Stand Out.

Hot Dog Marketing partners with small business owners in Austin, TX and provides first-class marketing services. From developing a smart strategy for your business to executing your social media needs, Hot Dog Marketing was developed as a full-service marketing and communications company that can take the burden of marketing management off the small business owner and place it in the hands of professionals.

 
$5,000+
 
$100 - $149 / hr
 
10 - 49
 Founded
2008
Show all +
Round Rock, TX
headquarters
  • 100 East Main Suite 201
    Round Rock, TX 78664
    United States

Reviews

Sort by

SEM & SEO Strategy for Digital Design Studio

“We could tell they had a genuine desire to see us succeed.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Mar. - June 2018
Project summary: 

Hot Dog Marketing provided digital marketing strategy in support of a website refresh, including SEO, SEM, reputation management, social media management, and multimedia content.

The Reviewer
 
11-50 Employees
 
Austin, Texas
Michael Manning
President, Rocksauce Studios
 
Verified
The Review
Feedback summary: 

Hot Dog Marketing’s strategy bolstered search rankings during the transition and guided the internal team, even after their involvement ended. Their effortless collaboration and transparent project management fostered a positive experience.

BACKGROUND

Please describe your company and your position there.

I am the president of a digital innovation agency.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Hot Dog Marketing?

We wanted to get a new website set up, which would focus on our new target enterprise customers. We wanted to use the expertise of Hot Dog Marketing to build a great SEO and search engine marketing (SEM) strategy to support this launch.

SOLUTION

How did you select this vendor?

They could provide examples of outcomes and were within our budget. Plus, they were a good fit for our culture.

Describe the scope of their work in detail.

Hot Dog Marketing helped us with SEM, SEO, email marketing, reputation management, and online advertising. They also assisted with our blog, multimedia content, and social media.

After a kickoff meeting, they immediately started building our SEO, including campaign monitoring and management. I also met with their CEO to lay out a strategic plan that we could follow with or without their support.

What was the team composition?

We worked with an SEO/SEM strategist, social media specialist, multimedia specialist, and email marketing strategist. We were also in touch with a project manager and account manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Hot Dog Marketing set us up for success—after our engagement was through, we were able to execute the strategies laid out for us. Our Google search and SEO ranking did not suffer at all from the site transition.

How effective was the workflow between your team and theirs?

Hot Dog Marketing worked well with our team. We had many meetings to discuss our goals and used Basecamp to manage the project. They sent regular updates, so we didn't have to wonder what was going on. It was terrific.

What did you find most impressive about this company?

We could tell they had a genuine desire to see us succeed.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Design and Digital Marketing Support for Law Firm

“Hot Dog Marketing clearly understands the market we’re trying to reach and the image we’re trying to present.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Mar. 2017 – Ongoing
Project summary: 

Hot Dog Marketing created and maintains a law firm’s WordPress website. They also manage their marketing including branding, social media, written collateral, and blog content, and coordinate videography.

The Reviewer
 
11-50 Employees
 
Austin, Texas
Paul Skeith
Managing Partner, Richards Rodriguez and Skeith
 
Verified
The Review
Feedback summary: 

The improved website drives increased traffic, resulting in a new channel for lead acquisition and an increase in leads. With their expertise and the multitude of services that they offer and manage, Hot Dog Marketing successfully helps to advance the firm’s many marketing and branding goals.

BACKGROUND

Introduce your business and what you do there.

I’m the managing partner for Richards Rodriguez and Skeith, a business law firm that serves mid-sized businesses in central Texas.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Hot Dog Marketing?

We had an old website that needed to be updated to better match our identity and the kind of clients we wanted to serve. We also needed our written marketing materials and our social media postings to line up with that new identity presented in the website.

SOLUTION

What was the scope of their involvement?

They’re helping us by creating and updating the WordPress website. They’re also choosing and curating appropriate social media posts and refining our written marketing materials. Additionally, they’ve also coordinated videography services with third-party providers for our video blog email that goes out to our clients once a month. We collaborate on the content to include on the blog and social media. They also help us to curate news articles and other external content that we think would be of value to our clients.

What is the team composition?

I talk with their CEO directly for overall strategy. Our internal marketing and recruiting director talks to the website and social media coordinator. Our internal director coordinates with the videographer and video blog coordinator.

How did you come to work with Hot Dog Marketing?

We share an office building with them, which is how we originally met. We also heard about them through word of mouth, and we saw them at an event. We interviewed several marketing firms. Hot Dog Marketing clearly understands the market we’re trying to reach and the image we’re trying to present. They laid out a comprehensive plan of the services they provide and the service providers they manage, which was appealing to us.

How much have you invested with them?

We’ve spent $60,000.

What is the status of this engagement?

We started working together in March 2017 and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Web views and repeat web views increased three times since the program began. Our leads went from zero to several per week. They’ve helped us attain a new method to acquire leads.

How did Hot Dog Marketing perform from a project management standpoint?

Their project management is fantastic. Communication has always been exceptionally clear. They keep me informed about what’s going on. We communicate via email, and we use Basecamp to keep on top of the larger projects.

What did you find most impressive about them?

They’re good at communicating the status of the project and asking questions to understand our goals. We had one or two issues where the results came out differently than we expected. They engaged immediately, and we worked together and got them resolved quickly and in a way that made everybody happy.

Do you have any advice for potential customers?

Take the time to explain the goals of the project and to educate them about that. Allow yourself to use Hot Dog Marketing’s expertise. Don’t go to them with a transactional mindset. Spend some time listening because they have good ideas on how to accomplish your goals.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    It’s one of their strongest points.
  • 5.0 Cost
    Value / within estimates
    They stayed within the cost budget. We’re getting our full value from what we’ve been paying them.
  • 5.0 Quality
    Service & deliverables
    We’ve been happy working with them to get what we were looking for.
  • 5.0 NPS
    Willing to refer

Complete Rebranding and Digital Marketing for Law Practice

"Overall website traffic has gone up 300%–400% since they launched the rebranding and SEO efforts."

Quality: 
4.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
May 2016 - Ongoing
Project summary: 

As part of a rebranding, Hot Dog Marketing redesigned a logo, color palette, and business cards. They're also updating proposal and report templates, designing brochures, and producing videos.

The Reviewer
 
51-200 Employees
 
Round Rock, Texas
Bryant Smith
Chief of Operations, MVBA
 
Verified
The Review
Feedback summary: 

The new branding, lauded internally and externally, has increased website traffic and generated significant new business. Hot Dog Marketing's superior customer service skills and ability to bring creative ideas of their own to the table make them a valuable partner.

BACKGROUND

Introduce your business and what you do there.

I'm director of operations for McCreary Veselka Bragg and Allen (MVBA), a law firm that collects delinquent property taxes in Texas.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Hot Dog Marketing?

Our brand was old and needed a change. We wanted to bring it up to date, make it livelier, and be in tune with who we are as a business.

SOLUTION

What was the scope of their involvement?

They've done several things for the last few years. They began by creating a new logo and color scheme. They redesigned our entire website and led SEO. They redid our business cards to reflect the new branding. We had a joint working session to develop a new tagline. They came back with a couple of suggestions and we chose the one that we liked best. They’ve helped us refresh our proposal template that we use for potential clients. They're helping us revamp our report template for current clients. They’re also in the process of doing some video marketing for us. They've done several brochures for us, which we use as leave behinds. They’re doing our social media posting as well.

What is the team composition?

We have a customer service liaison that we deal with directly for any questions. I also speak directly with their creative director. There’s a number of team members assigned to our account including branding experts, video developers, designers, and copywriters.

How did you come to work with Hot Dog Marketing?

We knew about them through word of mouth because they’re active in our local community. Once we met the team, we immediately felt comfortable. We liked what they had to offer in terms of the solutions and ideas they brought to the table.

How much have you invested with them?

We're scheduled to spend $25,000 this year but it will probably be closer to $50,000.

What is the status of this engagement?

The rebranding work started in May 2016 and the marketing engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Overall website traffic has gone up 300%–400% since they launched the rebranding and SEO efforts. The rebranding of our proposals helped us win 2–3 new contracts over the past year. The universal comment was that it’s the best looking proposal out of all of our competitors.

How did Hot Dog Marketing perform from a project management standpoint?

Typically when we have a project, we send it over to our customer service liaison. She assigns it to whichever team member or project group needs to take the lead. Then we'll determine if we need to have a sit down meeting or if we can just hash things out over email. They use Basecamp program to keep track of each project, which is nice so I can see what's going on and easily communicate with the team. The creative director has great ideas and is also a good listener. The whole team asks great questions and then comes back with great options for us to consider. Also, they always deliver on time.

What did you find most impressive about them?

I can count on them to follow through and finish our project. We’re not their only customer, but it sometimes feels that way because they go above and beyond for us. That kind of customer service makes a big difference. We view them as an extension of our company and not just a vendor. It's a nice relationship.

Any advice for potential customers?

Come with an open mind. We weren’t very open-minded at the beginning but they opened our minds to their ideas. They will deliver a great plan for you if you’re open to it.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They never miss a deadline, and they often beat them.
  • 5.0 Cost
    Value / within estimates
    The costs are reasonable for the service they provide.
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I recommend them all the time.