What evidence can you share that demonstrates the impact of the engagement?
Guardian Owl Digital Boutique’s success was evident from the very beginning; A client came in four hours after placing the first Google ad online. Business was relatively slow during the first few months, but we've immediately come back busier than ever before. We initially had one location, but quickly expanded to five clinics in two states. Six months into 2018, our revenues have early surpassed all of 2017. There was a small dip after changing the domain name, but we eventually came back busier than ever before. While our ground marketing contributes to some of our growth, their Google ads generate most of our business. As our business thrived, their clientele flourished. We were their only Lice Clinics of America client when we started working together, but they now work with numerous clinics.
How did Guardian Owl Digital Boutique perform from a project management standpoint?
I’m able to take a laissez-faire approach to management because their team is always on top of things. We review our metrics during phone conferences twice a month, but we’re always asking questions and making requests via email, text, and Google Hangouts.
What did you find most impressive about them?
Whereas previous vendors require micromanaging, their team can manage their workflow internally. They follow through on their promises and consistently deliver outstanding results.
Are there any areas they could improve?
Their clientele is increasing, so having the necessary resources to adapt to their progress is crucial to the quality of their services and the longevity of their business.
Do you have any advice for potential customers?
Take full advantage of your partnership and use their knowledge as a resource. A collaborative effort will generate the best results.
In less than two years, the digital marketing efforts have doubled profits and expanded the business to five locations. Unlike many of their competitors, Guardian Owl Digital Boutique has an excellent success rate with targeting niche audiences.