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Humaine is a commercial intelligence company helping B2B and retail brands build connected, AI-enabled growth systems.
We unite strategy, brand, content, production, search and technology to help ambitious organisations turn insight, creativity, marketing investment and sales activity into measurable commercial outcomes. Our clients include teams at Sage, ASICS, Debenhams, Wax London, Six Degrees and Amplify5.
Humaine works with technology, SaaS, professional services and modern retail brands on go-to-market strategy, demand generation, account-based marketing, lifecycle communications, AI readiness and scalable growth systems. We help marketing teams decide where AI creates real leverage, then design the workflows, content systems and capabilities needed to put that opportunity into practice.
Unlike a traditional agency, Humaine operates as an AI-powered operating system for growth. We combine human strategic judgement and creative expertise with AI-enabled execution, helping teams move faster while protecting the brand, customer understanding and commercial discipline that create long-term value.
Our work is delivered through six specialist Labs:
Strategy - growth strategy, go-to-market planning and commercial intelligence
Brand - positioning, identity and distinctive brand systems
Content - demand generation, B2B content and lifecycle communications
Production - campaign production, retail content and multi-market delivery
Search - SEO, AI search visibility and discoverability
Tech + IP - AI workflows, automations, platforms and proprietary growth assets Recent work includes building Sage Partner Studio to deliver 312 campaign
Recent work includes building Sage Partner Studio to deliver 312 campaigns across markets, increasing campaign engagement and utilisation by 25%; delivering ASICS campaign content across three European markets; and producing Wax London's SS26 campaign photography and video in six days.
Every Humaine engagement is designed to be repeatable,
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Min project size
$5,000+
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Hourly rate
Undisclosed
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Employees
10 - 49
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Locations
Cape Town, South Africa
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Year founded
Founded 2024
1 Locations
- Cape Town , South Africa
Service Lines
- AI Consulting
- 10%
- Direct Marketing
- 10%
- Graphic Design
- 10%
- Web Design
- 10%
No Focus Areas have been added yet…
Industries
No Industries have been added yet…
Clients
- Midmarket ($10M - $1B)
- 45%
- Enterprise (>$1B)
- 40%
- Small Business (<$10M)
- 15%
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Our Story
Humaine was built by a team of strategists, creatives, technologists and producers who believed growth worked better as one system. We bring together human judgement and AI to remove silos, move faster and build work that compounds. United by clarity, responsibility and long-term impact, we focus on outcomes over outputs—and growth that serves people as well as performance.
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