What was the scope of their involvement?
They've done several things for the last few years. They began by creating a new logo and color scheme. They redesigned our entire website and led SEO. They redid our business cards to reflect the new branding. We had a joint working session to develop a new tagline. They came back with a couple of suggestions and we chose the one that we liked best. They’ve helped us refresh our proposal template that we use for potential clients. They're helping us revamp our report template for current clients. They’re also in the process of doing some video marketing for us. They've done several brochures for us, which we use as leave behinds. They’re doing our social media posting as well.
What is the team composition?
We have a customer service liaison that we deal with directly for any questions. I also speak directly with their creative director. There’s a number of team members assigned to our account including branding experts, video developers, designers, and copywriters.
How did you come to work with Hot Dog Marketing?
We knew about them through word of mouth because they’re active in our local community. Once we met the team, we immediately felt comfortable. We liked what they had to offer in terms of the solutions and ideas they brought to the table.
How much have you invested with them?
We're scheduled to spend $25,000 this year but it will probably be closer to $50,000.
What is the status of this engagement?
The rebranding work started in May 2016 and the marketing engagement is ongoing.