as a single integrated team.
What did you find most impressive or unique about this company?
The flexibility, the ability to understand our business and the synergy with the team.
Are there any areas for improvement or something they could have done differently?
This Project was very successful, a very good example the teamwork and partnership.
the project
Staff Augmentation for Telecommunications Operator
"They are a world-class company that is yet to be discovered in many markets."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Kinetix is a technology company born in Uruguay, created by the initiative of professionals with more than 20 years of experience, with the purpose of serving the Telco business. Our value proposition is based on the combination of specific knowledge and experience in communications technologies, large-scale project management, long-term relationships with world-class vendors and the integration of SW development capabilities, managed services and analytics. I am a co-founder and COO at Kinetix. www.kinetix.com.uy
For what projects/services did your company hire IDATHA?
Provide data engineering and business translator services as part of our team, in the data lake of the most important telecommunications operator in Uruguay.
What were your goals for this project?
We had to join the operator's data treatment, integration and analysis team and provide capabilities and knowledge in the latest tools and methodologies applied in these disciplines.
How did you select IDATHA?
We had previously worked with IDATHA for other projects where we needed to complement our development capabilities with knowledge of Artificial Intelligence. Professionalism, customer orientation, flexibility, deep knowledge and great experience in what they do, make them the best partner for us.
Describe the project in detail.
Data Lake is the place where all the data generated by the multiple systems of the Operator is dumped. We have to process all this information, crossing it and generating enrichment, for example to give user profiling, mobility data anonymously, and so on. In this way, different use and business cases are generated both for the operator and for third parties. The IDATHA team was integrated as if it were ours, taking all the challenges proposed by the end customer and providing knowledge and experience in data engineering. In this way, they complemented our specialized team in the telecommunications software development area.
What was the team composition?
The team is made up of a full stack developer specialized in data processing and a business analyst working in the client's offices since a year and a half. On the other hand, there is the support and consulting of specialists giving services from the IDATHA offices. In those cases they participate for certain projects that require increasing the team or knowledge in other specific areas such as AI.
Can you share any outcomes from the project that demonstrate progress or success?
One of the most important achievements of our participation in this project and particularly the results of IDATHA's work was and continues to be in supporting the pandemic crisis. Many tools and reports have been generated on border transit, mobility of people, detection of agglomerations, detection and communication with citizens in vulnerable situations, support for government social plans, support in the vaccination system. For this work, our client, the operator, has obtained the recognition of high government authorities for the valuable information that we have been able to generate and display in real-time, helping to take quick actions during the pandemic.
How effective was the workflow between your team and theirs?
We work as a single and fully integrated team.
What did you find most impressive about this company?
Dedication, transparency, solvency in knowledge and willingness to face any challenge presented.
Are there any areas for improvement?
They are a world-class company that is yet to be discovered in many markets.
the project
BI & Analytics for Digital Transformation Firm
"The team was always supportive as if they were an extension of ours."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I was the Chief Commercial Officer at a digital transformation firm focusing in innovation operating in Saudi Arabia
For what projects/services did your company hire IDATHA?
We had a complex large scale project across a semi Government authority which depended on a proper business process interpretation adapted with innovation through the use of AI, with large dependencies in many stakeholders and entities, therefore quite complex
How did you select this vendor and what were the deciding factors?
After enrolling them as partner, we decided on them due to their sense of responsibility, commitment and innovation factor with a world-class approach
Describe the project in detail and walk through the stages of the project.
It was quite complex due to the data privacy and restrictions so the contractual terms were the first step, upon understanding the business process the technical development of the same was smooth
How many resources from the vendor's team worked with you, and what were their positions?
3 business resources, one of which has a deep technical expertise specialized in the field and 3 technical resources
Can you share any outcomes from the project that demonstrate progress or success?
An innovation project
How effective was the workflow between your team and theirs?
Everything was smooth, communication was fluid and they are a pleasure to work with!
What did you find most impressive or unique about this company?
The team was always supportive as if they were an extension of ours.
Are there any areas for improvement or something they could have done differently?
Pretty much satisfied, highly recommend them!
The six-month engagement achieved the client's goals. IDATHA delivered the highest quality work and insight for the project. They were also helpful with helping their internal engineers and interns. Overall, the client describes their work as a great example of building trust together.