Graphic Brother Marketing

BACKGROUND

Please describe your company and position.

I am the Executive Director of Light the Hoan.

Describe what your company does in a single sentence.

Non-profit organization illuminating the iconic Hoan Bridge

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Graphic Brother Marketing to accomplish?

• Website Build
• Website Refresh
• Website Workflow integration

SOLUTION

How did you find Graphic Brother Marketing?

Networking

Why did you select Graphic Brother Marketing over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Company values aligned
• Great to work with

How many teammates from Graphic Brother Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We needed a refresh of our current website. The goal was to streamline our the bulb dedication/donation process in preparation for a large campaign Additionally, we implemented new features using feedback and insights from the past 3 years. We also updated our content, templates, client experience and an overall cleaner site design.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The site is faster, and clients are spending more time on the site. Easier to navigate, the bulb dedication process is more user-friendly, and brand content was updated to reflect our vision.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We discussed a process and timeline at the beginning. I needed it complete by a certain date, and they delivered on that date. Also, kept me up to date on any missing items from my end and what the next steps would be throughout the project.

What was your primary form of communication with Graphic Brother Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They are creative and extended ideas for the site. They were very knowledgeable about different tool integrations and able to set up workflows.

Are there any areas for improvement or something Graphic Brother Marketing could have done differently?

This is our second time working with them on a large project, and I have had no issues.

BACKGROUND

Please describe your company and position.

I am the Board Member of The Augustine Academy

Describe what your company does in a single sentence.

The Augustine Academy is a Christ-centered, hybrid, Charlotte Mason school.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Graphic Brother Marketing to accomplish?

• Website enhancements to improve user experience

SOLUTION

How did you find Graphic Brother Marketing?

Referral

Why did you select Graphic Brother Marketing over others?

• Referred to me
• Used in the original site design

How many teammates from Graphic Brother Marketing were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired Graphic Brother to enhance our website to improve the overall user experience and to update information as our school offerings had changed. They improved the navigation of the website, set up an interface to automatically pull in social media pictures and video, set up Google analytics on the site, and improved the open house sign up page including bot protection.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Sign ups for our open houses were up over 2x over the previous year. We had no historical information on website analytics for a comparison, but we can now see how many unique visitors we have, which pages they visit, and how long they spend on each page.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The response to requests were very quick. We usually had a response within 24 hours (many times within an hour). Most updates were done same day with the biggest refresh taking less than 2 weeks to complete.

What was your primary form of communication with Graphic Brother Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Graphic Brother's work was well done with minimal errors. Their response time was very quick, usually less than 1-2 hours, and the changes/updates were completed very quickly.

Are there any areas for improvement or something Graphic Brother Marketing could have done differently?

None

BACKGROUND

Please describe your company and position.

I am the Executive Director of Safe Communities of Madison and Dane County

Describe what your company does in a single sentence.

Safe Communities is a nonprofit injury prevention coalition

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Graphic Brother Marketing to accomplish?

• Create a compelling website to education community members about fentanyl poisoning and resources to prevent drug harm

SOLUTION

How did you find Graphic Brother Marketing?

Referral

Why did you select Graphic Brother Marketing over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Graphic Brother Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Develop web page to educate and direct community members to resources to prevent drug harm.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Exceeded expectations: completed work earlier than anticipated, highly responsive; website look and functionality are excellent

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes - excellent. Highly responsive; clear, concise and friendly communication style; excellent collaboration with all partners

What was your primary form of communication with Graphic Brother Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their responsiveness and creativity have been impressive.

Are there any areas for improvement or something Graphic Brother Marketing could have done differently?

none

BACKGROUND

Please describe your company and position.

I am the Executive Director of Joy Engine

Describe what your company does in a single sentence.

We create interactive public art experiences that reflect the diversity of Milwaukee and are welcoming, family-friendly, and free for all.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Graphic Brother Marketing to accomplish?

• Website creation

SOLUTION

How did you find Graphic Brother Marketing?

Referral

Why did you select Graphic Brother Marketing over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Graphic Brother Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Built a new website for us

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Website completion - nothing really to measure until we set up some analytics but they did a great job and completed in timely fashion with everything working correctly

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes they responded timely and everything was delivered on time

What was your primary form of communication with Graphic Brother Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They were local and referred to me by someone I trusted. I liked their energy and creativity.

Are there any areas for improvement or something Graphic Brother Marketing could have done differently?

No