Could you share any evidence that would demonstrate the productivity, quality of work, or impact of the engagement?
We are 100% satisfied with High Level Marketing’s work, and they have helped our company grow our online presence. We’ve probably added over 25,000 contacts via the website, and I am able to export that information in any way I need. I also can maintain the information, and I can dive into the details. I know who has ordered from us, who has submitted a product registration, and who has asked to return a product. I also can see specific information about the ways that people engage with us.
Our primary customer is a wholesaler, and they do not buy from us online. But, we do sell replacement parts online for folks who would prefer to do the replacements themselves. If I go to Google Analytics, I can see that the audience who visits our site is growing every year, and our sales have grown every single year as well. We are able to market specifically to those folks, offer them promotions, and remind them to change their vapor pads or their air filters. The e-commerce portion of the site has been a real benefit.
What did you find most impressive about High Level Marketing?
A lot of companies will engage a new customer and then forget about them. High Level Marketing does not do that. Their service is exemplary. They have grown quite a bit over the last 5 years; no matter who you speak with at the company, they’re helpful, professional, knowledgeable, and courteous. I’ve never had a bad experience with anyone there.
The response from the company is immediate, so you never have to wait a long time for someone to respond to any questions or concerns you may have. They’ve done a really beautiful job in terms of hiring. Their business growth has been invisible to their customers (i.e. they haven't closed their offices to expand or make internal changes). The only reason we know they’ve grown is they said they’ve added employees and a second floor to the office building.
Are there any areas High Level Marketing could improve?
I can't think of anything on which High Level Marketing could improve. They’re experts in the digital world. I’m always trying to educate myself, and I feel like their knowledge is above and beyond everything I’ve learned. I don't have all the terminology at my fingertips, but High Level Marketing definitely seems to stay on top of industry trends.
What tips or recommendations could you share that might increase the likelihood of success with High Level Marketing?
I would suggest that prospective High Level Marketing customers do their homework and understand what might be required of them to build a website or move an existing website. They should have all of their IT and website contacts lined up so High Level Marketing will know who to work with to make the transfer. Be sure to include anyone within your company who has an IT perspective. I definitely had questions I could not answer when we made the move, and it was helpful to have those contacts ready.