How did you select this vendor?
Reviewed a Top 50 list of best ASO companies.
Describe the project in detail.
App Store Optimization, (ASO): The process begins w/a kick off call designed to give Gummicube the opportunity to learn about your app. They'll go over the features and benefits, your competition, strengths, weaknesses, opportunities and threats.
Gummicube uses their proprietary software to analyze your app's performance in the app stores and circles back with proposed app title, subtitle, short description, long description and keywords based on their findings. This is a collaborative process.
Gummicube also has a creative team that will design and optimize your app's screenshots for the best conversion results. After the app is live in the app store and has indexed, Gummicube will send a full report of the app's impressions, conversion and install performance. This report informs the next steps as ASO is an iterative process. Not meant to be a one and done.
Apple Paid Search (ASA) - the Gummicube team will launch a campaign and assist with optimizing throughout the remainder of your budget.
What was the team composition?
Co-founders, Dave Bell and Anh Nguyen bring years of expertise and passion for the mobile space to Gummicube and provide a strong foundation for the rest of the organization to succeed.
A key differentiating factor that set Gummicube apart from the competition is that it’s a technology company first, layered with ASO and ASA/UA expertise, sprinkled with a can do, will do, start-up attitude!
Vivian N., Head of Accounts & Client Services embodies this spirit and has always gone the extra mile to ensure each ASO round achieves optimal success.
Elisabeth B., Sr. Director of Marketing has extensive knowledge in ASA/UA, plus a passion and expertise that engulfs all aspects of app growth marketing. Lis is a dynamo in the paid search space and leverages her role as consultant to inform, enlighten and drive success.
Gummicube stays current on industry trends and provides insights and advice on how to pivot and be proactive with change.